Amanda Murdock & Michael Flatley got off the couch...and created something!

Courage sums up the journey that Amanda and Michael have been on since a serious scare with cancer. They got off the couch and created The Impact Band, a really cool product designed to protect our smart watches while we participate in all sorts of contact sports. They have invested a considerable amount of time, energy, and money into this new launch...and it's paying off!

Thanks and enjoy!

Chuck Crumpton
BullStreetMergers.com

Episode Transcript

(00:03):
Hello, this is Chuck Crumpton andwelcome to another episode of The Chuck Crumpton
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(00:46):
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(01:07):
in your heart and mind today.Feel free to check out our website as
the Chuck crumptonshow dot com. Formore information about the disruption of you're creating.
For business questions or help, pleasereach out to Chuck at full Street
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Thank you, Megan, and welcometo another Chuck Chat version of The Chuck
Crumpton Show. I love business,particularly small business, because I think it

(01:34):
is the engine that drives our worldeconomy. The messages you hear from The
Chuck Crumpton Show are real world businessperspectives. I've been incredibly blessed to have
built and sold two of my owncompanies, both that started in the tool
shed of my garage. As amatter of fact, this podcast three years

(01:57):
ago started in my tool shed.I am a practitioner of business. I've
met payroll now for over thirty years. This is not a conversation about business
theory. At bull Street Mergers,we help business owners build and sell remarkable
companies. If we can help you, please reach out to us at bull

(02:20):
Street Mergers dot com. Okay,let's get after this today. My guest
Amanda Murdoch and Michael Flatley. Theyare the co owners of Impact Ban and
I've had the real privilege of gettingto know Amanda and Michael for the past
six months or so. And Michaeland Amanda, welcome to the Chuck Crumpton

(02:45):
Show. Thanks for having Yeah,really like what you guys are doing.
Let's jump right into it and tellus quickly about impact ban, the value
proposition, what you guys are doing, what your goal is, and then
I'll jump into a few questions aswe conclude our conversation today. So we

(03:07):
create a patent pending risk band thatuses de three technology to create a padding
that goes across your watch face soyou can play contact boards, if you
have a physical job, if youlike running asto course races, we will
protect your tech. So that iswhat we created. Yeah, that's awesome.
I love the design. I've beenI guess maybe a peek under the

(03:30):
tent. I've seen it in personand it's not only good looking, but
very effective. So I applaud youguys on doing this. My question to
both of you, I know alittle bit about your background. You guys
have been very successful in life,in your careers and your family, and

(03:53):
I know for a fact, justhaving gotten to know you guys are a
little bit that you have put alot of time, a lot of energy,
even a lot of money into thisendeavor. And I'm curious with your
background. Both of you guys havehad just great careers and life was comfortable,

(04:15):
things were good. My question iswhy why impact man? Why get
off the couch when things are goingso well to start a business, when
when start at businesses are so tough. Why did you do it? Yeah?
Well it was It was fun atfirst, you know, it still

(04:35):
this one, but that was kindof the main driver as we like doing
it. We like creating things thatyou know, made a difference in our
lives, and we thought I couldmake a difference in other people's lives,
and that was kind of the firstmotivation was was learning and seeing if this
is something that people would would liketo do or use. So that was

(04:56):
kind of the first step was youknow, we had fun making it,
and the second was, you knowwe you know, a man is patent
products before in the past. I'vecome out with nonprofits and other things in
the past and different ideas, andthis one at the timing was kind of
a little bit more urgent. Itwas during COVID. Amanda was seven months

(05:19):
pregnant with our daughter on the way, and I had been diagnosed with two
malignant tumors. So it was kindof like, you know, how can
I make sure that our family ison a good foundation just in case in
a couple of years I'm not around. So this was kind of the long

(05:39):
term, short term and long termplan of you know, you know,
our salaries are good and income isgood, but how do we make sure
that you know, we have somethingin place that's not life insurance that but
our our our our family in agood position. So we spent a lot
of time and money in developing thisproduct and making sure it's done right.

(06:01):
So and you know, thank God, all you know, after several surgeries,
I'm I'm okay, and everything isis good, and our family is
is good and our daughter is greatand now we have a baby business too.
So yeah, so that was thatwas kind of the the urgency to
get get out there was to makesure that, you know, our family

(06:26):
was on a good footing. Yeah, that's awesome, Michael. Well as
as perhaps one of your new friends, right uh, And we've had the
privilege of doing a little work together. I just recognize and applaud the courage
that you guys have had, notonly in those personal battles, but in

(06:49):
building a business. Right we knowit's not easy to build a business,
to launch something new, and soI just recognize the courage that you got
have in this whole process. What'sbeen the what's been the toughest part about
doing this? I think there isfear in doing a lot of this,

(07:12):
And I mean, I'm sure anybodythat started a business or is launching something,
there's a lot of fear. AndI think for me it's I don't
know what I don't know, andthere's things that are unknown and I have
I tend to not do well withunknowns and like very concrete things, things
I can see or understand. Ithink that for me has been the hardest
is that there are so many thingsthat I don't know about starting a business.

(07:36):
But you know, having friends likeChuck is very helpful because he's done
it before, so he'll give yousome good advice. Oh well, that's
very kind. What's the best part, Amanda or Michael the best part of
starting Impact Bad? Well, Ithink it's you know, the partnership,
you know, not only with mywife and co founder and getting to work

(07:59):
on something, uh, you knowevery day and but but also the partnerships
and friendships you you learn that youyou make that you probably wouldn't have made
if you didn't, you know,embark on this endeavor. We've met some
really amazing people along this journey.So that's I think that's you don't know
who you're going to meet and youknow in a given day and what that

(08:20):
leads to, and the friendships likelike you mentioned, Chuck, and that's
that's been the I think the bestpart is not only creating something, but
creating friendships that all last a longtime, meetings, meeting people on the
journey, like it's been awesome.Yeah, isn't that cool? Right?
The I'll often say the life ofan entrepreneur, especially at the stage you

(08:46):
guys are in, and I've beenthere a few times in my life where
you literally are in the tool shed. Uh, it can be a lonely
journey. It can be very verytough. And you know, the old
added maybe it's a biblical reference.I can't remember, but you know,
iron Sharpen's iron, right, Andit's really cool, whether it's the Harbor

(09:07):
Entrepreneur Center or you know, lifeat Starbucks or lunch at Mark and Mash
or wherever. We surround ourselves withpeople that care, and it's like we're
not on that journey alone, right, you know, And it's it's really
amazing when you when and I'll justsay this in general terms, and I'd

(09:31):
like to know if you agree withme or not, but when you surround
yourself with people that are competent andthat care, it really doesn't matter their
career, their bank account, theirstatus in the corporate world, right,
it's people that care about people's success. And we all were not an island,

(09:54):
right, We're all working together tohelp, you know, to help
Michael and Amanda read their goals,and you guys helped me reach mine,
and we're all in this together.And it's it's you know, it's the
old metaphor of the horses, youknow, pulling, you know, pulling
the wagon. Right, Yeah,absolutely, yeah, Yeah, that's very

(10:16):
cool. Okay. So as weconclude, give for that person or those
folks. And we have, asyou know, thousands and thousands of listeners
all of the world. A lotof them are leaders and future leaders.
Perhaps there's someone sitting on the couch, right, life is good. The
bank account is healthy and robust,they've got a good career, but they're

(10:41):
thinking about the possibility of creating somethingnew, which that's frankly gets me out
of bed every morning. But talkto that person just for a moment who
is thinking about creating something new,starting an entrepreneurial journey. What's one piece
of advice you would give them.I mean it's very cliche, but feel

(11:05):
the fear and do it anyways.I mean, this is a scary journey.
There's going to be fear. Butif it's something you're passionate about and
you want to do it and youwant to lead, this is like and
say I did this leave this isyour legacy or whatever it's you got to
feel that fear and do it anyways. Yeah, I love that, Amanda.
That's an old adage. It's newto me and it's gonna be my

(11:31):
takeaway for the day. That's reallygood. Again, I really applaud you
guys, both personally and professionally.I love the fact, and this is
just a sidebar. Not all ofus have this opportunity or blessing in life.
But I love the fact that youguys are doing this together husband and

(11:52):
wife team you're rocking and rolling,and it's funny. I've said this before.
I never see Amanda without Michael.I'll never see Michael will without Amanda.
And it's great that you guys havethis partnership in life and in business
and you guys are rocking and rollingright before we go, How can we
follow you guys and follow your successwith Impact Band? We are on We

(12:18):
were launching our website, Impact Banddot CEO and you can find us on
Instagram, on Facebook, the ImpactBand. You'll find us and yeah,
we uh we're the one that's notthe Eastern European rock band. We're not
a rock band. We're a productthe Impact on Instagram. That's awesome.

(12:41):
Well, Michael Uh and Amanda,please keep up the good work and really
appreciate you being on the show today. Continue. Okay, thank you for
listening to another Chuck Crumpton show.We really appreciate you being part of the
audience. And again we welcome yourfeedback, we welcome your subscription and you're

(13:07):
sharing in Congratulations again to Amanda andMichael and I hope you have a great
week. Thanks for listening.