October 28, 2025 • 22 mins
As heard on Podcasters of America -
Jon Sanchez, Bailey Sanchez and Dr. Dennis Sanchez continue their conversation on the risks and rewards that come with your new journey of being an AI Solopreneur.
👉 Watch this episode on YouTube: www.youtube.com/@thejonsanchezshow
👉 To learn more about retirement planning and wealth management in Reno, visit: sanchezgaunt.com
Compliance Disclosure: This program is for informational purposes only and should not be considered investment, tax, or legal advice. The views expressed are those of the participants and may not reflect the views of Sanchez Gaunt Capital Management. Investing involves risk, including the possible loss of principal. Past performance is not indicative of future results. Always consult with a qualified financial professional regarding your individual situation before making financial decisions.
Jon Sanchez, Bailey Sanchez and Dr. Dennis Sanchez continue their conversation on the risks and rewards that come with your new journey of being an AI Solopreneur.
👉 Watch this episode on YouTube: www.youtube.com/@thejonsanchezshow
👉 To learn more about retirement planning and wealth management in Reno, visit: sanchezgaunt.com
Compliance Disclosure: This program is for informational purposes only and should not be considered investment, tax, or legal advice. The views expressed are those of the participants and may not reflect the views of Sanchez Gaunt Capital Management. Investing involves risk, including the possible loss of principal. Past performance is not indicative of future results. Always consult with a qualified financial professional regarding your individual situation before making financial decisions.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Welcome to podcasters of America. I'm your host, John Sanchez,
the voice of America's Small Business, joined by my brother,
doctor Dennis Sanchez, and my daughter, Bailey Sanchez, director of Marketing.
Sanchez got capital management and a serial entrepreneur, kind of
like her old man. All Right, you know, folks, we've
been talking a lot about on The John Sanchez Show.
You can find us on YouTube and of course Spotify.
Speaker 2 (00:21):
Apple podcasts, podcasts.
Speaker 3 (00:23):
All over the police.
Speaker 1 (00:24):
We talk a lot about the solo preneur, the AI
solo preneur. Right, so many people are losing their jobs unfortunately,
and we're trying to help those of you that have
the desire to become an entrepreneur to focus in on
a solo AI preneur. Why do we want to do
that because, again, with a great advent of technology now
specifically AI, it is so simple to start a business.
(00:47):
But is it right for everybody? No, of course not.
There's going to be trials and tribulations, ups and downs
like in anything that we do in life. But what
we're going to accomplish on today's show is really going
over the risks that are involved with becoming a solo
AI preneur. Right, you want to be able to do
it whenever you can, but also you should understand the
risks that are associated with it. So that's whe we're
going to line out for you. We're going to give
(01:07):
you ten risks of becoming an AI solopreneur. So Dennis,
let's start with you on the first one. Boy, we
all experience this one. Tech grows faster than you can.
Speaker 3 (01:17):
What do you mean by that point, Well, I've been
on the good and the bad side of that trying
to keep track of all that said when I work
for Microsoft, because that stuff is coming out even faster internally.
It's just a challenge. It ties in with a growth
mindset of always learning that shouldn't be something that you
you know, you're concerned about. It's part of the being
an AI solopreneur. And just get used to doing it
(01:39):
and make it part of your day to look out there,
see what's there. But keep it in the right perspective.
If you have those goals, you know, don't don't get
seduced into chasing every technology. If it happens to be
something that aligns with your goals, and then go ahead
and pursue it.
Speaker 1 (01:53):
Yeah, and you know. My piece of advice on that
one to chime in to your great points theists you can.
And I find myself doing this, and you and I
have a lot of discussions about this. I feel like
we just grasp one technology and then and then it changes,
and I'm like, oh my god, you know, we feel
so far behind. I think to your point from my perspective,
and you're you're the instructor this, this endeavor of ours
(02:18):
is focus in on what you want AI to do
for you, whether it's to write the business plan, whether
it's to create your marketing plan, whatever it may be.
Just focus in on that and forget about all the
other noise, because if you don't, you will, again, as
you said here, you'll feel like you're behind every single day,
and sometimes by the hour. Sometimes things change by the hour.
And so focus in on specifically what you want AI
(02:39):
to do and forget about the rest of it. Okay,
it's got our second risk of being a solo AI
preneur loneliness and burnout creep. Now, Bailey, you're a great
one to ask on this one because you work alone
and you actually love it as I do. So tell
me why.
Speaker 2 (02:55):
Yeah, and there there are other days where loneliness does
creep because you can get down a rabbit hole, especially
using AI for your business, triggering so many questions and
ideas for your business, where you look at the clock
and it's already five pm and you realize you haven't
stepped foot out into the sunlight for the entire day.
So it really ties into the human side of things
that you need to balance your schedule. It's great to
(03:17):
keep pushing your business forward, but you also have to
have that schedule of going and doing an activity, stepping outside,
getting some sunlight, because it can really it's nice for
a few days when you're working hard, and then it
gets to a certain day where you realize you're alone
right right exactly.
Speaker 1 (03:32):
And I think, Bailey, you love traveling, you love sometimes
working outside the scope of the office and the home
and that type of thing. There's many times that you
find yourself working. You amaze me some of the places
you and that laptop go to. That's one way to
kind of do it right. That gets sort of the
loneliness and the burnout creep is freshen up your environment
a little bit, go to somewhere different. Again, with today's technology,
(03:53):
you can do that. You can work for just about
anywhere as long as you have an Internet connection.
Speaker 2 (03:56):
Absolutely, but with being an entrepreneur too. It may sound
great that you can work from Europe whenever you want to,
but you also have to realize when you get there
and when you want to be out exploring, you're in
front of that computer because you are the only employees.
So you need to remember that you have to hold
self responsibility no matter where you're at.
Speaker 1 (04:11):
Yep, yep, absolutely all right, Dennis, Let's go to point
number three. Clients underestimate the craft. In other words, jeez,
why should I pay you to do that when I
can hire AI? But you have figured out this great
way to say, wait a minute, AI is really the tool.
You still need a human element.
Speaker 3 (04:29):
And that comes from studying technology adoption for about the
last twelve years eleven twelve years. Understand what that relationship
is because and it's you know, there's so many parts
to this response. It's not just a person. But if
you look at look at the stock market, what's what
is everybody talking about? They're not talking about people, they're
talking about the technology. Organizations get sucked into that. It's
(04:51):
you know, it's it starts there, and you know, we're
kind of all brought into that too. We people, well,
especially if they don't understand it and don't have hands
on experience, underestimated, underestimate. For example, you know, we learned
early on with gender TV I it's not like any
other technology. You can't train people the same way on it.
(05:12):
You can't even talk to them about it because guess
what it does things you don't. Sometimes you don't even
know why it's doing it, how it's doing it. It's
just a different experience. If we start with that, then
it's it's not easier, but that's the right mindset exactly.
Speaker 1 (05:27):
All right. I'm going to defer to you also on
number four, Dennis. I was going to attempt this one,
but you're much more qualified and I love this one.
Your brand becomes tied to a tool.
Speaker 3 (05:37):
Okay.
Speaker 1 (05:37):
So in other words, let's say, for example, you're a
chat GPT guy or a copilot gal, Right, will you
risk disappearing when, for example, chat GBT learns to do
what you do automatically? So go down that path for me?
Speaker 3 (05:52):
Well, no matter what I think, we will develop preferences
for a company and their range of products. You know,
of course Microsoft would love you to, you know, work
with them, you know, with every technology, and that's they
go into an account with that in mind. They want
every single transaction, every single technology thing that's going on.
You know, where we saw an interesting line drawn with
(06:13):
this technology is a lot of stuff was given away
for free and then you copilot came in was charging
from the beginning, so you had free chat chip tea
and then paying for file. Well guess guess what chat
chipet is now charging too, So it's now it's a
little bit different decision for a higher level though for
a high level, yeah, they're different. They're similar, but very
(06:34):
different too and their approach and there are just a
lot of products and things out there like that. It's
okay to have your preferences. If you have a really
low budget, you're probably going to be looking for free
choices and there are a lot of them out there.
Speaker 1 (06:46):
Yeah, there is, and more coming all the time. All right, baby,
we'll go to point number five with you, the skill
plateaus you basically and boy, I can I've caught myself
a few times in this. You almost get what I
call mentally lazy. Right you stop creating original iing is
you start stitching together pieces of you know what you asked,
(07:07):
you know, chat GPT or co pilot or one of
the others that are out there, and you kind of
get what we call creativity atrophy. Right. It's atrophy, of course,
is when we lose the use of our muscle. Well,
we start to use the use of our brain, because oh,
why should I even think about going from process A
to process D when chat GPT can figure it out
in a minute. How do you balance that?
Speaker 2 (07:26):
Absolutely, I'll call us the pre AI era, and us
folks who are part of the pre AI era have
really it's like sitting in your lounge chair after a
long day of standing, right, you just embrace it. But
I also have had the same issue where I will
write out a few social or have AI write out
a few social media posts for me, and I find
myself just copying and pasting, and then I have to
(07:49):
catch myself that that is not the proper way. It
still needs to be from a human and have my
touch on it. So again putting the human side behind
this and realizing that you need to put your touch
on everything, because it is very clear these days when
things are just AI written, so you need to be
responsible for that as well.
Speaker 3 (08:05):
One little point on that, one little point, I think
the term I heard was workslop, and it's talking about
that very thing. It's getting harder to really tell the difference,
except people are noticing, you know, there's just not quite
the right word. It's not quite the level of emotion
(08:26):
that somebody would would actually.
Speaker 1 (08:28):
Look at their tone, they can tell. But that email
wasn't written by frank you know, that's not the way
he writes.
Speaker 3 (08:34):
Some humans right like that, you know, especially technical writers.
And so it's going to get harder to figure that out.
But ultimately I think I find more pleasure. My method
is get start, get a start, get a rolling start,
get a good outline, and now start diving in with
what I know and bring myself into it the best
I can.
Speaker 1 (08:52):
I think that's great advice. All right. Our next risk
of being a solo a entrepreneur is this the income volatility.
And I want to just prefer this before I go
into the answer by saying this is a risk of
any I was going to say any entrepreneur, not just
a solo, but any entrepreneur. But Frankly, you know, as
we see more and more people unfortunately losing their jobs
(09:12):
because their company is using AI and they feel their
services are no longer needed. You're always going to have
income volatility, So just some of the basic things of course,
like we always want to do, especially if you're self
employed and you're just getting a business up and running.
The number one reason, folks that I have seen that
businesses will fail they're under capitalized. So before you embark
on a solo aipreneur business, if it's going to be
(09:35):
your primary income source, make sure you have plenty of reserves,
make sure you can have your bills paid up, don't
go into debt, don't just be really financially savvy like
you would with anything before you move onto this, because
it may be months before you get the first dollar
coming in, or you may make your first dollar right
away or your first month. We see this a lot,
especially Bailey right with influencers. Right, They'll do a social
(09:57):
media post, they'll use AI, and all of a sudden,
this thing just blows up and they I've got millions
and millions of viewers and they're like, hey, I'm now
a multi millionaire. And they go out and they buy
a mansion and a Lamborghini they do all these dumb
things and then before you know it, no one knows
who they are and they lose everything.
Speaker 2 (10:12):
But guess what, you can also ask AI, how can
my new business ventures survive market downturn or anything that
could come forward? Be prepared for it. There's really no expenses.
It will always happen. So there's not really an excuse
these days, with how much data the AI has now
with every historical economic event to not give you a
little bit of buffer on how to prepare for it.
Speaker 1 (10:34):
And besides having your reserves and just being again financially
wise with it, the other thing that I recommend is
look at multiple sources of income. Right, if you come
up with a idea a with becoming your first business
as a solo aipreneur, keep your attention going to it,
but maybe create a second source and a third source. See, folks,
that's a great thing about AI is you can create
(10:56):
multiple businesses and literally in a matter of an hour,
a couple hours. Right. I don't want you to lose focus.
I want to put all your energy into one, but
have something else going out there. You know. That's the
other great thing about the technology nowadays, not just AI,
but just technology in general. You can make what we
call pajama money. Right. You can create a product or
a course or a service, and that thing can be
sitting out on the internet and people buying it twenty
(11:17):
four hours a day, seven days a week. And again,
have another source of incomes. Just like the guidance I
give to a retiree, we want to have multiple sources
of income coming in to whether any economic storm that
may be throwing our way.
Speaker 3 (11:28):
The only thing I want to add to that is,
unfortunately some people just don't have that luxury. You get
laid off, you aren't planning on it, you aren't ready
for it. Those things seem to happen in the Murphy's
law right though.
Speaker 1 (11:40):
Yes I got.
Speaker 3 (11:41):
Medical bills or something. But you have to know that
it's easier now to rebound than ever. It doesn't take
a million dollar idea. That's the fundamental things. Start with
the passion. Start with something you really enjoy, so maybe
something you always wanted to do. Try it out. You
can be frugal. There's so much information out there, a
video and things of people that have been successful. You
(12:01):
have a chance now if you're in that situation. Even
if you don't have those research right absolutely.
Speaker 1 (12:06):
All right, let's go to one that's not so fun
to talk about, but when we must point number seven,
the exposure to legal and compliance land minds. When we're
dealing with AI, we of course are dealing with copyright,
we're dealing with data privacy. You know, all it takes
is one. We see a lot more lawsuits beginning to
surface now where people are being businesses specifically are being
sued because maybe they again use the copyrighted a piece
(12:30):
of material, a picture or something. And Dennis, this is
something that can happen a lot with AI because once
again AI is going out there and it's learning. That's
why you call it a generative AI model. It's going
out there learning from other sources. And it's not perfect.
That's why we are saying you still have to check
your work and so on and so forth. But how
can you minimize that chance of a legal or compliance
(12:50):
issue using AI in your new business.
Speaker 3 (12:52):
It doesn't matter how big you are, whether you're one
person or a large company. Look at the products that
you're using, look at the vendor, and look at the
who created them and how they address that. Microsoft is
the leader in that respect, and that actually they guarantee
if something would happen where you were sued, they would
(13:13):
actually represent you in court and pay your fines. That's
a level of confidence you need with your partners and
the products you use. And we're going to get used
to asking those questions. You know, how how do you
address that right?
Speaker 1 (13:26):
Right? Absolutely? Know your sources, as the saying goes, It's
like when you write a paper and call it know
your sources, all right, ms B. Let's go to point
number eight. You become a doer, not a builder.
Speaker 2 (13:35):
Don't all about again. This falls on self responsibility and
making sure that you are utilizing those muscles in your brain.
You cannot rely solely on what AI is going to
pop out for you every single day. You have to
be creative. You have to put new ideas out there.
You use AI as a tool, and that is to
help back your new ideas. So be creative. You cannot.
(13:56):
It'll be very apparent after a few months if you
are solely just relying on AI and you are not
using your creative sources to push your business.
Speaker 1 (14:04):
And one thing that you do that's really really good, Bailey,
that one of your many's a lot of things thousands
of great skills she has as a marketing director and
an entrepreneur, is creating this great word called funnels. In
other words, it's a fancy term for you're creating policies, procedures,
You're creating systems, because without systems you can really get
(14:25):
trapped into a solopreneur business that that may not work. Remember, folks,
you're going to try a lot of things. This is
ongoing new technology. Your idea may not work. Don't give up.
As we'll talk about as we wrap things up in
a moment, but Bailey, talk real quickly about systems and
how AI, how you use AI to create systems and
policies and procedures.
Speaker 2 (14:42):
Absolutely. I mean for the most basic example of putting
out two separate ads. Right, you're always testing when you're
doing a business, whether it's a new business or existing
business like we have with the brokerage firm. And a
simple example is putting out two ads and I see
which one does better and the one that does better
are people looking into it? Are they not signing the form?
What are they not doing? I'll put those customers who
(15:05):
are doing what I want them to do in one
email funnel. I'll put the ones that are not into
a separate email funnel and shoot them different content based
on what they are doing or not doing. And it's
very simple. It's just like how you would interact with
somebody every day in life. If John answered me and
said yes to setting me ten dollars and Dennis said no,
I'd give them two different answers, right, And so it's
(15:25):
that simple in your business as well. So always be
testing in your business, whether it's content, employees, new ideas,
whatever it is.
Speaker 1 (15:34):
And once you say purchasing from the get go the
inception of the business, some of the great software that's
out there, like high Level and some of these others
that create these these automated funnels and follow up systems
and things for you.
Speaker 2 (15:46):
Absolutely yeah. And you can always reach out to me
as well, because I do do that for folks on
the side as well, another entrepreneurial journey that I've done.
But it will do that for you automatic triggers, so
when someone signs the form on your website, it'll try
you're a text message, a phone call and email to
keep getting them to do what you want throughout the
live span of that customer journey with your business. So
(16:08):
it's always about trying something new at those customers and
not being stagnant with the content that you are delivering
them or the messaging.
Speaker 1 (16:16):
And that's a great thing about AI. It's just you
can just change things again. You can try a media campaign.
If it doesn't work, boom, no problem.
Speaker 2 (16:23):
I feel like you.
Speaker 1 (16:24):
Need to go back to a media company and go
spend another five thousand dollars. Having created a new campaign,
you can literally do it in a matter of minutes.
What's your content for people to reach out to learn about?
Speaker 2 (16:33):
Yeah, hil Yeah, you can reach me at Bailey at
Sanchezgaunt dot com. G A U n T. That's Bailey
at Sanchezgaunt dot com. Reach out to me. I'd be
more than happy to help folks at least discover the website.
Or you can hire me as well to set all
of that up for you.
Speaker 1 (16:50):
Love it.
Speaker 3 (16:50):
I'm going to call you, but maybe we can work
something out.
Speaker 1 (16:53):
Absolutely all right, bro, Let's wrap up with point nine
and then I'll conclude this this wonderful segment shallow expertise,
temptation and oh this one is so easy a I
can make all of us look so dog gone smart,
but in reality, yeah, we're maybe not quite there yet.
When we start moving into certain areas.
Speaker 3 (17:09):
In research, we call it a false positive, meaning that
we we think something is true when in fact it's not.
I'm sure people are going to make big mistakes, and
in fact, there's even marketing out there that says you
will you will be an expert overnight just by going
to AI, having them, for example, create the course on
(17:30):
a topic you don't know anything about, then going out
there and position yourself as an expert. You know that's
not true. Be honest with yourself. But it's easy to
get up to a level like that with all the
knowledge it's available out there, all the free learning stuff.
So someone with the right motivation can become an expert.
I think it's someday. You know, at some point you're
(17:52):
going to be called out if you don't have that levels,
and you might lose a customer, and that customer tell
and other customers. Be honest with yourself and just go
after it. You can.
Speaker 1 (18:01):
You can do anything you want right right, or God forbid,
you get sued right because you're getting something that's not
true or that you can't deliver on. That's the that's
the worst thing and that that will give ai AD
a bad name, bad reputation if people start doing that.
You know what I always tell people too along those
lines is one of the easiest transitions is if you
(18:21):
enjoyed your job. Let's say you unfortunately got laid off
and you know, whatever your job was. If you enjoyed
that job and unfortunately you got laid off, you got
the knowledge, the expertise that should be your first solo
airepreneur you know type of business, right, you know it,
and boy, you can really launch very quickly when you
already know the you know the the issue. And I
love that idea because especially if you get laid off
(18:42):
from a big company, you're gonna go they big company,
but they didn't do it really well. I can do
it better being a solopreneur and kind of kind of
filling that niche there. So it's sky's the limit, you know,
is the bottom line. And before we wrap up, I
want to again give a shout out to doctor Denis
Sanchez and this great new e book that he has
cre It's called The Rise of the Solopreneur. The Rise
(19:03):
of the Solopreneur. This is an offer that's only available
to those of you on Podcasters of America go to
PERFORMAI dot AI and Dennis will allow you to download
this book for free. It's normally twelve ninety five value.
But The Rise of the Solo is really what I
like to call a comprehensive guide. It's a guide for
launching and growing a one person business with AI right
(19:25):
what we've been talking about. It covers the mindset, the tools,
the step by step strategies needed to succeed. Emphasizing this
that any one of you, regardless of your background, can
become an AI solopreneur. By blending practical advice with emotional resilience,
self motivation, all the things that encompass a successful entrepreneur,
it empowers you, the reader, to overcome these barriers, leverage technology, thrive,
(19:50):
and most importantly, be successful. So to wrap things up, guys,
like anything, there's pluses and minuses to what we do.
I think this has been a great podcast for those
that are contemplating. There's over thirty million solopreneurs as of
twenty twenty two, representing one point two trillion dollars of
economic value one point two trillion, folks, this is a
developing area. Learn the positives, learn the negatives of it,
(20:13):
find your passion, and you will succeed. Dennis, wrap things
up from your side, and then I'll do the same
with you, Bailey.
Speaker 3 (20:19):
I'm just I have to think about one thing I
read a couple of weeks ago, which was, really the
hope of our country is on the shoulders of solopreneurs
because we have the ability to solve problems. That's what
an entrepreneur does, solves problem and we're we're better than
anybody else because we can iterate, and we can be nimble,
(20:40):
and we can keep moving on.
Speaker 1 (20:42):
And there's literally people now that are I just sent
both of you as story right before we did the
recording four kids that dropped out of college twenty two
years old and they now have an AI company valued
at about twenty two billion dollars. There are not millionaires,
but billionaires being created. It seems like almost daily you
read about because your point, Dennis, they're finding a problem
and they're solving it, and AI is allowing them to
(21:04):
solve it so much faster than ever ever before, and
a lot of times for just a fraction of the
capitol that would normally be required. Billy, wrap us up
from your standpoints, the marketing director.
Speaker 2 (21:14):
Yeah, I think the American dream is still alive and
while we just have new tools at our fingertips, So
don't let it scare you, embrace it. I know there's
always pros and cons, as you said, but the world
is your oyster right now with all the tools that
we have available, so utilize it. Become a great entrepreneur.
You can even use AI to get you excited in
the morning too, even if you're not feeling it right now.
Speaker 1 (21:37):
So it could be embrace it all because what's that
It could be a great friend.
Speaker 2 (21:41):
Absolutely, absolutely, there's no excuse anymore to not be successful.
Speaker 1 (21:45):
Absolutely, Doctor Dennis Sanchez Bailey Sanchez. I am John Sanchez,
host of Podcasters of America, the voice for America small business.
We thank you so much for joining us. Don't forget subscribe.
You can find us on YouTube. Subscribe, tell all your
friends about us. You can pick up our podcast of
course right here on Podcasters of America. You can also
find it on YouTube. As I said, you can find
it on Spotify pretty much everywhere. Bayles's got us out there.
(22:06):
So we thank all of you for joining us. We'll
do it again, very very soon go Blas.
Speaker 3 (22:10):
Thank you,
Welcome to podcasters of America. I'm your host, John Sanchez,
the voice of America's Small Business, joined by my brother,
doctor Dennis Sanchez, and my daughter, Bailey Sanchez, director of Marketing.
Sanchez got capital management and a serial entrepreneur, kind of
like her old man. All Right, you know, folks, we've
been talking a lot about on The John Sanchez Show.
You can find us on YouTube and of course Spotify.
Speaker 2 (00:21):
Apple podcasts, podcasts.
Speaker 3 (00:23):
All over the police.
Speaker 1 (00:24):
We talk a lot about the solo preneur, the AI
solo preneur. Right, so many people are losing their jobs unfortunately,
and we're trying to help those of you that have
the desire to become an entrepreneur to focus in on
a solo AI preneur. Why do we want to do
that because, again, with a great advent of technology now
specifically AI, it is so simple to start a business.
(00:47):
But is it right for everybody? No, of course not.
There's going to be trials and tribulations, ups and downs
like in anything that we do in life. But what
we're going to accomplish on today's show is really going
over the risks that are involved with becoming a solo
AI preneur. Right, you want to be able to do
it whenever you can, but also you should understand the
risks that are associated with it. So that's whe we're
going to line out for you. We're going to give
(01:07):
you ten risks of becoming an AI solopreneur. So Dennis,
let's start with you on the first one. Boy, we
all experience this one. Tech grows faster than you can.
Speaker 3 (01:17):
What do you mean by that point, Well, I've been
on the good and the bad side of that trying
to keep track of all that said when I work
for Microsoft, because that stuff is coming out even faster internally.
It's just a challenge. It ties in with a growth
mindset of always learning that shouldn't be something that you
you know, you're concerned about. It's part of the being
an AI solopreneur. And just get used to doing it
(01:39):
and make it part of your day to look out there,
see what's there. But keep it in the right perspective.
If you have those goals, you know, don't don't get
seduced into chasing every technology. If it happens to be
something that aligns with your goals, and then go ahead
and pursue it.
Speaker 1 (01:53):
Yeah, and you know. My piece of advice on that
one to chime in to your great points theists you can.
And I find myself doing this, and you and I
have a lot of discussions about this. I feel like
we just grasp one technology and then and then it changes,
and I'm like, oh my god, you know, we feel
so far behind. I think to your point from my perspective,
and you're you're the instructor this, this endeavor of ours
(02:18):
is focus in on what you want AI to do
for you, whether it's to write the business plan, whether
it's to create your marketing plan, whatever it may be.
Just focus in on that and forget about all the
other noise, because if you don't, you will, again, as
you said here, you'll feel like you're behind every single day,
and sometimes by the hour. Sometimes things change by the hour.
And so focus in on specifically what you want AI
(02:39):
to do and forget about the rest of it. Okay,
it's got our second risk of being a solo AI
preneur loneliness and burnout creep. Now, Bailey, you're a great
one to ask on this one because you work alone
and you actually love it as I do. So tell
me why.
Speaker 2 (02:55):
Yeah, and there there are other days where loneliness does
creep because you can get down a rabbit hole, especially
using AI for your business, triggering so many questions and
ideas for your business, where you look at the clock
and it's already five pm and you realize you haven't
stepped foot out into the sunlight for the entire day.
So it really ties into the human side of things
that you need to balance your schedule. It's great to
(03:17):
keep pushing your business forward, but you also have to
have that schedule of going and doing an activity, stepping outside,
getting some sunlight, because it can really it's nice for
a few days when you're working hard, and then it
gets to a certain day where you realize you're alone
right right exactly.
Speaker 1 (03:32):
And I think, Bailey, you love traveling, you love sometimes
working outside the scope of the office and the home
and that type of thing. There's many times that you
find yourself working. You amaze me some of the places
you and that laptop go to. That's one way to
kind of do it right. That gets sort of the
loneliness and the burnout creep is freshen up your environment
a little bit, go to somewhere different. Again, with today's technology,
(03:53):
you can do that. You can work for just about
anywhere as long as you have an Internet connection.
Speaker 2 (03:56):
Absolutely, but with being an entrepreneur too. It may sound
great that you can work from Europe whenever you want to,
but you also have to realize when you get there
and when you want to be out exploring, you're in
front of that computer because you are the only employees.
So you need to remember that you have to hold
self responsibility no matter where you're at.
Speaker 1 (04:11):
Yep, yep, absolutely all right, Dennis, Let's go to point
number three. Clients underestimate the craft. In other words, jeez,
why should I pay you to do that when I
can hire AI? But you have figured out this great
way to say, wait a minute, AI is really the tool.
You still need a human element.
Speaker 3 (04:29):
And that comes from studying technology adoption for about the
last twelve years eleven twelve years. Understand what that relationship
is because and it's you know, there's so many parts
to this response. It's not just a person. But if
you look at look at the stock market, what's what
is everybody talking about? They're not talking about people, they're
talking about the technology. Organizations get sucked into that. It's
(04:51):
you know, it's it starts there, and you know, we're
kind of all brought into that too. We people, well,
especially if they don't understand it and don't have hands
on experience, underestimated, underestimate. For example, you know, we learned
early on with gender TV I it's not like any
other technology. You can't train people the same way on it.
(05:12):
You can't even talk to them about it because guess
what it does things you don't. Sometimes you don't even
know why it's doing it, how it's doing it. It's
just a different experience. If we start with that, then
it's it's not easier, but that's the right mindset exactly.
Speaker 1 (05:27):
All right. I'm going to defer to you also on
number four, Dennis. I was going to attempt this one,
but you're much more qualified and I love this one.
Your brand becomes tied to a tool.
Speaker 3 (05:37):
Okay.
Speaker 1 (05:37):
So in other words, let's say, for example, you're a
chat GPT guy or a copilot gal, Right, will you
risk disappearing when, for example, chat GBT learns to do
what you do automatically? So go down that path for me?
Speaker 3 (05:52):
Well, no matter what I think, we will develop preferences
for a company and their range of products. You know,
of course Microsoft would love you to, you know, work
with them, you know, with every technology, and that's they
go into an account with that in mind. They want
every single transaction, every single technology thing that's going on.
You know, where we saw an interesting line drawn with
(06:13):
this technology is a lot of stuff was given away
for free and then you copilot came in was charging
from the beginning, so you had free chat chip tea
and then paying for file. Well guess guess what chat
chipet is now charging too, So it's now it's a
little bit different decision for a higher level though for
a high level, yeah, they're different. They're similar, but very
(06:34):
different too and their approach and there are just a
lot of products and things out there like that. It's
okay to have your preferences. If you have a really
low budget, you're probably going to be looking for free
choices and there are a lot of them out there.
Speaker 1 (06:46):
Yeah, there is, and more coming all the time. All right, baby,
we'll go to point number five with you, the skill
plateaus you basically and boy, I can I've caught myself
a few times in this. You almost get what I
call mentally lazy. Right you stop creating original iing is
you start stitching together pieces of you know what you asked,
(07:07):
you know, chat GPT or co pilot or one of
the others that are out there, and you kind of
get what we call creativity atrophy. Right. It's atrophy, of course,
is when we lose the use of our muscle. Well,
we start to use the use of our brain, because oh,
why should I even think about going from process A
to process D when chat GPT can figure it out
in a minute. How do you balance that?
Speaker 2 (07:26):
Absolutely, I'll call us the pre AI era, and us
folks who are part of the pre AI era have
really it's like sitting in your lounge chair after a
long day of standing, right, you just embrace it. But
I also have had the same issue where I will
write out a few social or have AI write out
a few social media posts for me, and I find
myself just copying and pasting, and then I have to
(07:49):
catch myself that that is not the proper way. It
still needs to be from a human and have my
touch on it. So again putting the human side behind
this and realizing that you need to put your touch
on everything, because it is very clear these days when
things are just AI written, so you need to be
responsible for that as well.
Speaker 3 (08:05):
One little point on that, one little point, I think
the term I heard was workslop, and it's talking about
that very thing. It's getting harder to really tell the difference,
except people are noticing, you know, there's just not quite
the right word. It's not quite the level of emotion
(08:26):
that somebody would would actually.
Speaker 1 (08:28):
Look at their tone, they can tell. But that email
wasn't written by frank you know, that's not the way
he writes.
Speaker 3 (08:34):
Some humans right like that, you know, especially technical writers.
And so it's going to get harder to figure that out.
But ultimately I think I find more pleasure. My method
is get start, get a start, get a rolling start,
get a good outline, and now start diving in with
what I know and bring myself into it the best
I can.
Speaker 1 (08:52):
I think that's great advice. All right. Our next risk
of being a solo a entrepreneur is this the income volatility.
And I want to just prefer this before I go
into the answer by saying this is a risk of
any I was going to say any entrepreneur, not just
a solo, but any entrepreneur. But Frankly, you know, as
we see more and more people unfortunately losing their jobs
(09:12):
because their company is using AI and they feel their
services are no longer needed. You're always going to have
income volatility, So just some of the basic things of course,
like we always want to do, especially if you're self
employed and you're just getting a business up and running.
The number one reason, folks that I have seen that
businesses will fail they're under capitalized. So before you embark
on a solo aipreneur business, if it's going to be
(09:35):
your primary income source, make sure you have plenty of reserves,
make sure you can have your bills paid up, don't
go into debt, don't just be really financially savvy like
you would with anything before you move onto this, because
it may be months before you get the first dollar
coming in, or you may make your first dollar right
away or your first month. We see this a lot,
especially Bailey right with influencers. Right, They'll do a social
(09:57):
media post, they'll use AI, and all of a sudden,
this thing just blows up and they I've got millions
and millions of viewers and they're like, hey, I'm now
a multi millionaire. And they go out and they buy
a mansion and a Lamborghini they do all these dumb
things and then before you know it, no one knows
who they are and they lose everything.
Speaker 2 (10:12):
But guess what, you can also ask AI, how can
my new business ventures survive market downturn or anything that
could come forward? Be prepared for it. There's really no expenses.
It will always happen. So there's not really an excuse
these days, with how much data the AI has now
with every historical economic event to not give you a
little bit of buffer on how to prepare for it.
Speaker 1 (10:34):
And besides having your reserves and just being again financially
wise with it, the other thing that I recommend is
look at multiple sources of income. Right, if you come
up with a idea a with becoming your first business
as a solo aipreneur, keep your attention going to it,
but maybe create a second source and a third source. See, folks,
that's a great thing about AI is you can create
(10:56):
multiple businesses and literally in a matter of an hour,
a couple hours. Right. I don't want you to lose focus.
I want to put all your energy into one, but
have something else going out there. You know. That's the
other great thing about the technology nowadays, not just AI,
but just technology in general. You can make what we
call pajama money. Right. You can create a product or
a course or a service, and that thing can be
sitting out on the internet and people buying it twenty
(11:17):
four hours a day, seven days a week. And again,
have another source of incomes. Just like the guidance I
give to a retiree, we want to have multiple sources
of income coming in to whether any economic storm that
may be throwing our way.
Speaker 3 (11:28):
The only thing I want to add to that is,
unfortunately some people just don't have that luxury. You get
laid off, you aren't planning on it, you aren't ready
for it. Those things seem to happen in the Murphy's
law right though.
Speaker 1 (11:40):
Yes I got.
Speaker 3 (11:41):
Medical bills or something. But you have to know that
it's easier now to rebound than ever. It doesn't take
a million dollar idea. That's the fundamental things. Start with
the passion. Start with something you really enjoy, so maybe
something you always wanted to do. Try it out. You
can be frugal. There's so much information out there, a
video and things of people that have been successful. You
(12:01):
have a chance now if you're in that situation. Even
if you don't have those research right absolutely.
Speaker 1 (12:06):
All right, let's go to one that's not so fun
to talk about, but when we must point number seven,
the exposure to legal and compliance land minds. When we're
dealing with AI, we of course are dealing with copyright,
we're dealing with data privacy. You know, all it takes
is one. We see a lot more lawsuits beginning to
surface now where people are being businesses specifically are being
sued because maybe they again use the copyrighted a piece
(12:30):
of material, a picture or something. And Dennis, this is
something that can happen a lot with AI because once
again AI is going out there and it's learning. That's
why you call it a generative AI model. It's going
out there learning from other sources. And it's not perfect.
That's why we are saying you still have to check
your work and so on and so forth. But how
can you minimize that chance of a legal or compliance
(12:50):
issue using AI in your new business.
Speaker 3 (12:52):
It doesn't matter how big you are, whether you're one
person or a large company. Look at the products that
you're using, look at the vendor, and look at the
who created them and how they address that. Microsoft is
the leader in that respect, and that actually they guarantee
if something would happen where you were sued, they would
(13:13):
actually represent you in court and pay your fines. That's
a level of confidence you need with your partners and
the products you use. And we're going to get used
to asking those questions. You know, how how do you
address that right?
Speaker 1 (13:26):
Right? Absolutely? Know your sources, as the saying goes, It's
like when you write a paper and call it know
your sources, all right, ms B. Let's go to point
number eight. You become a doer, not a builder.
Speaker 2 (13:35):
Don't all about again. This falls on self responsibility and
making sure that you are utilizing those muscles in your brain.
You cannot rely solely on what AI is going to
pop out for you every single day. You have to
be creative. You have to put new ideas out there.
You use AI as a tool, and that is to
help back your new ideas. So be creative. You cannot.
(13:56):
It'll be very apparent after a few months if you
are solely just relying on AI and you are not
using your creative sources to push your business.
Speaker 1 (14:04):
And one thing that you do that's really really good, Bailey,
that one of your many's a lot of things thousands
of great skills she has as a marketing director and
an entrepreneur, is creating this great word called funnels. In
other words, it's a fancy term for you're creating policies, procedures,
You're creating systems, because without systems you can really get
(14:25):
trapped into a solopreneur business that that may not work. Remember, folks,
you're going to try a lot of things. This is
ongoing new technology. Your idea may not work. Don't give up.
As we'll talk about as we wrap things up in
a moment, but Bailey, talk real quickly about systems and
how AI, how you use AI to create systems and
policies and procedures.
Speaker 2 (14:42):
Absolutely. I mean for the most basic example of putting
out two separate ads. Right, you're always testing when you're
doing a business, whether it's a new business or existing
business like we have with the brokerage firm. And a
simple example is putting out two ads and I see
which one does better and the one that does better
are people looking into it? Are they not signing the form?
What are they not doing? I'll put those customers who
(15:05):
are doing what I want them to do in one
email funnel. I'll put the ones that are not into
a separate email funnel and shoot them different content based
on what they are doing or not doing. And it's
very simple. It's just like how you would interact with
somebody every day in life. If John answered me and
said yes to setting me ten dollars and Dennis said no,
I'd give them two different answers, right, And so it's
(15:25):
that simple in your business as well. So always be
testing in your business, whether it's content, employees, new ideas,
whatever it is.
Speaker 1 (15:34):
And once you say purchasing from the get go the
inception of the business, some of the great software that's
out there, like high Level and some of these others
that create these these automated funnels and follow up systems
and things for you.
Speaker 2 (15:46):
Absolutely yeah. And you can always reach out to me
as well, because I do do that for folks on
the side as well, another entrepreneurial journey that I've done.
But it will do that for you automatic triggers, so
when someone signs the form on your website, it'll try
you're a text message, a phone call and email to
keep getting them to do what you want throughout the
live span of that customer journey with your business. So
(16:08):
it's always about trying something new at those customers and
not being stagnant with the content that you are delivering
them or the messaging.
Speaker 1 (16:16):
And that's a great thing about AI. It's just you
can just change things again. You can try a media campaign.
If it doesn't work, boom, no problem.
Speaker 2 (16:23):
I feel like you.
Speaker 1 (16:24):
Need to go back to a media company and go
spend another five thousand dollars. Having created a new campaign,
you can literally do it in a matter of minutes.
What's your content for people to reach out to learn about?
Speaker 2 (16:33):
Yeah, hil Yeah, you can reach me at Bailey at
Sanchezgaunt dot com. G A U n T. That's Bailey
at Sanchezgaunt dot com. Reach out to me. I'd be
more than happy to help folks at least discover the website.
Or you can hire me as well to set all
of that up for you.
Speaker 1 (16:50):
Love it.
Speaker 3 (16:50):
I'm going to call you, but maybe we can work
something out.
Speaker 1 (16:53):
Absolutely all right, bro, Let's wrap up with point nine
and then I'll conclude this this wonderful segment shallow expertise,
temptation and oh this one is so easy a I
can make all of us look so dog gone smart,
but in reality, yeah, we're maybe not quite there yet.
When we start moving into certain areas.
Speaker 3 (17:09):
In research, we call it a false positive, meaning that
we we think something is true when in fact it's not.
I'm sure people are going to make big mistakes, and
in fact, there's even marketing out there that says you
will you will be an expert overnight just by going
to AI, having them, for example, create the course on
(17:30):
a topic you don't know anything about, then going out
there and position yourself as an expert. You know that's
not true. Be honest with yourself. But it's easy to
get up to a level like that with all the
knowledge it's available out there, all the free learning stuff.
So someone with the right motivation can become an expert.
I think it's someday. You know, at some point you're
(17:52):
going to be called out if you don't have that levels,
and you might lose a customer, and that customer tell
and other customers. Be honest with yourself and just go
after it. You can.
Speaker 1 (18:01):
You can do anything you want right right, or God forbid,
you get sued right because you're getting something that's not
true or that you can't deliver on. That's the that's
the worst thing and that that will give ai AD
a bad name, bad reputation if people start doing that.
You know what I always tell people too along those
lines is one of the easiest transitions is if you
(18:21):
enjoyed your job. Let's say you unfortunately got laid off
and you know, whatever your job was. If you enjoyed
that job and unfortunately you got laid off, you got
the knowledge, the expertise that should be your first solo
airepreneur you know type of business, right, you know it,
and boy, you can really launch very quickly when you
already know the you know the the issue. And I
love that idea because especially if you get laid off
(18:42):
from a big company, you're gonna go they big company,
but they didn't do it really well. I can do
it better being a solopreneur and kind of kind of
filling that niche there. So it's sky's the limit, you know,
is the bottom line. And before we wrap up, I
want to again give a shout out to doctor Denis
Sanchez and this great new e book that he has
cre It's called The Rise of the Solopreneur. The Rise
(19:03):
of the Solopreneur. This is an offer that's only available
to those of you on Podcasters of America go to
PERFORMAI dot AI and Dennis will allow you to download
this book for free. It's normally twelve ninety five value.
But The Rise of the Solo is really what I
like to call a comprehensive guide. It's a guide for
launching and growing a one person business with AI right
(19:25):
what we've been talking about. It covers the mindset, the tools,
the step by step strategies needed to succeed. Emphasizing this
that any one of you, regardless of your background, can
become an AI solopreneur. By blending practical advice with emotional resilience,
self motivation, all the things that encompass a successful entrepreneur,
it empowers you, the reader, to overcome these barriers, leverage technology, thrive,
(19:50):
and most importantly, be successful. So to wrap things up, guys,
like anything, there's pluses and minuses to what we do.
I think this has been a great podcast for those
that are contemplating. There's over thirty million solopreneurs as of
twenty twenty two, representing one point two trillion dollars of
economic value one point two trillion, folks, this is a
developing area. Learn the positives, learn the negatives of it,
(20:13):
find your passion, and you will succeed. Dennis, wrap things
up from your side, and then I'll do the same
with you, Bailey.
Speaker 3 (20:19):
I'm just I have to think about one thing I
read a couple of weeks ago, which was, really the
hope of our country is on the shoulders of solopreneurs
because we have the ability to solve problems. That's what
an entrepreneur does, solves problem and we're we're better than
anybody else because we can iterate, and we can be nimble,
(20:40):
and we can keep moving on.
Speaker 1 (20:42):
And there's literally people now that are I just sent
both of you as story right before we did the
recording four kids that dropped out of college twenty two
years old and they now have an AI company valued
at about twenty two billion dollars. There are not millionaires,
but billionaires being created. It seems like almost daily you
read about because your point, Dennis, they're finding a problem
and they're solving it, and AI is allowing them to
(21:04):
solve it so much faster than ever ever before, and
a lot of times for just a fraction of the
capitol that would normally be required. Billy, wrap us up
from your standpoints, the marketing director.
Speaker 2 (21:14):
Yeah, I think the American dream is still alive and
while we just have new tools at our fingertips, So
don't let it scare you, embrace it. I know there's
always pros and cons, as you said, but the world
is your oyster right now with all the tools that
we have available, so utilize it. Become a great entrepreneur.
You can even use AI to get you excited in
the morning too, even if you're not feeling it right now.
Speaker 1 (21:37):
So it could be embrace it all because what's that
It could be a great friend.
Speaker 2 (21:41):
Absolutely, absolutely, there's no excuse anymore to not be successful.
Speaker 1 (21:45):
Absolutely, Doctor Dennis Sanchez Bailey Sanchez. I am John Sanchez,
host of Podcasters of America, the voice for America small business.
We thank you so much for joining us. Don't forget subscribe.
You can find us on YouTube. Subscribe, tell all your
friends about us. You can pick up our podcast of
course right here on Podcasters of America. You can also
find it on YouTube. As I said, you can find
it on Spotify pretty much everywhere. Bayles's got us out there.
(22:06):
So we thank all of you for joining us. We'll
do it again, very very soon go Blas.
Speaker 3 (22:10):
Thank you,
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