149: Chris Ross | The WIN WIN Effect of Sales

After over a decade of being behind the scenes of several billion-dollar companies, Chris elevated into the elite status of the Top 1% of the sales industry internationally back in 2016. Being exposed to some prominent entrepreneurs, he learned how to make that next leap into the challenging transition to serial entrepreneurship by brokering over 1.9 billion dollar deals over his tenure of CHRIS ROSS® Companies which he now serves as Chairman.

He is also the creator of 2 Nationally Accredited Sales/ Business programs. In addition, he structured a deal in early 2020 to sell to a trade school corporation that operates in over 60+ online and on-campus locations. They have rebranded and now enroll prospective students across the United States. Throughout the time it took to negotiate that deal, he launched his podcast show with the sole purpose of how to train admissions staff with over 15-18K employees to adopt his "WIN-WIN Effect" methodology. The first two seasons of his show took the world by storm by producing over a 2+million downloads in his first year across all major platforms. Once the deal went through, Chris felt he couldn't let his viewers down by ending the show, so he decided to make it work without taking away from all of his contracts in the education industry. Having always been fascinated with Broadcasting & Media, he reached out to several podcast agencies and networks.

Chris quickly identified what was wrong with the media industry and worked out how he could implement and apply his educational approach to revolutionize the podcasting industry to focus on community, collaboration, and collective impact. A year later, Chris worked effortlessly to form what the world is calling the next best thing. However, the biggest challenge in front of WINJECT Studios is that what is taking place has never been accomplished, eradicating the number one reason why over 90% of podcasters quit because they haven't figured out to make money from what they love to do. By embracing this challenge, Chris knew that to get to the outcome he was out for, he needed help. So he began reaching out to industry leaders and worked out exclusive offers from these brands and companies to provide services that you cannot get anywhere for the value of these offers based on his relationships with over 30+ strategic partners of WINJECT STUDIOS.

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