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November 13, 2024 43 mins
Some product managers don’t realize how many decisions we have to make daily in our jobs. And some of us decided to become product managers because we have to make decisions…But how do we make decisions? And what are the right decisions to make?

Well… it depends…

In this episode we explored these questions with Phil Hornby, Founder and Product Leadership Coach at for product people, and Co-creator and Co-host of the Talking Roadmaps podcast. Phil is in the process of writing his book “It Depends?”, on how decisions are made, and more specifically, when building products, and by product professional.

We explored with Phil how he got to product management (accidently, like most of us), wheat does it mean to be a Product Coach, and how he is writing his book with the help of the community.Join Matt and Moshe as they explore with Phil:
  • How to make decision in general
  • The role of Implementation in decision making
  • Curating principles related to decision making and organizing them in the book
  • Decision velocity
  • Tips to individual contributors product managers who want to make change internally 
  • Product coaching and how product coaches work
  • The hard areas of Product Coaching as a business
  • The importance of mentorship early on
  • And so much more…

You can connect with Phil at:


You can find the podcast’s page, and connect with Matt and Moshe on Linkedin:     -


Note: any views mentioned in the podcast are the sole views of our hosts and guests,  and do not represent the products mentioned in any way.

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