September 5, 2024 • 43 mins
How to discern the fine print? with Kahlea Nicole Wade In this episode of "The Kay Wats Podcast", Kay chats with influencer marketing expert and coach Kahlea Wade. Kahlea shares her behind the business journey to becoming a dull time entrepreneur and how she learned to pivot on purpose. She shares insight into what every creator should be asking themselves when seeking representation. Highlighting the important steps in building a successful brand and how to negotiate with big brands.
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Episode Transcript
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Speaker 1 (00:02):
Hey guys, Welcome to the k Watts Podcast.
Speaker 2 (00:05):
I'm your host Kashawn Watson, but you know me as
Kawatts and I'm super excited that you decided to join
me today. This is the podcast where we chat about
the questions we ask God. We shared testimonials about healing, wholeness,
and forgiveness. It doesn't matter what season of life you
may be in or the journey you may be currently
walking through. I know that this podcast will bless you.
(00:27):
At the end of the episode. If you feel like
that this has done exactly what I said, definitely hit
that like button, comment share, don't forget to subscribe again.
Speaker 1 (00:37):
Welcome to the k wots Podcast.
Speaker 2 (00:39):
Hey guys, welcome to an all new episode of the
Kawats Podcast. I'm your host Kashawn Watson, but you know
me as Kawats and I am super excited about this
week's guests, y'all. Before I hit the record button, I
told her that I've been looking forward to this conversation
so quite some time. I am super excited to have influencer,
marketing expert, coach and founder of a lawyer society. I'm
talking about Khalia Nicole Wade.
Speaker 3 (01:03):
Yeah, I'm so excited to be here.
Speaker 1 (01:06):
Okay, awesome, Okay. So I feel like at this.
Speaker 2 (01:10):
Point you've just spit blowing up on social media. But
for people that don't know, maybe this is their first
time carrying you, learning for the first time.
Speaker 1 (01:19):
Tell us a little bit about who you are and
what you do.
Speaker 3 (01:23):
Yes, well, thank you so much. I don't about blowing up.
I've kind of been back on my content games, trying
to get back on this, but it's so nice to
connect with everyone that's listening right now. If you don't
know who I am, I am a creator first and foremost.
That got started when I was seventeen, back in college.
So it has been a almost ten year journey now
than twenty seven this year, which is really crazy to
(01:45):
think about. So I've gone through a lot of evolving
in the space. But I started a creator and found
out about working with brands, fell in love with it,
but realized that I really loved the business tide of
things when it came to brand partnership, and so as
I kind of got older, and then I graduated college,
I got into creator education and so I started doing
coaching for creators. I built a course out, I was
(02:07):
doing consulting also for brands that were working with creators,
and I fell in love with that, and through that process,
I ended up getting connected with one of my now
best friends and also the co founder of a Laura
Society with me, Mia. She and I worked together on
the creator side. We've done brand partnerships together because she
comes from the brand side of things, and we'd built
(02:29):
a really great relationship, and I actually invited her to
come and work for my personal brand, and when that
happened a few years ago, we continue to build a
great relationship. We loved working together so much that I
was like, what if we just started an agency together.
It was kind of this natural progression and something that
I've been really intrigued by but didn't want to do
alone because I really enjoy being on stage. I love speaking,
(02:51):
I loved doing things like this podcast interviews, I love networking.
I loved being in front of the camera or on
the stage or in front of people. And I knew
that we would really struggle as an agency, knowing I
didn't love being behind the scenes all the time on
my computer, and so Nia is the complete clip of me.
She loves being behind the scenes, being on the computer,
doing kind of the back end networking and relationship building
(03:12):
and communication with everyone. So it was this natural perfect
fit and again a natural progression from where my career
was kind of heading. And so at the end of
twenty twenty two, this was now three years after I
graduated college, we launched a Laura Society and so now
full time I am the CEO and founder of the agency.
I do speaking engagements a lot, and I host events,
(03:33):
and then I also do consulting for brands leveraging influence
in marketing and then creators and service based business owners
that are wanting to build profitable personal brand brands based
off of what they're really skilled out. So I do
a lot of really fun things and I'm so blessed
and honor that I get to do what I love
every single day. But it's definitely been a journey to
get to this point and figure out what do I
(03:55):
want to focus on and how do I want to
leverage the skills and talents that God has given me
in order to or into others. And now that's kind
of what's one to where I am now, ma'am.
Speaker 1 (04:05):
Can I just do a slow snap? Okay?
Speaker 3 (04:11):
One?
Speaker 2 (04:12):
Can I just say how refreshing it is just to
hear you. You have a great way of being able
to tell people where you've been, what you're doing, and
kind of like where you're going. It is like the
sweetest elevator pitch I've ever heard in my life without
it being an elevator pitch. Right Like, there's something like
(04:32):
it's so good, it's so organic, which just lets me
know the levels of bossness that are coming right like,
because if you can do that flawlessly at this point,
people are like, yes, trust her with your life. This
is what we're doing. So I want to unpack a
couple of things that you said, Like, I love the
(04:53):
fact that one of the things that I heard is
that this isn't something that you decided to do over night.
This has been something that you've been working towards for
quite some time. And I think that there is something
that's so important about that because a lot of times
in the creator space and the entrepreneur space, we can
(05:14):
get this false sense of early promotion and acceleration that
happens on social media to where people get so easily
discouraged if they go three or six months or even
a year not being able to really see fruit from
the education, the time, and the relationships that they have built,
you know, in the marketplace. So I think, like, can
(05:36):
you speak a little bit about what your thought process
was when you were kind of like in the season
of building and educating yourself. Were you immediately knowing that
you were in it for the long term game, like
if it was going to take you two, three or
five years to build it out you were committed or
was it something to where every single month and year
(05:58):
you really had to encourage you to keep going.
Speaker 1 (06:01):
I'm just very curious, absolutely.
Speaker 3 (06:03):
I mean I could spend a whole hour honestly talking
about this. So I will do my best to give
the clock notes version. But before I get into my
thought process and my perspective on things, I want to
touch on something you had just said of feeling like
you're putting in all of these hours of time, this energy,
and you're not seeing the fruit. I actually like to
challenge that with a lot of the people that I
work with and say, are you just looking for fruit
(06:25):
in the wrong areas? Are you looking for fruit to
be these monumental, massive jumps that are propelling you forward
and you're missing all of the fruit that is still
very much there, you're just not recognizing it because you're
living with these expectations that we see on social media
of well, about my dream house and in my dream car,
(06:45):
in my dream trip, and I went here and I
did this, and I was here and I was. Social
media such a highlight reel, as we know, and it's
the best, biggest, brightest moments. But there's so much fruit
in the day to day that often doesn't get showcased
on social media and that we often failed to celebrate.
So I was just even telling my husband this morning,
we were talking about this kind of full circle moment
because I've had a lot of these instances over the
(07:08):
past week where I'm like, oh my gosh, Lord, I
prayed for these opportunities and now I'm living in them
and they're happening, and oh my gosh. And I'll get
into kind of the back end of that transition and
how I got there. But I was telling my husband,
it's crazy because I used to not ever focus on
the small jumps or things that actually were really big,
and it was just a mindset shift. It was just
(07:29):
me trusting the Lord more. It was me operating in
more surrender, operating in more obedience, it was, you know,
just these different things on the back end that I
never shared about. It was peers that I cried that
allowed me to get to breakthrough because I finally released something.
So even if it's you know, a connection that you've made,
or it's the fact that you've shown up consistently creating content,
(07:50):
or you finally, you know, made that one step forward
to go after your dream, please celebrate that. I think
that we don't do a good enough job celebrating all
the in between moments that lead up to the monumental mountaintop,
and that's what causes us to lead. It leads to burnout,
It leads to discouragement, it leads to feeling like am
I just spinning my wheels and actually getting nowhere? You're
always moving the needle forward, and even if that's one percent,
(08:13):
that's great. Celebrate that. Sometimes it might be ten percent,
but some days, who's like zero point five or one percent?
That's enough and celebrate where you're at. So just want
to touch on that, and then I think.
Speaker 1 (08:22):
That's kind of go.
Speaker 2 (08:23):
That's good though, that's that's that's wisdom, that's true wisdom.
Speaker 1 (08:27):
I love that, No, keep it going. I love what's
happening here.
Speaker 3 (08:30):
Okay, Okay, So taking it back to college. So I
was seventeen when I got started, and I knew at
that point in my life I didn't want to be
in corporate. I come from a pretty rough home life,
and so I knew growing up I didn't want to
be stuck in a job that I was owned by
them and there was a glass ceiling that I would
just eventually hit and I couldn't earn more or have
(08:52):
more time off, and somebody else was in charge of
my day to day. That was not appealing to me.
So I always knew I wanted to be an entrepreneurship.
And I was definitely one of the kids, always selling
things at school or trying to make something for people
to buy on my locker. I was one thousand seers
at one of those girls. And as I kind of
grew older and I went to school, I went to
school for marketing, which before anyone asked, no, I don't
(09:13):
think it helped me a ton experience over college, but
I'm very blessed I was I want to go to college,
Very thankful for that. But through my four years of college,
I committed to first getting on Instagram, I was showing
up on Instagram. Then I started a blog, monetized that
and started monetizing on social media. Three brand partnership. Fell
in love with that, but I didn't know where it
would take me. Today answered the question of I had
(09:35):
this ten year progression plan, absolutely not. I had a
let's take it day by day. Your girls taking five
class and I'm working part time in the gym. I'm
trying to build this business. I'm trying to safe fit,
drink enough water. See friends. I don't know what I'm
going to be doing, you know next week, what five
cent years from now. I just really wanted to be
an entrepreneurship. I knew I wanted, you know, time freedom,
location and freedom and financial freedom. Those were all very
(09:55):
important to me. And I knew eventually I wanted to
sort a family one day whenever I got married, and
I I wanted to be able to be home and
have that option. So through college I did brand partnerships
and then I also actually started an events company as well.
I thought I was going to be doing that full
time that I graduated at the end of twenty nineteen,
COVID hit the next year events who Are No More?
For a minute, so I transition to education. So I
(10:17):
think the biggest thing for my story and where I've
really seen the pattern and trend is just being willing
to adapt and evolve, never be so stuck in what
you're doing right now and thinking that's what you have
to stick to for the rest of your life. And
also avoiding market changes or industry changes or cultural changes
to where you are not willing to adjust to those
(10:38):
things to better serve the people that you are wanting
to help. So with me, I was always analyzing where
am I at personally? And does this still light me
up the way that it used to? Yes or no?
Where's the market at? Does just make them to the market?
Yes or no? Am my passionate about this? So it's
asking all these questions. I'm very reflective. I'm very much
a questioned person, and so I'm constantly analyze and trying
(11:00):
to be self aware enough to say this is a
good fit or this isn't a good fit. And last year,
in twenty twenty three, I was basically in a fom
the entire year because I stopped asking myself the hard question.
I got really comfortable with what was earning me really
good money, with what I was being known for with
what felt safe, that wasn't taking a lot of risk.
(11:21):
I was really floating, and that caused me to be
really stagnant, and I wasn't celebrating those in between moments,
and I felt like, oh my gosh, my best dager
behind me, and that was such a lie. And it
wasn't until I kind of got into a quiet place
and I turn off all the noise. I got off
social media for a while. I stopped, you know, listening
to all these different voices and all these different opinions
of what I should do, and I just really sat
(11:42):
with the Lord and also just had a lot of reflection.
Where do I want to go? What does this look like?
And it was through that that I realized I really
wanted to pursue a laur of society full time, give
my all to that, and get back into speaking and
get back into consulting more. And I hadn't been doing
that for years, And now a year later, I'm doing
all of those things. I'm sol enough about it, I'm
so passionate about it, but still on a day to
(12:04):
day's basis, I'm asking you questions, where can we adjust
or shift based on where we're at where i'massionate about
with funning me up. I never want to go back
to that place where I wasn't being reflective and adaptable.
I don't want to live a life and run a
business where we're just focused on maintaining I always want
to evolve, and that comes with being uncomfortable taking risks,
(12:26):
doing things in boldness, but asking a lot of hard
questions along the way, and not being so married to
what was working and what you used to do has
to be what you do forever in a day, moving forward,
being willing to change and not being okay and not
feeling the need to explain to everybody why you're doing that.
Speaker 1 (12:45):
That's good.
Speaker 2 (12:46):
I literally one of the questions I wanted to ask you,
because I think one of the best advice is that
I received as an entrepreneur was that so many people
end up quitting so early because they would rather quit
than to pivot, because they don't want other people seeing
them start over, right, Yeah, And it really just made
(13:09):
me kind of like sit back and think. So one
of the biggest advices that I received early was like
that you have to not care so much about what
other people think because it will hinder you, not just
personally but professionally. And I think a lot of times
when I sit back and I look at people that
may have just given up or just didn't take the
leap or the jump, it was because they just didn't
(13:31):
want other people.
Speaker 1 (13:32):
To see them starting over or starting a new business.
Speaker 3 (13:35):
Right.
Speaker 2 (13:36):
So I'm very curious, like, what is the best entrepreneur
advice that you received and what is the best advice
that you would give to someone else?
Speaker 3 (13:45):
Ooh, I love this question. In terms of best advice,
I would say one of them is kind of similar
to what you had mentioned, but it's that you won't
fail if you don't quit. And sometimes that looks like
you needing to pivot, because through all things, you're either
going to win, it's going to work out, or you're
going to learn. I don't see it as win and lose.
(14:07):
I see his win and learn. If it doesn't work out,
you learnt, and both are equally as valuable. And also
one of the verses I lean on a lot in
businesses Proverbs three five through six, which is trusta alar
with all of your heart and not on your own understanding.
And when you submit everything to him, he's going to
make your path strength and so I don't have to
be concerned about all these other voices and opinions. And again,
(14:29):
sometimes we just need to shut off the noise because
we're so consumed by it and allowing it to guide
what we do moving forward, and we're not in a
quiet place and just sitting down and saying, Okay, what
does this actually look like for me? Where do I
actually want to go? What am I actually passionate about?
And so for me, it's just faith wise. You know,
that's me being in a quiet place with the Lord saying, Lord,
(14:50):
where do you want me to go next? What do
you want me to do? Like how do you want
me to enter into this next season or this new business?
And give me the strength to pivot when it's really
uncomfortable and it's really hard and you're known for one
thing or you're successful, I think we can find a
lot of identity and what we do. If anyone else
here also struggles with that, Like I've definitely had my
struggles with that. There are still days I have to
find that where I have to separate the identity of
(15:12):
what I do in business and who I am as
a CEO with who I am in the Lord and
it's not the same thing, and it's hard. It's really hard,
especially when you're, like me, a high achiever. You're very
competitive and you don't want to do all these big things.
But I think it's important to just know it's okay
to pivot and it's okay to take a step back
(15:32):
and analyze if the direction you're moving and is actually
where you want to go. So, in terms of advice,
i'd probably say that to other people that if you're
listening to this and you're a little uncomfortable right now,
that's a very good sign that this is what you
need to hear. And you probably know that you need
to hear this, and you have consistently held back on
making a decision you need to make in order to
(15:53):
do a pivot or make a transition or pull back
from what you're doing or leave something that you're currently offer.
I don't know what that is for you, but this
is your opportunity to say, you know what, I'm not
going to keep doing that. I'm going to make the
change and to make a pivot. I'm going to do
the transition. I'm going to leave you know something that's
no longer what I'm supposed to be, you know, all
of them and moving in different directions. It's okay, let's
(16:16):
see your confirmation, because I feel like there are people
listening right now that are hearing this and saying I
don't want to do that, and so this is confirmation.
Speaker 1 (16:26):
I love it.
Speaker 2 (16:27):
So one of the things, like I do, I have
a community that really is targeted towards faith based content
creators and entrepreneurs, and we get together and we do
gatherings and all of the things, right, and I want
to just bring up kind of like a common thing
that I noticed in the last event that we had,
and I'm just very curious, Like, one of the reasons
(16:47):
why I just really support your content is because I
think that there is a way that the Lord is
using you very stealth like to be able to fight
financially for people that are unabing or unwilling to fight
for themselves. And the reason why I say that is
because there was a common theme which I was not
expecting at this year's summit that a lot of the
(17:11):
women felt extremely uncomfortable asking for money for brands, asking
to be paid for their work because it is faith
based content, right, And now there is the juxtaposition to
where there are people that specifically their content is they
(17:31):
are evangelizing, their preaching, they are teaching, and it's very
clear that they are a believer and they are a
Christian content creator.
Speaker 1 (17:39):
Then there are other people to where.
Speaker 2 (17:40):
They are believers, but their page is not specifically targeted
to preaching or teaching anything in that form, right, They're
using it as an artistic expression or specifically for their business.
Speaker 1 (17:52):
So the question that.
Speaker 2 (17:53):
I have is have you found it to be a
common theme that faith based content creators find it hard
to really ask for what they're worth And have you
had to really teach and consult with women that struggle
with this, and how do you help them to kind
(18:13):
of get over being afraid to say, Hey, I need
to be paid for my work, even if it is
the fact that I am evangelizing or teaching, or if
I'm a believer and this is I feel like this
is my ministry and the marketplace, but it still is
a business that I should be paid for.
Speaker 3 (18:32):
Yeah. I love this conversation, and I also have to
plug one of my best friends in this, Leanna Danielle.
She does an amazing job creating content around this specific topic,
and I will try and do justice to a lot
of things that she's actually taught me, and we've had.
Speaker 1 (18:48):
A lot of I love that.
Speaker 3 (18:50):
Yeah, well, but please check her out. I'll give you
her handle and stuff that she's really great. I will
say though, that this isn't just an issue I'm noticing
with content creators are influence. This is Christian entrepreneurs, Christian
business owners across the board. I'm seeing it all across
the board. So remember when I want you to know,
you're not alone. Number two, You're not crazy for thinking that.
I think unfortunately, the Church is done a really bad
(19:11):
job of saying, well, it's for the Lord, you shouldn't
be paid. But the Bible says that a workman is
worthy of attire, and that's something that my mom has
always taught me, and that it doesn't mean you blow
numbers out of the wazoo, but it does mean that
you are worth being compensated for the doos and gifts
that God has given you that you are using to
pour into its marketplace and industry. Actually, but it is
(19:34):
also a business. Like you said, we can't, you know,
pay our bills off of good feelings. And you know,
while we did a great job here. How are we
gonna eat? How are we going to live? Like God
is not up there expecting us to just do everything
for free. There is a time and place for that, absolutely,
and you have to pray through those decisions and have
determined and give them from the Lord to know this
(19:54):
is something where I need to give for free of
my time. I'm notting my energy and this is not
one of those times. And we have to praank through
those like there's not a blanket statement of you charge
for every single thing or you never charge for anything.
That's where discernment comes in. That's where payer comes in.
But I will say that it comes down to it's
money mindset. It depends on how you're raised, It depends
(20:17):
on what you believe about money. If you also believe
that you know the people think that the Bible says
money is the root of all evil, that's not true.
It's the love of money is the root of all evil.
And so if you are making money a god or
an idol in your life, that's where things get bad.
But the opportunity that we have as believers in business
(20:38):
to earn an income and then use it to give
back the Church through our tithe of ten percent generously
gives as well to be able to support for their mission.
The opportunity we have to be generous is insane, and
so we're missing out on the opportunity to be reflections
of Christ and do operate in generosity. By saying, well,
(21:00):
we just can't charge, we're limiting the opportunity of where
God can use us in our business and through our finances.
We are genuinely just here to be like managing God's money,
like God is ultimately providing for us. We are to managers, right.
We want to steward our money well. And I think
that you're you know, coming if you're thinking this way,
(21:21):
don't feel judged or shamed or condemned for it at all,
because that is not the heart of God. That is
one thousand percent lives from the enemy. That's what we
want you to feel. There's no contribution in Christ, but
there is discernment and wisdom and conviction to say, oh wait,
I'm not actually thinking about this the right way and
to start to make those transitions because God wants to
use this in those things and he can't if we're like, well,
(21:43):
I just I can't ever charge you can't. But if
you want to use you to like, go bless somebody else, right,
we're blessed to be a blessing. And that's how I
see it is we need more extremely wealthy Christian men
and Christian women to be able to give back, to
support succor into other businesses. One of my ultimate dreams
is to be a venture capitalist and say, oh, you
want to start a business, you're fifty thousand dollars. You
(22:05):
want to go pour into this, or you want to
take this miss or you want to do whatever. Here's
you know, ten k here's this, and not even think
about it because we're just vessels, right, And so don't
limit the opportunity of where God can use you because
you're worried, Like, yes, check your heart posture with the Lord,
but like that is between you and him, Like it's
about where your heart is at to where's your heart
(22:28):
posture and you have to be in constant communication with
Him and in fay right, which is discern for every opportunity.
But the Bible says nothing. I literally just worked on
a financial core specifically for Christians, and we did a
ton of theological research. There's nowhere in the Bible where
it says we're not supposed to earn money, we're not
supposed to ask for money, we're not supposed to make
good money. We're supposed to all. There are so many
(22:49):
women in the Bible. Lydia is a great example of
this who is extremely wealthy. And know we also supporting
the disciples during Jesus ministry here on earth and gave
so much money in the Bible specifically that we're very
well often gave so much money, and that was that
those opportunities allowed the gospel to be pushed forward right
(23:10):
in the best of wait, and they supported Jesus ministry.
That's what we're doing here on earth right is we're
continuing to support the God's ministry and He's using us
as vessels. And so hopefully that encourages you to be
confident in that and also understanding and releasing at the
end of the day, like God is our ultimate provider.
(23:30):
Yes we need to put in the work, yes we
need to show up, but he is the one that
blesses us with every opportunity. He's the one that blesses
us with all the financial income that's brought our way.
And so it's our job to be good stewards of that.
But we're doing a disservice if we're not asking for
income for that, because again, a workman is worthy of
his hire.
Speaker 2 (23:48):
So good, And can I just tell you that I
have never heard it spoken that way, And I think
that I was reminded that the enemy loves to get
our self centered on our ourselves where we're not thinking
about the bigger picture and the greater good. So us
being so consumed if receiving financially is a sin, hinders
(24:10):
us from being able to tithe what we could tithe
to give back to the church, or invest in someone
else's business, or just give generously because we now have
the extra to be able to do so. So I
love that you brought that up. That is such a
good perspective on how to like shift your mind on
how to look at it. Speaking of discernment, one of
(24:32):
the things that I really love about your platform, Guys,
if you're not following out on Instagram, you need to
go call her right now.
Speaker 1 (24:39):
It's so good.
Speaker 2 (24:40):
Your content is so good. And the thing that I
love that you do is that you seem to not
keep there certain agencies that seem to keep all the
nuggets to themselves. It's kind of like if you know,
you know, If you don't, you don't. But it's kind
of like this exclusive to where those that have the
(25:01):
information have the information and everybody else just doesn't have
the information, right. And I love the fact that you
are so open and transparent about like certain red flags
that you look for, the ways in which you operating
your business, the conversations that you're having with the brands
as well as your clients, even sharing like updated stories
(25:23):
and testimoniales with things that have gone on. Like, I
love the fact that you do that. It's so honest
and transparent. It allows people to not only trust your
product and your business and your service, but it also
gives hope to where it's not too hard for the
average person that has a phone and an iPhone is
(25:45):
just starting out and just starting And I love that.
So as you're navigating, and I feel like I saw
a post recently, but I would love for you just
to break it down a little bit on the podcast,
like when you're navigating and discerning what is a good
or bad deal for your client to say yes to,
what are those red flags to look forward to? Where
(26:07):
you're kind of like, this is not a good deal
for you to accept, I'm very curious.
Speaker 3 (26:12):
Yeah, yeah, First of all, thank you for the kind words.
That really means so much because he was one of
my biggest pet peas and I got started the gatekeeping
that happens in the industry. And I remember I was
just turning eighteen and I told the Lord, listen, if
you help me figure out this brain partnership situation and
how to do this, God, I will teach any study
and who will listen to me, I will do it,
(26:32):
and I will do it for free. And so it's
just a continuous honor of the commitment I made as
the Lord back then to continue to be honest and
open and transparent to support others so more creators and
influencers and business owners can make informed decisions because like
you said, you don't know if you don't know, and
so it's so important for me for that information and
(26:53):
education to be just accessible for anybody, no matter where
they're at in their career. So I appreciate you just
your acknowledgement of that and the kind world. But yes,
it's turning between good and bad ideals for clients. So
number one, we're always looking at authentic alignment. Can they
do this partnership in integrity? Is it something that makes
sense that their content makes sense with their life. If
they've never used the brand before, they need to be
(27:15):
trialing that brand for x amount of time before they're
going on and getting paid to talk about certain things.
I always think of it like, if you can't talk
about a brand in three to five different ways, it's
probably not a good fit. But if you can think
of a million one ideas for how you can talk
about that brand and support them and create pundent around
them or work with them, then it's going to be
a great authentic aligned fit. I'm also looking at deliverables
(27:35):
compared to compensation. So sometimes the brand wants, you know,
your dominant arm and your firstborn child, and they're like,
we'll give you a twenty dollars T shirt. That is
not a good deal. So we need to look at
what is the brand actually asking for. What are they
willing to compensate for you before that? Is there somewhat
of an equal alignment there or do things need to
be addressed to Compensation need to come up to deliverables
(27:57):
need to come down. So I'm always looking at the goose.
It's kind of like raising or lowering the bar in
certain areas. I see it as a game. I mean,
that's what they call it. Like the art of negotiation.
It's you and if you fall in love with it
and just learn how to play it from the perspective
of someone else, not just yourself, or you're focused on
where they saying, no, what if I get rejected? What
I think about it? How can I just serve the
(28:19):
other person? How can I provide value? How are they
perceiving this? And you just turn it into something that's
fun and exciting and intriguing because everything is Every single
brand deal is different, every negotiation is different. It releases
a lot about pressure because negotiation is all about confidence too.
So the liberals compared the conversation also timelines if the
creator has the capacity. So for example, one of our
(28:40):
creators who's going to near fashion week, there's some opportunities
that came up just didn't make sense because she was
out all of next week. She's going to be running
around and so we're always looking at what's coming up,
what's going on? Can they actually make something happen and
it not be such an insane stretch especially if the
compensation isn't there to support rush timelines or her increasing
her capacity to take on certain things. Also, is a
(29:02):
brand protecting the creators. What's really made me mad recently,
especially being on the agency side, and I've experienced this
more in it more than ever before now being over here,
is brands obviously only care about themselves creators. I've noticed
really obviously they obviously care about themselves, so they also
are trying genuinely to care about the brand. There are
(29:22):
some people in the brand side that really do care
about creators, but they're a dime a dozen. Unfortunately, a
lot of them are just operating out of like big business,
big corporate, and it's really frustrating because we're trying to
come in and say, hey, how can we have the
most mutual terms, like for indimnification, which is where you
know practice the fans you you know, end up using
let's say, a song that you don't have a license
(29:45):
to use, and then they try and you know, come
after you. A lot of times that will only be
on the creator. But if a brand messes up, the
creator's not protected. So there's multiple clauses in contracts where
the brand is only looking out for themselves and like,
I get it, I see it, but also to me
some flexibility. And so there have been thousands I'm talking
thousands of dollars in opportunities that we have passed on
(30:07):
on behalf of our creators after advising them and saying, listen,
they do not care about protecting you. That is extremely
concerning for us. We will get down to the final
contract and say they can't adjust on this. It concerns
me that if they're not willing to protect you here,
what happens if crap? Does it? Like what our hands
for time? You know, like they're tying our hands? Is
(30:27):
that really frustrating? And then at the end of the day,
this is kind of coming off of that, but are
the people that you're wanting to work with or you're
trying to work with, are they respecting your business as
much as you're respecting there? And it's really hard when
you're coming into things because you obviously want the opportunity,
you want the income, you want to you know, add
that brand here, media can or whatever. But if they're
not respecting you in the communication process, negotiation and contracts,
(30:51):
they're not going to respect you through the creator like
the creation process actually getting to the end of executing
that content, and so it's upfront they're not being respectful
and you're being insanely respectful for them. That's a big
red fly to me because again you're tying our hands
and saying, listen, we're trying everything we can do to
respect an owner of your business. We can give us
the same thing back. That's really frustrating. And so I
(31:13):
would say those are a lot of the things on
an overview level of what we're looking at. Obviously you
can get down more in simity gritty, but I'll pause
there because.
Speaker 2 (31:24):
On the flip side though, if you let's say that
you're taking a meeting and there's a creator that is
interested in having a lawa represent them. But as you've
kind of like gone through their content you kind of
sat and talked with them, you see that they are
really struggling with a clear brand identity. What's kind of
like your feedback or your messaging to that creator. Will
(31:46):
you take them on and represent them in any way
and kind of like help them navigate that, or do
you kind of like really advise them to really sit
and like go back to the whiteboard and really figure out, like,
what is it that you're trying to say? What is
it that you're trying to do. I'm just very curious,
like what that looks like.
Speaker 3 (32:04):
Absolutely, So it depends on if you feel like you
need to go through a pivot and you're kind of
looking for expert advice to refine that pivot, but you
feel very strong on this is where I've been, this
is where I'm going. I know I want to do that,
but I just need support so I can lean into that.
I need support on the business side of things that
can lead into that. Creatively. That's different than someone that
(32:27):
comes to us and says, I have no idea what
I want to do, I have no idea where I
want to be. I want you to help me figure
that out from start to finish. That gets fit for us.
And at the end of the day, you don't need
a manager if you have nothing to manage. So what
we're looking at also is just do you have volume.
Are you already earning an income from brands? Do you
have brands sending you intown email inquiries saying we want
to represent or we want to work with you, we
(32:48):
want to pay you for different things. That's what we're
looking at, and that obviously has to match as well
with do you have a strong but I didn't be
a strong personal brand where we can pitch you for
certain things and know exactly how you can integrate with
that brand, or we kind of lost and confused on
what you're trying to do and how you're wanting to
show up. And I just had a conversation recently with
someone who was kind of hitting like some of the
(33:09):
income thresholds that we're looking at and getting a volume,
getting very unclear on where they were going, and they're like,
I have success, but I'm also not happy. I'm not satisfied.
I don't know where I want to go. That's not
our job to help you figure it out. That's not
what we specialize in. What we specialize in is pitching, negotiation,
contract relationship building with brands, and managing what currently you're doing.
(33:30):
We're happy to provide support when it comes to directions
you want to go in and you have a good
idea and strong idea, and you're like, I just want
to bounce an idea off of you, but not foundationally,
you have no idea where you're going, And so I
think it's really important for people that are in that
space that they're like, I don't really know, to get
really introspective. Rriy Vaden, who's kind of the key of
building a personal brand. He always said, it's not prescriptive,
(33:51):
it's introspective. So about asking questions like what challenges have
you conquered, what setbacks have you survived? What tragedies have
you triumphed over? Those are like the key questions that
he's always encouraging people to answer, and it comes down to, yeah,
what is your why? Why are you doing that? Are
you in a season where it was working? It was
like me and twenty twenty three it was working, but
I was not feeling connected. I felt the need to
(34:12):
pivot and I was holding back on that. I think
you just need to do that and lean into that,
and then we can revisit it instead of trying to
figure it out while also trying to grow your business,
because then things are just going to be awkward. It's
just weird. We've taken on someone before where they're in
that place and I was like, oh, like I know
where they should go, but they also weren't willing to
lean into it. I need to see and my team
(34:33):
needs to see Okay, you want to pivot, absolutely do that.
I want you to lean into that for the next
six months, and then let's we visit that conversation to
see if you actually did what you said you were
going to do and are you seeing success? Do you
have things now that you want us to manage from that?
Otherwise you don't really need us. You need to focus
on just continuing to build your personal brand and figuring
out what that looks like for you, and then we
(34:54):
can come in and support.
Speaker 1 (34:55):
Yeah, that's good, That's really good. I literally could you
are like a well of information? Can I just tell?
Speaker 3 (35:05):
No?
Speaker 2 (35:06):
I'm serious? Like, can I just I mean, I'm ready,
I can't. I'm I'm just gonna go ahead and prophesy
the books that are.
Speaker 1 (35:13):
Coming out of this.
Speaker 2 (35:14):
Like the amount of information that you have is like listen,
you're not to be played with. Like you're not to
play with at all at all, You're not to be
played with. Okay, speaking of pivot, I'm gonna do a
heart pivot. This is my last question for you. The
podcast is really just catered to, like really talking about
(35:36):
like a question that we recently asked got right, And
I'm very curious because clearly, when you're in this position
of having to answer so many questions that other people
present to you, and you have to be that person
that provides the information, the stats and the facts. I know,
like when you say separating yourself from being like the
boss CEO to just being the daughter showing up on
(35:59):
the couch having a conversation, Like, I'm curious the daughter
shown up on the couch having a conversation with her dad.
What's like a recent question that you asked that God
has just been working with you on.
Speaker 3 (36:12):
Yeah, I love this question, and it's never something I've
been asked before on a podcast, and I love to
do a good podcast interview, and so I love that
you're asking this because it is that separation. I remember
when I first got married to you, I was like
their CEO Kalia, and then there's Kalia as a wife,
and then there's you know, creator Kalia, and then there's
(36:33):
just daughter of God, you know, sitting on the couch
like you're saying. And so in my quiet time lately,
the biggest question I've been asking that I've I've looked
to God for insight on is is what are the
things in my life? That are distracting me from being
able to clearly hear your voice or or delay my
obedience to you. Wow, can you reveal those things to me?
(36:53):
Number one? But then also give me the strength to
remove him from my life or to separate. I've even
been praying, like, Lord, just give me a lack of
desire to even do those things. For something as simple
as social media, I've been sending way too much time
scrolling on social media. And I told my husband Christian
this morning, I say, I'm going to set here's my plan.
I'm going to set these boundaries on my phone, like
(37:14):
time limits and do not disturb in all these things.
But I also would love your accountability in this. So
I'm not on my phone so much because it's so
easy to say, well, I'm just on it because i'm working,
or I'm like looking and it's or I'm decompressing, even
though that's like completely stimulating my brain, like it's not decompressing,
and so things like that. Even like books, I've been
reading too much, like fictional books. So I'm just being
(37:34):
open and invulnerable here too, have like what's been holding
me back and what God has been revealing to me,
because I think it's important for us to recognize those
things and also speak them out. Maybe it doesn't ALWAYSOK,
like speaking out on the podcast, but just like speaking
it out to the Lord or someone else in your
life that can provide accountability and support as you kind
of remove yourself from those things. But I just noticed
I don't want when I have extra time, I want
(37:55):
the first thing to do being picking up my phone.
I'd rather pick up my Bible if I have an
opportunity me to, you know, if I'm creating more margin.
I want to be able to call a friend and
check it on them. I want to go visit a
friend you know that just had a baby, or do
you know I want to do these other things instead
of like, well I'm just reason on account scroll or
I'm just gonna I don't know whatever that ends up
looking like. I just feel like there are things that
(38:15):
distract me naturally that I'm not even aware of, and
I want to recognize those things and then also just
not even have a desire to do them anymore and
to have the strength to be I don't how tempted
is the right word, But think about you know, wanting
to do that doesn't it doesn't have anything like crazy bad.
But she's like, well, I want to do that. I
want to grab my phone and like start scrolling on
(38:36):
sixtbacks the next two hours youmail, could you fall into
a whole and just being like not even interested. I'm like, no,
that's just not going to serve me right now, or
like what I'd rather pick up your word or I'd
rather read it this evotional or rather than something else is.
So that's kind of what I've been asking. I've also
been studying versus Second Samuel for the last couple of months,
and that's been absolutely insane. So that's comes a lot
of really interesting questions and doing commentary like through enduring
(38:58):
word and learning more about just got character. I'm so
obsessed with the character of God, I think, or speaking
a Christian, I was like, what can you do in
our America?
Speaker 1 (39:07):
I love it?
Speaker 3 (39:08):
Give me Yeah, while Lord you're so good and faithful
and gracious and like the character of who he is,
I mean, it's actually unreal and never it never gets old,
like learning about that. So I've been learning about that
a lot and just asking for him to reveal more
of who he is the character to me lately.
Speaker 2 (39:27):
Can I just say, I just really want to encourage you,
is that it's so funny that you've been studying Samuel
and the character of God, because the entire time throughout
the podcast, the thing that I've just been seeing on
you is that you're the real deal and that his
character reflects out of you.
Speaker 3 (39:45):
Like you're gonna make me crosk.
Speaker 2 (39:47):
I'm just I mean, I've done enough of these and
I've said enough conversations with women, And the same way
when you said that you've done the conversations with brands
and you say that it's few and far in between
the people that really just have a genuine kind of
like thing for the creators, Well, it is now few
(40:10):
and far between when you look and have a conversation
with someone who truly has a desire to know God more,
and they're not just saying it for the sake of
good content, and they're not just saying it because that's
the thing that you're supposed to say. But genuinely, your
heart posture is shining through, And I truly believe that's
another reason why God is trusting you in this field,
(40:32):
in this marketplace. I truly believe this is why He
continues to bless you, and that he allows you to
be able to coach other women because he can trust
at the end of the day that you're going to
bring yourself back to the feet of the cross and say, God,
I humble myself today. It doesn't matter how much money
I just generated. God, it was a lot of money.
But you know what I'm saying, But oh God, you did.
Speaker 1 (40:55):
Your thing on that one right thinking heart.
Speaker 2 (40:58):
Right when you but he knows that, and then you'll
humble yourself and be like, but God search me, you know,
and remove the things out of me that would distract
me from just desiring more and more of you. And
I am just so proud of you. I'm just honored
to be able to have the conversation with you, and
I'm truly excited just to see how God just continues
(41:21):
to evolve, evolve the business, and evolve you in this way.
So sis from one disciple and daughter to another, it
is an honor and slow snaps yet again. Okay, So
tell people as we're wrapping up where they can find
you if they want to learn more about just following
you or more about all our society, Like, tell us
(41:42):
what you have going on so they can go over
and follow you.
Speaker 3 (41:45):
Yes, Also you have the massive gifts of encouragement for
your life. Just know that that fokes me so deeply
and when I get off here, I will probably cry
for pull it together right now because that just honestly
exactly what I need to be here, and I appreciate
that so much. So I just love this conversation and
I just love you. But yes, please come hang out
(42:07):
with me on social. You can find you on Instagram
acting in a whole. I'm sure they'll be in the
show notes, but that is the best place to find
me to be find to my dms. If you're listening
to this, I would love to connect with you. And
then we're also mostly on Instagram for a Laura Society
as well. It's at a Laura not Society, And yeah,
I have kinds of like creator resources if you're looking
to get started, or you're looking to become better at
(42:27):
acting for money and negotiating, or you know, you just
kind of need to support and this season know where
you're at and if it's something that you know, management
is something that you're looking for, then a Laura is
a great place and we'd love to support you there
as well. But I just so appreciate you, Kay for
having me on this. I'm honored to be a guest
on appreciate you just creating a platform for other people
to share their stories and to share their hearts and
(42:49):
connect with new communities, and so just excited for everyone
that we'll get to connect with.
Speaker 2 (42:54):
I know, guys, thank you for tuning into this episode
of the kbots podcast.
Speaker 1 (43:01):
Definitely make sure that you like, share and subscribe, Go
and follow her, y'all. She is the best. Until next time,
be blessed,
Hey guys, Welcome to the k Watts Podcast.
Speaker 2 (00:05):
I'm your host Kashawn Watson, but you know me as
Kawatts and I'm super excited that you decided to join
me today. This is the podcast where we chat about
the questions we ask God. We shared testimonials about healing, wholeness,
and forgiveness. It doesn't matter what season of life you
may be in or the journey you may be currently
walking through. I know that this podcast will bless you.
(00:27):
At the end of the episode. If you feel like
that this has done exactly what I said, definitely hit
that like button, comment share, don't forget to subscribe again.
Speaker 1 (00:37):
Welcome to the k wots Podcast.
Speaker 2 (00:39):
Hey guys, welcome to an all new episode of the
Kawats Podcast. I'm your host Kashawn Watson, but you know
me as Kawats and I am super excited about this
week's guests, y'all. Before I hit the record button, I
told her that I've been looking forward to this conversation
so quite some time. I am super excited to have influencer,
marketing expert, coach and founder of a lawyer society. I'm
talking about Khalia Nicole Wade.
Speaker 3 (01:03):
Yeah, I'm so excited to be here.
Speaker 1 (01:06):
Okay, awesome, Okay. So I feel like at this.
Speaker 2 (01:10):
Point you've just spit blowing up on social media. But
for people that don't know, maybe this is their first
time carrying you, learning for the first time.
Speaker 1 (01:19):
Tell us a little bit about who you are and
what you do.
Speaker 3 (01:23):
Yes, well, thank you so much. I don't about blowing up.
I've kind of been back on my content games, trying
to get back on this, but it's so nice to
connect with everyone that's listening right now. If you don't
know who I am, I am a creator first and foremost.
That got started when I was seventeen, back in college.
So it has been a almost ten year journey now
than twenty seven this year, which is really crazy to
(01:45):
think about. So I've gone through a lot of evolving
in the space. But I started a creator and found
out about working with brands, fell in love with it,
but realized that I really loved the business tide of
things when it came to brand partnership, and so as
I kind of got older, and then I graduated college,
I got into creator education and so I started doing
coaching for creators. I built a course out, I was
(02:07):
doing consulting also for brands that were working with creators,
and I fell in love with that, and through that process,
I ended up getting connected with one of my now
best friends and also the co founder of a Laura
Society with me, Mia. She and I worked together on
the creator side. We've done brand partnerships together because she
comes from the brand side of things, and we'd built
(02:29):
a really great relationship, and I actually invited her to
come and work for my personal brand, and when that
happened a few years ago, we continue to build a
great relationship. We loved working together so much that I
was like, what if we just started an agency together.
It was kind of this natural progression and something that
I've been really intrigued by but didn't want to do
alone because I really enjoy being on stage. I love speaking,
(02:51):
I loved doing things like this podcast interviews, I love networking.
I loved being in front of the camera or on
the stage or in front of people. And I knew
that we would really struggle as an agency, knowing I
didn't love being behind the scenes all the time on
my computer, and so Nia is the complete clip of me.
She loves being behind the scenes, being on the computer,
doing kind of the back end networking and relationship building
(03:12):
and communication with everyone. So it was this natural perfect
fit and again a natural progression from where my career
was kind of heading. And so at the end of
twenty twenty two, this was now three years after I
graduated college, we launched a Laura Society and so now
full time I am the CEO and founder of the agency.
I do speaking engagements a lot, and I host events,
(03:33):
and then I also do consulting for brands leveraging influence
in marketing and then creators and service based business owners
that are wanting to build profitable personal brand brands based
off of what they're really skilled out. So I do
a lot of really fun things and I'm so blessed
and honor that I get to do what I love
every single day. But it's definitely been a journey to
get to this point and figure out what do I
(03:55):
want to focus on and how do I want to
leverage the skills and talents that God has given me
in order to or into others. And now that's kind
of what's one to where I am now, ma'am.
Speaker 1 (04:05):
Can I just do a slow snap? Okay?
Speaker 3 (04:11):
One?
Speaker 2 (04:12):
Can I just say how refreshing it is just to
hear you. You have a great way of being able
to tell people where you've been, what you're doing, and
kind of like where you're going. It is like the
sweetest elevator pitch I've ever heard in my life without
it being an elevator pitch. Right Like, there's something like
(04:32):
it's so good, it's so organic, which just lets me
know the levels of bossness that are coming right like,
because if you can do that flawlessly at this point,
people are like, yes, trust her with your life. This
is what we're doing. So I want to unpack a
couple of things that you said, Like, I love the
(04:53):
fact that one of the things that I heard is
that this isn't something that you decided to do over night.
This has been something that you've been working towards for
quite some time. And I think that there is something
that's so important about that because a lot of times
in the creator space and the entrepreneur space, we can
(05:14):
get this false sense of early promotion and acceleration that
happens on social media to where people get so easily
discouraged if they go three or six months or even
a year not being able to really see fruit from
the education, the time, and the relationships that they have built,
you know, in the marketplace. So I think, like, can
(05:36):
you speak a little bit about what your thought process
was when you were kind of like in the season
of building and educating yourself. Were you immediately knowing that
you were in it for the long term game, like
if it was going to take you two, three or
five years to build it out you were committed or
was it something to where every single month and year
(05:58):
you really had to encourage you to keep going.
Speaker 1 (06:01):
I'm just very curious, absolutely.
Speaker 3 (06:03):
I mean I could spend a whole hour honestly talking
about this. So I will do my best to give
the clock notes version. But before I get into my
thought process and my perspective on things, I want to
touch on something you had just said of feeling like
you're putting in all of these hours of time, this energy,
and you're not seeing the fruit. I actually like to
challenge that with a lot of the people that I
work with and say, are you just looking for fruit
(06:25):
in the wrong areas? Are you looking for fruit to
be these monumental, massive jumps that are propelling you forward
and you're missing all of the fruit that is still
very much there, you're just not recognizing it because you're
living with these expectations that we see on social media
of well, about my dream house and in my dream car,
(06:45):
in my dream trip, and I went here and I
did this, and I was here and I was. Social
media such a highlight reel, as we know, and it's
the best, biggest, brightest moments. But there's so much fruit
in the day to day that often doesn't get showcased
on social media and that we often failed to celebrate.
So I was just even telling my husband this morning,
we were talking about this kind of full circle moment
because I've had a lot of these instances over the
(07:08):
past week where I'm like, oh my gosh, Lord, I
prayed for these opportunities and now I'm living in them
and they're happening, and oh my gosh. And I'll get
into kind of the back end of that transition and
how I got there. But I was telling my husband,
it's crazy because I used to not ever focus on
the small jumps or things that actually were really big,
and it was just a mindset shift. It was just
(07:29):
me trusting the Lord more. It was me operating in
more surrender, operating in more obedience, it was, you know,
just these different things on the back end that I
never shared about. It was peers that I cried that
allowed me to get to breakthrough because I finally released something.
So even if it's you know, a connection that you've made,
or it's the fact that you've shown up consistently creating content,
(07:50):
or you finally, you know, made that one step forward
to go after your dream, please celebrate that. I think
that we don't do a good enough job celebrating all
the in between moments that lead up to the monumental mountaintop,
and that's what causes us to lead. It leads to burnout,
It leads to discouragement, it leads to feeling like am
I just spinning my wheels and actually getting nowhere? You're
always moving the needle forward, and even if that's one percent,
(08:13):
that's great. Celebrate that. Sometimes it might be ten percent,
but some days, who's like zero point five or one percent?
That's enough and celebrate where you're at. So just want
to touch on that, and then I think.
Speaker 1 (08:22):
That's kind of go.
Speaker 2 (08:23):
That's good though, that's that's that's wisdom, that's true wisdom.
Speaker 1 (08:27):
I love that, No, keep it going. I love what's
happening here.
Speaker 3 (08:30):
Okay, Okay, So taking it back to college. So I
was seventeen when I got started, and I knew at
that point in my life I didn't want to be
in corporate. I come from a pretty rough home life,
and so I knew growing up I didn't want to
be stuck in a job that I was owned by
them and there was a glass ceiling that I would
just eventually hit and I couldn't earn more or have
(08:52):
more time off, and somebody else was in charge of
my day to day. That was not appealing to me.
So I always knew I wanted to be an entrepreneurship.
And I was definitely one of the kids, always selling
things at school or trying to make something for people
to buy on my locker. I was one thousand seers
at one of those girls. And as I kind of
grew older and I went to school, I went to
school for marketing, which before anyone asked, no, I don't
(09:13):
think it helped me a ton experience over college, but
I'm very blessed I was I want to go to college,
Very thankful for that. But through my four years of college,
I committed to first getting on Instagram, I was showing
up on Instagram. Then I started a blog, monetized that
and started monetizing on social media. Three brand partnership. Fell
in love with that, but I didn't know where it
would take me. Today answered the question of I had
(09:35):
this ten year progression plan, absolutely not. I had a
let's take it day by day. Your girls taking five
class and I'm working part time in the gym. I'm
trying to build this business. I'm trying to safe fit,
drink enough water. See friends. I don't know what I'm
going to be doing, you know next week, what five
cent years from now. I just really wanted to be
an entrepreneurship. I knew I wanted, you know, time freedom,
location and freedom and financial freedom. Those were all very
(09:55):
important to me. And I knew eventually I wanted to
sort a family one day whenever I got married, and
I I wanted to be able to be home and
have that option. So through college I did brand partnerships
and then I also actually started an events company as well.
I thought I was going to be doing that full
time that I graduated at the end of twenty nineteen,
COVID hit the next year events who Are No More?
For a minute, so I transition to education. So I
(10:17):
think the biggest thing for my story and where I've
really seen the pattern and trend is just being willing
to adapt and evolve, never be so stuck in what
you're doing right now and thinking that's what you have
to stick to for the rest of your life. And
also avoiding market changes or industry changes or cultural changes
to where you are not willing to adjust to those
(10:38):
things to better serve the people that you are wanting
to help. So with me, I was always analyzing where
am I at personally? And does this still light me
up the way that it used to? Yes or no?
Where's the market at? Does just make them to the market?
Yes or no? Am my passionate about this? So it's
asking all these questions. I'm very reflective. I'm very much
a questioned person, and so I'm constantly analyze and trying
(11:00):
to be self aware enough to say this is a
good fit or this isn't a good fit. And last year,
in twenty twenty three, I was basically in a fom
the entire year because I stopped asking myself the hard question.
I got really comfortable with what was earning me really
good money, with what I was being known for with
what felt safe, that wasn't taking a lot of risk.
(11:21):
I was really floating, and that caused me to be
really stagnant, and I wasn't celebrating those in between moments,
and I felt like, oh my gosh, my best dager
behind me, and that was such a lie. And it
wasn't until I kind of got into a quiet place
and I turn off all the noise. I got off
social media for a while. I stopped, you know, listening
to all these different voices and all these different opinions
of what I should do, and I just really sat
(11:42):
with the Lord and also just had a lot of reflection.
Where do I want to go? What does this look like?
And it was through that that I realized I really
wanted to pursue a laur of society full time, give
my all to that, and get back into speaking and
get back into consulting more. And I hadn't been doing
that for years, And now a year later, I'm doing
all of those things. I'm sol enough about it, I'm
so passionate about it, but still on a day to
(12:04):
day's basis, I'm asking you questions, where can we adjust
or shift based on where we're at where i'massionate about
with funning me up. I never want to go back
to that place where I wasn't being reflective and adaptable.
I don't want to live a life and run a
business where we're just focused on maintaining I always want
to evolve, and that comes with being uncomfortable taking risks,
(12:26):
doing things in boldness, but asking a lot of hard
questions along the way, and not being so married to
what was working and what you used to do has
to be what you do forever in a day, moving forward,
being willing to change and not being okay and not
feeling the need to explain to everybody why you're doing that.
Speaker 1 (12:45):
That's good.
Speaker 2 (12:46):
I literally one of the questions I wanted to ask you,
because I think one of the best advice is that
I received as an entrepreneur was that so many people
end up quitting so early because they would rather quit
than to pivot, because they don't want other people seeing
them start over, right, Yeah, And it really just made
(13:09):
me kind of like sit back and think. So one
of the biggest advices that I received early was like
that you have to not care so much about what
other people think because it will hinder you, not just
personally but professionally. And I think a lot of times
when I sit back and I look at people that
may have just given up or just didn't take the
leap or the jump, it was because they just didn't
(13:31):
want other people.
Speaker 1 (13:32):
To see them starting over or starting a new business.
Speaker 3 (13:35):
Right.
Speaker 2 (13:36):
So I'm very curious, like, what is the best entrepreneur
advice that you received and what is the best advice
that you would give to someone else?
Speaker 3 (13:45):
Ooh, I love this question. In terms of best advice,
I would say one of them is kind of similar
to what you had mentioned, but it's that you won't
fail if you don't quit. And sometimes that looks like
you needing to pivot, because through all things, you're either
going to win, it's going to work out, or you're
going to learn. I don't see it as win and lose.
(14:07):
I see his win and learn. If it doesn't work out,
you learnt, and both are equally as valuable. And also
one of the verses I lean on a lot in
businesses Proverbs three five through six, which is trusta alar
with all of your heart and not on your own understanding.
And when you submit everything to him, he's going to
make your path strength and so I don't have to
be concerned about all these other voices and opinions. And again,
(14:29):
sometimes we just need to shut off the noise because
we're so consumed by it and allowing it to guide
what we do moving forward, and we're not in a
quiet place and just sitting down and saying, Okay, what
does this actually look like for me? Where do I
actually want to go? What am I actually passionate about?
And so for me, it's just faith wise. You know,
that's me being in a quiet place with the Lord saying, Lord,
(14:50):
where do you want me to go next? What do
you want me to do? Like how do you want
me to enter into this next season or this new business?
And give me the strength to pivot when it's really
uncomfortable and it's really hard and you're known for one
thing or you're successful, I think we can find a
lot of identity and what we do. If anyone else
here also struggles with that, Like I've definitely had my
struggles with that. There are still days I have to
find that where I have to separate the identity of
(15:12):
what I do in business and who I am as
a CEO with who I am in the Lord and
it's not the same thing, and it's hard. It's really hard,
especially when you're, like me, a high achiever. You're very
competitive and you don't want to do all these big things.
But I think it's important to just know it's okay
to pivot and it's okay to take a step back
(15:32):
and analyze if the direction you're moving and is actually
where you want to go. So, in terms of advice,
i'd probably say that to other people that if you're
listening to this and you're a little uncomfortable right now,
that's a very good sign that this is what you
need to hear. And you probably know that you need
to hear this, and you have consistently held back on
making a decision you need to make in order to
(15:53):
do a pivot or make a transition or pull back
from what you're doing or leave something that you're currently offer.
I don't know what that is for you, but this
is your opportunity to say, you know what, I'm not
going to keep doing that. I'm going to make the
change and to make a pivot. I'm going to do
the transition. I'm going to leave you know something that's
no longer what I'm supposed to be, you know, all
of them and moving in different directions. It's okay, let's
(16:16):
see your confirmation, because I feel like there are people
listening right now that are hearing this and saying I
don't want to do that, and so this is confirmation.
Speaker 1 (16:26):
I love it.
Speaker 2 (16:27):
So one of the things, like I do, I have
a community that really is targeted towards faith based content
creators and entrepreneurs, and we get together and we do
gatherings and all of the things, right, and I want
to just bring up kind of like a common thing
that I noticed in the last event that we had,
and I'm just very curious, Like, one of the reasons
(16:47):
why I just really support your content is because I
think that there is a way that the Lord is
using you very stealth like to be able to fight
financially for people that are unabing or unwilling to fight
for themselves. And the reason why I say that is
because there was a common theme which I was not
expecting at this year's summit that a lot of the
(17:11):
women felt extremely uncomfortable asking for money for brands, asking
to be paid for their work because it is faith
based content, right, And now there is the juxtaposition to
where there are people that specifically their content is they
(17:31):
are evangelizing, their preaching, they are teaching, and it's very
clear that they are a believer and they are a
Christian content creator.
Speaker 1 (17:39):
Then there are other people to where.
Speaker 2 (17:40):
They are believers, but their page is not specifically targeted
to preaching or teaching anything in that form, right, They're
using it as an artistic expression or specifically for their business.
Speaker 1 (17:52):
So the question that.
Speaker 2 (17:53):
I have is have you found it to be a
common theme that faith based content creators find it hard
to really ask for what they're worth And have you
had to really teach and consult with women that struggle
with this, and how do you help them to kind
(18:13):
of get over being afraid to say, Hey, I need
to be paid for my work, even if it is
the fact that I am evangelizing or teaching, or if
I'm a believer and this is I feel like this
is my ministry and the marketplace, but it still is
a business that I should be paid for.
Speaker 3 (18:32):
Yeah. I love this conversation, and I also have to
plug one of my best friends in this, Leanna Danielle.
She does an amazing job creating content around this specific topic,
and I will try and do justice to a lot
of things that she's actually taught me, and we've had.
Speaker 1 (18:48):
A lot of I love that.
Speaker 3 (18:50):
Yeah, well, but please check her out. I'll give you
her handle and stuff that she's really great. I will
say though, that this isn't just an issue I'm noticing
with content creators are influence. This is Christian entrepreneurs, Christian
business owners across the board. I'm seeing it all across
the board. So remember when I want you to know,
you're not alone. Number two, You're not crazy for thinking that.
I think unfortunately, the Church is done a really bad
(19:11):
job of saying, well, it's for the Lord, you shouldn't
be paid. But the Bible says that a workman is
worthy of attire, and that's something that my mom has
always taught me, and that it doesn't mean you blow
numbers out of the wazoo, but it does mean that
you are worth being compensated for the doos and gifts
that God has given you that you are using to
pour into its marketplace and industry. Actually, but it is
(19:34):
also a business. Like you said, we can't, you know,
pay our bills off of good feelings. And you know,
while we did a great job here. How are we
gonna eat? How are we going to live? Like God
is not up there expecting us to just do everything
for free. There is a time and place for that, absolutely,
and you have to pray through those decisions and have
determined and give them from the Lord to know this
(19:54):
is something where I need to give for free of
my time. I'm notting my energy and this is not
one of those times. And we have to praank through
those like there's not a blanket statement of you charge
for every single thing or you never charge for anything.
That's where discernment comes in. That's where payer comes in.
But I will say that it comes down to it's
money mindset. It depends on how you're raised, It depends
(20:17):
on what you believe about money. If you also believe
that you know the people think that the Bible says
money is the root of all evil, that's not true.
It's the love of money is the root of all evil.
And so if you are making money a god or
an idol in your life, that's where things get bad.
But the opportunity that we have as believers in business
(20:38):
to earn an income and then use it to give
back the Church through our tithe of ten percent generously
gives as well to be able to support for their mission.
The opportunity we have to be generous is insane, and
so we're missing out on the opportunity to be reflections
of Christ and do operate in generosity. By saying, well,
(21:00):
we just can't charge, we're limiting the opportunity of where
God can use us in our business and through our finances.
We are genuinely just here to be like managing God's money,
like God is ultimately providing for us. We are to managers, right.
We want to steward our money well. And I think
that you're you know, coming if you're thinking this way,
(21:21):
don't feel judged or shamed or condemned for it at all,
because that is not the heart of God. That is
one thousand percent lives from the enemy. That's what we
want you to feel. There's no contribution in Christ, but
there is discernment and wisdom and conviction to say, oh wait,
I'm not actually thinking about this the right way and
to start to make those transitions because God wants to
use this in those things and he can't if we're like, well,
(21:43):
I just I can't ever charge you can't. But if
you want to use you to like, go bless somebody else, right,
we're blessed to be a blessing. And that's how I
see it is we need more extremely wealthy Christian men
and Christian women to be able to give back, to
support succor into other businesses. One of my ultimate dreams
is to be a venture capitalist and say, oh, you
want to start a business, you're fifty thousand dollars. You
(22:05):
want to go pour into this, or you want to
take this miss or you want to do whatever. Here's
you know, ten k here's this, and not even think
about it because we're just vessels, right, And so don't
limit the opportunity of where God can use you because
you're worried, Like, yes, check your heart posture with the Lord,
but like that is between you and him, Like it's
about where your heart is at to where's your heart
(22:28):
posture and you have to be in constant communication with
Him and in fay right, which is discern for every opportunity.
But the Bible says nothing. I literally just worked on
a financial core specifically for Christians, and we did a
ton of theological research. There's nowhere in the Bible where
it says we're not supposed to earn money, we're not
supposed to ask for money, we're not supposed to make
good money. We're supposed to all. There are so many
(22:49):
women in the Bible. Lydia is a great example of
this who is extremely wealthy. And know we also supporting
the disciples during Jesus ministry here on earth and gave
so much money in the Bible specifically that we're very
well often gave so much money, and that was that
those opportunities allowed the gospel to be pushed forward right
(23:10):
in the best of wait, and they supported Jesus ministry.
That's what we're doing here on earth right is we're
continuing to support the God's ministry and He's using us
as vessels. And so hopefully that encourages you to be
confident in that and also understanding and releasing at the
end of the day, like God is our ultimate provider.
(23:30):
Yes we need to put in the work, yes we
need to show up, but he is the one that
blesses us with every opportunity. He's the one that blesses
us with all the financial income that's brought our way.
And so it's our job to be good stewards of that.
But we're doing a disservice if we're not asking for
income for that, because again, a workman is worthy of
his hire.
Speaker 2 (23:48):
So good, And can I just tell you that I
have never heard it spoken that way, And I think
that I was reminded that the enemy loves to get
our self centered on our ourselves where we're not thinking
about the bigger picture and the greater good. So us
being so consumed if receiving financially is a sin, hinders
(24:10):
us from being able to tithe what we could tithe
to give back to the church, or invest in someone
else's business, or just give generously because we now have
the extra to be able to do so. So I
love that you brought that up. That is such a
good perspective on how to like shift your mind on
how to look at it. Speaking of discernment, one of
(24:32):
the things that I really love about your platform, Guys,
if you're not following out on Instagram, you need to
go call her right now.
Speaker 1 (24:39):
It's so good.
Speaker 2 (24:40):
Your content is so good. And the thing that I
love that you do is that you seem to not
keep there certain agencies that seem to keep all the
nuggets to themselves. It's kind of like if you know,
you know, If you don't, you don't. But it's kind
of like this exclusive to where those that have the
(25:01):
information have the information and everybody else just doesn't have
the information, right. And I love the fact that you
are so open and transparent about like certain red flags
that you look for, the ways in which you operating
your business, the conversations that you're having with the brands
as well as your clients, even sharing like updated stories
(25:23):
and testimoniales with things that have gone on. Like, I
love the fact that you do that. It's so honest
and transparent. It allows people to not only trust your
product and your business and your service, but it also
gives hope to where it's not too hard for the
average person that has a phone and an iPhone is
(25:45):
just starting out and just starting And I love that.
So as you're navigating, and I feel like I saw
a post recently, but I would love for you just
to break it down a little bit on the podcast,
like when you're navigating and discerning what is a good
or bad deal for your client to say yes to,
what are those red flags to look forward to? Where
(26:07):
you're kind of like, this is not a good deal
for you to accept, I'm very curious.
Speaker 3 (26:12):
Yeah, yeah, First of all, thank you for the kind words.
That really means so much because he was one of
my biggest pet peas and I got started the gatekeeping
that happens in the industry. And I remember I was
just turning eighteen and I told the Lord, listen, if
you help me figure out this brain partnership situation and
how to do this, God, I will teach any study
and who will listen to me, I will do it,
(26:32):
and I will do it for free. And so it's
just a continuous honor of the commitment I made as
the Lord back then to continue to be honest and
open and transparent to support others so more creators and
influencers and business owners can make informed decisions because like
you said, you don't know if you don't know, and
so it's so important for me for that information and
(26:53):
education to be just accessible for anybody, no matter where
they're at in their career. So I appreciate you just
your acknowledgement of that and the kind world. But yes,
it's turning between good and bad ideals for clients. So
number one, we're always looking at authentic alignment. Can they
do this partnership in integrity? Is it something that makes
sense that their content makes sense with their life. If
they've never used the brand before, they need to be
(27:15):
trialing that brand for x amount of time before they're
going on and getting paid to talk about certain things.
I always think of it like, if you can't talk
about a brand in three to five different ways, it's
probably not a good fit. But if you can think
of a million one ideas for how you can talk
about that brand and support them and create pundent around
them or work with them, then it's going to be
a great authentic aligned fit. I'm also looking at deliverables
(27:35):
compared to compensation. So sometimes the brand wants, you know,
your dominant arm and your firstborn child, and they're like,
we'll give you a twenty dollars T shirt. That is
not a good deal. So we need to look at
what is the brand actually asking for. What are they
willing to compensate for you before that? Is there somewhat
of an equal alignment there or do things need to
be addressed to Compensation need to come up to deliverables
(27:57):
need to come down. So I'm always looking at the goose.
It's kind of like raising or lowering the bar in
certain areas. I see it as a game. I mean,
that's what they call it. Like the art of negotiation.
It's you and if you fall in love with it
and just learn how to play it from the perspective
of someone else, not just yourself, or you're focused on
where they saying, no, what if I get rejected? What
I think about it? How can I just serve the
(28:19):
other person? How can I provide value? How are they
perceiving this? And you just turn it into something that's
fun and exciting and intriguing because everything is Every single
brand deal is different, every negotiation is different. It releases
a lot about pressure because negotiation is all about confidence too.
So the liberals compared the conversation also timelines if the
creator has the capacity. So for example, one of our
(28:40):
creators who's going to near fashion week, there's some opportunities
that came up just didn't make sense because she was
out all of next week. She's going to be running
around and so we're always looking at what's coming up,
what's going on? Can they actually make something happen and
it not be such an insane stretch especially if the
compensation isn't there to support rush timelines or her increasing
her capacity to take on certain things. Also, is a
(29:02):
brand protecting the creators. What's really made me mad recently,
especially being on the agency side, and I've experienced this
more in it more than ever before now being over here,
is brands obviously only care about themselves creators. I've noticed
really obviously they obviously care about themselves, so they also
are trying genuinely to care about the brand. There are
(29:22):
some people in the brand side that really do care
about creators, but they're a dime a dozen. Unfortunately, a
lot of them are just operating out of like big business,
big corporate, and it's really frustrating because we're trying to
come in and say, hey, how can we have the
most mutual terms, like for indimnification, which is where you
know practice the fans you you know, end up using
let's say, a song that you don't have a license
(29:45):
to use, and then they try and you know, come
after you. A lot of times that will only be
on the creator. But if a brand messes up, the
creator's not protected. So there's multiple clauses in contracts where
the brand is only looking out for themselves and like,
I get it, I see it, but also to me
some flexibility. And so there have been thousands I'm talking
thousands of dollars in opportunities that we have passed on
(30:07):
on behalf of our creators after advising them and saying, listen,
they do not care about protecting you. That is extremely
concerning for us. We will get down to the final
contract and say they can't adjust on this. It concerns
me that if they're not willing to protect you here,
what happens if crap? Does it? Like what our hands
for time? You know, like they're tying our hands? Is
(30:27):
that really frustrating? And then at the end of the day,
this is kind of coming off of that, but are
the people that you're wanting to work with or you're
trying to work with, are they respecting your business as
much as you're respecting there? And it's really hard when
you're coming into things because you obviously want the opportunity,
you want the income, you want to you know, add
that brand here, media can or whatever. But if they're
not respecting you in the communication process, negotiation and contracts,
(30:51):
they're not going to respect you through the creator like
the creation process actually getting to the end of executing
that content, and so it's upfront they're not being respectful
and you're being insanely respectful for them. That's a big
red fly to me because again you're tying our hands
and saying, listen, we're trying everything we can do to
respect an owner of your business. We can give us
the same thing back. That's really frustrating. And so I
(31:13):
would say those are a lot of the things on
an overview level of what we're looking at. Obviously you
can get down more in simity gritty, but I'll pause
there because.
Speaker 2 (31:24):
On the flip side though, if you let's say that
you're taking a meeting and there's a creator that is
interested in having a lawa represent them. But as you've
kind of like gone through their content you kind of
sat and talked with them, you see that they are
really struggling with a clear brand identity. What's kind of
like your feedback or your messaging to that creator. Will
(31:46):
you take them on and represent them in any way
and kind of like help them navigate that, or do
you kind of like really advise them to really sit
and like go back to the whiteboard and really figure out, like,
what is it that you're trying to say? What is
it that you're trying to do. I'm just very curious,
like what that looks like.
Speaker 3 (32:04):
Absolutely, So it depends on if you feel like you
need to go through a pivot and you're kind of
looking for expert advice to refine that pivot, but you
feel very strong on this is where I've been, this
is where I'm going. I know I want to do that,
but I just need support so I can lean into that.
I need support on the business side of things that
can lead into that. Creatively. That's different than someone that
(32:27):
comes to us and says, I have no idea what
I want to do, I have no idea where I
want to be. I want you to help me figure
that out from start to finish. That gets fit for us.
And at the end of the day, you don't need
a manager if you have nothing to manage. So what
we're looking at also is just do you have volume.
Are you already earning an income from brands? Do you
have brands sending you intown email inquiries saying we want
to represent or we want to work with you, we
(32:48):
want to pay you for different things. That's what we're
looking at, and that obviously has to match as well
with do you have a strong but I didn't be
a strong personal brand where we can pitch you for
certain things and know exactly how you can integrate with
that brand, or we kind of lost and confused on
what you're trying to do and how you're wanting to
show up. And I just had a conversation recently with
someone who was kind of hitting like some of the
(33:09):
income thresholds that we're looking at and getting a volume,
getting very unclear on where they were going, and they're like,
I have success, but I'm also not happy. I'm not satisfied.
I don't know where I want to go. That's not
our job to help you figure it out. That's not
what we specialize in. What we specialize in is pitching, negotiation,
contract relationship building with brands, and managing what currently you're doing.
(33:30):
We're happy to provide support when it comes to directions
you want to go in and you have a good
idea and strong idea, and you're like, I just want
to bounce an idea off of you, but not foundationally,
you have no idea where you're going, And so I
think it's really important for people that are in that
space that they're like, I don't really know, to get
really introspective. Rriy Vaden, who's kind of the key of
building a personal brand. He always said, it's not prescriptive,
(33:51):
it's introspective. So about asking questions like what challenges have
you conquered, what setbacks have you survived? What tragedies have
you triumphed over? Those are like the key questions that
he's always encouraging people to answer, and it comes down to, yeah,
what is your why? Why are you doing that? Are
you in a season where it was working? It was
like me and twenty twenty three it was working, but
I was not feeling connected. I felt the need to
(34:12):
pivot and I was holding back on that. I think
you just need to do that and lean into that,
and then we can revisit it instead of trying to
figure it out while also trying to grow your business,
because then things are just going to be awkward. It's
just weird. We've taken on someone before where they're in
that place and I was like, oh, like I know
where they should go, but they also weren't willing to
lean into it. I need to see and my team
(34:33):
needs to see Okay, you want to pivot, absolutely do that.
I want you to lean into that for the next
six months, and then let's we visit that conversation to
see if you actually did what you said you were
going to do and are you seeing success? Do you
have things now that you want us to manage from that?
Otherwise you don't really need us. You need to focus
on just continuing to build your personal brand and figuring
out what that looks like for you, and then we
(34:54):
can come in and support.
Speaker 1 (34:55):
Yeah, that's good, That's really good. I literally could you
are like a well of information? Can I just tell?
Speaker 3 (35:05):
No?
Speaker 2 (35:06):
I'm serious? Like, can I just I mean, I'm ready,
I can't. I'm I'm just gonna go ahead and prophesy
the books that are.
Speaker 1 (35:13):
Coming out of this.
Speaker 2 (35:14):
Like the amount of information that you have is like listen,
you're not to be played with. Like you're not to
play with at all at all, You're not to be
played with. Okay, speaking of pivot, I'm gonna do a
heart pivot. This is my last question for you. The
podcast is really just catered to, like really talking about
(35:36):
like a question that we recently asked got right, And
I'm very curious because clearly, when you're in this position
of having to answer so many questions that other people
present to you, and you have to be that person
that provides the information, the stats and the facts. I know,
like when you say separating yourself from being like the
boss CEO to just being the daughter showing up on
(35:59):
the couch having a conversation, Like, I'm curious the daughter
shown up on the couch having a conversation with her dad.
What's like a recent question that you asked that God
has just been working with you on.
Speaker 3 (36:12):
Yeah, I love this question, and it's never something I've
been asked before on a podcast, and I love to
do a good podcast interview, and so I love that
you're asking this because it is that separation. I remember
when I first got married to you, I was like
their CEO Kalia, and then there's Kalia as a wife,
and then there's you know, creator Kalia, and then there's
(36:33):
just daughter of God, you know, sitting on the couch
like you're saying. And so in my quiet time lately,
the biggest question I've been asking that I've I've looked
to God for insight on is is what are the
things in my life? That are distracting me from being
able to clearly hear your voice or or delay my
obedience to you. Wow, can you reveal those things to me?
(36:53):
Number one? But then also give me the strength to
remove him from my life or to separate. I've even
been praying, like, Lord, just give me a lack of
desire to even do those things. For something as simple
as social media, I've been sending way too much time
scrolling on social media. And I told my husband Christian
this morning, I say, I'm going to set here's my plan.
I'm going to set these boundaries on my phone, like
(37:14):
time limits and do not disturb in all these things.
But I also would love your accountability in this. So
I'm not on my phone so much because it's so
easy to say, well, I'm just on it because i'm working,
or I'm like looking and it's or I'm decompressing, even
though that's like completely stimulating my brain, like it's not decompressing,
and so things like that. Even like books, I've been
reading too much, like fictional books. So I'm just being
(37:34):
open and invulnerable here too, have like what's been holding
me back and what God has been revealing to me,
because I think it's important for us to recognize those
things and also speak them out. Maybe it doesn't ALWAYSOK,
like speaking out on the podcast, but just like speaking
it out to the Lord or someone else in your
life that can provide accountability and support as you kind
of remove yourself from those things. But I just noticed
I don't want when I have extra time, I want
(37:55):
the first thing to do being picking up my phone.
I'd rather pick up my Bible if I have an
opportunity me to, you know, if I'm creating more margin.
I want to be able to call a friend and
check it on them. I want to go visit a
friend you know that just had a baby, or do
you know I want to do these other things instead
of like, well I'm just reason on account scroll or
I'm just gonna I don't know whatever that ends up
looking like. I just feel like there are things that
(38:15):
distract me naturally that I'm not even aware of, and
I want to recognize those things and then also just
not even have a desire to do them anymore and
to have the strength to be I don't how tempted
is the right word, But think about you know, wanting
to do that doesn't it doesn't have anything like crazy bad.
But she's like, well, I want to do that. I
want to grab my phone and like start scrolling on
(38:36):
sixtbacks the next two hours youmail, could you fall into
a whole and just being like not even interested. I'm like, no,
that's just not going to serve me right now, or
like what I'd rather pick up your word or I'd
rather read it this evotional or rather than something else is.
So that's kind of what I've been asking. I've also
been studying versus Second Samuel for the last couple of months,
and that's been absolutely insane. So that's comes a lot
of really interesting questions and doing commentary like through enduring
(38:58):
word and learning more about just got character. I'm so
obsessed with the character of God, I think, or speaking
a Christian, I was like, what can you do in
our America?
Speaker 1 (39:07):
I love it?
Speaker 3 (39:08):
Give me Yeah, while Lord you're so good and faithful
and gracious and like the character of who he is,
I mean, it's actually unreal and never it never gets old,
like learning about that. So I've been learning about that
a lot and just asking for him to reveal more
of who he is the character to me lately.
Speaker 2 (39:27):
Can I just say, I just really want to encourage you,
is that it's so funny that you've been studying Samuel
and the character of God, because the entire time throughout
the podcast, the thing that I've just been seeing on
you is that you're the real deal and that his
character reflects out of you.
Speaker 3 (39:45):
Like you're gonna make me crosk.
Speaker 2 (39:47):
I'm just I mean, I've done enough of these and
I've said enough conversations with women, And the same way
when you said that you've done the conversations with brands
and you say that it's few and far in between
the people that really just have a genuine kind of
like thing for the creators, Well, it is now few
(40:10):
and far between when you look and have a conversation
with someone who truly has a desire to know God more,
and they're not just saying it for the sake of
good content, and they're not just saying it because that's
the thing that you're supposed to say. But genuinely, your
heart posture is shining through, And I truly believe that's
another reason why God is trusting you in this field,
(40:32):
in this marketplace. I truly believe this is why He
continues to bless you, and that he allows you to
be able to coach other women because he can trust
at the end of the day that you're going to
bring yourself back to the feet of the cross and say, God,
I humble myself today. It doesn't matter how much money
I just generated. God, it was a lot of money.
But you know what I'm saying, But oh God, you did.
Speaker 1 (40:55):
Your thing on that one right thinking heart.
Speaker 2 (40:58):
Right when you but he knows that, and then you'll
humble yourself and be like, but God search me, you know,
and remove the things out of me that would distract
me from just desiring more and more of you. And
I am just so proud of you. I'm just honored
to be able to have the conversation with you, and
I'm truly excited just to see how God just continues
(41:21):
to evolve, evolve the business, and evolve you in this way.
So sis from one disciple and daughter to another, it
is an honor and slow snaps yet again. Okay, So
tell people as we're wrapping up where they can find
you if they want to learn more about just following
you or more about all our society, Like, tell us
(41:42):
what you have going on so they can go over
and follow you.
Speaker 3 (41:45):
Yes, Also you have the massive gifts of encouragement for
your life. Just know that that fokes me so deeply
and when I get off here, I will probably cry
for pull it together right now because that just honestly
exactly what I need to be here, and I appreciate
that so much. So I just love this conversation and
I just love you. But yes, please come hang out
(42:07):
with me on social. You can find you on Instagram
acting in a whole. I'm sure they'll be in the
show notes, but that is the best place to find
me to be find to my dms. If you're listening
to this, I would love to connect with you. And
then we're also mostly on Instagram for a Laura Society
as well. It's at a Laura not Society, And yeah,
I have kinds of like creator resources if you're looking
to get started, or you're looking to become better at
(42:27):
acting for money and negotiating, or you know, you just
kind of need to support and this season know where
you're at and if it's something that you know, management
is something that you're looking for, then a Laura is
a great place and we'd love to support you there
as well. But I just so appreciate you, Kay for
having me on this. I'm honored to be a guest
on appreciate you just creating a platform for other people
to share their stories and to share their hearts and
(42:49):
connect with new communities, and so just excited for everyone
that we'll get to connect with.
Speaker 2 (42:54):
I know, guys, thank you for tuning into this episode
of the kbots podcast.
Speaker 1 (43:01):
Definitely make sure that you like, share and subscribe, Go
and follow her, y'all. She is the best. Until next time,
be blessed,
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