Good Ideas & Sleepless Nights - CEO of Aisle411 - Nathan Pettyjohn

On this episode of Leaders, Nathan Pettyjohn. Have you ever had an idea? Like a really good one that kept you up at night? Have you ever gotten to point where you said “I can’t let anyone else takes this idea? I’m the only one that can make it work.” If you have then you have a lot in common with today’s guest, Nathan Pettyjohn. He’s the CEO and Founder of Aisle411. They leverage virtual and artificial reality to help brands sell products. Nathan and James met a few years back at a conference and when Nathan started talking about VR and AR technology he lit up. It’s no wonder that his company has raised over $15 Million in venture capital funding. His journey from cushy salary job to budding entrepreneur might sound familiar to you, it’s a common founder story “I had the car, the money, etc.” But it might be identical to the crossroads you are standing at right now. Enjoy my far-ranging conversation with Nathan Pettyjohn.