December 5, 2025 • 30 mins
We open the door on Criterion’s physical media treasure trove to see what all the buzz is about.
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SHOW NOTES
Get visuals, links and show notes from this episode at speakinghuman.com or at MOMApodcast.com.
#Movies #Marketing #Podcast #2025 #SpeakingHuman #Opinions #Reviews #BestOfList #Criterion #Movies #List #Opinions #Hollywood #Cinema #Film
Become a supporter of this podcast: https://www.spreaker.com/podcast/moma-movies-marketing--3296937/support.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
In a world where movies rely on marketing more than
ever to connect with audiences, one podcast aims to make sense.
Speaker 2 (00:11):
Of it all.
Speaker 1 (00:12):
This is movies and marketing.
Speaker 2 (00:16):
Next Saturday Night, where's sending you back to the future?
Speaker 1 (00:21):
Go ahead, make my day? How about now, you're crazy
Dutch bastard.
Speaker 2 (00:26):
What we've got here is failure Newgate. Take them of
around across all about for we might be as well
with them. I am an.
Speaker 1 (00:37):
Fv I agent. So here we are opening the door
on Criterions physical media treasure trove.
Speaker 2 (00:54):
That's a door creaking open. In case you didn't know, though,
I'm sure the Criterion closet does not have a creaky door.
If it even has a door.
Speaker 1 (01:03):
I feel like they should have a door. I want
to know. They say, I'm picking this, but are they
picking it? Are they giving them those or are they
buying them?
Speaker 2 (01:14):
I think the celebrities are getting them free. I can't
imagine at the end they're like, all right, it's two
hundred dollars.
Speaker 1 (01:22):
I've seen weirder things happen in Hollywood.
Speaker 2 (01:24):
I mean you have, yeah, you know, I have, so shad.
Speaker 1 (01:28):
Talking about the Criterion collection. Got a little trivia for
you all, right, So a couple different questions. This one,
I think you're going to know. The Criterion collection is
known for giving classic and influential films the prestige treatment.
What was the very first movie ever released by Criterion
on LaserDisc back in nineteen eighty four?
Speaker 2 (01:52):
I want to say, like Citizen Kane.
Speaker 1 (01:56):
See you knew the answer is that?
Speaker 2 (01:58):
Right?
Speaker 1 (01:59):
Citizen Kane. Criterion's first release alongside King Kong, set the
tone for its focus on film preservation and supplemental materials.
Good jobs. See dude, I knew you were going to
get that.
Speaker 2 (02:11):
I'm impressed by myself. Did you have multiple choice prepared? If? I?
Speaker 1 (02:15):
No? No, That's how confident I was that you were
going to get that.
Speaker 2 (02:19):
Nineteen eighty four was helpful. Without that, I'd have been lost.
Speaker 1 (02:23):
Criterion became known for its sleek physical additions every film
fan now takes for Granadio DVDs and Blu rays. What
was the feature that Criterion implemented on these physical editions?
What was the feature that everyone, you know, all the
fans loved. Do you have any idea what that is?
Speaker 2 (02:47):
The feature? Was it commentary?
Speaker 1 (02:51):
Yes, audio commentary, audio commentary?
Speaker 2 (02:54):
Yeah?
Speaker 1 (02:55):
Yeah. Criterion was the first company to include those audio
commentary tracks.
Speaker 2 (03:00):
Invented the audio commentary. That's pretty cool and surprising.
Speaker 1 (03:03):
So if you open the Criterion closet today, which of
these decidedly Uncriterion movies has not been given the Criterion treatment? Okay,
I'm gonna give you multiple choice on this one. Okay.
Is it A The Rock, B Armageddon, C. Con Air
(03:24):
or D The Life Aquatic with Steve SIZZUZI su the SU.
Speaker 2 (03:31):
I think I know this one. Okay, I think the
answer is con Air.
Speaker 1 (03:37):
And you are correct again. Yes, the Streak is alive.
Speaker 2 (03:41):
Crushing it. The Streak is alive and will thriving.
Speaker 1 (03:46):
See. I instilled all this confidence in you at the beginning.
Speaker 2 (03:49):
Yep, and now I took it too far.
Speaker 1 (03:51):
Both The Rock and Armageddon are famously in the Criterion collection,
much to the confusion and delight of film nerds everywhere. So, yeah,
Cony Air didn't make it.
Speaker 2 (04:02):
It probably should be. You know, The Rock definitely deserves it.
I'm glad to see that one there.
Speaker 1 (04:07):
I thought those were good because those are all movies
that you know, we've talked about on the show The
Rock are mcgeddon con Air. I don't know if we've
talked about Life Aquatic but.
Speaker 2 (04:17):
Now but they're a little more in our wheelhouse and
some of the you know, the higher echelon titles that
you get in some of the other Criterion ones.
Speaker 1 (04:25):
I mean, that's the thing. There are some movies in
that collection that you may have never heard of before.
But that's how you broaden your horizons.
Speaker 2 (04:34):
It's true, and this is the diversity I would say
of the Criterion. They've really like broadened a bit over time.
So you do have things like The Rock and Armageddon
that have gotten in there and gotten pretty nice treatment,
and some other movies like that too that you wouldn't
have expected in the beginning. That would be like the
Criterion Collection for sure. In case you didn't put it
(04:55):
together yet. We're talking about Criterion today, specifically the Criterion Closet.
What is the Criterion Closet. Maybe you don't know, You're like, what,
what are you talking about? What is this closet you
speak of? So the Criterion Closet began as a compact
room at the Criterion Collection's New York City offices, filled
(05:16):
wall to wall with every physical edition DVD, blu Ray
four K that Criterion had released in twenty ten, the
first Closet Picks video was filmed, featuring director Guillermo del
Toro selecting films from the closet and speaking about why
(05:36):
they mattered to him. This was kind of an instant hit,
so from there the series grew. They started inviting actors, filmmakers,
and other creatives to step into the closet, pick out
the movies they liked, and talk about cinema, turning a
behind the scenes storage space into an Internet famous cinephile
touch point. So that's kind of how it started. And
(05:59):
then in twenty two, twenty four, to market's fortieth anniversary,
Criterion recreated the closet inside an eighteen foot delivery van
and took it on tour across the US. This was
the Mobile Closet. This mobile version preserved the same shelving
layout as the original, housed over one thousand titles from
(06:19):
Criterions catalog, and opened the experience to the general public.
So now fans could enter the van, browse the collection
for a few minutes, make selections, and even be filmed
by Criterion. So through both its video and mobile events,
the Criterion Closet has become a marketing phenomenon. Engaging film
(06:40):
fans online and in real life. This has kind of
become a big deal in the film world and something
that's been on our radar for a while, and where like,
we need to talk about this on the show. This
thing's it's an entertaining watch and it's something that I
would you know, I would love for a chance to
step inside the mobile closet. I would love that up to.
Speaker 1 (07:00):
We talked about this off air. You know, when you
watch these film aficionados of sorts. Some of them are directors,
some of them are actors, they have so much film knowledge,
it seems like and maybe they're just specific to those
movies that they've picked, you know what I mean. But
it feels like they know so much that it's a
(07:21):
little uh intimidating.
Speaker 2 (07:23):
Yeah, I even wonder watching some of them go in,
I'm like, do they prepare for this ahead of time?
Because they just come off like, Man, these people really
know their stuff or is this just why they are
famous people working in the industry they do.
Speaker 1 (07:36):
Yeah, like anybody who works in any industry, to outsiders,
you sound like a genius, but it's really because you
work in it every day, you know, you just know
it so it could just be that. But it's one
of those things where when I watch it, I go, man,
it inspires me to watch more movies outside of my
comfort zone. I guess, mm.
Speaker 2 (07:56):
Hmm, yeah, I agree. You watch some of these people
and you're like, oh, man, I need to see more stuff. Yeah,
I feel like there's a whole world I'm like missing
out on. But let's talk about the Criterion closet as
a marketing effort. Why do you think this has become
a thing. How did this start popping? Why do you
think this is kind of like connected with people? What
does it do well?
Speaker 1 (08:17):
First of all, it's physical media. It's like how you
and I talk about I collect vinyl. I've kind of
shed a lot of my physical media over the years.
And then I'm like coming back to physical media and going,
I really want to hold that thing in my hands.
And that's what it does really well. And then it
taps into this allure that we have of seeing famous
filmmakers and actors, people who we look up to sometimes
(08:42):
or that we hold up on. This pedestal could be
something like, oh, this is my favorite actor, or it
could just be like I really love the movie that
they just made and then you know they geek out
over watching movies, and so because this person recommended it,
well maybe I should give that a try. If I
like that actor. I may not even have the same
taste as that person, but it kind of makes you
want to right. Also, it's got consistency on its side.
(09:05):
Like you and I were talking about off air, they're
doing like three or four a month. That's a lot.
Granted they have that means to do it, but.
Speaker 2 (09:13):
Yeah, and they've set up this repeatable thing where it's
like a framework where you could do this forever.
Speaker 1 (09:20):
Yeah, you're always gonna have talent that can come in there.
There's just an endless supply of people who could drive
eyeballs to that content.
Speaker 2 (09:29):
And I think you hit on, you know, some of
the key things I was kind of tuned into too,
like the excitement and the passion with the mobile piece,
I almost feel like it's an experience. Now. This is
something where they brought this to neighborhoods or film festivals
and people are like lining up to get in. You know,
there is like a discount you get on them when
you buy them there, but to go in there and
(09:51):
pick out a few things, it's almost like you're recreating
the video. You're like one of those celebrities in that moment.
So that's pretty cool too.
Speaker 1 (09:58):
And that's the thing you know that I think it
does really well. The guests bring their own audiences, film
fans watching, but you also get the fans of that
actor or director watching the mobile version. Now you've got
that same thing happening, the people who know you watching
the video you just made talking about your favorites. That
means genius genius marketing.
Speaker 2 (10:20):
Yeah, and they could have a whole fleet of these,
you know, if they wanted to. All you have to
really do is outfit a van with a bunch of discs.
Speaker 1 (10:27):
Yeah. The setting is really simple. It's not overly polished.
It's just a raw and honest I think.
Speaker 2 (10:33):
Yeah, which people are looking for nowadays. Also intimate. You know,
you're in like this small space just surrounded by movies.
Speaker 1 (10:41):
And you're telling your personal connection to a movie. There's
just something about it. You know, there's some joy that
you can find in that person's voice or mannerisms. Sometimes
it's stuff where you're like I'll never understand that because
I'm not in that world. But other times you're like,
I really love how they just open themselves up a bit.
Speaker 2 (11:01):
Yeah, we both I think watched quite a few of
these in preparation for this, and even some people who
I was like, I'm probably not you know, going in,
I'm like, I don't know how interested I am in
that person. Some of those people I found almost more
interesting than the ones I thought I would be. Yeah,
you know, I'm like, oh, that's kind of surprising. So
there were a lot like that. I mean, I could
just honestly, I could just keep letting these play and
(11:23):
play and play and watch them all day.
Speaker 1 (11:26):
Yeah. The other thing I will say is, you know,
from a Criterion standpoint branding, this is brilliant brand storytelling,
and it's disguised as fandom. It's constantly reinforcing Criterions mission
without really ever needing to say it. Because people are
picking these movies that are part of the collection.
Speaker 2 (11:48):
Man, that's a really good point. They've really like put
the brand front and center, but let the fans and
the celebrities hold it in the spotlight for them.
Speaker 1 (11:56):
Yeah.
Speaker 2 (11:57):
They're like, let's let them do it for us. You know,
we've kind of given them the forum they can they
can tout us.
Speaker 1 (12:05):
Yeah, and you know, the website is fantastic. Yeah, it's
super easy to use. It's so great in which it's clean.
It's got cross link references to different you know, like
The Killers, for example, was made twice in two different decades,
(12:25):
and you know, they show both and you can click
on them and go back and forth between the two
different versions by two different directors. It seems super obvious,
but it is very rarely done well, and they do
it perfectly. The other thing, people are picking their Criterion
Collection bag, right the movies that they're putting in their bag,
(12:47):
they show them at the end of the video, but
they have them right below the video and then you
can click in and see all the details for each
of those movies. Just so so good. That by it
self is a testament to the thought that went in
behind this whole initiative, you know what I mean, Like
they didn't just half ass that with the website, and
(13:09):
I think that's a big part of why it's successful.
Speaker 2 (13:12):
That is definitely well worth mentioning. It is a top
tier website and very fitting of the brand. You know,
definitely gets the brand feel across. So we talked about,
you know, we watched a lot of these celebrity closet
pick videos. Now we're each going to share one that
we thought was memorable or kind of stuck out to
(13:34):
us or we wanted to talk about, and you know
what we liked about it? Patrick, what's your one?
Speaker 1 (13:40):
My one? There was a lot of choices.
Speaker 2 (13:44):
There are a lot of choices, no doubt, and a
lot of good ones.
Speaker 1 (13:47):
Yeah, And I couldn't, in good conscience just say it
was easy, because it wasn't. But I did pick one
that was kind of recent. I picked Nick Offerman, American actor,
comedian writer, people know for parks and recreation. Anyway, I
really liked his He kind of told a story behind
a couple of them. He could rattle off names and
(14:09):
things like that, And I'm like, man, you and I
were talking about this off air when someone gives you
the director, the writer, and then some of the actors,
and you're like, how do they remember everybody that's in
this movie and all that? But here's the thing, I
don't know if there's one movie on his list that
I've seen, you know, you'd think you pick a person
and be like, oh yeah, because we have a lot
(14:31):
of the same likes, and they pick movies that I've seen.
I actually liked the ones where I didn't know any
of the movies.
Speaker 2 (14:38):
I agree, it's weird. It's a weird thing, isn't it.
Speaker 1 (14:41):
Yeah, I mean, And that's what I love the most
about many of the closet picks from celebrities was I
just was like, I have never seen any of those,
but they make them sound so interesting. I want to
watch them. So Nick Offerman one is the one I
picked from the closet.
Speaker 2 (14:56):
Yeah, that's a good one. You're right. It is tough
to pick the almost no bad ones. Like I said,
they're all kind of watchable. A few of them I
thought about for different reasons. Ben Afflex, mostly because he
talks about his commentary on Armageddon and says it might
be his greatest work.
Speaker 1 (15:16):
I did, I don't remember that, but that's great.
Speaker 2 (15:18):
Yeah, pretty funny. Billy crut up with somebody who kind
of surprised me. That was an example of what I
watched where I was like, I'm not really interested in
this dude that much, but when he started talking, I
was like, Oh, he's telling some good stories. And he
talked about how he's never wanted a role more than
the part in No Country for old men that went
to Josh Brolin. Stuff like that. I'm always super interested
(15:40):
in because you don't hear that a lot, the parts
that actors tried out for and they didn't get, or
they really wanted and didn't get.
Speaker 1 (15:46):
Yeah, I love hearing.
Speaker 2 (15:47):
Those, like little details. Seth Rogan and Evan Goldberg were
in there together, you know, their interactions pretty good, and
they talked about how they basically ripped off the ending
of defending your life for this is the end, which
is anything. They're like, we didn't totally use the same thing,
but more or less I thought that was good too.
Speaker 1 (16:06):
I like stuff like that because I think as creative professionals,
we always have things we draw inspiration from, and to
hear other people talk about what inspires them is sometimes
one of the most beautiful things about what we do.
Is like hearing those stories, you know what I mean?
Speaker 2 (16:22):
Yeah? You know, yeah, like I didn't I didn't know
that that's a good yarn. Yeah, yeah, So that those
tidbits like that, I just find them pretty fascinating. That
being said, the one I went with this is an
actor I really enjoy I've talked about it before, you know,
Anna Kendrick.
Speaker 1 (16:41):
Yeah, Yeah, I don't know why that does not surprise
me that he.
Speaker 2 (16:44):
Doesn't surprise you. I was a little surprised. I'll tell
you why I was surprised. I like her in general,
but her video stood out to me because same way
you talked about Nick Offerman, she picked almost no movies
I've seen, but she talked about them with such passion.
One I wanted to watch them after she was done,
and two I wanted to hear her talk more about them. Yeah,
(17:06):
and they were sprinkled in you know, these like I
was talking about with the others, these tidbits. She talks
about being on the set of the Twilight movies and
not having much to do because she's not in the
movies very much, so she just hung out in her
trailer and watched movies. Not what you picture when you
think about people making movies, like sitting in your trailer
watching movies because I'm not they don't need me. And
(17:26):
then when she's talking about the movie Stalker.
Speaker 3 (17:29):
Stalker, beautiful, stunning, hypnotizing and really kind of deals with
the nasty business of looking at oneself and how devastating
that can be, and thematically, that's my shit.
Speaker 2 (17:48):
I love it. You know, just give me that all day.
I'll like to listen to to her talk and give
me insights like that. On movies I haven't seen that.
I'm like, well, now I need to watch that.
Speaker 1 (17:59):
Yeah. The whole slew of videos is mesmerizing. Yeah, just
going down that list, I found myself. We were talking
about this before the cast. I spent way more time
preparing for this podcast episode probably than I have for Shamefully,
I'm admitting this to the listeners.
Speaker 2 (18:15):
It's because you get sucked in though.
Speaker 1 (18:16):
It is.
Speaker 2 (18:17):
It is like I was sitting there at one point
last night and they're just like looping, playing and I
was like, oh, I gotta like take notes. What am I?
I forgot what I was doing here because I was
just like kind of like sucked down the rabbit hole
of them.
Speaker 1 (18:29):
Yeah, very very easy to do. And that's a testament
to the effort itself, you know, as a marketing effort
by criterion one. I will point out which I thought
was really funny that stood out to me back in
twenty fourteen, Michael Sarah did one Did you see the
Michael Sarah.
Speaker 2 (18:47):
Did not see the Michael Sarah, You gotta go back.
Speaker 1 (18:49):
And watch this Michael sarahon it was still like in
the early days of the closet, So I think it's
the old version of the closet. The original closet was
less put together, it didn't look as great. And Michael Sarah,
I think that they had a number of them already.
Speaker 2 (19:05):
Yeah, they've been doing it for a few years at that.
Speaker 1 (19:06):
Point, yeah, twenty ten, twenty fourteen, but it was like
still when they started the video. He says something to
the effect of like, uh, so, do I just do
I say my name? Do I introduce myself? Like something
along those lines, you know, like, yeah, have you not
watched the videos? He doesn't seem awkward, but he does
at the same time when he's going through it. Because
(19:28):
of that starting point, that was a lot of fun.
I'll take more of that.
Speaker 2 (19:32):
Well, we can't physically go into the Criterion closet the
mobile van. I don't know if it's coming to us
anytime soon, and we're not celebrities, but in the podcast space,
we can virtually step into the Criterion closet. Patrick m
So we've got a kind of i'd call it a
little game here. We're gonna go into the closet, pick
(19:54):
out one title for you, one for yourself, one for
your co host. So you would pick for me, I'd
for you, and then one you know, kind of random,
maybe something you haven't seen before or something that just
sounds interesting, all right, walking in to the Criterion closet,
So my one for me. There are a lot of
a lot of choices in many of my all time
(20:17):
favorite movies in here. A lot of movies I haven't seen,
but a lot that are, you know, amongst my favorite
ever made. So there was some tough choices here. I'm like,
should I choose one of them? I can't. I can,
but I've seen them before. I'm gonna choose one of
my favorites though that I don't. I don't know if
I tout a lot. I don't know if I've watched
a lot. But this from the eighties, Okay, it's the
(20:38):
movie Something Wild with Melanie Griffith, Jeff Daniels, and Rayleota.
I think it's the first time ray Liota was ever
in a movie directed by Jonathan Demi, the director of
the Silence of the Lambs. The description of this movie,
I'll give you real quick. A free spirited woman kidnaps
a yuppie for a weekend of adventure, but the fun
(20:59):
quickly takes a dangerous turn when her ex convict husband
shows up. What I love about this movie is the
movie shifts tones about at the midway point in a
way I don't remember many other movies doing and pulls
it off. It goes just kind of like a one
(21:20):
ady where you're like, whoa, what is happening? So it's
one of those movies that just kind of like keeps
you on your toes and you're like, I have no
idea what's gonna happen next. It's also got maybe the
best Melanie Griffith performance. She's just pretty wild in it.
And also ray Leota is fantastic, and he's just kind
of really almost like crazy and scary and good and
(21:43):
I miss that guy. Have you seen this one?
Speaker 1 (21:46):
Patrick?
Speaker 2 (21:46):
Do you know something wild?
Speaker 1 (21:48):
I feel like I have seen this movie, but I don't.
I vague memory, yeah, very vague memory of it.
Speaker 2 (21:55):
Yeah, probably caught it some time in the past. But
worth worth checking out out or revisiting. So my one
for you this was tough. There were a few options.
I was like some things. I was like, oh, I
know he likes this or you know, this would be
interesting to show. I thought about sending you into like
a surreal direction, like a racerhead. I came close to that,
(22:17):
but instead I was like, n this guy needs to
have some fun like he used to in the old days.
So I know you've seen this one before. I'm pretty sure,
because you know you're an HBO kid, But I think
it'd be a good time for a revisit. I'm talking
about the nineteen ninety movie House Party starring Kid and Play.
Speaker 1 (22:37):
Wow, do you remember this one? I do? I do, Man,
I remember this movie. I mean I don't remember all
the details, but I remember it.
Speaker 2 (22:47):
Yeah. I don't remember all the details either, but I
remember it. It was like a fun one when we
were growing up. Now, this is not the Lebron James
remake that came out recently. This is you know, Kid
and Play musical artists, and it's kind of like an
indie party movie from back in the day. And just
remember it being a good time and it being really funny.
(23:10):
Kidd and played definitely we're having a moment, So I
think this could be a fun revisit.
Speaker 1 (23:15):
I like that a lot, and I appreciate you picking
one that maybe you know I have seen before. I
kind of thought about that too, Like when I was
picking for you, I thought, well, this is actually something
that I think you like, mainly because of some other
things that I think you like. Kidd and play though,
I'd like that one. It's a fun movie.
Speaker 2 (23:35):
It would be a fun you know, that'd be if
we were ever doing like a rewatch episode or something
like that, or you know, if there were a limited
series called HBO Kids that were to launch something like that.
Speaker 1 (23:46):
Yeah, which might be a thing. Who never know.
Speaker 2 (23:50):
So and then finally my random pick, I picked something
I've never seen that I wanted to see because I've
heard a lot about it. This is actually I picked
a feature here because I've never seen either one of
these movies, both directed by John Wu, two Hong Kong
movies considered some of the best action films of all time,
(24:10):
The Killer and Hard Boiled. Never seen either one, but
you know, good reputation. I guarantee I would like them,
and I'm sure they have doves in them, so I would.
I would like to watch those. That's good. That's kind
of my pick.
Speaker 1 (24:26):
All right, Well, I think those are good picks. I
don't know The Killer or hard boiled, not about eggs.
Not about eggs.
Speaker 2 (24:33):
I don't think I haven't seen it.
Speaker 1 (24:35):
Yeah, but I might have to rewatch kidd and play
in house party. The one pick that I had for me,
here's what I'll say, I really bounced. So I stumbled
on a movie that really made a huge impact on
me as a kid. This is The Elephant Man. Oh yeah,
I remember this as a kid. I've probably watched this,
(24:57):
maybe too young as a kid, I don't know.
Speaker 2 (24:59):
Yeah, there no restrictions.
Speaker 1 (25:00):
I don't even know what this is rated. But Anthony
Hopkins is in this movie, and man it is a
really sad, depressing movie. It's about a man who he
has a severe skeleton and soft tissue deformity. I thought
about picking that solely for the impact that it made
in my life. I decided to go with something a
little more lighthearted. You know, I'm cheating a little bit
(25:23):
telling you something that as a personal pick, like that's
something in my life.
Speaker 2 (25:26):
I do this all the time.
Speaker 1 (25:28):
You cheat all the time, so I thought. But the
one that I felt really good about picking was being
John Malkovich. Yeah, which I know we've talked about, probably
in passing on the on the cast before John Cusack.
He's so good in this movie. So I was watching
a little bit of it before we recorded tonight. I
forgot how good it was. It's got Cameron Diaz in it.
(25:49):
What I loved about this movie was everybody felt very real.
This feels like everybody is really on the edge. You
know what I mean.
Speaker 2 (25:58):
Everybody's like the dowdiest possible version of.
Speaker 1 (26:01):
Themselves exactly exactly. I just love it. And it's so
weird and goofy, and you know, he's a puppeteer. There's
a scene at the beginning where he's doing his puppeteering
on the New York I think it's New York Street
and he's got the two puppets and the monk and
the nun are like doing some lude things, and this
(26:24):
little kid's watching it and their dad punches them in
the face. You know. It's just like it's just so bizarre.
So I would pick that as my personal pick. That's great,
hey for you. I went down the list and I
was like, there's no version of this show that I
don't pick a Wes Anderson movie for you.
Speaker 2 (26:45):
Okay, this is good because I almost picked a Wes
Anderson for myself.
Speaker 1 (26:49):
You know, what would you have picked is the movie?
Did you have one?
Speaker 2 (26:52):
Well? My favorite, my favorite Wes Anderson is The Royal Tenenbaums,
and that one's that one's in there.
Speaker 1 (26:59):
That one's in there too. I picked Rushmore just because
it's a coming of age story. I just thought this
was a fun movie, and I thought you would like
this one.
Speaker 2 (27:07):
I'm in for Wes Anderson. Rushmore traditionally not my favorite,
but probably one I need to watch again. Been some
time since I've seen it, and I remember originally I
was like a little disappointed by compared to some of
the other ones. But I bet you if I watched
it now, I'd have a maybe a different perspective on it.
Speaker 1 (27:22):
Yeah, it's got a good soundtrack, It's got Bill Murray Murray.
Speaker 2 (27:25):
Yep.
Speaker 1 (27:26):
You and I were talking about this recently. I would say,
you could watch a movie and in five years you
watch the same movie and you have a totally different
perception and you appreciation for it.
Speaker 2 (27:35):
You're in a different place.
Speaker 1 (27:36):
Yeah mm hmm, Yeah, so you might like it. So
there you go. Rushmore, It's a good one. And then
picking one, this is one of those things, do I
pick one that I want to watch again, or do
I pick one that I have never seen? I picked
one that I've never seen. And I don't know why.
This was solely on title No, just title alone, title alone,
(28:00):
And then when I read about it, I was like,
this is something I could get into with Orson Wells
of the same Citizen Kane.
Speaker 2 (28:08):
Yeah, wrapping full circle here.
Speaker 1 (28:11):
This is F for Fake. M talk about alliteration. Yeah,
F for fake is the name of the movie.
Speaker 2 (28:19):
What is that about?
Speaker 1 (28:19):
What's the description of that trickery, deceit magic? In F
for Fake, a free form sort of documentary by Orson Wells,
the legendary filmmaker and self described Charlatan gleefully re engages
with the central preoccupation of his career, the tenuous lines
between illusion and truth, art and lies. Beginning with portraits
(28:45):
of the world renowned art forger Elmer de Hory and
his equally devious biographer, Clifford Irving, Wells embarks on a
dizzying journey that simultaneously exposes and revels and fakery and
fakers of all stripes, not the least of whom is
well As himself charming. An inventive F for Fake is
(29:09):
an inspired prank and a clever examination of the essential
duplicity of cinema. I love this summary so much. I
want to eat it up.
Speaker 2 (29:18):
I have no idea what that is, you know what
I mean? But ye, super interesting. Yeah, it all started
with the title. I was like, F for fake is
my choice. Yeah, that's a good one, And I like
I like the idea of just picking something on title alone.
It's like sometimes I'll go into a bookstore and I'm
(29:38):
just like, I just want I'm just looking for a
good cover.
Speaker 1 (29:41):
Yeah. So, yeah, some really good I think some really
good things happening in the Criterion collection. You know, if
we are recommending it to you, you know it's going
to be good here on movies and marketing. Yeah, Criterion
needs a lot of help. I think they need.
Speaker 2 (29:57):
They need our recommendation.
Speaker 1 (29:59):
Yeah, we're endorsing them.
Speaker 2 (30:01):
We give them the endorsement, then it's all uphill from there. No,
they're just they're killing it. That's all we really need
to say, is like what they're doing right now, it's
just perfectly on brand, and they've got a real connection
with the fans and the people who are buying their product.
Speaker 1 (30:16):
Yeah, Criterion Celebrity closet picks are killing it.
Speaker 2 (30:21):
Yeah.
Speaker 1 (30:22):
Well, we hope you enjoyed the Criterion episode. That's it
for this episode of Movies and Marketing. Until next time,
Let's fade to black. I'll be back. He's not coming back.
In a world where movies rely on marketing more than
ever to connect with audiences, one podcast aims to make sense.
Speaker 2 (00:11):
Of it all.
Speaker 1 (00:12):
This is movies and marketing.
Speaker 2 (00:16):
Next Saturday Night, where's sending you back to the future?
Speaker 1 (00:21):
Go ahead, make my day? How about now, you're crazy
Dutch bastard.
Speaker 2 (00:26):
What we've got here is failure Newgate. Take them of
around across all about for we might be as well
with them. I am an.
Speaker 1 (00:37):
Fv I agent. So here we are opening the door
on Criterions physical media treasure trove.
Speaker 2 (00:54):
That's a door creaking open. In case you didn't know, though,
I'm sure the Criterion closet does not have a creaky door.
If it even has a door.
Speaker 1 (01:03):
I feel like they should have a door. I want
to know. They say, I'm picking this, but are they
picking it? Are they giving them those or are they
buying them?
Speaker 2 (01:14):
I think the celebrities are getting them free. I can't
imagine at the end they're like, all right, it's two
hundred dollars.
Speaker 1 (01:22):
I've seen weirder things happen in Hollywood.
Speaker 2 (01:24):
I mean you have, yeah, you know, I have, so shad.
Speaker 1 (01:28):
Talking about the Criterion collection. Got a little trivia for
you all, right, So a couple different questions. This one,
I think you're going to know. The Criterion collection is
known for giving classic and influential films the prestige treatment.
What was the very first movie ever released by Criterion
on LaserDisc back in nineteen eighty four?
Speaker 2 (01:52):
I want to say, like Citizen Kane.
Speaker 1 (01:56):
See you knew the answer is that?
Speaker 2 (01:58):
Right?
Speaker 1 (01:59):
Citizen Kane. Criterion's first release alongside King Kong, set the
tone for its focus on film preservation and supplemental materials.
Good jobs. See dude, I knew you were going to
get that.
Speaker 2 (02:11):
I'm impressed by myself. Did you have multiple choice prepared? If? I?
Speaker 1 (02:15):
No? No, That's how confident I was that you were
going to get that.
Speaker 2 (02:19):
Nineteen eighty four was helpful. Without that, I'd have been lost.
Speaker 1 (02:23):
Criterion became known for its sleek physical additions every film
fan now takes for Granadio DVDs and Blu rays. What
was the feature that Criterion implemented on these physical editions?
What was the feature that everyone, you know, all the
fans loved. Do you have any idea what that is?
Speaker 2 (02:47):
The feature? Was it commentary?
Speaker 1 (02:51):
Yes, audio commentary, audio commentary?
Speaker 2 (02:54):
Yeah?
Speaker 1 (02:55):
Yeah. Criterion was the first company to include those audio
commentary tracks.
Speaker 2 (03:00):
Invented the audio commentary. That's pretty cool and surprising.
Speaker 1 (03:03):
So if you open the Criterion closet today, which of
these decidedly Uncriterion movies has not been given the Criterion treatment? Okay,
I'm gonna give you multiple choice on this one. Okay.
Is it A The Rock, B Armageddon, C. Con Air
(03:24):
or D The Life Aquatic with Steve SIZZUZI su the SU.
Speaker 2 (03:31):
I think I know this one. Okay, I think the
answer is con Air.
Speaker 1 (03:37):
And you are correct again. Yes, the Streak is alive.
Speaker 2 (03:41):
Crushing it. The Streak is alive and will thriving.
Speaker 1 (03:46):
See. I instilled all this confidence in you at the beginning.
Speaker 2 (03:49):
Yep, and now I took it too far.
Speaker 1 (03:51):
Both The Rock and Armageddon are famously in the Criterion collection,
much to the confusion and delight of film nerds everywhere. So, yeah,
Cony Air didn't make it.
Speaker 2 (04:02):
It probably should be. You know, The Rock definitely deserves it.
I'm glad to see that one there.
Speaker 1 (04:07):
I thought those were good because those are all movies
that you know, we've talked about on the show The
Rock are mcgeddon con Air. I don't know if we've
talked about Life Aquatic but.
Speaker 2 (04:17):
Now but they're a little more in our wheelhouse and
some of the you know, the higher echelon titles that
you get in some of the other Criterion ones.
Speaker 1 (04:25):
I mean, that's the thing. There are some movies in
that collection that you may have never heard of before.
But that's how you broaden your horizons.
Speaker 2 (04:34):
It's true, and this is the diversity I would say
of the Criterion. They've really like broadened a bit over time.
So you do have things like The Rock and Armageddon
that have gotten in there and gotten pretty nice treatment,
and some other movies like that too that you wouldn't
have expected in the beginning. That would be like the
Criterion Collection for sure. In case you didn't put it
(04:55):
together yet. We're talking about Criterion today, specifically the Criterion Closet.
What is the Criterion Closet. Maybe you don't know, You're like, what,
what are you talking about? What is this closet you
speak of? So the Criterion Closet began as a compact
room at the Criterion Collection's New York City offices, filled
(05:16):
wall to wall with every physical edition DVD, blu Ray
four K that Criterion had released in twenty ten, the
first Closet Picks video was filmed, featuring director Guillermo del
Toro selecting films from the closet and speaking about why
(05:36):
they mattered to him. This was kind of an instant hit,
so from there the series grew. They started inviting actors, filmmakers,
and other creatives to step into the closet, pick out
the movies they liked, and talk about cinema, turning a
behind the scenes storage space into an Internet famous cinephile
touch point. So that's kind of how it started. And
(05:59):
then in twenty two, twenty four, to market's fortieth anniversary,
Criterion recreated the closet inside an eighteen foot delivery van
and took it on tour across the US. This was
the Mobile Closet. This mobile version preserved the same shelving
layout as the original, housed over one thousand titles from
(06:19):
Criterions catalog, and opened the experience to the general public.
So now fans could enter the van, browse the collection
for a few minutes, make selections, and even be filmed
by Criterion. So through both its video and mobile events,
the Criterion Closet has become a marketing phenomenon. Engaging film
(06:40):
fans online and in real life. This has kind of
become a big deal in the film world and something
that's been on our radar for a while, and where like,
we need to talk about this on the show. This
thing's it's an entertaining watch and it's something that I
would you know, I would love for a chance to
step inside the mobile closet. I would love that up to.
Speaker 1 (07:00):
We talked about this off air. You know, when you
watch these film aficionados of sorts. Some of them are directors,
some of them are actors, they have so much film knowledge,
it seems like and maybe they're just specific to those
movies that they've picked, you know what I mean. But
it feels like they know so much that it's a
(07:21):
little uh intimidating.
Speaker 2 (07:23):
Yeah, I even wonder watching some of them go in,
I'm like, do they prepare for this ahead of time?
Because they just come off like, Man, these people really
know their stuff or is this just why they are
famous people working in the industry they do.
Speaker 1 (07:36):
Yeah, like anybody who works in any industry, to outsiders,
you sound like a genius, but it's really because you
work in it every day, you know, you just know
it so it could just be that. But it's one
of those things where when I watch it, I go, man,
it inspires me to watch more movies outside of my
comfort zone. I guess, mm.
Speaker 2 (07:56):
Hmm, yeah, I agree. You watch some of these people
and you're like, oh, man, I need to see more stuff. Yeah,
I feel like there's a whole world I'm like missing
out on. But let's talk about the Criterion closet as
a marketing effort. Why do you think this has become
a thing. How did this start popping? Why do you
think this is kind of like connected with people? What
does it do well?
Speaker 1 (08:17):
First of all, it's physical media. It's like how you
and I talk about I collect vinyl. I've kind of
shed a lot of my physical media over the years.
And then I'm like coming back to physical media and going,
I really want to hold that thing in my hands.
And that's what it does really well. And then it
taps into this allure that we have of seeing famous
filmmakers and actors, people who we look up to sometimes
(08:42):
or that we hold up on. This pedestal could be
something like, oh, this is my favorite actor, or it
could just be like I really love the movie that
they just made and then you know they geek out
over watching movies, and so because this person recommended it,
well maybe I should give that a try. If I
like that actor. I may not even have the same
taste as that person, but it kind of makes you
want to right. Also, it's got consistency on its side.
(09:05):
Like you and I were talking about off air, they're
doing like three or four a month. That's a lot.
Granted they have that means to do it, but.
Speaker 2 (09:13):
Yeah, and they've set up this repeatable thing where it's
like a framework where you could do this forever.
Speaker 1 (09:20):
Yeah, you're always gonna have talent that can come in there.
There's just an endless supply of people who could drive
eyeballs to that content.
Speaker 2 (09:29):
And I think you hit on, you know, some of
the key things I was kind of tuned into too,
like the excitement and the passion with the mobile piece,
I almost feel like it's an experience. Now. This is
something where they brought this to neighborhoods or film festivals
and people are like lining up to get in. You know,
there is like a discount you get on them when
you buy them there, but to go in there and
(09:51):
pick out a few things, it's almost like you're recreating
the video. You're like one of those celebrities in that moment.
So that's pretty cool too.
Speaker 1 (09:58):
And that's the thing you know that I think it
does really well. The guests bring their own audiences, film
fans watching, but you also get the fans of that
actor or director watching the mobile version. Now you've got
that same thing happening, the people who know you watching
the video you just made talking about your favorites. That
means genius genius marketing.
Speaker 2 (10:20):
Yeah, and they could have a whole fleet of these,
you know, if they wanted to. All you have to
really do is outfit a van with a bunch of discs.
Speaker 1 (10:27):
Yeah. The setting is really simple. It's not overly polished.
It's just a raw and honest I think.
Speaker 2 (10:33):
Yeah, which people are looking for nowadays. Also intimate. You know,
you're in like this small space just surrounded by movies.
Speaker 1 (10:41):
And you're telling your personal connection to a movie. There's
just something about it. You know, there's some joy that
you can find in that person's voice or mannerisms. Sometimes
it's stuff where you're like I'll never understand that because
I'm not in that world. But other times you're like,
I really love how they just open themselves up a bit.
Speaker 2 (11:01):
Yeah, we both I think watched quite a few of
these in preparation for this, and even some people who
I was like, I'm probably not you know, going in,
I'm like, I don't know how interested I am in
that person. Some of those people I found almost more
interesting than the ones I thought I would be. Yeah,
you know, I'm like, oh, that's kind of surprising. So
there were a lot like that. I mean, I could
just honestly, I could just keep letting these play and
(11:23):
play and play and watch them all day.
Speaker 1 (11:26):
Yeah. The other thing I will say is, you know,
from a Criterion standpoint branding, this is brilliant brand storytelling,
and it's disguised as fandom. It's constantly reinforcing Criterions mission
without really ever needing to say it. Because people are
picking these movies that are part of the collection.
Speaker 2 (11:48):
Man, that's a really good point. They've really like put
the brand front and center, but let the fans and
the celebrities hold it in the spotlight for them.
Speaker 1 (11:56):
Yeah.
Speaker 2 (11:57):
They're like, let's let them do it for us. You know,
we've kind of given them the forum they can they
can tout us.
Speaker 1 (12:05):
Yeah, and you know, the website is fantastic. Yeah, it's
super easy to use. It's so great in which it's clean.
It's got cross link references to different you know, like
The Killers, for example, was made twice in two different decades,
(12:25):
and you know, they show both and you can click
on them and go back and forth between the two
different versions by two different directors. It seems super obvious,
but it is very rarely done well, and they do
it perfectly. The other thing, people are picking their Criterion
Collection bag, right the movies that they're putting in their bag,
(12:47):
they show them at the end of the video, but
they have them right below the video and then you
can click in and see all the details for each
of those movies. Just so so good. That by it
self is a testament to the thought that went in
behind this whole initiative, you know what I mean, Like
they didn't just half ass that with the website, and
(13:09):
I think that's a big part of why it's successful.
Speaker 2 (13:12):
That is definitely well worth mentioning. It is a top
tier website and very fitting of the brand. You know,
definitely gets the brand feel across. So we talked about,
you know, we watched a lot of these celebrity closet
pick videos. Now we're each going to share one that
we thought was memorable or kind of stuck out to
(13:34):
us or we wanted to talk about, and you know
what we liked about it? Patrick, what's your one?
Speaker 1 (13:40):
My one? There was a lot of choices.
Speaker 2 (13:44):
There are a lot of choices, no doubt, and a
lot of good ones.
Speaker 1 (13:47):
Yeah, And I couldn't, in good conscience just say it
was easy, because it wasn't. But I did pick one
that was kind of recent. I picked Nick Offerman, American actor,
comedian writer, people know for parks and recreation. Anyway, I
really liked his He kind of told a story behind
a couple of them. He could rattle off names and
(14:09):
things like that, And I'm like, man, you and I
were talking about this off air when someone gives you
the director, the writer, and then some of the actors,
and you're like, how do they remember everybody that's in
this movie and all that? But here's the thing, I
don't know if there's one movie on his list that
I've seen, you know, you'd think you pick a person
and be like, oh yeah, because we have a lot
(14:31):
of the same likes, and they pick movies that I've seen.
I actually liked the ones where I didn't know any
of the movies.
Speaker 2 (14:38):
I agree, it's weird. It's a weird thing, isn't it.
Speaker 1 (14:41):
Yeah, I mean, And that's what I love the most
about many of the closet picks from celebrities was I
just was like, I have never seen any of those,
but they make them sound so interesting. I want to
watch them. So Nick Offerman one is the one I
picked from the closet.
Speaker 2 (14:56):
Yeah, that's a good one. You're right. It is tough
to pick the almost no bad ones. Like I said,
they're all kind of watchable. A few of them I
thought about for different reasons. Ben Afflex, mostly because he
talks about his commentary on Armageddon and says it might
be his greatest work.
Speaker 1 (15:16):
I did, I don't remember that, but that's great.
Speaker 2 (15:18):
Yeah, pretty funny. Billy crut up with somebody who kind
of surprised me. That was an example of what I
watched where I was like, I'm not really interested in
this dude that much, but when he started talking, I
was like, Oh, he's telling some good stories. And he
talked about how he's never wanted a role more than
the part in No Country for old men that went
to Josh Brolin. Stuff like that. I'm always super interested
(15:40):
in because you don't hear that a lot, the parts
that actors tried out for and they didn't get, or
they really wanted and didn't get.
Speaker 1 (15:46):
Yeah, I love hearing.
Speaker 2 (15:47):
Those, like little details. Seth Rogan and Evan Goldberg were
in there together, you know, their interactions pretty good, and
they talked about how they basically ripped off the ending
of defending your life for this is the end, which
is anything. They're like, we didn't totally use the same thing,
but more or less I thought that was good too.
Speaker 1 (16:06):
I like stuff like that because I think as creative professionals,
we always have things we draw inspiration from, and to
hear other people talk about what inspires them is sometimes
one of the most beautiful things about what we do.
Is like hearing those stories, you know what I mean?
Speaker 2 (16:22):
Yeah? You know, yeah, like I didn't I didn't know
that that's a good yarn. Yeah, yeah, So that those
tidbits like that, I just find them pretty fascinating. That
being said, the one I went with this is an
actor I really enjoy I've talked about it before, you know,
Anna Kendrick.
Speaker 1 (16:41):
Yeah, Yeah, I don't know why that does not surprise
me that he.
Speaker 2 (16:44):
Doesn't surprise you. I was a little surprised. I'll tell
you why I was surprised. I like her in general,
but her video stood out to me because same way
you talked about Nick Offerman, she picked almost no movies
I've seen, but she talked about them with such passion.
One I wanted to watch them after she was done,
and two I wanted to hear her talk more about them. Yeah,
(17:06):
and they were sprinkled in you know, these like I
was talking about with the others, these tidbits. She talks
about being on the set of the Twilight movies and
not having much to do because she's not in the
movies very much, so she just hung out in her
trailer and watched movies. Not what you picture when you
think about people making movies, like sitting in your trailer
watching movies because I'm not they don't need me. And
(17:26):
then when she's talking about the movie Stalker.
Speaker 3 (17:29):
Stalker, beautiful, stunning, hypnotizing and really kind of deals with
the nasty business of looking at oneself and how devastating
that can be, and thematically, that's my shit.
Speaker 2 (17:48):
I love it. You know, just give me that all day.
I'll like to listen to to her talk and give
me insights like that. On movies I haven't seen that.
I'm like, well, now I need to watch that.
Speaker 1 (17:59):
Yeah. The whole slew of videos is mesmerizing. Yeah, just
going down that list, I found myself. We were talking
about this before the cast. I spent way more time
preparing for this podcast episode probably than I have for Shamefully,
I'm admitting this to the listeners.
Speaker 2 (18:15):
It's because you get sucked in though.
Speaker 1 (18:16):
It is.
Speaker 2 (18:17):
It is like I was sitting there at one point
last night and they're just like looping, playing and I
was like, oh, I gotta like take notes. What am I?
I forgot what I was doing here because I was
just like kind of like sucked down the rabbit hole
of them.
Speaker 1 (18:29):
Yeah, very very easy to do. And that's a testament
to the effort itself, you know, as a marketing effort
by criterion one. I will point out which I thought
was really funny that stood out to me back in
twenty fourteen, Michael Sarah did one Did you see the
Michael Sarah.
Speaker 2 (18:47):
Did not see the Michael Sarah, You gotta go back.
Speaker 1 (18:49):
And watch this Michael sarahon it was still like in
the early days of the closet, So I think it's
the old version of the closet. The original closet was
less put together, it didn't look as great. And Michael Sarah,
I think that they had a number of them already.
Speaker 2 (19:05):
Yeah, they've been doing it for a few years at that.
Speaker 1 (19:06):
Point, yeah, twenty ten, twenty fourteen, but it was like
still when they started the video. He says something to
the effect of like, uh, so, do I just do
I say my name? Do I introduce myself? Like something
along those lines, you know, like, yeah, have you not
watched the videos? He doesn't seem awkward, but he does
at the same time when he's going through it. Because
(19:28):
of that starting point, that was a lot of fun.
I'll take more of that.
Speaker 2 (19:32):
Well, we can't physically go into the Criterion closet the
mobile van. I don't know if it's coming to us
anytime soon, and we're not celebrities, but in the podcast space,
we can virtually step into the Criterion closet. Patrick m
So we've got a kind of i'd call it a
little game here. We're gonna go into the closet, pick
(19:54):
out one title for you, one for yourself, one for
your co host. So you would pick for me, I'd
for you, and then one you know, kind of random,
maybe something you haven't seen before or something that just
sounds interesting, all right, walking in to the Criterion closet,
So my one for me. There are a lot of
a lot of choices in many of my all time
(20:17):
favorite movies in here. A lot of movies I haven't seen,
but a lot that are, you know, amongst my favorite
ever made. So there was some tough choices here. I'm like,
should I choose one of them? I can't. I can,
but I've seen them before. I'm gonna choose one of
my favorites though that I don't. I don't know if
I tout a lot. I don't know if I've watched
a lot. But this from the eighties, Okay, it's the
(20:38):
movie Something Wild with Melanie Griffith, Jeff Daniels, and Rayleota.
I think it's the first time ray Liota was ever
in a movie directed by Jonathan Demi, the director of
the Silence of the Lambs. The description of this movie,
I'll give you real quick. A free spirited woman kidnaps
a yuppie for a weekend of adventure, but the fun
(20:59):
quickly takes a dangerous turn when her ex convict husband
shows up. What I love about this movie is the
movie shifts tones about at the midway point in a
way I don't remember many other movies doing and pulls
it off. It goes just kind of like a one
(21:20):
ady where you're like, whoa, what is happening? So it's
one of those movies that just kind of like keeps
you on your toes and you're like, I have no
idea what's gonna happen next. It's also got maybe the
best Melanie Griffith performance. She's just pretty wild in it.
And also ray Leota is fantastic, and he's just kind
of really almost like crazy and scary and good and
(21:43):
I miss that guy. Have you seen this one?
Speaker 1 (21:46):
Patrick?
Speaker 2 (21:46):
Do you know something wild?
Speaker 1 (21:48):
I feel like I have seen this movie, but I don't.
I vague memory, yeah, very vague memory of it.
Speaker 2 (21:55):
Yeah, probably caught it some time in the past. But
worth worth checking out out or revisiting. So my one
for you this was tough. There were a few options.
I was like some things. I was like, oh, I
know he likes this or you know, this would be
interesting to show. I thought about sending you into like
a surreal direction, like a racerhead. I came close to that,
(22:17):
but instead I was like, n this guy needs to
have some fun like he used to in the old days.
So I know you've seen this one before. I'm pretty sure,
because you know you're an HBO kid, But I think
it'd be a good time for a revisit. I'm talking
about the nineteen ninety movie House Party starring Kid and Play.
Speaker 1 (22:37):
Wow, do you remember this one? I do? I do, Man,
I remember this movie. I mean I don't remember all
the details, but I remember it.
Speaker 2 (22:47):
Yeah. I don't remember all the details either, but I
remember it. It was like a fun one when we
were growing up. Now, this is not the Lebron James
remake that came out recently. This is you know, Kid
and Play musical artists, and it's kind of like an
indie party movie from back in the day. And just
remember it being a good time and it being really funny.
(23:10):
Kidd and played definitely we're having a moment, So I
think this could be a fun revisit.
Speaker 1 (23:15):
I like that a lot, and I appreciate you picking
one that maybe you know I have seen before. I
kind of thought about that too, Like when I was
picking for you, I thought, well, this is actually something
that I think you like, mainly because of some other
things that I think you like. Kidd and play though,
I'd like that one. It's a fun movie.
Speaker 2 (23:35):
It would be a fun you know, that'd be if
we were ever doing like a rewatch episode or something
like that, or you know, if there were a limited
series called HBO Kids that were to launch something like that.
Speaker 1 (23:46):
Yeah, which might be a thing. Who never know.
Speaker 2 (23:50):
So and then finally my random pick, I picked something
I've never seen that I wanted to see because I've
heard a lot about it. This is actually I picked
a feature here because I've never seen either one of
these movies, both directed by John Wu, two Hong Kong
movies considered some of the best action films of all time,
(24:10):
The Killer and Hard Boiled. Never seen either one, but
you know, good reputation. I guarantee I would like them,
and I'm sure they have doves in them, so I would.
I would like to watch those. That's good. That's kind
of my pick.
Speaker 1 (24:26):
All right, Well, I think those are good picks. I
don't know The Killer or hard boiled, not about eggs.
Not about eggs.
Speaker 2 (24:33):
I don't think I haven't seen it.
Speaker 1 (24:35):
Yeah, but I might have to rewatch kidd and play
in house party. The one pick that I had for me,
here's what I'll say, I really bounced. So I stumbled
on a movie that really made a huge impact on
me as a kid. This is The Elephant Man. Oh yeah,
I remember this as a kid. I've probably watched this,
(24:57):
maybe too young as a kid, I don't know.
Speaker 2 (24:59):
Yeah, there no restrictions.
Speaker 1 (25:00):
I don't even know what this is rated. But Anthony
Hopkins is in this movie, and man it is a
really sad, depressing movie. It's about a man who he
has a severe skeleton and soft tissue deformity. I thought
about picking that solely for the impact that it made
in my life. I decided to go with something a
little more lighthearted. You know, I'm cheating a little bit
(25:23):
telling you something that as a personal pick, like that's
something in my life.
Speaker 2 (25:26):
I do this all the time.
Speaker 1 (25:28):
You cheat all the time, so I thought. But the
one that I felt really good about picking was being
John Malkovich. Yeah, which I know we've talked about, probably
in passing on the on the cast before John Cusack.
He's so good in this movie. So I was watching
a little bit of it before we recorded tonight. I
forgot how good it was. It's got Cameron Diaz in it.
(25:49):
What I loved about this movie was everybody felt very real.
This feels like everybody is really on the edge. You
know what I mean.
Speaker 2 (25:58):
Everybody's like the dowdiest possible version of.
Speaker 1 (26:01):
Themselves exactly exactly. I just love it. And it's so
weird and goofy, and you know, he's a puppeteer. There's
a scene at the beginning where he's doing his puppeteering
on the New York I think it's New York Street
and he's got the two puppets and the monk and
the nun are like doing some lude things, and this
(26:24):
little kid's watching it and their dad punches them in
the face. You know. It's just like it's just so bizarre.
So I would pick that as my personal pick. That's great,
hey for you. I went down the list and I
was like, there's no version of this show that I
don't pick a Wes Anderson movie for you.
Speaker 2 (26:45):
Okay, this is good because I almost picked a Wes
Anderson for myself.
Speaker 1 (26:49):
You know, what would you have picked is the movie?
Did you have one?
Speaker 2 (26:52):
Well? My favorite, my favorite Wes Anderson is The Royal Tenenbaums,
and that one's that one's in there.
Speaker 1 (26:59):
That one's in there too. I picked Rushmore just because
it's a coming of age story. I just thought this
was a fun movie, and I thought you would like
this one.
Speaker 2 (27:07):
I'm in for Wes Anderson. Rushmore traditionally not my favorite,
but probably one I need to watch again. Been some
time since I've seen it, and I remember originally I
was like a little disappointed by compared to some of
the other ones. But I bet you if I watched
it now, I'd have a maybe a different perspective on it.
Speaker 1 (27:22):
Yeah, it's got a good soundtrack, It's got Bill Murray Murray.
Speaker 2 (27:25):
Yep.
Speaker 1 (27:26):
You and I were talking about this recently. I would say,
you could watch a movie and in five years you
watch the same movie and you have a totally different
perception and you appreciation for it.
Speaker 2 (27:35):
You're in a different place.
Speaker 1 (27:36):
Yeah mm hmm, Yeah, so you might like it. So
there you go. Rushmore, It's a good one. And then
picking one, this is one of those things, do I
pick one that I want to watch again, or do
I pick one that I have never seen? I picked
one that I've never seen. And I don't know why.
This was solely on title No, just title alone, title alone,
(28:00):
And then when I read about it, I was like,
this is something I could get into with Orson Wells
of the same Citizen Kane.
Speaker 2 (28:08):
Yeah, wrapping full circle here.
Speaker 1 (28:11):
This is F for Fake. M talk about alliteration. Yeah,
F for fake is the name of the movie.
Speaker 2 (28:19):
What is that about?
Speaker 1 (28:19):
What's the description of that trickery, deceit magic? In F
for Fake, a free form sort of documentary by Orson Wells,
the legendary filmmaker and self described Charlatan gleefully re engages
with the central preoccupation of his career, the tenuous lines
between illusion and truth, art and lies. Beginning with portraits
(28:45):
of the world renowned art forger Elmer de Hory and
his equally devious biographer, Clifford Irving, Wells embarks on a
dizzying journey that simultaneously exposes and revels and fakery and
fakers of all stripes, not the least of whom is
well As himself charming. An inventive F for Fake is
(29:09):
an inspired prank and a clever examination of the essential
duplicity of cinema. I love this summary so much. I
want to eat it up.
Speaker 2 (29:18):
I have no idea what that is, you know what
I mean? But ye, super interesting. Yeah, it all started
with the title. I was like, F for fake is
my choice. Yeah, that's a good one, And I like
I like the idea of just picking something on title alone.
It's like sometimes I'll go into a bookstore and I'm
(29:38):
just like, I just want I'm just looking for a
good cover.
Speaker 1 (29:41):
Yeah. So, yeah, some really good I think some really
good things happening in the Criterion collection. You know, if
we are recommending it to you, you know it's going
to be good here on movies and marketing. Yeah, Criterion
needs a lot of help. I think they need.
Speaker 2 (29:57):
They need our recommendation.
Speaker 1 (29:59):
Yeah, we're endorsing them.
Speaker 2 (30:01):
We give them the endorsement, then it's all uphill from there. No,
they're just they're killing it. That's all we really need
to say, is like what they're doing right now, it's
just perfectly on brand, and they've got a real connection
with the fans and the people who are buying their product.
Speaker 1 (30:16):
Yeah, Criterion Celebrity closet picks are killing it.
Speaker 2 (30:21):
Yeah.
Speaker 1 (30:22):
Well, we hope you enjoyed the Criterion episode. That's it
for this episode of Movies and Marketing. Until next time,
Let's fade to black. I'll be back. He's not coming back.
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