TrulySignificant.com presents Olivia Dodd, the visionary CEO of Amplifi Napa Valley and a dynamic leader across the arts, film, and nonprofit sectors. With over 15 years of experience in nonprofit management and cultural leadership, Olivia continues to be a transformative force in advancing equity, creativity, and community engagement.
Olivia’s career has been marked by her dedication to amplifying underrepresented voices and fostering access to the arts. Prior to joining Amplifi Napa Valley, she served nearly seven years as President & CEO of Arts Council Napa Valley, where she spearheaded regionally acclaimed initiatives including the Poppy Award-winning Napa Valley Arts in April, The Creative Directory, and The Napa County Alliance for Arts Education—all of which helped strengthen arts advocacy, public funding, and cultural infrastructure in the region.
In addition to her leadership in arts organizations, Olivia is a passionate film producer and storyteller. She is the founder of STORIED, a film and video production company dedicated to elevating narratives that connect communities and celebrate diverse perspectives. Her most recent short film, Traveling Past, which she produced, has garnered multiple accolades on the film festival circuit, including Best Experimental Short at the New Creators Film Awards, Official Selections at LA Shorts International Film Festival, Venice Shorts, New York Independent Cinema Awards, and more. Through film, Olivia continues to champion projects that shine a light on nuanced, intersectional experiences—further reflecting her deep commitment to storytelling as a tool for social connection and change.
Become a supporter of this podcast: https://www.spreaker.com/podcast/success-made-to-last-legends--4302039/support.
Olivia’s career has been marked by her dedication to amplifying underrepresented voices and fostering access to the arts. Prior to joining Amplifi Napa Valley, she served nearly seven years as President & CEO of Arts Council Napa Valley, where she spearheaded regionally acclaimed initiatives including the Poppy Award-winning Napa Valley Arts in April, The Creative Directory, and The Napa County Alliance for Arts Education—all of which helped strengthen arts advocacy, public funding, and cultural infrastructure in the region.
In addition to her leadership in arts organizations, Olivia is a passionate film producer and storyteller. She is the founder of STORIED, a film and video production company dedicated to elevating narratives that connect communities and celebrate diverse perspectives. Her most recent short film, Traveling Past, which she produced, has garnered multiple accolades on the film festival circuit, including Best Experimental Short at the New Creators Film Awards, Official Selections at LA Shorts International Film Festival, Venice Shorts, New York Independent Cinema Awards, and more. Through film, Olivia continues to champion projects that shine a light on nuanced, intersectional experiences—further reflecting her deep commitment to storytelling as a tool for social connection and change.
Become a supporter of this podcast: https://www.spreaker.com/podcast/success-made-to-last-legends--4302039/support.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:08):
Hey, welcome back to truly significant dot com presence. I'm
rick tokeeny we ha a fun show for this Friday afternoon.
It's Olivia dodds CEO of the nonprofit Amplify. Our team
was riding a billboard on you today and on that
billboard it said visionary, someone who is soulful, someone who
(00:30):
cares about other musicians, and I happen to be in
a band here in Austin, so you got me, and
and someone who is connected to Latin X. So with
that having been said, Olivia Dodd, welcome to our crazy show.
Speaker 2 (00:45):
Thanks for having me.
Speaker 3 (00:46):
It's an honor to be here, and I have honor
to be with a musician.
Speaker 2 (00:50):
I love it.
Speaker 1 (00:52):
That's good, okay, So tell us your backstory.
Speaker 3 (00:54):
Oh my backstory is that I I agree up in
here in Napa Valley, and I moved here in high
school fell in love with this community. I particularly fell
in love with my high school nerdy theater and music friends.
Speaker 2 (01:10):
Who were.
Speaker 3 (01:12):
Really some of the most creative and still are some
of the most creative and genius, lovely people I've ever known.
And then went off to film school in Los Angeles
and told my folks I'm never coming back. I'm going
to Hollywood. I'll see you later. And then realized I actually,
after doing some world traveling, really loved Napa Valley and
felt that there was something special here. So made the
(01:35):
bold decision, I guess to leave Hollywood and try to
pursue a creative career in Napa Valley. And that was
back in two thousand and eight, and I have been
here working ever since.
Speaker 2 (01:46):
And I don't regret them in it and of it.
Speaker 1 (01:49):
What a great journey. And you said you were in theater,
does that mean that you were in some musicals.
Speaker 3 (01:54):
I was in the honorable stage technician role, so I
was assistant stage manager or I was helping with costumes.
I eventually directed my own play, and then after graduating
from college, I went back to the stage technician world,
but this time from a music lens, and I worked
in a venue running lights and sounds, rigging lights against stage,
(02:16):
managing all those good stuff. Got to see amazing performers
like Rob Williams or Steve Martin or Boz Gags, you know,
all the greats.
Speaker 1 (02:25):
What a wonderful experience. What school did you get to
in la usc I on? Yeah, right, fight My daughter
had their graduating from there in I think nine or
ten in theater and that was the better part of
(02:46):
the inheritance that I got from my mom and dad
went to being a strokeany.
Speaker 2 (02:53):
Sounds about right. He has a very generous father.
Speaker 1 (02:55):
Yeah.
Speaker 3 (02:56):
Your theater school was right next to our film school,
so I got to spend a lot of time in
theaters watching movies and getting to hear from Tom Hanks
and people about the industry was incredible.
Speaker 1 (03:07):
It is incredible. It's like we were there graduation and
Clint Eastwood was the speaker, went oh my get yeah,
so it's typical. It's no big deal. You know, Spielberg's
walking around campus. Okay, let's talk about the original spark
behind Amplify Napa Valley. What happened.
Speaker 3 (03:26):
Yeah, Well, this original spark with Amplify, I guess it's
two different things. Before my time, the spark of Amplify
really came from learning what not to do in the
arts and music industry. Our board of directors ran then
Valley Opera House, which was a venue about four hundred
and fifty seet beautiful venue for about twenty years close
(03:51):
to and really learned the challenges of running a small
venue in this tech community, but you know, I'd say
anywhere in this country that it's like. Eventually, they made
the decision to rent out the entire theater to another operator,
and it's now the home of the Blue Note Napa Valley,
which has been doing great work here in the community,
(04:12):
presenting again like an incredible slate of artists. But they
found that they didn't really have a role anymore. So
they made the decision to sell the building and as
a nonprofit. Again a bold decision, but I think a
really wise one. They sold the building and they said, well,
what would we do, knowing what we know now about
what it takes to make the business model of live
(04:34):
performance work and what communities really need. Now, what would
we do? And they initially thought about creating a fund
for live performance. Again, I thought that was a really
great idea. I mean, making investments in the community and
in our art artists, in the education, in the venues.
Speaker 2 (04:52):
We all know that that's needed.
Speaker 3 (04:54):
They brought me on board in twenty twenty three.
Speaker 2 (04:56):
At the time it was called net Valley Presents.
Speaker 3 (04:59):
But they brought me on board twenty twenty three, and
when we really started looking at it and dialoguing and
my experience having been an arts strategist and a CEO
for our arts council here I brought the idea, well,
what if we don't just be a fund what if
we look at ourselves is more of an incubator accelerator
(05:20):
because we really believe that money is of course a
big part of the problem, and we've heard this from
the musicians and from the theater performers and artsts that
we support, but another really huge part is actually support
along the creative pipeline. So it's opening doors for people,
it's creating access. It's you know, maybe of somebody with
a real passion and raw talent, but they don't know
(05:41):
how to get They don't have the means maybe for
vocal coaching, or they don't know about branding and marketing.
They don't know or have relationships with anybody in the industry,
and so they have no.
Speaker 2 (05:50):
Models to follow.
Speaker 3 (05:52):
So we're trying to really build a pipeline that makes
it more equitable, accessible, and creates more opportunities.
Speaker 1 (05:59):
So some buddy in your lifetime talk to you about ecosystems.
Who is what you credit today as you stand up
for your oscar this afternoon and you want to thank
certain people for shaping your big brain.
Speaker 2 (06:14):
Thank you ecosystems.
Speaker 3 (06:17):
Yes, I would say there's a number of people, but
it really goes back to I was very fortunate to
have a mom and dad who my mom in the
nineties was a working mom and my dad was a
stay at home dad. But my mom is a CEO
of organization. So I spent a lot of my childhood
going to board meetings and learning to discuss things at
(06:37):
a strategic level. If I was gonna if I was
gonna have friends, they were probably going to be her
business colleagues. On these trips, I had to learn the vernacular.
Speaker 1 (06:46):
But then also on your aid, they're all they're on
your mom's age, right.
Speaker 2 (06:50):
That's right.
Speaker 3 (06:51):
And then my my dad was a sociology major and
a treasurer. His dream jobs that he got was in
systems and procedures, so he always looked at things at
are really holistic level as well, not just you know,
how do the systems in place create opportunities or hinder things.
He was also the first person to teach me that
(07:11):
be careful of incentives because they work. So, you know,
I learned a lot from my folks, and then I
was very fortunate to have some really incredible mentors who
were developers. I love a developer because especially when you
get somebody that the ones that I know are developed
(07:32):
these big picture visions and they not only thought about
what the buildings were going to look like with the
service was, but they had to think twenty thirty years
out from the time they purchased that property and what
it was going to become. So I've been very fortunate.
Harry Price was an incredible developer here in the community,
really re envisioned downtown NAPA and played a big part
(07:52):
in that to make it the destination it is today.
Speaker 2 (07:54):
And I got to learn from them.
Speaker 1 (07:56):
Bravo. Way to go to all those people on behalf
of via DoD She thanks you. We're fascinated by organizations
like yours that that support others, that lift others up.
There is a common thread throughout I bet you all
of the shows where we talk to someone in the
(08:17):
art community, music industry, and it's about the lack of capital,
and I'd love for you to address that now that
you've been in that leadership role for a while. What's
the deal and what is the situation getting any better?
Speaker 3 (08:29):
I would say yes and no. My real honest answer,
but I at the lack of capital. I really have
to attribute the lack of capital a one thing a
cultural level. You know, it's not the same in every country.
Speaker 2 (08:45):
You know, we are unique.
Speaker 3 (08:48):
Culture that doesn't necessarily value the arts and is an
economic engine. And yet and yet we are also the
biggest We are the pioneers of the international industry of
music and film that have really put America on the
map as a leading cultural force.
Speaker 2 (09:07):
So it's a really interesting dichotomy to me.
Speaker 3 (09:10):
I think that also on some elements the art scene
itself when it fragmented at the turn of the century
between artists and the fine art capacity whether you are
music or not, and commercial artists, and that there is
a distinction, even a distinction between.
Speaker 2 (09:28):
The two, which was really a modern concept.
Speaker 3 (09:33):
I think that that fragmentation has kind of been a
self disruptive element. So I'd say those two things on
a macro level are part of it. And then more contemporarily,
I think part of the capital issues is, you know
that the way that we've been doing distribution has changed
(09:54):
so radically over the last fifty years, and how technology
has disrupted things, bringing on board if we actually have
international competitors, now Korea and China and Russia and Europe
and you know, Australia, all of these countries are really
I mean, and there's some amazing work happening in Africa
(10:14):
that's really disrupting the international market and taking over market share.
So I think that it's got the industry on its toes.
And one of the things that I always find fascinating
working in the creative sector is again get you get
some of the most creative people in the world, but
when you get on an institutional level, we get stuck
in our own ways, like this is the way it was,
this is always the way it has to be.
Speaker 2 (10:34):
And we forget that we have to innovate and get
passed by.
Speaker 1 (10:36):
That's exactly right. Well, that is great advice. Okay, so
we're going to take a quick break and I'm going
to throw the commercial to you first. Tell us where
we can find out about amplify and contribute, especially those
people that listen to this show that love to write
big checks for grants.
Speaker 3 (10:52):
Sure well, you can find out on amplify on amplify,
NAPA Valley dot org and we are also on Facebook, LinkedIn, YouTube, Instagram.
Speaker 2 (11:01):
We have amazing performances there that you can see and.
Speaker 3 (11:06):
Learn about and support all of the emerging artists that
we're bringing up.
Speaker 1 (11:09):
Would you very yep, go ahead?
Speaker 3 (11:11):
Would you like me to give more of an advertising
pitch because I had John did write something up for me.
Speaker 1 (11:16):
Here goes Olivia Dodd from the University of Southern California.
Speaker 3 (11:20):
This is the USC twist, go ahead, looking for fresh sounds,
unforgettable shows, and bold new voices. Amplifies where emerging artists
shine and communities come together through music, creativity and live events.
From intimate concerts and digital spotlights to stages that launch
the next generation of performers. Amplify brings you the talent
you want to hear and the stories that move you.
(11:42):
Follow us on Instagram, Facebook, LinkedIn and YouTube to discover
who's performing next, stream highlights and get inspired by the
artist defining culture today that is Visit us online at
amplify napavalley dot org. Wherever you are, you can be
part of the movement amplifying creativity, supporting artists and celebrate
and what's possible when music connects us all. This is
Amplifi where community meets creativity.
Speaker 1 (12:05):
Very nice job, and we're going to be right back
after this quick message from Marcus Aureally.
Speaker 4 (12:15):
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(12:39):
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Emily Chang, stories that urge you to pursue purpose, serve others,
(13:01):
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Speaker 2 (13:24):
Maybe your epitaph.
Speaker 4 (13:26):
Will read she gave outrageously extended grace unceasingly and lived
to help others so that death found her empty. Visit
truly significant dot com and celebrate the most truly significant
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(13:49):
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Speaker 1 (13:56):
Okay, we're back with Olivia Dodd and us. That's where
that voice was Delilah at Night from k Love Writing
or whatever it is called. That was a very nice voice.
And you said this stories that move you. You got to
tell me more about that.
Speaker 3 (14:12):
Sure, well, I think that. I actually think of one
of my creative partners film partners, when he said, you know,
in the arts, it's not just the art that you
have to sell, it's the story behind the music, right,
It's the story behind the film that makes all the difference.
I really believe that as a storyteller, and I think
all of our artists are storytellers. That who you are
(14:33):
and the story you tell enriches the work that you
do so much, and we have some incredible artists that amplify.
One that comes to mind is Andrea Berrera, who was
our first emerging artist to come on board. She actually
helped me envision what this program could be. She came
here two years ago from El Salvador, didn't speak English
(14:54):
and now is fluent in English, a non rural student
and Award winner with If Given chance. She is doing
incredible work and she is a really hauntingly beautiful, soulful
singer and guitarist.
Speaker 2 (15:08):
She's been writing music since she was eleven years old.
Speaker 3 (15:11):
And we just helped her complete her first EP of
four original songs. And now this about two weeks time,
she's going to be performing at the Blue Note NAPA
and performing alongside an international jazz virtuoso virtuoso, Jorge Luis Pacheco,
so she gets to open up for her first international
act within a year's time.
Speaker 1 (15:32):
That is a story of transformation. Can you imagine coming
from we've been to El Salvador. It's not third world
country to everybody, but can you imagine coming out of
that country not being able to speak English, and what
you have done for one young lady.
Speaker 3 (15:49):
It's honestly, the first song I ever heard her perform
was excuse me la Joorna, which is a really beautiful
folk song, and it by saying, you know, this is
a song that's personal to me because my grandmother taught
it to me and she used to sing it to me.
And she just stood up on stage. She had actually
painted her face the skull a traditional kind of Latin
(16:12):
American Skull and sat up there and performed solo in
the singing competition, and I had shivers up and down
my arms, and I knew I was actually sitting with
some board members at the show, and we all looked
at each other and said, we got to go talk
to her. That's exactly the voice of the future. It's
a voice of you know, somebody with real soul and
(16:32):
passion that needs to be heard. And she has a
real hunger to tell her story and to get her art.
Speaker 2 (16:37):
Out into the world. And we've just been honored to
work with her.
Speaker 3 (16:40):
It's been such a huge pleasure enjoy seeing her really
blossom here now getting now she's being hired all the
time for gigs, and we gave her her first paid
gig opportunity.
Speaker 2 (16:49):
It was. It's been really.
Speaker 1 (16:50):
Cool, Olivia. You moved from success to significance in doing that.
Speaker 2 (16:55):
Thank you.
Speaker 1 (16:55):
That's what this is all about. I mean, it's hard
for people of any age and stage to blend avocation
with vocation. You're coming really close to it.
Speaker 2 (17:06):
Thank you.
Speaker 1 (17:08):
And what a what advice would you give to our
listening audience to still searching in their own personal desert
to try to blend something their passion with what they
like to do, and spending one hundred hours a week
if they wanted to because they loved it.
Speaker 2 (17:25):
Well, two things come to mind. One is I was thinking.
Speaker 3 (17:29):
About my Catholic school upbringing when I first learned about vocation,
and to me, it's a it's a calling, right, and
it's something you can't ignore. And that's how I always
know an artist too, because and I knew I was.
I knew that in a way I wasn't that I
wasn't a performer because as much as I enjoy it
and it's what I feel called toward, I don't have
(17:50):
that calling to get up every day and just write
a song or express myself in that way. But I
do feel called to support people for whom that is
the vocation, and it just feels right in me. The
second thing I think is what my mom always says,
which is do what you love and the money will follow.
Speaker 2 (18:09):
And I really believe that.
Speaker 3 (18:13):
If you're wise listening to feedback and you follow that
instinct and that calling again, listening to not running into
that brick wall over and over again, follow those open doors,
you know you'll be led to where you need to be.
Speaker 1 (18:27):
That's right, wonderful advice. We've got to talk about collaboration there.
Amplify has built this strong community partnership in its first year.
What does collaboration look like in napa's cultural ecosystem and
how are you fostering a.
Speaker 3 (18:44):
Well. Collaboration is one of our favorite things because we
could not do what we're doing alone. That is not
something we're interested in and it's not how we work.
Speaker 2 (18:54):
So for us, collaboration.
Speaker 3 (18:56):
Really looks like looking at the organization and the individuals
in the community that are doing things that inspire us,
asking them about it, learning them, learning from them, building relationships,
and then figuring out how we cannot compete as a cliche,
amplify each other's impact by working together. So as of
(19:19):
for instance, we're building a partnership right now with an
organization that does incredible work called Notes for Education, which
is a fundraising organization that distributes grants for music education
in both NAPA and Nashville, and they have a direct
NAPA national pipeline. And we're saying, you know, Amplify is
really really focused on the kind of Once an artist
(19:39):
has determined that this is what they're interested in this
is what they want to pursue and move forward in
early stages of the career. That's where Amplify can really
come in and help them out. Notes for Education's focus
is really introducing people to the power of music in
a K twelve education setting, and so they have a
really broad spectrum reach. It's hard work to do what
(19:59):
they're doing doing and then we get to kind of
pick up the ball once they've done their work. So,
but there is this intership section in between. So we've
talked about how can we bring artists here collectively the
international stage that could do workshops in the schools and
master classes with the additional artists. How could we work
together to.
Speaker 2 (20:19):
Raise funds for our shared goals.
Speaker 3 (20:22):
How can we learn from you what the artists need
once they get out of the school systems or you know,
maybe in the school systems for that later stage. We
also identify artists through our partners that need help, whether
they're teachers or not it's for education.
Speaker 1 (20:36):
Or that's powerful. Tell me about Latin X and I
think you've you know, in giving that example that al Salvadory.
Maybe you've already told.
Speaker 2 (20:46):
Me, But.
Speaker 1 (20:48):
What is that connection and why? Why is there beyond
it being fashionable, trending in some of the greatest music
in the world. What what are the other compelling reasons
for you to be diving into that.
Speaker 3 (21:01):
Well, if I'm strictly putting my business hat on and
to kind of leaving all cultural elements aside or you know,
personal beliefs. From a business perspective, the community here is
thirty about a third Latin American or Hispanic.
Speaker 2 (21:18):
About a third of that.
Speaker 3 (21:19):
Population are Spanish speakers as a primary language. When you
look at that from not a general population standpoint, but
you look at it into school systems, now we're talking
about sixty percent population. So for me from a business perspective,
it's absolutely a community that in a market you need
to understand, no, train your organization, modify your organization to
(21:44):
serve and cultivate authentically, and that's not something that's easily done.
A lot of organizations will say, well, that's a I've
heard the term like that's an outsized investment for the
immediate results, and that might be true, but that's a
short term gain for a long term loss. So that's
my business answer to that question. My other answer is,
(22:04):
as you mentioned, there's a lot of rich cultural history.
Speaker 2 (22:07):
There is a huge.
Speaker 3 (22:08):
Amount of the population that is not being seen on
the main stage, whose story isn't being reflected. For whom
the local economy would not exist. And I'd say the
economy of California and most of the country wouldn't exist
if it wasn't for these popular you know, the populations
of people coming from Mexico and Latin America. So to me, uh,
there's a lot to learn, there's a lot to grow
(22:29):
culturally and creatively. But we want to see everybody reflected
and those you know voices on the stage and uh.
And it's a really exciting population communities, multiple communities to
be working with and a rich diversity within it. So
we're really excited about you should be.
Speaker 1 (22:49):
That word community has been buzzing in my head ever
since I went to work for Procter and Gamble, and
over the course of the decades, I've learned that they're
building an authentic, trusted community is becoming increasingly harder, and
you've got to be real and you've got to be
(23:11):
with them and you got to hold their hand. What
other things have you learned in the first couple of
years of leadership at amplify that you could share that
to teach young leaders about building authentic communities that matter.
Speaker 3 (23:25):
Gosh, I'm so glad you put it that way. I
one hundred percent agree with you. I would say, first off,
there's no shortcuts when it comes to building trust and relationship.
Speaker 2 (23:34):
Trust is built over time and through experience.
Speaker 3 (23:36):
So you can't expect to build relationships with people and
understand a community until you're willing to go there, meet
them where they are, understand and start to be willing
to transform yourself because you can't come to build relationships
with an entirely different culture and communities. And again, this
(23:57):
is not Latsino or LATINX is not one community. It's
it's many different types of communities. So you have to
be willingness to put your learning hat on. And I
think that when you're able to do that and willing
to learn and reapproach things and learning to learn new
ways of doing business, then you're going to find beautiful transformation.
Speaker 1 (24:21):
That's right and be ready for some hard work and
to keep learning. And you know, you set you can
set goals as a board and you can be visionary,
but you may have a point of correction in that
so you need to be pliable.
Speaker 2 (24:39):
Absolutely. Yeah.
Speaker 3 (24:41):
If you're not willing to be pliable, then you're going
to be in for a bumpy ride.
Speaker 1 (24:45):
That's right. Speaking of goals, as you look ahead to
Amplify as next chapter, what are some of the bold
goals that you've got for expanding this access to the arts?
Speaker 3 (24:57):
Yeah, well, our big bo goals right now is we're
moving our grant program to a fellowship program, so we're
not again.
Speaker 2 (25:05):
We're not just making investments.
Speaker 3 (25:06):
We're doing mentorship, coaching, masterclasses, workshops, really looking at this
as a training for performers, a multidisciplinary, multi genre, multicultural
training for performers. I think that and of itself is
a pretty ambitious goal. That we're learning to bring on
ten artists a year, but we're not just bringing them
on for one year. We're hoping to bring them on
and they stay with us for two to three years.
(25:27):
So about thirty to forty artists at a time that
we're cultivating and working with and we'd love to see
that expand then I'd say the next big thing that
we're working on is our industry connection initiatives, and that's
around not just cultivating the emergent artists, but to cultivating
the relationships within the industry here, developing a real industry
(25:47):
footprint connecting it to the Bay Area.
Speaker 2 (25:50):
And the national scene.
Speaker 3 (25:51):
We already have incredible talent coming here to perform. We
have people in top leadership positions who own homes here
or come here all the time.
Speaker 2 (26:00):
So we really see.
Speaker 3 (26:01):
Napa Valley as not only being a place to cultivate
and grow emerging talent. We see it as a place
for the industry to come, retreat, learn, take some time
and space. We're really good at hospitality here. We do
the food and wide thing really well. So it's kind
of an ideal place to step outside of the more
metropolitan areas and be a little bit more creative and
(26:26):
spend time with colleagues in a less rushed fashion.
Speaker 1 (26:29):
There you go. Okay, let's do a final wrap on
true significance. How do you hope that amplifies work will
be remembered twenty years from now? So what would be
a truly significant cultural legacy that you have left along
with all the team that you work with today.
Speaker 3 (26:50):
I think that the big vision is if Napa becomes
known as a place within arts and music to come
and find fresh talent you know, and to launch your career.
That would be a hugely bold vision for us to
hold and where we become. Basically, I like to say
(27:10):
an import export hub for the music and entertainment industries.
Speaker 1 (27:16):
That's bold. I just okay, that was a Livia DoD
and it's The organization is Amplify NAPA Valley. And if
you would read that wonderful commercial one more time, sure,
and a different octave this time.
Speaker 2 (27:36):
Okay, I'll do my best.
Speaker 3 (27:40):
Looking for fresh sounds, unfor sorry, looking for fresh sounds,
unforgettable shows and bold new voices. Amplify is where emerging
artists shine and communities come together through music, creativity and
live events. From intimate concerts and digital spotlights to stages
that launch the next generation of performers, Amplify brings you
the talent you want to hear and the stories that
(28:01):
move you. Follow us on Instagram, Facebook, LinkedIn and YouTube
to discover who's performing next, stream highlights and get inspired
by the artists redefining culture today. Biditt visit us online
at amplifying Apple Valley dot org. Wherever you are, you
can be part of this movement. Amplifying creativity, supporting artists
and celebrating what's possible when music connects us. All this
(28:23):
is amplify where community meets creativity.
Speaker 1 (28:26):
That was so fantastic. I appreciate you being on today's show,
and we have a sign off every day, which is
we wish everyone's success on their way to significance. I
think you've sort of broadened that boulevard to where people
can contribute to you regardless of where they are. So
if you've been inspired by Olivia's story today, follow all
(28:47):
those directions that she just gave you to social media
and contribute. They're making a difference out there. Thank you, Olivia,
We appreciate you.
Speaker 2 (28:54):
Thank you, Rick, I appreciate it.
Speaker 1 (28:56):
And everyone have a great weekend, and remember focus. I'm
being significant
Speaker 3 (29:04):
Mhm.
Hey, welcome back to truly significant dot com presence. I'm
rick tokeeny we ha a fun show for this Friday afternoon.
It's Olivia dodds CEO of the nonprofit Amplify. Our team
was riding a billboard on you today and on that
billboard it said visionary, someone who is soulful, someone who
(00:30):
cares about other musicians, and I happen to be in
a band here in Austin, so you got me, and
and someone who is connected to Latin X. So with
that having been said, Olivia Dodd, welcome to our crazy show.
Speaker 2 (00:45):
Thanks for having me.
Speaker 3 (00:46):
It's an honor to be here, and I have honor
to be with a musician.
Speaker 2 (00:50):
I love it.
Speaker 1 (00:52):
That's good, okay, So tell us your backstory.
Speaker 3 (00:54):
Oh my backstory is that I I agree up in
here in Napa Valley, and I moved here in high
school fell in love with this community. I particularly fell
in love with my high school nerdy theater and music friends.
Speaker 2 (01:10):
Who were.
Speaker 3 (01:12):
Really some of the most creative and still are some
of the most creative and genius, lovely people I've ever known.
And then went off to film school in Los Angeles
and told my folks I'm never coming back. I'm going
to Hollywood. I'll see you later. And then realized I actually,
after doing some world traveling, really loved Napa Valley and
felt that there was something special here. So made the
(01:35):
bold decision, I guess to leave Hollywood and try to
pursue a creative career in Napa Valley. And that was
back in two thousand and eight, and I have been
here working ever since.
Speaker 2 (01:46):
And I don't regret them in it and of it.
Speaker 1 (01:49):
What a great journey. And you said you were in theater,
does that mean that you were in some musicals.
Speaker 3 (01:54):
I was in the honorable stage technician role, so I
was assistant stage manager or I was helping with costumes.
I eventually directed my own play, and then after graduating
from college, I went back to the stage technician world,
but this time from a music lens, and I worked
in a venue running lights and sounds, rigging lights against stage,
(02:16):
managing all those good stuff. Got to see amazing performers
like Rob Williams or Steve Martin or Boz Gags, you know,
all the greats.
Speaker 1 (02:25):
What a wonderful experience. What school did you get to
in la usc I on? Yeah, right, fight My daughter
had their graduating from there in I think nine or
ten in theater and that was the better part of
(02:46):
the inheritance that I got from my mom and dad
went to being a strokeany.
Speaker 2 (02:53):
Sounds about right. He has a very generous father.
Speaker 1 (02:55):
Yeah.
Speaker 3 (02:56):
Your theater school was right next to our film school,
so I got to spend a lot of time in
theaters watching movies and getting to hear from Tom Hanks
and people about the industry was incredible.
Speaker 1 (03:07):
It is incredible. It's like we were there graduation and
Clint Eastwood was the speaker, went oh my get yeah,
so it's typical. It's no big deal. You know, Spielberg's
walking around campus. Okay, let's talk about the original spark
behind Amplify Napa Valley. What happened.
Speaker 3 (03:26):
Yeah, Well, this original spark with Amplify, I guess it's
two different things. Before my time, the spark of Amplify
really came from learning what not to do in the
arts and music industry. Our board of directors ran then
Valley Opera House, which was a venue about four hundred
and fifty seet beautiful venue for about twenty years close
(03:51):
to and really learned the challenges of running a small
venue in this tech community, but you know, I'd say
anywhere in this country that it's like. Eventually, they made
the decision to rent out the entire theater to another operator,
and it's now the home of the Blue Note Napa Valley,
which has been doing great work here in the community,
(04:12):
presenting again like an incredible slate of artists. But they
found that they didn't really have a role anymore. So
they made the decision to sell the building and as
a nonprofit. Again a bold decision, but I think a
really wise one. They sold the building and they said, well,
what would we do, knowing what we know now about
what it takes to make the business model of live
(04:34):
performance work and what communities really need. Now, what would
we do? And they initially thought about creating a fund
for live performance. Again, I thought that was a really
great idea. I mean, making investments in the community and
in our art artists, in the education, in the venues.
Speaker 2 (04:52):
We all know that that's needed.
Speaker 3 (04:54):
They brought me on board in twenty twenty three.
Speaker 2 (04:56):
At the time it was called net Valley Presents.
Speaker 3 (04:59):
But they brought me on board twenty twenty three, and
when we really started looking at it and dialoguing and
my experience having been an arts strategist and a CEO
for our arts council here I brought the idea, well,
what if we don't just be a fund what if
we look at ourselves is more of an incubator accelerator
(05:20):
because we really believe that money is of course a
big part of the problem, and we've heard this from
the musicians and from the theater performers and artsts that
we support, but another really huge part is actually support
along the creative pipeline. So it's opening doors for people,
it's creating access. It's you know, maybe of somebody with
a real passion and raw talent, but they don't know
(05:41):
how to get They don't have the means maybe for
vocal coaching, or they don't know about branding and marketing.
They don't know or have relationships with anybody in the industry,
and so they have no.
Speaker 2 (05:50):
Models to follow.
Speaker 3 (05:52):
So we're trying to really build a pipeline that makes
it more equitable, accessible, and creates more opportunities.
Speaker 1 (05:59):
So some buddy in your lifetime talk to you about ecosystems.
Who is what you credit today as you stand up
for your oscar this afternoon and you want to thank
certain people for shaping your big brain.
Speaker 2 (06:14):
Thank you ecosystems.
Speaker 3 (06:17):
Yes, I would say there's a number of people, but
it really goes back to I was very fortunate to
have a mom and dad who my mom in the
nineties was a working mom and my dad was a
stay at home dad. But my mom is a CEO
of organization. So I spent a lot of my childhood
going to board meetings and learning to discuss things at
(06:37):
a strategic level. If I was gonna if I was
gonna have friends, they were probably going to be her
business colleagues. On these trips, I had to learn the vernacular.
Speaker 1 (06:46):
But then also on your aid, they're all they're on
your mom's age, right.
Speaker 2 (06:50):
That's right.
Speaker 3 (06:51):
And then my my dad was a sociology major and
a treasurer. His dream jobs that he got was in
systems and procedures, so he always looked at things at
are really holistic level as well, not just you know,
how do the systems in place create opportunities or hinder things.
He was also the first person to teach me that
(07:11):
be careful of incentives because they work. So, you know,
I learned a lot from my folks, and then I
was very fortunate to have some really incredible mentors who
were developers. I love a developer because especially when you
get somebody that the ones that I know are developed
(07:32):
these big picture visions and they not only thought about
what the buildings were going to look like with the
service was, but they had to think twenty thirty years
out from the time they purchased that property and what
it was going to become. So I've been very fortunate.
Harry Price was an incredible developer here in the community,
really re envisioned downtown NAPA and played a big part
(07:52):
in that to make it the destination it is today.
Speaker 2 (07:54):
And I got to learn from them.
Speaker 1 (07:56):
Bravo. Way to go to all those people on behalf
of via DoD She thanks you. We're fascinated by organizations
like yours that that support others, that lift others up.
There is a common thread throughout I bet you all
of the shows where we talk to someone in the
(08:17):
art community, music industry, and it's about the lack of capital,
and I'd love for you to address that now that
you've been in that leadership role for a while. What's
the deal and what is the situation getting any better?
Speaker 3 (08:29):
I would say yes and no. My real honest answer,
but I at the lack of capital. I really have
to attribute the lack of capital a one thing a
cultural level. You know, it's not the same in every country.
Speaker 2 (08:45):
You know, we are unique.
Speaker 3 (08:48):
Culture that doesn't necessarily value the arts and is an
economic engine. And yet and yet we are also the
biggest We are the pioneers of the international industry of
music and film that have really put America on the
map as a leading cultural force.
Speaker 2 (09:07):
So it's a really interesting dichotomy to me.
Speaker 3 (09:10):
I think that also on some elements the art scene
itself when it fragmented at the turn of the century
between artists and the fine art capacity whether you are
music or not, and commercial artists, and that there is
a distinction, even a distinction between.
Speaker 2 (09:28):
The two, which was really a modern concept.
Speaker 3 (09:33):
I think that that fragmentation has kind of been a
self disruptive element. So I'd say those two things on
a macro level are part of it. And then more contemporarily,
I think part of the capital issues is, you know
that the way that we've been doing distribution has changed
(09:54):
so radically over the last fifty years, and how technology
has disrupted things, bringing on board if we actually have
international competitors, now Korea and China and Russia and Europe
and you know, Australia, all of these countries are really
I mean, and there's some amazing work happening in Africa
(10:14):
that's really disrupting the international market and taking over market share.
So I think that it's got the industry on its toes.
And one of the things that I always find fascinating
working in the creative sector is again get you get
some of the most creative people in the world, but
when you get on an institutional level, we get stuck
in our own ways, like this is the way it was,
this is always the way it has to be.
Speaker 2 (10:34):
And we forget that we have to innovate and get
passed by.
Speaker 1 (10:36):
That's exactly right. Well, that is great advice. Okay, so
we're going to take a quick break and I'm going
to throw the commercial to you first. Tell us where
we can find out about amplify and contribute, especially those
people that listen to this show that love to write
big checks for grants.
Speaker 3 (10:52):
Sure well, you can find out on amplify on amplify,
NAPA Valley dot org and we are also on Facebook, LinkedIn, YouTube, Instagram.
Speaker 2 (11:01):
We have amazing performances there that you can see and.
Speaker 3 (11:06):
Learn about and support all of the emerging artists that
we're bringing up.
Speaker 1 (11:09):
Would you very yep, go ahead?
Speaker 3 (11:11):
Would you like me to give more of an advertising
pitch because I had John did write something up for me.
Speaker 1 (11:16):
Here goes Olivia Dodd from the University of Southern California.
Speaker 3 (11:20):
This is the USC twist, go ahead, looking for fresh sounds,
unforgettable shows, and bold new voices. Amplifies where emerging artists
shine and communities come together through music, creativity and live events.
From intimate concerts and digital spotlights to stages that launch
the next generation of performers. Amplify brings you the talent
you want to hear and the stories that move you.
(11:42):
Follow us on Instagram, Facebook, LinkedIn and YouTube to discover
who's performing next, stream highlights and get inspired by the
artist defining culture today that is Visit us online at
amplify napavalley dot org. Wherever you are, you can be
part of the movement amplifying creativity, supporting artists and celebrate
and what's possible when music connects us all. This is
Amplifi where community meets creativity.
Speaker 1 (12:05):
Very nice job, and we're going to be right back
after this quick message from Marcus Aureally.
Speaker 4 (12:15):
This is Marcus Aurelius reappearing to proclaim that truly significant
conversations with big hearted people is a rare piece of literature.
This book reminds me of one of my more stirring quotes,
waste no more time arguing what a good man should
be be one. If you're stepping into your next life
(12:39):
chapter of your career and questioning what lies beyond success,
this book is for you. Dive into forty soul stirring
stories from luminaries like doctor Jane Goodall, Ed Asner, and
Emily Chang, stories that urge you to pursue purpose, serve others,
(13:01):
and build a legacy that outlasts you. Authored by Rick Tolkini,
Truly Significant will challenge your view of success and ignite
a life of impact. Order now at TinyURL dot com,
backslash truly Significant and begin living intentionally.
Speaker 2 (13:24):
Maybe your epitaph.
Speaker 4 (13:26):
Will read she gave outrageously extended grace unceasingly and lived
to help others so that death found her empty. Visit
truly significant dot com and celebrate the most truly significant
people in your life with the truly significant community. How
(13:49):
bold of you to make your next chapter matter and
be truly significant.
Speaker 1 (13:56):
Okay, we're back with Olivia Dodd and us. That's where
that voice was Delilah at Night from k Love Writing
or whatever it is called. That was a very nice voice.
And you said this stories that move you. You got to
tell me more about that.
Speaker 3 (14:12):
Sure, well, I think that. I actually think of one
of my creative partners film partners, when he said, you know,
in the arts, it's not just the art that you
have to sell, it's the story behind the music, right,
It's the story behind the film that makes all the difference.
I really believe that as a storyteller, and I think
all of our artists are storytellers. That who you are
(14:33):
and the story you tell enriches the work that you
do so much, and we have some incredible artists that amplify.
One that comes to mind is Andrea Berrera, who was
our first emerging artist to come on board. She actually
helped me envision what this program could be. She came
here two years ago from El Salvador, didn't speak English
(14:54):
and now is fluent in English, a non rural student
and Award winner with If Given chance. She is doing
incredible work and she is a really hauntingly beautiful, soulful
singer and guitarist.
Speaker 2 (15:08):
She's been writing music since she was eleven years old.
Speaker 3 (15:11):
And we just helped her complete her first EP of
four original songs. And now this about two weeks time,
she's going to be performing at the Blue Note NAPA
and performing alongside an international jazz virtuoso virtuoso, Jorge Luis Pacheco,
so she gets to open up for her first international
act within a year's time.
Speaker 1 (15:32):
That is a story of transformation. Can you imagine coming
from we've been to El Salvador. It's not third world
country to everybody, but can you imagine coming out of
that country not being able to speak English, and what
you have done for one young lady.
Speaker 3 (15:49):
It's honestly, the first song I ever heard her perform
was excuse me la Joorna, which is a really beautiful
folk song, and it by saying, you know, this is
a song that's personal to me because my grandmother taught
it to me and she used to sing it to me.
And she just stood up on stage. She had actually
painted her face the skull a traditional kind of Latin
(16:12):
American Skull and sat up there and performed solo in
the singing competition, and I had shivers up and down
my arms, and I knew I was actually sitting with
some board members at the show, and we all looked
at each other and said, we got to go talk
to her. That's exactly the voice of the future. It's
a voice of you know, somebody with real soul and
(16:32):
passion that needs to be heard. And she has a
real hunger to tell her story and to get her art.
Speaker 2 (16:37):
Out into the world. And we've just been honored to
work with her.
Speaker 3 (16:40):
It's been such a huge pleasure enjoy seeing her really
blossom here now getting now she's being hired all the
time for gigs, and we gave her her first paid
gig opportunity.
Speaker 2 (16:49):
It was. It's been really.
Speaker 1 (16:50):
Cool, Olivia. You moved from success to significance in doing that.
Speaker 2 (16:55):
Thank you.
Speaker 1 (16:55):
That's what this is all about. I mean, it's hard
for people of any age and stage to blend avocation
with vocation. You're coming really close to it.
Speaker 2 (17:06):
Thank you.
Speaker 1 (17:08):
And what a what advice would you give to our
listening audience to still searching in their own personal desert
to try to blend something their passion with what they
like to do, and spending one hundred hours a week
if they wanted to because they loved it.
Speaker 2 (17:25):
Well, two things come to mind. One is I was thinking.
Speaker 3 (17:29):
About my Catholic school upbringing when I first learned about vocation,
and to me, it's a it's a calling, right, and
it's something you can't ignore. And that's how I always
know an artist too, because and I knew I was.
I knew that in a way I wasn't that I
wasn't a performer because as much as I enjoy it
and it's what I feel called toward, I don't have
(17:50):
that calling to get up every day and just write
a song or express myself in that way. But I
do feel called to support people for whom that is
the vocation, and it just feels right in me. The
second thing I think is what my mom always says,
which is do what you love and the money will follow.
Speaker 2 (18:09):
And I really believe that.
Speaker 3 (18:13):
If you're wise listening to feedback and you follow that
instinct and that calling again, listening to not running into
that brick wall over and over again, follow those open doors,
you know you'll be led to where you need to be.
Speaker 1 (18:27):
That's right, wonderful advice. We've got to talk about collaboration there.
Amplify has built this strong community partnership in its first year.
What does collaboration look like in napa's cultural ecosystem and
how are you fostering a.
Speaker 3 (18:44):
Well. Collaboration is one of our favorite things because we
could not do what we're doing alone. That is not
something we're interested in and it's not how we work.
Speaker 2 (18:54):
So for us, collaboration.
Speaker 3 (18:56):
Really looks like looking at the organization and the individuals
in the community that are doing things that inspire us,
asking them about it, learning them, learning from them, building relationships,
and then figuring out how we cannot compete as a cliche,
amplify each other's impact by working together. So as of
(19:19):
for instance, we're building a partnership right now with an
organization that does incredible work called Notes for Education, which
is a fundraising organization that distributes grants for music education
in both NAPA and Nashville, and they have a direct
NAPA national pipeline. And we're saying, you know, Amplify is
really really focused on the kind of Once an artist
(19:39):
has determined that this is what they're interested in this
is what they want to pursue and move forward in
early stages of the career. That's where Amplify can really
come in and help them out. Notes for Education's focus
is really introducing people to the power of music in
a K twelve education setting, and so they have a
really broad spectrum reach. It's hard work to do what
(19:59):
they're doing doing and then we get to kind of
pick up the ball once they've done their work. So,
but there is this intership section in between. So we've
talked about how can we bring artists here collectively the
international stage that could do workshops in the schools and
master classes with the additional artists. How could we work
together to.
Speaker 2 (20:19):
Raise funds for our shared goals.
Speaker 3 (20:22):
How can we learn from you what the artists need
once they get out of the school systems or you know,
maybe in the school systems for that later stage. We
also identify artists through our partners that need help, whether
they're teachers or not it's for education.
Speaker 1 (20:36):
Or that's powerful. Tell me about Latin X and I
think you've you know, in giving that example that al Salvadory.
Maybe you've already told.
Speaker 2 (20:46):
Me, But.
Speaker 1 (20:48):
What is that connection and why? Why is there beyond
it being fashionable, trending in some of the greatest music
in the world. What what are the other compelling reasons
for you to be diving into that.
Speaker 3 (21:01):
Well, if I'm strictly putting my business hat on and
to kind of leaving all cultural elements aside or you know,
personal beliefs. From a business perspective, the community here is
thirty about a third Latin American or Hispanic.
Speaker 2 (21:18):
About a third of that.
Speaker 3 (21:19):
Population are Spanish speakers as a primary language. When you
look at that from not a general population standpoint, but
you look at it into school systems, now we're talking
about sixty percent population. So for me from a business perspective,
it's absolutely a community that in a market you need
to understand, no, train your organization, modify your organization to
(21:44):
serve and cultivate authentically, and that's not something that's easily done.
A lot of organizations will say, well, that's a I've
heard the term like that's an outsized investment for the
immediate results, and that might be true, but that's a
short term gain for a long term loss. So that's
my business answer to that question. My other answer is,
(22:04):
as you mentioned, there's a lot of rich cultural history.
Speaker 2 (22:07):
There is a huge.
Speaker 3 (22:08):
Amount of the population that is not being seen on
the main stage, whose story isn't being reflected. For whom
the local economy would not exist. And I'd say the
economy of California and most of the country wouldn't exist
if it wasn't for these popular you know, the populations
of people coming from Mexico and Latin America. So to me, uh,
there's a lot to learn, there's a lot to grow
(22:29):
culturally and creatively. But we want to see everybody reflected
and those you know voices on the stage and uh.
And it's a really exciting population communities, multiple communities to
be working with and a rich diversity within it. So
we're really excited about you should be.
Speaker 1 (22:49):
That word community has been buzzing in my head ever
since I went to work for Procter and Gamble, and
over the course of the decades, I've learned that they're
building an authentic, trusted community is becoming increasingly harder, and
you've got to be real and you've got to be
(23:11):
with them and you got to hold their hand. What
other things have you learned in the first couple of
years of leadership at amplify that you could share that
to teach young leaders about building authentic communities that matter.
Speaker 3 (23:25):
Gosh, I'm so glad you put it that way. I
one hundred percent agree with you. I would say, first off,
there's no shortcuts when it comes to building trust and relationship.
Speaker 2 (23:34):
Trust is built over time and through experience.
Speaker 3 (23:36):
So you can't expect to build relationships with people and
understand a community until you're willing to go there, meet
them where they are, understand and start to be willing
to transform yourself because you can't come to build relationships
with an entirely different culture and communities. And again, this
(23:57):
is not Latsino or LATINX is not one community. It's
it's many different types of communities. So you have to
be willingness to put your learning hat on. And I
think that when you're able to do that and willing
to learn and reapproach things and learning to learn new
ways of doing business, then you're going to find beautiful transformation.
Speaker 1 (24:21):
That's right and be ready for some hard work and
to keep learning. And you know, you set you can
set goals as a board and you can be visionary,
but you may have a point of correction in that
so you need to be pliable.
Speaker 2 (24:39):
Absolutely. Yeah.
Speaker 3 (24:41):
If you're not willing to be pliable, then you're going
to be in for a bumpy ride.
Speaker 1 (24:45):
That's right. Speaking of goals, as you look ahead to
Amplify as next chapter, what are some of the bold
goals that you've got for expanding this access to the arts?
Speaker 3 (24:57):
Yeah, well, our big bo goals right now is we're
moving our grant program to a fellowship program, so we're
not again.
Speaker 2 (25:05):
We're not just making investments.
Speaker 3 (25:06):
We're doing mentorship, coaching, masterclasses, workshops, really looking at this
as a training for performers, a multidisciplinary, multi genre, multicultural
training for performers. I think that and of itself is
a pretty ambitious goal. That we're learning to bring on
ten artists a year, but we're not just bringing them
on for one year. We're hoping to bring them on
and they stay with us for two to three years.
(25:27):
So about thirty to forty artists at a time that
we're cultivating and working with and we'd love to see
that expand then I'd say the next big thing that
we're working on is our industry connection initiatives, and that's
around not just cultivating the emergent artists, but to cultivating
the relationships within the industry here, developing a real industry
(25:47):
footprint connecting it to the Bay Area.
Speaker 2 (25:50):
And the national scene.
Speaker 3 (25:51):
We already have incredible talent coming here to perform. We
have people in top leadership positions who own homes here
or come here all the time.
Speaker 2 (26:00):
So we really see.
Speaker 3 (26:01):
Napa Valley as not only being a place to cultivate
and grow emerging talent. We see it as a place
for the industry to come, retreat, learn, take some time
and space. We're really good at hospitality here. We do
the food and wide thing really well. So it's kind
of an ideal place to step outside of the more
metropolitan areas and be a little bit more creative and
(26:26):
spend time with colleagues in a less rushed fashion.
Speaker 1 (26:29):
There you go. Okay, let's do a final wrap on
true significance. How do you hope that amplifies work will
be remembered twenty years from now? So what would be
a truly significant cultural legacy that you have left along
with all the team that you work with today.
Speaker 3 (26:50):
I think that the big vision is if Napa becomes
known as a place within arts and music to come
and find fresh talent you know, and to launch your career.
That would be a hugely bold vision for us to
hold and where we become. Basically, I like to say
(27:10):
an import export hub for the music and entertainment industries.
Speaker 1 (27:16):
That's bold. I just okay, that was a Livia DoD
and it's The organization is Amplify NAPA Valley. And if
you would read that wonderful commercial one more time, sure,
and a different octave this time.
Speaker 2 (27:36):
Okay, I'll do my best.
Speaker 3 (27:40):
Looking for fresh sounds, unfor sorry, looking for fresh sounds,
unforgettable shows and bold new voices. Amplify is where emerging
artists shine and communities come together through music, creativity and
live events. From intimate concerts and digital spotlights to stages
that launch the next generation of performers, Amplify brings you
the talent you want to hear and the stories that
(28:01):
move you. Follow us on Instagram, Facebook, LinkedIn and YouTube
to discover who's performing next, stream highlights and get inspired
by the artists redefining culture today. Biditt visit us online
at amplifying Apple Valley dot org. Wherever you are, you
can be part of this movement. Amplifying creativity, supporting artists
and celebrating what's possible when music connects us. All this
(28:23):
is amplify where community meets creativity.
Speaker 1 (28:26):
That was so fantastic. I appreciate you being on today's show,
and we have a sign off every day, which is
we wish everyone's success on their way to significance. I
think you've sort of broadened that boulevard to where people
can contribute to you regardless of where they are. So
if you've been inspired by Olivia's story today, follow all
(28:47):
those directions that she just gave you to social media
and contribute. They're making a difference out there. Thank you, Olivia,
We appreciate you.
Speaker 2 (28:54):
Thank you, Rick, I appreciate it.
Speaker 1 (28:56):
And everyone have a great weekend, and remember focus. I'm
being significant
Speaker 3 (29:04):
Mhm.
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