December 21, 2025 • 52 mins
Cincinnati native Deborah Coviello (a.k.a The Drop In CEO ) talks about her latest release “The CEO’s Compass: Your Guide To Get Back on Track” as to lift up CEO’s by exploring their hero’s journey through the unknown guiding to their own piece of mind and stop chasing results! Deb is also the founder of Illumination Partners providing clients with 25+ years experience and strategy in Quality & Operational Excellence plus 20+ years in Flavors & Fragrance industry to identify, address and solve problems preventing business growth and the host of The Drop in CEO podcast ranked in the Top 1.5% on Apple plus shares her stories, experiences and more! Check out the amazing Deborah Coviello and latest works at www.dropinceo.com and www.linktr.ee/themikewagnershow ! #podmatch #deborahcoviello #author #cincinnati #thedropinceo #theceoscompass #CEO #quality #operations #flavorsandfragrence #thedropinceopodcast #spreaker #spotify #iheartradio #applemusic #bitchute #rumble #youtube #mikewagner #themikewagnershow #mikewagnerdeborahcoviello #themikewagnershowdeborahcoviello
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Episode Transcript
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Speaker 1 (00:00):
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(00:40):
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Speaker 4 (01:31):
Well, here are the terrific Lay who's a founder of
Illumination Partners and provides clients with twenty five years experience
and strategy and quality and operation experience twenty years in
the flavors and fragrance industry which is making me really
hungry right now to identify, assess, and solve the problems
prevaying business growth. And also shows as a podcast in
the top one point five percent on Apple for nearly
(01:54):
five years and also has a new book to lift
up CEOs by exploring the journey through the unknowns guiding
through the peace of mind as well. The book is
called The CEOs Compass, Your Guide to Get Back on Time.
Also host of the drop in CEO podcasts. It's great
time to drop in but live Ladies and Gentlemen, plus
dus and Beautiful Downtown Cincinnati, the amazing funder of Illumination,
(02:17):
partners the Drop in CEO Podcasts and the book that's
called CEO Compass. You're Got to Get Back on Time
Lazies and Jill Multi talented Deborah called yel Debrah, good morning,
good afternoon, giveing.
Speaker 6 (02:28):
Thanks for joining us today.
Speaker 3 (02:29):
Oh Mike, thank you, thank you so much for that
amazing introduction. I hope I can live up to all
that cheering me on. But again, thank you so much.
I can't wait to have a conversation with you and
share with your audience.
Speaker 4 (02:40):
What's great to have you on board as well too.
I mean one point five on Apple, I mean that's
a challenge for me right there. So I think I'm
at the I guess I'm being challenged right now. But
that's a good thing. Competition's good, so in a good way.
So I gotta say that.
Speaker 3 (02:54):
Yeah, well I'm chasing Joe Rogan. But again, I don't
compare myself. I just want to have great conversations with
amazing people and build lasting relationships. So yet one point
five is pretty darn good. It shows I've been sticking
with this. But you know what, you and me having
a conversation out is so much more important than that
one point five.
Speaker 4 (03:12):
You know you know something too before we get started.
I just wanted to mention as well too that somebody
asked me are you going to catch Joe Rugan? And
I said, Joe Rogan can have his number one, and
you create your own number one. This advice I got
from a musician, Scott Page from Pink Floyd and Supertram
Great Saxophe Employment says, you go out and create your
own number one. You get your people in and they'll
(03:33):
tell two of their friends, they'll tell two of their friends,
and so on and so on. Remember that shampoo commercial
back in the day, This Shampoo's Great, where I told
too my friends and they tell to their friends, and
they tell to their friends and so on. You got it,
and that is a way to go these days. So
with the NBA and dropping CEO podcasts, you're the founder.
Illumination Partners provide clients twenty five years experience and strategy, quality,
(03:57):
operational excellence and also twenty years and flavor in fragrance industry.
You help assess solve problems pervaying business growth with clients.
You have a new podcast we mentioned about that. You
also have a book that's called CEO's Compass Your Guy
to get back on time lifting up CEOs by exploring
the hero's journey through the unknown, guiding through own peace
(04:19):
of mind. And before getting all that, Deborrah, tell us
how you first got started?
Speaker 3 (04:23):
Oh like, where was I born? Or how did the
business way?
Speaker 6 (04:26):
Gay back machine, way back, way back back into the
time is good? Doctor?
Speaker 3 (04:31):
Okay, well I am not that old, but I've got
a long history. I am a Jersey girl at heart.
That's where I was born over fifty sixty years ago.
Speaker 6 (04:40):
But okay, I'm right up there, so it's okay.
Speaker 3 (04:44):
But I'm such a creative and the fact is is
that goes completely against my upbringing where I finally went
into engineering after being a creative, a writer, a speaker,
somebody that loved to talk all the time. But I
conformed too what was sensible in the get a good job,
get a good career, be able to be independent. So
(05:04):
fast forward, good student went to an engineering school got
into manufacturing after getting a degree in biomedical engineering. It
was amazing. I've had this amazing career where I have
traveled to many, many different countries. I love manufacturing. The
opportunity to create something out of none thing again, a
(05:25):
creative process. Cut my teeth in the areas of quality
and operational excellence. How do I help to make things better, faster, cheaper, safer,
and all the while kind of moving up in leadership
because deb can communicate in a great way and influence others.
So continuing forward, I moved out to Cincinnati about six
(05:45):
and a half or thirteen years ago for a promotion.
I had arrived at the most amazing job of being
the head equality for North America for a multinational company.
Came with a lot of glory, etc. But about six
and a half years ago, so it got so stressful.
After being very successful, I said something's got to change.
(06:05):
And I told my husband I can't figure out how
to calm myself down. All my coping mechanisms are coput. Well,
guess what I got kicked out of this? Thank goodness,
I got kicked out of the nests. It has happened
to the best of us professionals, and I said, what's next?
So I said, I am going to take a pause
(06:25):
and figure out what am I good at and also
what do I really want to do. So in that
process of being offered three months around Christmas time, I said,
I can continue to provide value to C suite leaders,
but I'm going to do it on my own terms
small medium sized companies manufacturing flavor, food fragrance, but I
am industry agnostic. But finally I did find clients. I
(06:48):
learned how to network. I learned I love the creative process.
I was starting to guest on shows and I said
I wanted to do that. I want to invite people
to my stage and have podcasts of my own. So
after I'd been interviewed on a podcast and I dropped
the line I was like the drop in CEO. The
podcast host said where did you get the drop in
(07:10):
CEO from? And I said it kind of fell out
of my mouth. Oh, and he says, that's brilliant. He says,
what's the backstory for that? And I said, oh, there's
a backstory. But after I share that, maybe we could
talk about that later. I said, you know what, I
got to own that. And so off of that came
the podcast is the drop in CEO, and everything else
(07:31):
is trademarked and off of that because that's what I
do as I drop into businesses and partner with C
suite leaders along the while, like you said, wrote a book.
I continue to figure out how to run a business,
how to get new clients. But it has been the
best best discovery process and reinvention of myself after a
wonderful career. And hear you. You and I are now
(07:53):
trying to create some value for our listeners and also
maybe inspire them with something new. But I will just
pause there. There's a lot of stories in there. I
can't wait to share with you.
Speaker 4 (08:03):
In fact, I was going to think about what the
flavors and the fragrance industry, and I was thinking to
myself about that, learn some of your favorite flavors and
some of your favorite fragrances. It's like, you know, look
at FASA. It's like, oh my gosh, I can just
taste it right now.
Speaker 3 (08:19):
Well, I actually started on the fragrance industry after jumping
out of electronics manufacturing. You just had my third child
and I said, I don't want to go back in
the same stressful industry. I just want to go in
as an individual contributor. Well, thank goodness for a company
Iff International Flavors and Fragrances saw that I had so
much value and snatched me up. Well talk about favorite fragrances. Yeah,
(08:43):
they do do the fragrance for tide downy major consumer
brands and fine fragrances. Mine happens to be Prada and
flower Bomb, SD laud or all of the major things
Calvin Klein. What an amazing industry, also very cool, creative
and competitive. But in that process, the company also owned flavors,
(09:05):
so I got exposed to flavors and eventually food. Fast forward.
I am working for a company right now as a
client that does ice cream and bake goods that actually
go into ice cream like cookie. Talk about an amazing company.
And yes, I'm getting hungry as.
Speaker 6 (09:20):
I say, let me guess an offshoot of Ben and Jerry's. Right.
Speaker 3 (09:24):
You know what, they don't compare themselves to Ben and Jerry's.
They are going to create their own brand. They are
going to be there's no competition. It is this wonderful
family owned business. But you know what the feel, the
vibe when you meet with the people in the scoop
shop and the manufacturing, even the CEO and his wife.
A sense of family, a sense of purpose. I would
say that's what they have in common. But they're going
(09:45):
to rise above and just blow the competition out of
the water.
Speaker 4 (09:48):
Oh my gosh, I have to say this chocolate is
one of my favorites.
Speaker 6 (09:52):
I'm getting that right now.
Speaker 3 (09:53):
So isn't it everybody's Oh oh yeah.
Speaker 4 (09:58):
I mean Bear Vanilla, Strawberr and everything else. You remember
Basking Robins test testing all these thirty one flavors.
Speaker 3 (10:04):
And Carvel, Yes, I do remember. There's not too many
left around late these days.
Speaker 4 (10:09):
Not anymore, or even like with y'all testing and everything
with COVID, it's like, oh, you can't test this, test that.
Now you can do it digitally. It's like I kind
of took the funvite. I'll get in the actual on
the product itself.
Speaker 1 (10:21):
Yeah.
Speaker 3 (10:21):
But speaking of Ben and Jerry's many many many years ago,
I actually went to like their origin site up in Vermont, amazing,
amazing factory. And again, the flavors are fantastic, But we're
getting pretty hungry.
Speaker 6 (10:31):
Now and hunger for more information as well too.
Speaker 4 (10:36):
And uh, basically with the book The CEO's compass your
God to getting back on time? And how do we
get back on time? How I get back on purpose?
We'll finally one mint with Devra Coobiolo. They drop in CEO,
but first listen to the Mic Winders show at the
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The micro Ininnershow dot com. We're here the.
Speaker 4 (12:51):
Amazing multi talent Devrocoviolo, the dropping CEO on the micro
inner Show. Before we talk about the book, the CEO's
compass you've got to get back on time.
Speaker 6 (12:58):
You're also the.
Speaker 4 (12:59):
Founder of Illumination Partners and you provide clients twenty five
years experience as well.
Speaker 6 (13:04):
So that's got the foundation right there.
Speaker 3 (13:07):
Yeah, but before we go on, I am a Jersey
girl and a fast talker. I don't think I could
keep up with that as well, but I guess from
your years of radio. You gotta squeeze every bit of
airtime in there.
Speaker 6 (13:19):
Well you got to elise, you can hear what I
have to say. That's good. So that's a good thing.
Speaker 3 (13:23):
So it's amazing. But shall I kick it off? Like
why did I write this? CEO's compass your guy to
get back on track?
Speaker 6 (13:29):
Or oh now, yeah, yeah, let's get back on track.
Speaker 4 (13:32):
Up being Foundation Illumination Partners, this crosses over to the
CEO's compass. You've got to getting back on time and
back on track as well.
Speaker 3 (13:40):
Yeah. Well it's one of those things that when I
started my own business, I was all over the place
on LinkedIn and Facebook and I'm just writing stuff and
I'm starting to talk about things that I see about
trends with CEOs, what they should do, what they shouldn't do.
And somebody said, Dad, we love your content. But he said,
but they said, we don't get you though, Like what's
your process? What's your system? Is it an EOS system,
(14:02):
is it a lean system? What is it? And I said, oops,
I probably need to distill it down into what do
I stand for? What is my purpose? And so sitting
on my couch making pictures of like what is it
that I'm trying to convey. First it was a house,
a tree, et cetera. And then all of a sudden
it came to me with the seven major thoughts that
(14:25):
I have to get peace of mind, which was the
eighth item, I said, it's a compass and so I
realized what I had to say was about getting back
to true north, gaining back confidence, and being able to
get back in the saddle if you're off track, with
the seven compass points being you know, you might be
a little off here and a little off there, but
if you use my insights and just go a little
(14:45):
west or a little bit east, you're going to eventually
get back to peace of mind, which is quite different
than just getting results, and we could talk about that,
but ultimately it's what helps a CEO or C suite
leader get back to peace of mind, get back on track,
and do the great work that they've been able to
do in the past. But they may have gotten lunch
track and don't know why. So that's what books.
Speaker 4 (15:07):
About, and do you think at which point in time
as well too? That used to be the CEOs, you know,
found peace filed ways to keep the company, But then
it's like they're getting pressured into profits and also pressured
into results. At what point do you think it's started
where it's like, you know, you know, profits and also
a result, you know, really start dominating over peace of
(15:30):
mind and just getting things organized. Because that's been a
lot where people get burned out. It's like, you know,
you know, they're complaining about the fact that you know,
everybody preaches you know, quality, safety, take your time, do
it right. Instead it's you know, profits getting it out
really quick, cutting corners. At what point do you think
it's really gotten emphasized where it's like, you know, you know, profits,
(15:54):
we got to get it done everything, instead of like,
you know, hey, let's be mindful about it.
Speaker 3 (15:59):
Well, let me just tell a quick story, because it's
one of those things that we're only trained to get results. Again,
as an engineer, you get paid for getting that results
bottom line. It's quite visible. But the greatest leaders are
visionary and say, wait a second, I need to have
the right people on the team with the right skills
and be patient because sometimes we go for the quick results,
and to your point, we burn out the teams, we
(16:21):
burn out the c suite leader, and what happens to
the next quarter the next quarter. When you don't get
the results, you beat people again. That's how we're trained.
What we don't do is teach leaders to have discipline.
We hire great people into organizations, but then what happens
we don't have the systems to help elevate them given
the essential skills. We promote people in organizations and don't
(16:42):
help them to be leaders. And so one of the
things that I really emphasize here is be a disciplined leader.
Your role is not to be the smartest person in
the room and to get the results, but it is
to unleash the potential of the people on your team.
Remove the confidence barriers, remove any capacity or capability the
people to interact with each other. You do that, one
(17:04):
you leave your legacy, and two the potential ultimately gets
to a place where you could just step back and
say they got this, and I'll tell you peace of mind.
I have seen this in business. We had a major
cost contamination and a customer complaint, but we started doing
training videos to show people this is how you do it,
and don't ever make a mistake again.
Speaker 4 (17:25):
And yeah, or even cut corners, which is worse as well,
try and get the results. Cutting corner has been the
biggest thing. And I tell people it's like, don't don't
cut corners. You're going to really mess things up. You're
trying to build a house, it's like, you know, you
try to start from the roof to concrete your Russians,
everything falls apart.
Speaker 3 (17:43):
I get a short term games, long term pain. So
you know. So, so this person who wanted to be
in the training video, he was just a technician. I said, okay,
do you want to do the training And one of
the things he said is okay, here, do a then
do and doc. But here's the thing. If you don't
do this in the right order, your customer is going
(18:05):
to have this kind of experience and this is the
impact on the relationship. And I stood back while I
was filming this, and I said, oh, why, the person
who is closest to your customer knows exactly what they're
doing and why they're doing it, what the impact is.
And I got chills in that moment. I said, that's
peace of mind that we did everything right and got
to the person closest to your customer that they are
(18:28):
protecting them. And I said, that's peace of mind. And
when you can see your team, firing on all engines
and taking care of the business and their customer. That's
peace of mind. And I wonder to your listeners how
many people actually experience peace of mind where they just
worn out trying to get results.
Speaker 4 (18:43):
And of course there's also a thing too with corporate destabilizations. Well,
the alternate sounent of business killing and destabilization.
Speaker 6 (18:51):
I mean, that's goet me like buzzkill.
Speaker 3 (18:54):
Well, a lot of people ask about that. I don't
mean to be a debbie downer in corporate destabilization sounds
so scary, but you know what, they did it to themselves.
The problem is we hire great people, they deliver on
those results, we elevate them to a manager, a director,
and then all of a sudden, these people fall into
a place of not performing because we didn't teach them
(19:14):
how to be leaders and manage people and gain consensus
and handle difficult situations. And when they lose their confidence,
the t people and their care lose their confidence as well,
and slowly, little by little, people start going into the
bottom of the nine box. They're not performing as well,
people leave the organization and it's a silent killer to
your point, where all of a sudden you lose your
intellectual property, your investments, and then you've got to rehire.
(19:37):
That's what I mean by crumbling down to the bottom
corporate destabilization. So CEOs C suite leaders out there start
investing in people as a profit center. Otherwise what you've
tried to build is just going to fall apart and
the next thing you know, you're going to be chasing
results and customers are going to leave.
Speaker 6 (19:54):
You right exactly.
Speaker 4 (19:56):
And there's also feedback as well to open door posse
I see whatever else and feedbacks and most important, but
I hear some complaints from people saying that the feedback
they get is either negative or the feedback is get
the highly getting feedback and the feedback they may get
some backlash.
Speaker 3 (20:14):
I mean, I have so many stories about what my
approach is to teach people how to ask for feedback
or how to give for feedback. But one of the
most terrible, terrible things that happened to me was my
husband was in the hospital laying in bed and he
was going through a real rough patch. And I got
a call from my boss because we were scheduled for
my final end of year review, and I said, just
(20:35):
go ahead and give it to me. And I had
been having some struggles, but I got hit but with
a blow target performance. And it was the first time
I was being confronted with any of the issues. And
it was demoralizing because one, I shouldn't be just hearing
about it out of mid year review. And here's the
worst thing. After I got that review, and I said, okay,
here's where I wasn't performing decision logic organization. I take courses,
(21:00):
I start doing better, and not once did my boss
even say, and how's that course going? How did you
apply you learning? People are just so focused on getting
results that they are scared of or don't have the
time for employee development. I start all my one on
ones with people with what do you need? How can
I help you? What do we need to do to
develop your skills? Then and only then we'll talk about
(21:22):
the results in the projects. So again, feedback guys out there,
please learn how to give feedback timely often. And I've
got a framework that you should talk about what people
should continue, start or change all positive. So again, more
to come if you want on how to give positive feedback.
But it's again part of that corporate destabilization. But I
could continue on a little bit.
Speaker 4 (21:43):
Of course, of course I'll let you do that. You
don't say more to come, go ahead and talk about
this is your hour here, deveras.
Speaker 3 (21:49):
Your show though you're giving me it's your hour.
Speaker 6 (21:52):
It's you're the star on it. You're the star, Deborah,
go ahead, okay, well.
Speaker 3 (21:55):
Well, thank you. And again I stole this shamelessly from
somebody who reported to me, and he said, you know,
when giving feedback, we should talk about what we should
continue doing, which is our zone of genius. We'll continue
to excel, and if you give feedback, you might want
to say, well, you might want to start doing this,
something to add to what you're already doing well, and
something you should change that if you don't change it
(22:18):
now might not be a big thing, but they're going
to bother people and may detract from your zone of genius.
So the story, this person who was in my ear,
a great subject matter expert, gave an amazing presentation, but
I said, can I give you some feedback? And I
use his own language, he said, you know what you
want to continue doing your voice, it's compelling, continue to
(22:38):
deliver all that critical information, but do you know what
you might want to start doing. He says, what I says,
stand while you're giving that information, because most people sit
behind their computer. I said, when you stood, the energy
that you exuded was like ten times higher. You should
have seen the people leaning into you. You captivated them.
And he says, great, I can do that. I said, fine, me,
(23:01):
you know what you might want to change provission to
tell you? He said what they said, your hands were
moving around a little bit too much your.
Speaker 6 (23:06):
Kind because you're Italian. That's why, yes, Italian, Yes, speak
with their ends.
Speaker 3 (23:12):
Yeah again, I can't talk with my hands behind my back.
But anyway, well that's okay.
Speaker 6 (23:16):
You can speak with their ends.
Speaker 1 (23:18):
Yeah.
Speaker 3 (23:18):
Well, it helps me keep my balance and the energy out.
But it was one of those things I said, maybe
you want to ground yourself. Have a pen in your hand,
maybe one hand in your pocket. Ground yourself so it
doesn't detract from what you're doing. And I will tell
you all of this was positive. I didn't say stop
you know, throwing your hands around. I didn't say stop
this or stop that. Negative feedback is going to turn
people away from.
Speaker 6 (23:38):
Feedback exactly, exactly.
Speaker 3 (23:41):
And again, we've never given people a framework. But gosh,
by golly, this person who worked for me was finally
sought out in global capacity for their advice and their inspiration.
So giving people positive, actionable feedback is a gift to
them because you can just watch them unleash the attention.
And again, it was a major impact to the way
(24:02):
my region performed because of being able to give that
feedback to that person.
Speaker 4 (24:06):
So that is certainly amazing as well. And of course
you talk about louring the temperature elevated conversations, empathy and
patience doesn't mean by you louring the temperature, not the
air conditioning, but louring at the temperature.
Speaker 3 (24:20):
So, Mike, this is something where you know I talked
about early in this podcast, where you know I'm a
trained engineer, I'm a problem solver. Drop deb in and
she can solve any problem. But if you've been listening
to my voice, I've been told that it is very
soothing and calming, and I've had people tell me amit
chaotic situations that I listen very well with all the
(24:45):
noise and all the data being thrown around, hurry, scurry,
the sky is falling. But I wait till the very end,
and I reframe what I've heard and I deliver it
in a way concisely, this is what I think the
problem is and the approach that we need to take,
and immediately it calms the room down and we focus
(25:05):
the energy. And I had somebody say to me, this
is like ten fifteen years ago. I said, deb you
just have a way of just quieting things, lowering the temperature.
And my husband likes my voices, well, so maybe there's
something soothing in there, so for dinner. So this voice
of mine is a gift. It is my ability to
(25:26):
connect with humanity, but it is one of my superpowers
to lower the temperature, draw people in and focus.
Speaker 6 (25:34):
And certainly did as well too.
Speaker 4 (25:35):
Of course you talk about the CEOs, you know, trying
to get results, and it's been really the big thing.
What is that little secret that CEOs oh, don't really
want to share as well? It's like, you know, they
let their secrets, but what's that one little that they
don't want to share.
Speaker 3 (25:49):
Yeah, I talk about this. Thanks for asking me this.
And again, if there's any leader, any leader, I don't care.
If you have people that you're responsible for, what have you?
One of the little secrets is their pride stands in
the way they have been so successful up to this point,
and then when conditions change in an organization and all
of a sudden the customers are complaining or people are leaving,
(26:12):
they just muscle through it because they've been conditioned to.
If I just work harder and bring in more resources,
I'm going to get through this. And the best leaders
are the one that have the self awareness that, you
know what, I've exceeded my capacity and capability to do
this themselves, and have the courage to ask for help.
But the pride stands in the way. So I want
(26:32):
anybody out there if you're being faced with some challenges,
the biggest challenge is you look inside to find out
what is holding you back. Eat your pride, send it
out the door, and if your team needs you to
have the strength and courage to ask for it external help,
do it. And again, in my last corporate job, I
had some major, major quality issues and I probably waited
(26:56):
a little bit too long to ask for the cavalry.
But eventually the cavalry came in. We were successful, We
mitigated the crisis, but I think it was one of
those life lessons that might have led to my demise
and perhaps being let go from the company. Don't let
that happen to you have the courage to ask for help.
That's the secret that I think a lot of CEOs
kind of avoid or don't acknowledge.
Speaker 6 (27:18):
And of course one are some of the ways that
can ask for help without sounding a confrontational argument. You're like, yoh,
like that. It's like you get some of that in
the world these days.
Speaker 4 (27:28):
Asking for helpsch you know the best way to do it,
or the calm way to do it.
Speaker 3 (27:33):
There are so many ways in the art of using
the language is very, very powerful. So it's about removing
negativity and putting in the positivity or putting things in
the framework of risk or opportunity. Again, financial people CEOs
know about risk and opportunity. But if you don't want
to say, like, I'm scared, this is a scary place
(27:54):
right now, you might want to say something I propose
we might take a different approach when faced with this problem.
There's a big risk right now that if we keep
doing what we're we're doing, we may lose customers in
market share. Might a fresh perspective from somebody that we
know come in and take a look and maybe we're
missing something, and with that we'll have the knowledge and
insights to close any of those gaps. Now, what was
(28:16):
scary about that? It's a proposal. That's what leaders do.
It is asking for help, but in a way that
shows strength. It is sign of strength to ask for help.
And again I've made these mistakes. And that's what I'm
saying to leaders out there, because I'll tell you when
it comes to being the drop in CEO, I will
(28:37):
partner with anybody if you're in crisis or chaos, but
the smart, aware leader. If you're starting to get that
uneasy feeling in your stomach. Again, in my first chapter,
The CEO's Compass, I say, I see you looking out
the window, wondering how you're going to get through this crisis.
I propose to you, as soon as it starts feeling uncomfortable,
listen to the chemistry of the butterflies in your stomach,
(28:59):
start thinking about who can be a trusted partner for you.
So again, have the courage to ask for help and
start now before it's too late, because then it's going
to be much more expensive and damaging.
Speaker 4 (29:11):
Exactly, of course, you being the drop in CEO, I
think that's we'll start calling you from now on.
Speaker 6 (29:17):
You also have a podcast.
Speaker 4 (29:18):
We'll talk about that with Debra cuv Yellow You listen
to The Mike Wadner Show at the Mic Wadnershow dot
Com Power by sondwab CDOs brought to bioficial sponsor to
The Mike Widner Show. International Warring Out The Miamists Day,
Missing the Sweets Somist by Serena Wagner, based on a
Life of Dave including three Squizit Pains and Ken David
Soalms joined The Journey of David Amazon dot com keywords
Sweet sam A Serena Wagner back with the multi title
(29:40):
Debra Colvel the drop in CEO after this time.
Speaker 1 (29:43):
The Mike Wagner Show is powered by sonicwebs Studios. If
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Speaker 2 (30:12):
Hey there, Dana Laksa here, American news anchor. Hey, let
me ask you something real quick.
Speaker 3 (30:17):
Why do you read a book.
Speaker 2 (30:19):
You're buying a story, a thought, a message, and a
good book entertains and inspires. And that's exactly what a
Missing By Award winning author me On the Zia does.
I have his book right here, and it's based on
real events with relatable characters that hook you from start
to finish. I personally love this book. It's super powerful
(30:39):
and meaningful through You can actually get it on Amazon
right now.
Speaker 4 (30:43):
The Mike Wagner Show is brought to you by Serena
Wagner's book The Sweet Sawmist, now a velve on emsoon.
This book includes thirty exquisite pintings by well known and
unknown painters and King David SOMs. The Sweet Sawmist gives
us a new perspective on his life in this book
through the songs he wrote. His time as a shepherd
in the field is where the book starts, and it
goes on to describe a complicated and turbulent relationship with
King Saul, as well as other events. It's a story
(31:05):
of love, betrayal, repentance, and more. It also offers advice
on approaching God and living a life that pleases him.
Check out the book The Sweet Sawmist by Serena Wagner,
now available on Amazon keywords Sweet Salmis Sorena Wagner. Hey, Hey,
this is Ray Powers and boy are you in luck?
Speaker 6 (31:22):
Right place? Right time?
Speaker 1 (31:24):
Tuned into the Mike Wagner Show.
Speaker 5 (31:27):
You heard me.
Speaker 6 (31:32):
Went back on.
Speaker 4 (31:32):
Author Dever called yellowt you Dropping CEO here on the
Mike Wagner's show. Great book out there at the CEO's
compass your guide to getting get back on track.
Speaker 6 (31:40):
And you also got the CEO podcast. So tell us
more about the Dropping CEO podcast.
Speaker 3 (31:45):
Oh, the podcast again. It was one of those things
that I hadn't thought about doing it when I started
my own business. I hardly ever listen to podcasts until,
like I said, I got kicked out of the nest
and I started listening to podcasts. I started while I
was listening to them saying I can still do more.
And one of them was called The Creative Warrior, and
(32:05):
I said, that's me. That's me by Jeffrey Shaw, who
has also been a guest on my show. He's written
other books since then. But it was one of those
things that I had the inspiration of one I could
start my own business. And then in that time where
I was starting to play around on LinkedIn, there were
people looking for guests to be on their show, and
I got the bug. I just love love being on
(32:26):
my toes, answering questions, providing value to the host. And
I said, I want to be on more. And I
started chasing other guests or hosts, and then it was tough,
and I said, I don't want to chase anymore. Remember
as a little girl, I remember being five years old
being on a stage singinging and dancing. Because I was
probably the most talkative and articulate person. I said, there's
(32:48):
something there. And by the way, by the way, I
don't tell this much on podcast episodes, and I'm looking
at a photo right now. My grandmother Ethel was a
radio show broadcast host sou with Seaton Hall University, and
so you seton Hall, yeah, do you know? And she
would interview interesting people. Not that she was the inspiration,
(33:11):
but I said, I want a stage. And so after
I met with one podcast host who said, depth, the
drop in CEO is brilliant. It stands out, it's different.
I went back to him because he was also a
podcast production company, and I said, I'm ready to do this.
But the interesting thing is I was getting ready to
do my first solo. I tried it once, I tried
(33:31):
it twice. I couldn't do it. And then somebody from
my network called me and I said, I'm having problems
starting this. I can't even push the button. She says, well,
what's holding you back? And I said, it's just me.
It's in my head. I want to be perfect, I
want to provide value. Well, i'll tell you. After that
person jumped in, I pushed the button, recorded my first
solo episode that aired February twenty twenty, and I haven't
(33:53):
turned back since. I've done one episode a week. I've
done two episodes a week. Guest solos. I love it.
I love it because I get to connect with amazing
people and guess what, in the process, especially when I'm
a host, I get so inspired by the people that
I meet. I grow, I get free advice, and by
the way, I have found my coaches all through podcasting,
(34:14):
and then just the fans. When somebody comes up to
you and tells you how much they enjoy boy, oh boy,
does that fuel the engine? Oh yeah? Oh yeah. So Honestly,
I don't know when this is ever going to stop.
I actually almost stopped recently because I was trying. It
was just a complex. It's a lot of work to
put together a podcast, even when you have a great team,
(34:35):
it's a bit of work if you want to do
it right. But a spark of inspiration came from my
production manager for the show, and she did something that
gave me the signal depth keep going, just keep going.
And so now I'm going to do a little bit
more solo episodes, put my voice out into the world,
taking a little bit of break from having guests, but
I reserve the right to go back to having guests
(34:56):
on my show. But it's a journey of love and
it's had so many great opportunities, and.
Speaker 4 (35:01):
I think the best part being podcast holes as well too.
It's where you create the content, you create the show,
you control the flow of everything.
Speaker 6 (35:08):
And this is like reality TV itself right there. You
see about reality TV.
Speaker 4 (35:12):
I think it's reality, but it's scripted and act out
and everything. This is a real conversation, no edits or
anything like that.
Speaker 6 (35:20):
So this is real. It's live. If a cat walks in, hey,
it's all fun. You're right there.
Speaker 3 (35:25):
So and I have forgotten to hit the record button,
oh my. And I've had gracious guests that I'm willing
to re record. I've had everything happen again, from the
dog barking to somebody ringing the doorbell to oh I
lost the video feed. We It's just it's it's one
of those things in real life. Be ready for anything
(35:46):
can happen. And but you know what, that's the fun
of it all. Doesn't have to be perfect.
Speaker 4 (35:51):
No, it don't have to be I mean back in
the old radio days itself too, that you know, you
have the doors open up, somebody that just says something
out of the blue, or it's like you know, janitor
walks in, dog barks, some sirens go off, and there's
no edit button.
Speaker 6 (36:07):
You can't go back to the dent tape. And you know,
no cough.
Speaker 4 (36:11):
Buttons or five second delays. Everything was out there back
in your early days of radio TV. It's like you
made mistake. You better learn how to get over it.
You improvise and everything else. So you think about Honeymooners,
everything is all improvised thanks to Jackie Gleeson.
Speaker 3 (36:28):
Yeah, but let's throw it back to you I mean
you asking me on I'm on the hot See what
got you into this amazing industry? I'm curious.
Speaker 6 (36:35):
Well, I'll tell you one thing I've been.
Speaker 4 (36:37):
I've been a broadcasting professional since nineteen eighty two and
this has gone away back eighteen years old and I
used to be a sports writer, was going to grow
up to be a journalist. Sports writer, you know, write
my fantacy right for the Cubs, the White Sox, the Bears,
the Bulls, the Blackhawks. But then after a while, if
writing sports, I realized that I feel like I've hit
(36:57):
the glass ceiling.
Speaker 6 (36:58):
I can't break.
Speaker 4 (36:59):
There's way to make out there that have better skills,
and I turned to broadcasting. Someone looked at me and
said that, hey, you got a great voice. I said,
bull shit, I said that, and they looked at me like.
Speaker 1 (37:12):
You know, yeah, you do, you do?
Speaker 4 (37:14):
And here I was like, I was like a fifth grader.
It was like combine mickey mouse scratching on a chalkboard.
Think about it. That was irritating. But then after aust
was like, hey, I do have something. And then after Discovery,
Discovery and people are like, hey, y'all be on radio,
and so I pursued went to Sell, Illinois and finish
up my two years. After three years at Harper College
(37:36):
and Palatini, Illinois, I worked at a number of radio
stations from Chicago, did Milwaukee, I took a break.
Speaker 6 (37:41):
And in came out to Bismarck, North Dakota.
Speaker 4 (37:43):
And then I was encouraged by a publicist on California
that to hey, want to interview people?
Speaker 6 (37:49):
And I was like, no, no, no, it doesn't fit
the format.
Speaker 4 (37:52):
I'm not comfortable and it's like a piece of missing
pulsele And finally second time, I says, Okay, what does
it take?
Speaker 6 (37:58):
You know, cost you nothing? Send it over.
Speaker 4 (38:00):
First interview with Sandy Helbert and Campboy arts like house,
fumbling the phones and nervous, sweating like crazy, and after
one minute it was like a conversation. Now, so what
I'm having here right now? This is a plain old conversation.
Two thousand guests later and here we are the Mike winners.
Speaker 3 (38:16):
That's amazing, and I hope to get to two thousand.
I'm right now at about five hundred and forty, but
God willing, I will do this. This is one of
my purposes to connect with humanity and make a lasting
impact on whoever's listening.
Speaker 4 (38:30):
And I think as well too that not only you
connect with the Drive and CEO podcast, you off the
CEO's compass your guy to get back on tracks. Out
a note book called the New CEO Playbook, Stop Chasing Results,
and we talked about quick chasing results.
Speaker 6 (38:46):
You also have the playbook up art out there and
tell us about that.
Speaker 3 (38:50):
Yeah, so it's still TDD. It will get written, but
it's again the CEO's Compass was for that CEO that
was starting to get off track, and I share a
lot of my experiences in it. Advice in the New
CEO Playbook, Stop Chasing results, start pursuing peace of mind.
I go deep, deep, deep, much more detail on what
do they need to do as leaders to be able
(39:12):
to prepare their teams to be able to perform at
their highest ability because it's that peace of mind. How
do you prepare your teams to achieve peace of mind?
It's all that work that you know it. By the way,
they don't necessarily get compensated for how much product, how
many sales, how many customers, all that I propose to
them that we measured leading indicators of people development, measuring
(39:34):
their actual performance and all of that, so the books
still got to get written. I do have a book coach.
Judy is my book coach, and she's going to help
me with the second book. It's just one of those things.
I will be honest, you and I are just having
a conversation as a business owner. I said, I want
a new website. I want to do two podcasts a
(39:54):
week with guests, and I want to do this, this
and this, and meanwhile my health is going to heck,
I've gained a little bit away and in real life,
he's put the brakes on, and I realize I'm creating
my own lack of peace of mind. So I took
a bit of my own advice. The book will still
be written. And if anybody's watching on the YouTube channel
or whatever, there is this large post it note below
(40:14):
this beautiful picture that is all the framework for the
new book. It will get written. It'll probably get written
in twenty twenty five, published in twenty twenty six. But
it's just to add on to my great insights where
I see CEOs just needing something different than what they've
been trained to do. It's going to get them a
different outcome.
Speaker 6 (40:33):
And I also just think about it as well too.
If you want a real break, just has some ice cream.
Speaker 3 (40:38):
Oh my god, ice cream fixes everything, you know, as
a mother, sometimes I always celebrate ice cream for dinner.
You know, it just you know what, there's just some
It's not just the ice cream, it's not just the flavor,
it's the whole experience around that. Again, this client, this
client that I have that makes ice cream and bake goods,
it's not just what they do, but it's the deep
(40:58):
sense of family creating those memories. So yeah, ice cream,
think about more about the memories. That's what we're trying
to do in business. Oh yes, pursuits, you know.
Speaker 6 (41:10):
Right, yeah, And of course you know, ice cream goes
with everything.
Speaker 4 (41:13):
And I remember going off for ice cream after them,
a night of being at the batting cages, the go karts,
you go play pinball or whatever, like one of those
parks and everything like that ice cream afterwards. Or if
you're or if at the fair Coney Island out in
New Jersey, which that's on my Bucke lista head out too,
or even going out to an ice cream shop in Cincinnati,
(41:33):
you know, walking on the river as well too.
Speaker 3 (41:36):
Oh yeah, we've got graders we've got UDF, We've got
ag Lamisi.
Speaker 1 (41:41):
There.
Speaker 3 (41:42):
People in Cincinnati like their ice cream, they like their sports.
We were talking about sports earlier. Again, Cincinnati is my
new home right now. A wonderful city, a big, small
city in the Midwest. I love the Midwest. But I'll
tell you New Jersey ice cream, pizza, all of those
memories are so so interesting. So yeah, Cincinnati sports. Anyway,
(42:06):
we may have gotten off track, but hey, that's what
happens on radio.
Speaker 4 (42:09):
Well well, well that's well, that's okay. It's part of
the drop in CEO podcast. And also it's not just
about business, not about results, it's what they do. It's
also special interest as well. It's not like, you know,
you're tied to your desk, you're tied to your company.
Unlike most places you're gotten in Asia Japan. All that
they to vote twenty four seven, three sixty five, maybe
(42:30):
they're leaders is like a golf outing.
Speaker 6 (42:33):
With the companies.
Speaker 4 (42:34):
So you just have that. But you know, you know,
I was I was a thing about that on a
fair watching on gung Ho that they tried with the
manufacturing callus texts. Have you guys maybe tried that, like
back in the day. It's like, you know, do some exercises,
stretch before you get to work.
Speaker 3 (42:51):
Well, nowaday it's acts, throwing and all that stuff just
to do be team building. But curious, I just would
love to throw back a question we talk about. You know,
this is so much more than just business work humans
and we have other interests. I did share a bit
before we started recording about one of my special interest
but I'm curious about you as well, outside of radio,
in this great successful career that you have, what are
(43:12):
some of your special interests? And then I'll share mine or.
Speaker 4 (43:14):
Some of the special interests I had. We had kids
in the house, We took them to tooking the ball games.
We had the Code Wizards in towns, Bobcats. You know,
being a sports fan baseball, football, basketball, hockey, and you know,
taking taking a sporting event and you know, you know,
helped help our kids at school. My wife actually, you
know you wrote the book The Sweet Sonist, and she
(43:36):
was an author put our first book and has a
book she's trying to get out, call it Trouble and
Time but about time travel. And she also stay at
home and she also you know, does some upholstery work,
like she can take a couch and a repulse her
in an hour. You know, make stresses and stuffed animals,
and you know, does a lot with clothing and everything else,
(43:56):
and also writes a little bit of music. And you know,
I saw great things. And for myself it's like, you know,
I take up some other work as well, and I
also go out and you know, just I like to
walk my dog Molly too, eight year old beagle boxer.
Loves food, loves ice cream, loves everything.
Speaker 3 (44:15):
My goodness, yes, oh yeah, and I used to enjoy
those walks as well. Our dog has passed away a
couple of years ago. But then my son David, who's
in the military while deployed in Europe, actually adopted a dog.
And so after ours had passed away, we get this
phone call from my son David, and he said, Mom,
I want to take this dog. I said, there's an
(44:36):
organization that will take soldiers dogs that adopt them and
bring them back to the States. I said, but can
you watch her for eight months? I said, okay, So
this doggie, Gabby, came to a beautiful dog. For eight months,
we fostered her, and then David was back stateside at
Fort Bragg I said, David, I said, when can we
bring the dog to you. I'm done taking care of bets, dogs, fish,
(45:00):
ferrets from the past. I said, I want my freedom back.
But she's a delightful dog. We are pet free right now.
But I do miss all those walks that got me
a little bit of exercise.
Speaker 4 (45:10):
That's a good thing too, you know, riding bikes and
boys went taekwondo, and you know, playing baseball, football, basketball,
hockey with the boys and riding bikes, walks, everything like that.
And of course I don't need to go to the gym.
I can just walk around them the block outside Bismarck.
It's like small town. You can do things without so
many people around you too, So.
Speaker 6 (45:31):
A lot of it.
Speaker 3 (45:34):
Sounds like a wonderful place, though I do. We talked
earlier about some curling clubs. North Dakota may get me.
I may get out there for curling. From when I
hear it's a beautiful state. I think my husband, my
husband was in the military and he was at Mine,
not North Dakota, back in the late early eighties out there,
and he says there's not a lot, but it sounds
(45:54):
like since then it's built up a little bit.
Speaker 6 (45:57):
It has built up too.
Speaker 4 (45:58):
And of course I've had stories where people said that
I don't want to go to minor Air Force base, No, no, no,
But then by time you get there, it's like they
meet somebody, they get married and with a great job,
and they stay in mine. So that's the best place,
you know, land of opportunities. And I think, what were
your messages right now for upcoming CEOs, current CEOs and
(46:20):
especially in this climate of uncertainty AI, you know, job
uncertain everything. What's the one message you want to get
out there right now in these times?
Speaker 3 (46:31):
Make sure you have a support system. Because you're smart
and you've been praised and celebrated for figuring things out.
But what happens when you're missing some inspiration or you
need the guidance from somebody who's been there and done that.
I struggled in my career and I didn't have a
mentor or a coach, And where would I have been
had I had somebody that really cared about me and
(46:52):
gave me the advice both good and bad, for what
I needed. So my advice for anybody, whether you've been
in business for thirty forty years or you're just moving
into those management leadership roles. Make sure you have an
external support system. It may not be a family member,
may not be some of your community. Get a coach,
get a mentor reach out to the drop in CEO.
(47:13):
I'd love to be there for you at any point
in your journey, and I've got people I can refer
you to if not me. Don't do this alone. Being
self reliant is wonderful and it could be your demise.
Get a support system.
Speaker 6 (47:27):
Double ed sword, that's how I call it, so double
ed sword self.
Speaker 3 (47:30):
Reliance exactly exactly. I mean you look at your superpower
as somebody that is a very eloquent speaker and speaks
all the time. That is their superpower. That's how they
got into those c suite leadership positions. But examine that.
Do you talk too much? Do you talk first before
listening to your people? Do a little self reflection and
make sure that you're not overusing some of those superpowers
(47:51):
because it could be hurting people and you don't want
to do.
Speaker 4 (47:53):
That right exactly, And I think that's a really good
points as well. In the meantime, where when you find
CEO's compass, where when we find the drop in CEO
podcasts and all your works at Devra.
Speaker 3 (48:04):
So go figure my website, drop in ceo dot com,
go to my contact page, reach out to me d
rp I N ceo dot com. That's where you can
find me, connect with me and many of my offers.
Speaker 6 (48:16):
We will certainly do that as well.
Speaker 4 (48:18):
We're here at the multitown Devracaviola of the Dropping CEO
here on the micro Wedness.
Speaker 6 (48:21):
Show DEVA a few more things here. What else can
we expect me in twenty twenty five and beyond?
Speaker 3 (48:26):
Oh my god, more speaking gosh, that's my zone of genius.
So I am looking forward to guesting on more shows.
I am looking forward to being on a few more stages.
I want to share my thoughts and the thoughts of
others to inspire many people. I love dropping into businesses
and working one by one with CEOs and their teams.
But I think my greater purpose is getting on larger
(48:48):
and larger stages to connect with you, get to know you,
and also share my insights so you don't have to
struggle as much. So more to come, more of deb
out on the stage, reaching to human reaching out to
humanity and people like your Mike. But Mike You've been wonderful,
a great host, and I appreciate you having me on
the show, and I hope.
Speaker 4 (49:04):
You learned something this as well too. So that's why
I like people. Do you learn from people and learn
from each other? And I think that's great.
Speaker 6 (49:12):
I really appreciate it. And who do you consider biggest
influence in your career?
Speaker 3 (49:16):
My biggest influence in my career? Oh, my god, anything.
I will just say that when I decided to start
my own business to authors Jeffrey Shaw and Dory Clark.
Dory Clark, whose works I read, talked to me about
standing out, standing out, don't hide behind, you've got something
to say, stand out and play the long game. Those
are some people that, during that journey of being my
(49:39):
own boss, I learn from and they've inspired me. And
here I am.
Speaker 4 (49:43):
That is certainly amazing. And you've got to point greatly,
and what's the best advice you can give the aim
by this point?
Speaker 3 (49:49):
Just trust your gut. Trust your gut because so often
we intellectualize things and we're taught not to feel. Are
what's in our heart and our stomach. That's your body
telling you something and it's your best friend.
Speaker 6 (49:58):
Trust your gut, right, exactly. I think that needs to
be taken seriously.
Speaker 4 (50:02):
Here with the multi talent Devra Colvill of the Dropping
CEO and also CEO's Compass your guide to get back
on track here on The Mike Wedner Show, devraah Verbi,
thank you time, you've been apps amazing, learned a lot,
looking forward having soon keeps up today, keep in touch,
lavavy back and what's your website?
Speaker 6 (50:18):
How do people contact you? Warring people purchase, check out
your book and check out your podcast again.
Speaker 3 (50:24):
Go to drop in ceo dot com dr op i
n ceo dot com to learn more about me, contact
me and find out about my book and my podcast.
Speaker 1 (50:33):
Again.
Speaker 6 (50:34):
Mike, thank you so much and thank you as well too.
Speaker 4 (50:36):
I'm looking forward having soon keeps up today, keep in touch,
lavavy back. We wish all best in Debrah. You definitely
have for great feature you.
Speaker 5 (50:43):
Thank you.
Speaker 1 (50:44):
The Mike Wagner Show is powered by sonicwebs Studios. If
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Speaker 2 (51:14):
Hey there, Dana Laksa here, American news anchor. Hey, let
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You're buying a story, a thought, a message, and a
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Thanks for listening to The Mike Wagner Show powered by
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Speaker 2 (00:03):
Hi This is Morsons are also known as Mia No
Time for Love.
Speaker 3 (00:06):
Check out my latest book, Missing, available on Amazon.
Speaker 4 (00:10):
The Mike Wagner Show also brought to by The Sweet
So Much by Serena Wagner, Available on Amazon, highlighted up
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It's now time for The Mike Wagner Show. Powered by
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(00:40):
So sit back, relax, and enjoy another great episode of
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Speaker 4 (00:51):
Every Boy, It's Mike for The Mike Wagner Show, powered
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Out to the Micwinnershow dot com, fifty podcast platforms, one
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Speaker 6 (01:28):
Apple Music, Bitch You Rumble YouTube and more.
Speaker 4 (01:31):
Well, here are the terrific Lay who's a founder of
Illumination Partners and provides clients with twenty five years experience
and strategy and quality and operation experience twenty years in
the flavors and fragrance industry which is making me really
hungry right now to identify, assess, and solve the problems
prevaying business growth. And also shows as a podcast in
the top one point five percent on Apple for nearly
(01:54):
five years and also has a new book to lift
up CEOs by exploring the journey through the unknowns guiding
through the peace of mind as well. The book is
called The CEOs Compass, Your Guide to Get Back on Time.
Also host of the drop in CEO podcasts. It's great
time to drop in but live Ladies and Gentlemen, plus
dus and Beautiful Downtown Cincinnati, the amazing funder of Illumination,
(02:17):
partners the Drop in CEO Podcasts and the book that's
called CEO Compass. You're Got to Get Back on Time
Lazies and Jill Multi talented Deborah called yel Debrah, good morning,
good afternoon, giveing.
Speaker 6 (02:28):
Thanks for joining us today.
Speaker 3 (02:29):
Oh Mike, thank you, thank you so much for that
amazing introduction. I hope I can live up to all
that cheering me on. But again, thank you so much.
I can't wait to have a conversation with you and
share with your audience.
Speaker 4 (02:40):
What's great to have you on board as well too.
I mean one point five on Apple, I mean that's
a challenge for me right there. So I think I'm
at the I guess I'm being challenged right now. But
that's a good thing. Competition's good, so in a good way.
So I gotta say that.
Speaker 3 (02:54):
Yeah, well I'm chasing Joe Rogan. But again, I don't
compare myself. I just want to have great conversations with
amazing people and build lasting relationships. So yet one point
five is pretty darn good. It shows I've been sticking
with this. But you know what, you and me having
a conversation out is so much more important than that
one point five.
Speaker 4 (03:12):
You know you know something too before we get started.
I just wanted to mention as well too that somebody
asked me are you going to catch Joe Rugan? And
I said, Joe Rogan can have his number one, and
you create your own number one. This advice I got
from a musician, Scott Page from Pink Floyd and Supertram
Great Saxophe Employment says, you go out and create your
own number one. You get your people in and they'll
(03:33):
tell two of their friends, they'll tell two of their friends,
and so on and so on. Remember that shampoo commercial
back in the day, This Shampoo's Great, where I told
too my friends and they tell to their friends, and
they tell to their friends and so on. You got it,
and that is a way to go these days. So
with the NBA and dropping CEO podcasts, you're the founder.
Illumination Partners provide clients twenty five years experience and strategy, quality,
(03:57):
operational excellence and also twenty years and flavor in fragrance industry.
You help assess solve problems pervaying business growth with clients.
You have a new podcast we mentioned about that. You
also have a book that's called CEO's Compass Your Guy
to get back on time lifting up CEOs by exploring
the hero's journey through the unknown, guiding through own peace
(04:19):
of mind. And before getting all that, Deborrah, tell us
how you first got started?
Speaker 3 (04:23):
Oh like, where was I born? Or how did the
business way?
Speaker 6 (04:26):
Gay back machine, way back, way back back into the
time is good? Doctor?
Speaker 3 (04:31):
Okay, well I am not that old, but I've got
a long history. I am a Jersey girl at heart.
That's where I was born over fifty sixty years ago.
Speaker 6 (04:40):
But okay, I'm right up there, so it's okay.
Speaker 3 (04:44):
But I'm such a creative and the fact is is
that goes completely against my upbringing where I finally went
into engineering after being a creative, a writer, a speaker,
somebody that loved to talk all the time. But I
conformed too what was sensible in the get a good job,
get a good career, be able to be independent. So
(05:04):
fast forward, good student went to an engineering school got
into manufacturing after getting a degree in biomedical engineering. It
was amazing. I've had this amazing career where I have
traveled to many, many different countries. I love manufacturing. The
opportunity to create something out of none thing again, a
(05:25):
creative process. Cut my teeth in the areas of quality
and operational excellence. How do I help to make things better, faster, cheaper, safer,
and all the while kind of moving up in leadership
because deb can communicate in a great way and influence others.
So continuing forward, I moved out to Cincinnati about six
(05:45):
and a half or thirteen years ago for a promotion.
I had arrived at the most amazing job of being
the head equality for North America for a multinational company.
Came with a lot of glory, etc. But about six
and a half years ago, so it got so stressful.
After being very successful, I said something's got to change.
(06:05):
And I told my husband I can't figure out how
to calm myself down. All my coping mechanisms are coput. Well,
guess what I got kicked out of this? Thank goodness,
I got kicked out of the nests. It has happened
to the best of us professionals, and I said, what's next?
So I said, I am going to take a pause
(06:25):
and figure out what am I good at and also
what do I really want to do. So in that
process of being offered three months around Christmas time, I said,
I can continue to provide value to C suite leaders,
but I'm going to do it on my own terms
small medium sized companies manufacturing flavor, food fragrance, but I
am industry agnostic. But finally I did find clients. I
(06:48):
learned how to network. I learned I love the creative process.
I was starting to guest on shows and I said
I wanted to do that. I want to invite people
to my stage and have podcasts of my own. So
after I'd been interviewed on a podcast and I dropped
the line I was like the drop in CEO. The
podcast host said where did you get the drop in
(07:10):
CEO from? And I said it kind of fell out
of my mouth. Oh, and he says, that's brilliant. He says,
what's the backstory for that? And I said, oh, there's
a backstory. But after I share that, maybe we could
talk about that later. I said, you know what, I
got to own that. And so off of that came
the podcast is the drop in CEO, and everything else
(07:31):
is trademarked and off of that because that's what I
do as I drop into businesses and partner with C
suite leaders along the while, like you said, wrote a book.
I continue to figure out how to run a business,
how to get new clients. But it has been the
best best discovery process and reinvention of myself after a
wonderful career. And hear you. You and I are now
(07:53):
trying to create some value for our listeners and also
maybe inspire them with something new. But I will just
pause there. There's a lot of stories in there. I
can't wait to share with you.
Speaker 4 (08:03):
In fact, I was going to think about what the
flavors and the fragrance industry, and I was thinking to
myself about that, learn some of your favorite flavors and
some of your favorite fragrances. It's like, you know, look
at FASA. It's like, oh my gosh, I can just
taste it right now.
Speaker 3 (08:19):
Well, I actually started on the fragrance industry after jumping
out of electronics manufacturing. You just had my third child
and I said, I don't want to go back in
the same stressful industry. I just want to go in
as an individual contributor. Well, thank goodness for a company
Iff International Flavors and Fragrances saw that I had so
much value and snatched me up. Well talk about favorite fragrances. Yeah,
(08:43):
they do do the fragrance for tide downy major consumer
brands and fine fragrances. Mine happens to be Prada and
flower Bomb, SD laud or all of the major things
Calvin Klein. What an amazing industry, also very cool, creative
and competitive. But in that process, the company also owned flavors,
(09:05):
so I got exposed to flavors and eventually food. Fast forward.
I am working for a company right now as a
client that does ice cream and bake goods that actually
go into ice cream like cookie. Talk about an amazing company.
And yes, I'm getting hungry as.
Speaker 6 (09:20):
I say, let me guess an offshoot of Ben and Jerry's. Right.
Speaker 3 (09:24):
You know what, they don't compare themselves to Ben and Jerry's.
They are going to create their own brand. They are
going to be there's no competition. It is this wonderful
family owned business. But you know what the feel, the
vibe when you meet with the people in the scoop
shop and the manufacturing, even the CEO and his wife.
A sense of family, a sense of purpose. I would
say that's what they have in common. But they're going
(09:45):
to rise above and just blow the competition out of
the water.
Speaker 4 (09:48):
Oh my gosh, I have to say this chocolate is
one of my favorites.
Speaker 6 (09:52):
I'm getting that right now.
Speaker 3 (09:53):
So isn't it everybody's Oh oh yeah.
Speaker 4 (09:58):
I mean Bear Vanilla, Strawberr and everything else. You remember
Basking Robins test testing all these thirty one flavors.
Speaker 3 (10:04):
And Carvel, Yes, I do remember. There's not too many
left around late these days.
Speaker 4 (10:09):
Not anymore, or even like with y'all testing and everything
with COVID, it's like, oh, you can't test this, test that.
Now you can do it digitally. It's like I kind
of took the funvite. I'll get in the actual on
the product itself.
Speaker 1 (10:21):
Yeah.
Speaker 3 (10:21):
But speaking of Ben and Jerry's many many many years ago,
I actually went to like their origin site up in Vermont, amazing,
amazing factory. And again, the flavors are fantastic, But we're
getting pretty hungry.
Speaker 6 (10:31):
Now and hunger for more information as well too.
Speaker 4 (10:36):
And uh, basically with the book The CEO's compass your
God to getting back on time? And how do we
get back on time? How I get back on purpose?
We'll finally one mint with Devra Coobiolo. They drop in CEO,
but first listen to the Mic Winders show at the
Mic Winnershow dot com. Powered by sound crab Cdios. Visit
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(11:20):
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Also brought to by A Sweet Salm especially Reena Wagner,
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(12:18):
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Speaker 6 (12:49):
The micro Ininnershow dot com. We're here the.
Speaker 4 (12:51):
Amazing multi talent Devrocoviolo, the dropping CEO on the micro
inner Show. Before we talk about the book, the CEO's
compass you've got to get back on time.
Speaker 6 (12:58):
You're also the.
Speaker 4 (12:59):
Founder of Illumination Partners and you provide clients twenty five
years experience as well.
Speaker 6 (13:04):
So that's got the foundation right there.
Speaker 3 (13:07):
Yeah, but before we go on, I am a Jersey
girl and a fast talker. I don't think I could
keep up with that as well, but I guess from
your years of radio. You gotta squeeze every bit of
airtime in there.
Speaker 6 (13:19):
Well you got to elise, you can hear what I
have to say. That's good. So that's a good thing.
Speaker 3 (13:23):
So it's amazing. But shall I kick it off? Like
why did I write this? CEO's compass your guy to
get back on track?
Speaker 6 (13:29):
Or oh now, yeah, yeah, let's get back on track.
Speaker 4 (13:32):
Up being Foundation Illumination Partners, this crosses over to the
CEO's compass. You've got to getting back on time and
back on track as well.
Speaker 3 (13:40):
Yeah. Well it's one of those things that when I
started my own business, I was all over the place
on LinkedIn and Facebook and I'm just writing stuff and
I'm starting to talk about things that I see about
trends with CEOs, what they should do, what they shouldn't do.
And somebody said, Dad, we love your content. But he said,
but they said, we don't get you though, Like what's
your process? What's your system? Is it an EOS system,
(14:02):
is it a lean system? What is it? And I said, oops,
I probably need to distill it down into what do
I stand for? What is my purpose? And so sitting
on my couch making pictures of like what is it
that I'm trying to convey. First it was a house,
a tree, et cetera. And then all of a sudden
it came to me with the seven major thoughts that
(14:25):
I have to get peace of mind, which was the
eighth item, I said, it's a compass and so I
realized what I had to say was about getting back
to true north, gaining back confidence, and being able to
get back in the saddle if you're off track, with
the seven compass points being you know, you might be
a little off here and a little off there, but
if you use my insights and just go a little
(14:45):
west or a little bit east, you're going to eventually
get back to peace of mind, which is quite different
than just getting results, and we could talk about that,
but ultimately it's what helps a CEO or C suite
leader get back to peace of mind, get back on track,
and do the great work that they've been able to
do in the past. But they may have gotten lunch
track and don't know why. So that's what books.
Speaker 4 (15:07):
About, and do you think at which point in time
as well too? That used to be the CEOs, you know,
found peace filed ways to keep the company, But then
it's like they're getting pressured into profits and also pressured
into results. At what point do you think it's started
where it's like, you know, you know, profits and also
a result, you know, really start dominating over peace of
(15:30):
mind and just getting things organized. Because that's been a
lot where people get burned out. It's like, you know,
you know, they're complaining about the fact that you know,
everybody preaches you know, quality, safety, take your time, do
it right. Instead it's you know, profits getting it out
really quick, cutting corners. At what point do you think
it's really gotten emphasized where it's like, you know, you know, profits,
(15:54):
we got to get it done everything, instead of like,
you know, hey, let's be mindful about it.
Speaker 3 (15:59):
Well, let me just tell a quick story, because it's
one of those things that we're only trained to get results. Again,
as an engineer, you get paid for getting that results
bottom line. It's quite visible. But the greatest leaders are
visionary and say, wait a second, I need to have
the right people on the team with the right skills
and be patient because sometimes we go for the quick results,
and to your point, we burn out the teams, we
(16:21):
burn out the c suite leader, and what happens to
the next quarter the next quarter. When you don't get
the results, you beat people again. That's how we're trained.
What we don't do is teach leaders to have discipline.
We hire great people into organizations, but then what happens
we don't have the systems to help elevate them given
the essential skills. We promote people in organizations and don't
(16:42):
help them to be leaders. And so one of the
things that I really emphasize here is be a disciplined leader.
Your role is not to be the smartest person in
the room and to get the results, but it is
to unleash the potential of the people on your team.
Remove the confidence barriers, remove any capacity or capability the
people to interact with each other. You do that, one
(17:04):
you leave your legacy, and two the potential ultimately gets
to a place where you could just step back and
say they got this, and I'll tell you peace of mind.
I have seen this in business. We had a major
cost contamination and a customer complaint, but we started doing
training videos to show people this is how you do it,
and don't ever make a mistake again.
Speaker 4 (17:25):
And yeah, or even cut corners, which is worse as well,
try and get the results. Cutting corner has been the
biggest thing. And I tell people it's like, don't don't
cut corners. You're going to really mess things up. You're
trying to build a house, it's like, you know, you
try to start from the roof to concrete your Russians,
everything falls apart.
Speaker 3 (17:43):
I get a short term games, long term pain. So
you know. So, so this person who wanted to be
in the training video, he was just a technician. I said, okay,
do you want to do the training And one of
the things he said is okay, here, do a then
do and doc. But here's the thing. If you don't
do this in the right order, your customer is going
(18:05):
to have this kind of experience and this is the
impact on the relationship. And I stood back while I
was filming this, and I said, oh, why, the person
who is closest to your customer knows exactly what they're
doing and why they're doing it, what the impact is.
And I got chills in that moment. I said, that's
peace of mind that we did everything right and got
to the person closest to your customer that they are
(18:28):
protecting them. And I said, that's peace of mind. And
when you can see your team, firing on all engines
and taking care of the business and their customer. That's
peace of mind. And I wonder to your listeners how
many people actually experience peace of mind where they just
worn out trying to get results.
Speaker 4 (18:43):
And of course there's also a thing too with corporate destabilizations. Well,
the alternate sounent of business killing and destabilization.
Speaker 6 (18:51):
I mean, that's goet me like buzzkill.
Speaker 3 (18:54):
Well, a lot of people ask about that. I don't
mean to be a debbie downer in corporate destabilization sounds
so scary, but you know what, they did it to themselves.
The problem is we hire great people, they deliver on
those results, we elevate them to a manager, a director,
and then all of a sudden, these people fall into
a place of not performing because we didn't teach them
(19:14):
how to be leaders and manage people and gain consensus
and handle difficult situations. And when they lose their confidence,
the t people and their care lose their confidence as well,
and slowly, little by little, people start going into the
bottom of the nine box. They're not performing as well,
people leave the organization and it's a silent killer to
your point, where all of a sudden you lose your
intellectual property, your investments, and then you've got to rehire.
(19:37):
That's what I mean by crumbling down to the bottom
corporate destabilization. So CEOs C suite leaders out there start
investing in people as a profit center. Otherwise what you've
tried to build is just going to fall apart and
the next thing you know, you're going to be chasing
results and customers are going to leave.
Speaker 6 (19:54):
You right exactly.
Speaker 4 (19:56):
And there's also feedback as well to open door posse
I see whatever else and feedbacks and most important, but
I hear some complaints from people saying that the feedback
they get is either negative or the feedback is get
the highly getting feedback and the feedback they may get
some backlash.
Speaker 3 (20:14):
I mean, I have so many stories about what my
approach is to teach people how to ask for feedback
or how to give for feedback. But one of the
most terrible, terrible things that happened to me was my
husband was in the hospital laying in bed and he
was going through a real rough patch. And I got
a call from my boss because we were scheduled for
my final end of year review, and I said, just
(20:35):
go ahead and give it to me. And I had
been having some struggles, but I got hit but with
a blow target performance. And it was the first time
I was being confronted with any of the issues. And
it was demoralizing because one, I shouldn't be just hearing
about it out of mid year review. And here's the
worst thing. After I got that review, and I said, okay,
here's where I wasn't performing decision logic organization. I take courses,
(21:00):
I start doing better, and not once did my boss
even say, and how's that course going? How did you
apply you learning? People are just so focused on getting
results that they are scared of or don't have the
time for employee development. I start all my one on
ones with people with what do you need? How can
I help you? What do we need to do to
develop your skills? Then and only then we'll talk about
(21:22):
the results in the projects. So again, feedback guys out there,
please learn how to give feedback timely often. And I've
got a framework that you should talk about what people
should continue, start or change all positive. So again, more
to come if you want on how to give positive feedback.
But it's again part of that corporate destabilization. But I
could continue on a little bit.
Speaker 4 (21:43):
Of course, of course I'll let you do that. You
don't say more to come, go ahead and talk about
this is your hour here, deveras.
Speaker 3 (21:49):
Your show though you're giving me it's your hour.
Speaker 6 (21:52):
It's you're the star on it. You're the star, Deborah,
go ahead, okay, well.
Speaker 3 (21:55):
Well, thank you. And again I stole this shamelessly from
somebody who reported to me, and he said, you know,
when giving feedback, we should talk about what we should
continue doing, which is our zone of genius. We'll continue
to excel, and if you give feedback, you might want
to say, well, you might want to start doing this,
something to add to what you're already doing well, and
something you should change that if you don't change it
(22:18):
now might not be a big thing, but they're going
to bother people and may detract from your zone of genius.
So the story, this person who was in my ear,
a great subject matter expert, gave an amazing presentation, but
I said, can I give you some feedback? And I
use his own language, he said, you know what you
want to continue doing your voice, it's compelling, continue to
(22:38):
deliver all that critical information, but do you know what
you might want to start doing. He says, what I says,
stand while you're giving that information, because most people sit
behind their computer. I said, when you stood, the energy
that you exuded was like ten times higher. You should
have seen the people leaning into you. You captivated them.
And he says, great, I can do that. I said, fine, me,
(23:01):
you know what you might want to change provission to
tell you? He said what they said, your hands were
moving around a little bit too much your.
Speaker 6 (23:06):
Kind because you're Italian. That's why, yes, Italian, Yes, speak
with their ends.
Speaker 3 (23:12):
Yeah again, I can't talk with my hands behind my back.
But anyway, well that's okay.
Speaker 6 (23:16):
You can speak with their ends.
Speaker 1 (23:18):
Yeah.
Speaker 3 (23:18):
Well, it helps me keep my balance and the energy out.
But it was one of those things I said, maybe
you want to ground yourself. Have a pen in your hand,
maybe one hand in your pocket. Ground yourself so it
doesn't detract from what you're doing. And I will tell
you all of this was positive. I didn't say stop
you know, throwing your hands around. I didn't say stop
this or stop that. Negative feedback is going to turn
people away from.
Speaker 6 (23:38):
Feedback exactly, exactly.
Speaker 3 (23:41):
And again, we've never given people a framework. But gosh,
by golly, this person who worked for me was finally
sought out in global capacity for their advice and their inspiration.
So giving people positive, actionable feedback is a gift to
them because you can just watch them unleash the attention.
And again, it was a major impact to the way
(24:02):
my region performed because of being able to give that
feedback to that person.
Speaker 4 (24:06):
So that is certainly amazing as well. And of course
you talk about louring the temperature elevated conversations, empathy and
patience doesn't mean by you louring the temperature, not the
air conditioning, but louring at the temperature.
Speaker 3 (24:20):
So, Mike, this is something where you know I talked
about early in this podcast, where you know I'm a
trained engineer, I'm a problem solver. Drop deb in and
she can solve any problem. But if you've been listening
to my voice, I've been told that it is very
soothing and calming, and I've had people tell me amit
chaotic situations that I listen very well with all the
(24:45):
noise and all the data being thrown around, hurry, scurry,
the sky is falling. But I wait till the very end,
and I reframe what I've heard and I deliver it
in a way concisely, this is what I think the
problem is and the approach that we need to take,
and immediately it calms the room down and we focus
(25:05):
the energy. And I had somebody say to me, this
is like ten fifteen years ago. I said, deb you
just have a way of just quieting things, lowering the temperature.
And my husband likes my voices, well, so maybe there's
something soothing in there, so for dinner. So this voice
of mine is a gift. It is my ability to
(25:26):
connect with humanity, but it is one of my superpowers
to lower the temperature, draw people in and focus.
Speaker 6 (25:34):
And certainly did as well too.
Speaker 4 (25:35):
Of course you talk about the CEOs, you know, trying
to get results, and it's been really the big thing.
What is that little secret that CEOs oh, don't really
want to share as well? It's like, you know, they
let their secrets, but what's that one little that they
don't want to share.
Speaker 3 (25:49):
Yeah, I talk about this. Thanks for asking me this.
And again, if there's any leader, any leader, I don't care.
If you have people that you're responsible for, what have you?
One of the little secrets is their pride stands in
the way they have been so successful up to this point,
and then when conditions change in an organization and all
of a sudden the customers are complaining or people are leaving,
(26:12):
they just muscle through it because they've been conditioned to.
If I just work harder and bring in more resources,
I'm going to get through this. And the best leaders
are the one that have the self awareness that, you
know what, I've exceeded my capacity and capability to do
this themselves, and have the courage to ask for help.
But the pride stands in the way. So I want
(26:32):
anybody out there if you're being faced with some challenges,
the biggest challenge is you look inside to find out
what is holding you back. Eat your pride, send it
out the door, and if your team needs you to
have the strength and courage to ask for it external help,
do it. And again, in my last corporate job, I
had some major, major quality issues and I probably waited
(26:56):
a little bit too long to ask for the cavalry.
But eventually the cavalry came in. We were successful, We
mitigated the crisis, but I think it was one of
those life lessons that might have led to my demise
and perhaps being let go from the company. Don't let
that happen to you have the courage to ask for help.
That's the secret that I think a lot of CEOs
kind of avoid or don't acknowledge.
Speaker 6 (27:18):
And of course one are some of the ways that
can ask for help without sounding a confrontational argument. You're like, yoh,
like that. It's like you get some of that in
the world these days.
Speaker 4 (27:28):
Asking for helpsch you know the best way to do it,
or the calm way to do it.
Speaker 3 (27:33):
There are so many ways in the art of using
the language is very, very powerful. So it's about removing
negativity and putting in the positivity or putting things in
the framework of risk or opportunity. Again, financial people CEOs
know about risk and opportunity. But if you don't want
to say, like, I'm scared, this is a scary place
(27:54):
right now, you might want to say something I propose
we might take a different approach when faced with this problem.
There's a big risk right now that if we keep
doing what we're we're doing, we may lose customers in
market share. Might a fresh perspective from somebody that we
know come in and take a look and maybe we're
missing something, and with that we'll have the knowledge and
insights to close any of those gaps. Now, what was
(28:16):
scary about that? It's a proposal. That's what leaders do.
It is asking for help, but in a way that
shows strength. It is sign of strength to ask for help.
And again I've made these mistakes. And that's what I'm
saying to leaders out there, because I'll tell you when
it comes to being the drop in CEO, I will
(28:37):
partner with anybody if you're in crisis or chaos, but
the smart, aware leader. If you're starting to get that
uneasy feeling in your stomach. Again, in my first chapter,
The CEO's Compass, I say, I see you looking out
the window, wondering how you're going to get through this crisis.
I propose to you, as soon as it starts feeling uncomfortable,
listen to the chemistry of the butterflies in your stomach,
(28:59):
start thinking about who can be a trusted partner for you.
So again, have the courage to ask for help and
start now before it's too late, because then it's going
to be much more expensive and damaging.
Speaker 4 (29:11):
Exactly, of course, you being the drop in CEO, I
think that's we'll start calling you from now on.
Speaker 6 (29:17):
You also have a podcast.
Speaker 4 (29:18):
We'll talk about that with Debra cuv Yellow You listen
to The Mike Wadner Show at the Mic Wadnershow dot
Com Power by sondwab CDOs brought to bioficial sponsor to
The Mike Widner Show. International Warring Out The Miamists Day,
Missing the Sweets Somist by Serena Wagner, based on a
Life of Dave including three Squizit Pains and Ken David
Soalms joined The Journey of David Amazon dot com keywords
Sweet sam A Serena Wagner back with the multi title
(29:40):
Debra Colvel the drop in CEO after this time.
Speaker 1 (29:43):
The Mike Wagner Show is powered by sonicwebs Studios. If
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(30:06):
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Speaker 2 (30:12):
Hey there, Dana Laksa here, American news anchor. Hey, let
me ask you something real quick.
Speaker 3 (30:17):
Why do you read a book.
Speaker 2 (30:19):
You're buying a story, a thought, a message, and a
good book entertains and inspires. And that's exactly what a
Missing By Award winning author me On the Zia does.
I have his book right here, and it's based on
real events with relatable characters that hook you from start
to finish. I personally love this book. It's super powerful
(30:39):
and meaningful through You can actually get it on Amazon
right now.
Speaker 4 (30:43):
The Mike Wagner Show is brought to you by Serena
Wagner's book The Sweet Sawmist, now a velve on emsoon.
This book includes thirty exquisite pintings by well known and
unknown painters and King David SOMs. The Sweet Sawmist gives
us a new perspective on his life in this book
through the songs he wrote. His time as a shepherd
in the field is where the book starts, and it
goes on to describe a complicated and turbulent relationship with
King Saul, as well as other events. It's a story
(31:05):
of love, betrayal, repentance, and more. It also offers advice
on approaching God and living a life that pleases him.
Check out the book The Sweet Sawmist by Serena Wagner,
now available on Amazon keywords Sweet Salmis Sorena Wagner. Hey, Hey,
this is Ray Powers and boy are you in luck?
Speaker 6 (31:22):
Right place? Right time?
Speaker 1 (31:24):
Tuned into the Mike Wagner Show.
Speaker 5 (31:27):
You heard me.
Speaker 6 (31:32):
Went back on.
Speaker 4 (31:32):
Author Dever called yellowt you Dropping CEO here on the
Mike Wagner's show. Great book out there at the CEO's
compass your guide to getting get back on track.
Speaker 6 (31:40):
And you also got the CEO podcast. So tell us
more about the Dropping CEO podcast.
Speaker 3 (31:45):
Oh, the podcast again. It was one of those things
that I hadn't thought about doing it when I started
my own business. I hardly ever listen to podcasts until,
like I said, I got kicked out of the nest
and I started listening to podcasts. I started while I
was listening to them saying I can still do more.
And one of them was called The Creative Warrior, and
(32:05):
I said, that's me. That's me by Jeffrey Shaw, who
has also been a guest on my show. He's written
other books since then. But it was one of those
things that I had the inspiration of one I could
start my own business. And then in that time where
I was starting to play around on LinkedIn, there were
people looking for guests to be on their show, and
I got the bug. I just love love being on
(32:26):
my toes, answering questions, providing value to the host. And
I said, I want to be on more. And I
started chasing other guests or hosts, and then it was tough,
and I said, I don't want to chase anymore. Remember
as a little girl, I remember being five years old
being on a stage singinging and dancing. Because I was
probably the most talkative and articulate person. I said, there's
(32:48):
something there. And by the way, by the way, I
don't tell this much on podcast episodes, and I'm looking
at a photo right now. My grandmother Ethel was a
radio show broadcast host sou with Seaton Hall University, and
so you seton Hall, yeah, do you know? And she
would interview interesting people. Not that she was the inspiration,
(33:11):
but I said, I want a stage. And so after
I met with one podcast host who said, depth, the
drop in CEO is brilliant. It stands out, it's different.
I went back to him because he was also a
podcast production company, and I said, I'm ready to do this.
But the interesting thing is I was getting ready to
do my first solo. I tried it once, I tried
(33:31):
it twice. I couldn't do it. And then somebody from
my network called me and I said, I'm having problems
starting this. I can't even push the button. She says, well,
what's holding you back? And I said, it's just me.
It's in my head. I want to be perfect, I
want to provide value. Well, i'll tell you. After that
person jumped in, I pushed the button, recorded my first
solo episode that aired February twenty twenty, and I haven't
(33:53):
turned back since. I've done one episode a week. I've
done two episodes a week. Guest solos. I love it.
I love it because I get to connect with amazing
people and guess what, in the process, especially when I'm
a host, I get so inspired by the people that
I meet. I grow, I get free advice, and by
the way, I have found my coaches all through podcasting,
(34:14):
and then just the fans. When somebody comes up to
you and tells you how much they enjoy boy, oh boy,
does that fuel the engine? Oh yeah? Oh yeah. So Honestly,
I don't know when this is ever going to stop.
I actually almost stopped recently because I was trying. It
was just a complex. It's a lot of work to
put together a podcast, even when you have a great team,
(34:35):
it's a bit of work if you want to do
it right. But a spark of inspiration came from my
production manager for the show, and she did something that
gave me the signal depth keep going, just keep going.
And so now I'm going to do a little bit
more solo episodes, put my voice out into the world,
taking a little bit of break from having guests, but
I reserve the right to go back to having guests
(34:56):
on my show. But it's a journey of love and
it's had so many great opportunities, and.
Speaker 4 (35:01):
I think the best part being podcast holes as well too.
It's where you create the content, you create the show,
you control the flow of everything.
Speaker 6 (35:08):
And this is like reality TV itself right there. You
see about reality TV.
Speaker 4 (35:12):
I think it's reality, but it's scripted and act out
and everything. This is a real conversation, no edits or
anything like that.
Speaker 6 (35:20):
So this is real. It's live. If a cat walks in, hey,
it's all fun. You're right there.
Speaker 3 (35:25):
So and I have forgotten to hit the record button,
oh my. And I've had gracious guests that I'm willing
to re record. I've had everything happen again, from the
dog barking to somebody ringing the doorbell to oh I
lost the video feed. We It's just it's it's one
of those things in real life. Be ready for anything
(35:46):
can happen. And but you know what, that's the fun
of it all. Doesn't have to be perfect.
Speaker 4 (35:51):
No, it don't have to be I mean back in
the old radio days itself too, that you know, you
have the doors open up, somebody that just says something
out of the blue, or it's like you know, janitor
walks in, dog barks, some sirens go off, and there's
no edit button.
Speaker 6 (36:07):
You can't go back to the dent tape. And you know,
no cough.
Speaker 4 (36:11):
Buttons or five second delays. Everything was out there back
in your early days of radio TV. It's like you
made mistake. You better learn how to get over it.
You improvise and everything else. So you think about Honeymooners,
everything is all improvised thanks to Jackie Gleeson.
Speaker 3 (36:28):
Yeah, but let's throw it back to you I mean
you asking me on I'm on the hot See what
got you into this amazing industry? I'm curious.
Speaker 6 (36:35):
Well, I'll tell you one thing I've been.
Speaker 4 (36:37):
I've been a broadcasting professional since nineteen eighty two and
this has gone away back eighteen years old and I
used to be a sports writer, was going to grow
up to be a journalist. Sports writer, you know, write
my fantacy right for the Cubs, the White Sox, the Bears,
the Bulls, the Blackhawks. But then after a while, if
writing sports, I realized that I feel like I've hit
(36:57):
the glass ceiling.
Speaker 6 (36:58):
I can't break.
Speaker 4 (36:59):
There's way to make out there that have better skills,
and I turned to broadcasting. Someone looked at me and
said that, hey, you got a great voice. I said,
bull shit, I said that, and they looked at me like.
Speaker 1 (37:12):
You know, yeah, you do, you do?
Speaker 4 (37:14):
And here I was like, I was like a fifth grader.
It was like combine mickey mouse scratching on a chalkboard.
Think about it. That was irritating. But then after aust
was like, hey, I do have something. And then after Discovery,
Discovery and people are like, hey, y'all be on radio,
and so I pursued went to Sell, Illinois and finish
up my two years. After three years at Harper College
(37:36):
and Palatini, Illinois, I worked at a number of radio
stations from Chicago, did Milwaukee, I took a break.
Speaker 6 (37:41):
And in came out to Bismarck, North Dakota.
Speaker 4 (37:43):
And then I was encouraged by a publicist on California
that to hey, want to interview people?
Speaker 6 (37:49):
And I was like, no, no, no, it doesn't fit
the format.
Speaker 4 (37:52):
I'm not comfortable and it's like a piece of missing
pulsele And finally second time, I says, Okay, what does
it take?
Speaker 6 (37:58):
You know, cost you nothing? Send it over.
Speaker 4 (38:00):
First interview with Sandy Helbert and Campboy arts like house,
fumbling the phones and nervous, sweating like crazy, and after
one minute it was like a conversation. Now, so what
I'm having here right now? This is a plain old conversation.
Two thousand guests later and here we are the Mike winners.
Speaker 3 (38:16):
That's amazing, and I hope to get to two thousand.
I'm right now at about five hundred and forty, but
God willing, I will do this. This is one of
my purposes to connect with humanity and make a lasting
impact on whoever's listening.
Speaker 4 (38:30):
And I think as well too that not only you
connect with the Drive and CEO podcast, you off the
CEO's compass your guy to get back on tracks. Out
a note book called the New CEO Playbook, Stop Chasing Results,
and we talked about quick chasing results.
Speaker 6 (38:46):
You also have the playbook up art out there and
tell us about that.
Speaker 3 (38:50):
Yeah, so it's still TDD. It will get written, but
it's again the CEO's Compass was for that CEO that
was starting to get off track, and I share a
lot of my experiences in it. Advice in the New
CEO Playbook, Stop Chasing results, start pursuing peace of mind.
I go deep, deep, deep, much more detail on what
do they need to do as leaders to be able
(39:12):
to prepare their teams to be able to perform at
their highest ability because it's that peace of mind. How
do you prepare your teams to achieve peace of mind?
It's all that work that you know it. By the way,
they don't necessarily get compensated for how much product, how
many sales, how many customers, all that I propose to
them that we measured leading indicators of people development, measuring
(39:34):
their actual performance and all of that, so the books
still got to get written. I do have a book coach.
Judy is my book coach, and she's going to help
me with the second book. It's just one of those things.
I will be honest, you and I are just having
a conversation as a business owner. I said, I want
a new website. I want to do two podcasts a
(39:54):
week with guests, and I want to do this, this
and this, and meanwhile my health is going to heck,
I've gained a little bit away and in real life,
he's put the brakes on, and I realize I'm creating
my own lack of peace of mind. So I took
a bit of my own advice. The book will still
be written. And if anybody's watching on the YouTube channel
or whatever, there is this large post it note below
(40:14):
this beautiful picture that is all the framework for the
new book. It will get written. It'll probably get written
in twenty twenty five, published in twenty twenty six. But
it's just to add on to my great insights where
I see CEOs just needing something different than what they've
been trained to do. It's going to get them a
different outcome.
Speaker 6 (40:33):
And I also just think about it as well too.
If you want a real break, just has some ice cream.
Speaker 3 (40:38):
Oh my god, ice cream fixes everything, you know, as
a mother, sometimes I always celebrate ice cream for dinner.
You know, it just you know what, there's just some
It's not just the ice cream, it's not just the flavor,
it's the whole experience around that. Again, this client, this
client that I have that makes ice cream and bake goods,
it's not just what they do, but it's the deep
(40:58):
sense of family creating those memories. So yeah, ice cream,
think about more about the memories. That's what we're trying
to do in business. Oh yes, pursuits, you know.
Speaker 6 (41:10):
Right, yeah, And of course you know, ice cream goes
with everything.
Speaker 4 (41:13):
And I remember going off for ice cream after them,
a night of being at the batting cages, the go karts,
you go play pinball or whatever, like one of those
parks and everything like that ice cream afterwards. Or if
you're or if at the fair Coney Island out in
New Jersey, which that's on my Bucke lista head out too,
or even going out to an ice cream shop in Cincinnati,
(41:33):
you know, walking on the river as well too.
Speaker 3 (41:36):
Oh yeah, we've got graders we've got UDF, We've got
ag Lamisi.
Speaker 1 (41:41):
There.
Speaker 3 (41:42):
People in Cincinnati like their ice cream, they like their sports.
We were talking about sports earlier. Again, Cincinnati is my
new home right now. A wonderful city, a big, small
city in the Midwest. I love the Midwest. But I'll
tell you New Jersey ice cream, pizza, all of those
memories are so so interesting. So yeah, Cincinnati sports. Anyway,
(42:06):
we may have gotten off track, but hey, that's what
happens on radio.
Speaker 4 (42:09):
Well well, well that's well, that's okay. It's part of
the drop in CEO podcast. And also it's not just
about business, not about results, it's what they do. It's
also special interest as well. It's not like, you know,
you're tied to your desk, you're tied to your company.
Unlike most places you're gotten in Asia Japan. All that
they to vote twenty four seven, three sixty five, maybe
(42:30):
they're leaders is like a golf outing.
Speaker 6 (42:33):
With the companies.
Speaker 4 (42:34):
So you just have that. But you know, you know,
I was I was a thing about that on a
fair watching on gung Ho that they tried with the
manufacturing callus texts. Have you guys maybe tried that, like
back in the day. It's like, you know, do some exercises,
stretch before you get to work.
Speaker 3 (42:51):
Well, nowaday it's acts, throwing and all that stuff just
to do be team building. But curious, I just would
love to throw back a question we talk about. You know,
this is so much more than just business work humans
and we have other interests. I did share a bit
before we started recording about one of my special interest
but I'm curious about you as well, outside of radio,
in this great successful career that you have, what are
(43:12):
some of your special interests? And then I'll share mine or.
Speaker 4 (43:14):
Some of the special interests I had. We had kids
in the house, We took them to tooking the ball games.
We had the Code Wizards in towns, Bobcats. You know,
being a sports fan baseball, football, basketball, hockey, and you know,
taking taking a sporting event and you know, you know,
helped help our kids at school. My wife actually, you
know you wrote the book The Sweet Sonist, and she
(43:36):
was an author put our first book and has a
book she's trying to get out, call it Trouble and
Time but about time travel. And she also stay at
home and she also you know, does some upholstery work,
like she can take a couch and a repulse her
in an hour. You know, make stresses and stuffed animals,
and you know, does a lot with clothing and everything else,
(43:56):
and also writes a little bit of music. And you know,
I saw great things. And for myself it's like, you know,
I take up some other work as well, and I
also go out and you know, just I like to
walk my dog Molly too, eight year old beagle boxer.
Loves food, loves ice cream, loves everything.
Speaker 3 (44:15):
My goodness, yes, oh yeah, and I used to enjoy
those walks as well. Our dog has passed away a
couple of years ago. But then my son David, who's
in the military while deployed in Europe, actually adopted a dog.
And so after ours had passed away, we get this
phone call from my son David, and he said, Mom,
I want to take this dog. I said, there's an
(44:36):
organization that will take soldiers dogs that adopt them and
bring them back to the States. I said, but can
you watch her for eight months? I said, okay, So
this doggie, Gabby, came to a beautiful dog. For eight months,
we fostered her, and then David was back stateside at
Fort Bragg I said, David, I said, when can we
bring the dog to you. I'm done taking care of bets, dogs, fish,
(45:00):
ferrets from the past. I said, I want my freedom back.
But she's a delightful dog. We are pet free right now.
But I do miss all those walks that got me
a little bit of exercise.
Speaker 4 (45:10):
That's a good thing too, you know, riding bikes and
boys went taekwondo, and you know, playing baseball, football, basketball,
hockey with the boys and riding bikes, walks, everything like that.
And of course I don't need to go to the gym.
I can just walk around them the block outside Bismarck.
It's like small town. You can do things without so
many people around you too, So.
Speaker 6 (45:31):
A lot of it.
Speaker 3 (45:34):
Sounds like a wonderful place, though I do. We talked
earlier about some curling clubs. North Dakota may get me.
I may get out there for curling. From when I
hear it's a beautiful state. I think my husband, my
husband was in the military and he was at Mine,
not North Dakota, back in the late early eighties out there,
and he says there's not a lot, but it sounds
(45:54):
like since then it's built up a little bit.
Speaker 6 (45:57):
It has built up too.
Speaker 4 (45:58):
And of course I've had stories where people said that
I don't want to go to minor Air Force base, No, no, no,
But then by time you get there, it's like they
meet somebody, they get married and with a great job,
and they stay in mine. So that's the best place,
you know, land of opportunities. And I think, what were
your messages right now for upcoming CEOs, current CEOs and
(46:20):
especially in this climate of uncertainty AI, you know, job
uncertain everything. What's the one message you want to get
out there right now in these times?
Speaker 3 (46:31):
Make sure you have a support system. Because you're smart
and you've been praised and celebrated for figuring things out.
But what happens when you're missing some inspiration or you
need the guidance from somebody who's been there and done that.
I struggled in my career and I didn't have a
mentor or a coach, And where would I have been
had I had somebody that really cared about me and
(46:52):
gave me the advice both good and bad, for what
I needed. So my advice for anybody, whether you've been
in business for thirty forty years or you're just moving
into those management leadership roles. Make sure you have an
external support system. It may not be a family member,
may not be some of your community. Get a coach,
get a mentor reach out to the drop in CEO.
(47:13):
I'd love to be there for you at any point
in your journey, and I've got people I can refer
you to if not me. Don't do this alone. Being
self reliant is wonderful and it could be your demise.
Get a support system.
Speaker 6 (47:27):
Double ed sword, that's how I call it, so double
ed sword self.
Speaker 3 (47:30):
Reliance exactly exactly. I mean you look at your superpower
as somebody that is a very eloquent speaker and speaks
all the time. That is their superpower. That's how they
got into those c suite leadership positions. But examine that.
Do you talk too much? Do you talk first before
listening to your people? Do a little self reflection and
make sure that you're not overusing some of those superpowers
(47:51):
because it could be hurting people and you don't want
to do.
Speaker 4 (47:53):
That right exactly, And I think that's a really good
points as well. In the meantime, where when you find
CEO's compass, where when we find the drop in CEO
podcasts and all your works at Devra.
Speaker 3 (48:04):
So go figure my website, drop in ceo dot com,
go to my contact page, reach out to me d
rp I N ceo dot com. That's where you can
find me, connect with me and many of my offers.
Speaker 6 (48:16):
We will certainly do that as well.
Speaker 4 (48:18):
We're here at the multitown Devracaviola of the Dropping CEO
here on the micro Wedness.
Speaker 6 (48:21):
Show DEVA a few more things here. What else can
we expect me in twenty twenty five and beyond?
Speaker 3 (48:26):
Oh my god, more speaking gosh, that's my zone of genius.
So I am looking forward to guesting on more shows.
I am looking forward to being on a few more stages.
I want to share my thoughts and the thoughts of
others to inspire many people. I love dropping into businesses
and working one by one with CEOs and their teams.
But I think my greater purpose is getting on larger
(48:48):
and larger stages to connect with you, get to know you,
and also share my insights so you don't have to
struggle as much. So more to come, more of deb
out on the stage, reaching to human reaching out to
humanity and people like your Mike. But Mike You've been wonderful,
a great host, and I appreciate you having me on
the show, and I hope.
Speaker 4 (49:04):
You learned something this as well too. So that's why
I like people. Do you learn from people and learn
from each other? And I think that's great.
Speaker 6 (49:12):
I really appreciate it. And who do you consider biggest
influence in your career?
Speaker 3 (49:16):
My biggest influence in my career? Oh, my god, anything.
I will just say that when I decided to start
my own business to authors Jeffrey Shaw and Dory Clark.
Dory Clark, whose works I read, talked to me about
standing out, standing out, don't hide behind, you've got something
to say, stand out and play the long game. Those
are some people that, during that journey of being my
(49:39):
own boss, I learn from and they've inspired me. And
here I am.
Speaker 4 (49:43):
That is certainly amazing. And you've got to point greatly,
and what's the best advice you can give the aim
by this point?
Speaker 3 (49:49):
Just trust your gut. Trust your gut because so often
we intellectualize things and we're taught not to feel. Are
what's in our heart and our stomach. That's your body
telling you something and it's your best friend.
Speaker 6 (49:58):
Trust your gut, right, exactly. I think that needs to
be taken seriously.
Speaker 4 (50:02):
Here with the multi talent Devra Colvill of the Dropping
CEO and also CEO's Compass your guide to get back
on track here on The Mike Wedner Show, devraah Verbi,
thank you time, you've been apps amazing, learned a lot,
looking forward having soon keeps up today, keep in touch,
lavavy back and what's your website?
Speaker 6 (50:18):
How do people contact you? Warring people purchase, check out
your book and check out your podcast again.
Speaker 3 (50:24):
Go to drop in ceo dot com dr op i
n ceo dot com to learn more about me, contact
me and find out about my book and my podcast.
Speaker 1 (50:33):
Again.
Speaker 6 (50:34):
Mike, thank you so much and thank you as well too.
Speaker 4 (50:36):
I'm looking forward having soon keeps up today, keep in touch,
lavavy back. We wish all best in Debrah. You definitely
have for great feature you.
Speaker 5 (50:43):
Thank you.
Speaker 1 (50:44):
The Mike Wagner Show is powered by sonicwebs Studios. If
you're looking to start or upgrade your online presence, visit
www dot Sonicwebstudios dot com. For all of your online needs.
Call one eight hundred three oh three three nine six
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(51:05):
To get started today, mention The Mike Wagner Show and
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Speaker 2 (51:14):
Hey there, Dana Laksa here, American news anchor. Hey, let
me ask you something real quick.
Speaker 3 (51:19):
Why do you read a book.
Speaker 2 (51:20):
You're buying a story, a thought, a message, and a
good book entertains and inspires. And that's exactly what's missing
by award winning author of Me on the Zia Does.
I have his book right here, and it's based on
real events with relatable characters that hook you from start
to finish. I personally love this book. It's super powerful
(51:41):
and meaningful through you can actually get it on Amazon
right now.
Speaker 4 (51:44):
The Mike Wagner Show is brought to you by Serena
Wagner's book The Sweet Sawmist, now a velveon Emsom. This
book includes thirty exquisite pintings by well known and unknown
painters and King David Salms. The Sweet Sawmist gives us
a new perspective on his life in this book through
the songs he wrote his time as a shepherd in
the field will. The book starts and it goes on
to describe his complicated and turbulent relationship with King Saul,
(52:05):
as well as other events. It's a story of love, betrayal, repentance,
and more. It also offers advice on approaching God and
living a life that pleases him. Check out the book
The Sweet Samers by Serena Wagner, now available on Amazon
keywords Sweet Salamis Sorena Wagner.
Speaker 5 (52:22):
Thanks for listening to The Mike Wagner Show powered by
Sonicweb Studios lisit online at Sonicwebstudios dot com for all
your needs. Mike Wagner Show can be heard on spreak As, Spotify, iHeartRadio, iTunes,
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(52:44):
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