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April 23, 2025 7 mins
In this episode of Lilly, host John Lilly flying-elbow drops into an unexpected masterclass in marketing—straight from the crowd signs at WrestleMania. Inspired by his son and creative partner Gary, John unpacks what small business owners can learn from how fans design signs that actually get seen on national TV.

👀 Whether you’re running a sign shop, opening a hot dog stand, or just want more eyes on your brick-and-mortar, you’ll walk away with real-world tips on:
  • 📍 Why location is everything—both in wrestling arenas and retail storefronts
  • 🧠 How simplicity and clarity win over clutter
  • 🎨 The power of high contrast, color, and size in your signage
  • 🧾 Crafting short, powerful messages that resonate with diverse audiences
This episode is packed with fun storytelling, practical marketing wisdom, and visual strategy insights that every mom-and-pop shop can use. If you’ve ever wondered how to stand out in a crowd (literally), this one’s for you.
 
🛑 Don’t just hang a sign—make it unmissable.

Book a free session to learn more at LillyStudios.com
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