The Current State of Dental CE and Events

Casey and Jarrod, the dynamic duo of dental knowledge and entertainment, reunite once again to deliver the latest and juiciest updates from the world of dental continuing education (CE) and events. With their unrivaled passion and expertise, they dive deep into the industry's hottest topics. Brace yourself for an exhilarating journey as they take you on an unforgettable adventure through the captivating world of dental CE and events.

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Episode Transcript

(00:03):
Hello, everyone, Welcome to theMillionaire DENTNIS Podcast, brought to you by
Four Quadrants Advisory. On this podcast, we break down the world of dentistry,
finances and business practices to help youbecome the millionaire dentist you deserve to
be. Please be advised we dospeak with an honest tongue and may not
be safe for work. Hello andwelcome. This is Casey Hires back at

(00:26):
the Millionaire DNNIS podcast in studio withco host Jared Bridgeman. Casey, how
are you good man? Got somegreat clients in from the Upper Midwest Wisconsin,
I believe. Yeah. Yeah,what do you call cheese country?
Cheese cheese land. Awesome partners,great, great folks. Yeah, even
though you can't suit to the mic, that's why we're all dressed up.

(00:49):
I am dressed up and it alwaysmakes me feel a little nice. I
hate doing it in the morning,putting on the full suit, but once
you're in it, you know it'sas game time. I'm gonna sound old,
but people look like hell today inpublic, generally speaking, Pajamas apparently
go for for clothes. When Iwas younger, there was something called Dress
for Success Day in like thirty,fourth and fifth grade, and you would
dress up and you would feel goodabout yourself because you look nice. And

(01:11):
ye, man, I I won'tleave the house unless I've showered and I've
been dressed. My my wife willgo and pajamas, like down at the
gas station or something like that,and I'm like, no, no,
I'm gonna take a shower first.Yeah, that's aggravated with me about it.
There was a great clip in TinaFey and Alec Baldwin. What was
that. Yeah, he's in atuxedo and she's like, aren't you a

(01:33):
little over dressed? And he looksat her and goes, what am I
hill Billy's after six? Like,of course I'm gonna our a texedo.
Anyway, I'm not sure how wegot there. You look great, Yeah,
you look fine. Young kids looklike, hell, there's there's our
show. Yeah, you know,let's let's report some things from the dental
community that we have noticed, observed, had conversations about, let's let's do
one of those. Recently, wewere a part of a state association kind

(01:59):
of a con and it wasn't reallyas well attended as all parties involved had
hoped. Not all dental shows arecreated equal, right, right, And
I think it's a tough feeling.It's a tough thing. But one of
the things that you and I hadtalked about at one point was is it
harder to attract people now to theseshows because of things like the Internet where

(02:23):
people can hyper focus and find thethings they want without having to stay in
line. Well, that's a goodpoint. Younger dentists now have more options,
yea. Right. Used to ifyou wanted to get a good deal
on product or get ce well,gosh, going to your state show was
a really good way to do that. And now people have a lot more
options, the younger dentists. Theyalso have more head ones. We can

(02:45):
get into that, but I cantouch on that not all shows are created
equal. What's the big draw nowis it would it be like the guest
speaker, possibly, like if theymaybe they lopped in some sea level,
you know, celebrity. There's alot of layers to it, right.
You can talk state meeting, youcan talk regional or national, but really
it's the internal organization. I mean, I've gone to enough of these hundreds

(03:06):
and hundreds of them where some ofthem you know they are organized well there's
there's clarity, there's good planning.It's just it's run like a well oiled
machine. Others. I joke,there's a lot of state meetings that I
think my fourth grade science fair wasbetter organized and better better attended than some
of these state meetings. And Igo to other state meetings and they are
more like regional meetings. They're incredible, And I think the internal organization and

(03:31):
communication is really the first domino.Well, and I think, and this
maybe does not pertain as much toowners and dentists out there, but it
feels like sponsors sometimes are the peopleexhibiting there or whatever. It can be
an afterthought. They worry about theother things, and then that people who
are actually helping pay for the wholeevent are kind of well, that's that's

(03:53):
the hard part, right because likein the in the good old days or
the old days, you would goto shows to get a deal. Well,
now you don't have to. Butyet these shows rely on industry too
as revenue streams to make it happen. Right, they're at really nice resorts
or venues or things. But yeah, we do more speaking and presenting of

(04:15):
cean than anything. But some ofthe shows where maybe we'll talk to some
exhibitors, or maybe we'll set upshop every now and again just to get
more feedback of anything. But there'ssome frustration because the shows need the revenue
from industry, but industry seems tobe more and more frustrated in this content
at traffic whatever you want to callit. To talk to some some people

(04:38):
from maybe some of the larger companies, and they've just said, man,
this we're just doing these meetings becausewe've allotted for it, but we're getting
very little out of it. ThenI'll go to somewhere like the director is
literally apologizing to people because it's poorlyattended. Others they're grateful that it's vibe,
it's culture, the whole thing.But yeah, that's a that's a

(05:00):
big one is shows and why aren'tthey? Why are they well? And
you know, touching back on possiblymaybe the younger crowd not feeling the need
to go to shows as much.But it's an odd flip because we've noticed
there's been a big drive among youngerdentists comparatively for starving for that success.

(05:20):
So we were talking about this beforewe hit record. We are seeing a
lot more younger dentists younger, let'ssay, in your thirties, as an
owner, having a real drive towant to get it right earlier. And
one of our hypothesis or right,what's another as theory. One of our

(05:41):
theories was, and we've heard we'veheard heard this from industry, but a
lot of younger people maybe they'll owntheir practice and five of their friends said,
I'm gonna go work at a dsoI'm gonna my income is gonna be
solid and I don't have to dothe business side. And so now that
that exists, I think younger peopleare wanting to either prove their peers wrong,

(06:02):
classmates wrong, or they're they're justbeing driven earlier to think about that.
Could you compare it to almost tolike big box stores. How now
there's you know, over the lastfew years, it's been more of a
resurgence and smaller locally owned stores,restaurants and things like that kind of coming
back in fashion. Compared to aWalmart in every town, they're kind of

(06:23):
the same thought. Probably maybe someof these younger folks are wanting to buck
that trend and not go with alarge corporation. Maybe I've not considered that
I don't know. That's kind ofthe people, like the people I've talked
to, the younger ones, becauseI asked them. You know, normally
people waiting they're forty five or fiftybefore they want to master the business and

(06:45):
financial side of dentistry because they thinkit's just gonna all work out, or
because imposter syndrome or whatever your worldviewis on mastering something you're not trained in
as a practice owner. But Ithink one of the big motivators is and
this could be a good thing.The DSOs out there, there's an alternative,
and so the people that want totake the risk and they want to
own their own practice, they wantto get it right, and there's maybe

(07:08):
more of a challenge or a desireto do so versus well, everybody owns
a practice, nobody really talks aboutwhat's wrong. And then you wake up
one day and you go, shoot, I'm not in position. I get
to get this right now. Peoplego, screw this. I want to
prove my buddy wrong. Who's givenme the middle finger because I just took
on more debt to own my ownpractice. That's my theory and see potentially

(07:30):
results, larger results, faster,like I want to be able to enjoy
my money while I'm able to versusworking till I'm eighty and then not having
any money anyways. Yeah, no, there's that's interesting. You know some
other headwinds. I think a lotof younger dentists they have a lot of
I call it too many cooks inthe kitchen and so a lot of times,

(07:53):
again this is coming from speaking topractice owners. Young practice owners.
Maybe they'll have family who are successfulon entrepreneurs, but it's not in dentistry,
and so sometimes they'll just say,you know, scale scale, scale
it bit of grow, grow,grow, multiple, multiple multiples, and
so they're hearing that influence right.Or or they have different consultants who there

(08:15):
there's good ones and battlements, buta lot of consultants out there they almost
like to have they almost promote codependencewith some of these folks. In terms
of these you need to be onthe consultant themselves. Some of what we've
seen and some of what have beenshared to us is that you know,
there's practice management and consultants out therethat there's fine, there's a place for

(08:37):
it, and it's good, butsome of those have to create an almost
codependence so that they keep getting paid. But yet maybe the practice, the
numbers, the income, the overhead, the situation here on this podcast.
If it wasn't for me, you'dbe in here talking to yourself. You
know what I mean? You justneed me. I get it, I
get it. But no, there'sthere's cold potentially codependence. And so a

(09:00):
lot of young people are getting alot of advice from friends from family who
maybe are successful and outside of dentistry. So that's interesting, and there's they're
not doing it out of any kindof spite, like they really do think
the advice they're giving is worth theshit. Maybe I don't hope there's no
saboteurs in this, but again,you know, headwinds and options and what
younger people are facing. I thinkthat corporate dentistry and DSOs have changed the

(09:26):
landscape a little bit, and youngerpeople want to get it right faster,
which is admirable, but they alsodon't know how to zigger zag sometimes right.
They may have an uncle that crushesit in real estate, and they
might have a friend that is aWall Street czar, and they might have
a friend that's a in a DSO, and so they don't actually have somebody
who has a similar business scenario.But they're getting a lot of advice from

(09:50):
different areas, which is good aslong as you can what distill that advice
down. It's like getting dating advice. No, here's my buddy, it's
been single for twenty years. WhenI give advice, here's a guy who's
been married for t years. Like, nobody's in that situation, the same
situation as you. Interesting, I'mfalling. I'm following that analogy. I
was over too. I didn't wantto say anything. I wouldn't tracking with
some of the other ones. Mygoodness, I'm but but no, that

(10:13):
wouldn't make sense. I used toask older men all the time advice on
a whole bunch of things, butwomen in relationships, and I would love
getting all those opinions, but Iknew that I had to take their all
their good, bad and head trashand distill it down for the good.
So you get an old divorce guy, you get an old married guy,
you get a middle aged guy,you get a single guy. You get
all the advice you can. Thatwas helpful for me, but you have

(10:35):
to distill it down for what's bestfor you. And you never came to
me which is a shame. Ilove Guru, not the Mike Myers movie.
Well, and another thing we askyoung Dennis is what's your vision for
your practice? And a lot oftimes they don't get asked that, and
it's really important again, what isyour vision for your practice? Where do

(10:56):
you want to go huge? AndI think that's something that we just need
to do in every business and personalyou know situation. You know, you've
got what you think a practice shouldbe and what you should be doing,
but does that mean that's that's fulfillingyour vision or what you're seeing your end
goal of being well? And thenwe get into an insurance conversation of right,

(11:16):
you want an insurance shop. Well, if it's a startup, it's
a good way to market, butthen you have to pull back. Some
have a fee for service like that. There's a lot that goes into that.
But take the time. I meanwe board, we asked, so
we asked that a lot, though, what do you want? And they
go, huh, nobody's ever askedme that. And it's like you've owned
your practice for four years and you'renot sure what your vision is of your
practice, And instead people are tryingto make decisions that you know, lower

(11:37):
overhead and help their income, butthen they find themselves just busier. They're
busier, and it's just a constantreactions reacting to, oh, shoot,
my overheads too high, let's hyperfocus on that, and then letting other
things fall to the side. It'sit's like when I used to play a
lot of chess. I would playwith my uncle who was like a state
champion in college, and I playedhim and he's like, you play too

(11:58):
reactionary. You're two defensively. Ohyeah, I would always react to what
he was doing and not doing myown moves. Oh yep, that was
it was really smart. I neverdid figure it out, but I learned
that that phrase. Yeah, Ilike that. I guess this is called
the kitchen sink talk. Today wehit on a few things, but every

(12:18):
now and again, it's nice tojust report back from the dental industry.
And again, not all shows arecreated equal. Younger people want to get
it right. Man. They've gota lot of influences and sometimes it's hard
to know. But listen. Ifyou want to hear more from from Casey
or some of our other speakers,make sure you go to four quadrants Advisory
dot com slash events. We're gonnabe in probably your area pretty soon.

(12:39):
I know we're coming to Houston andCharlotte and the Chicagoland area all very quickly.
We've got blogs, we've got olderpodcasts. You can go through and
think about how how great I am, you know, especially there's a lot
of dental resources. There's all kindsof stuff out there, all right,
Casey, I appreciate it. That'sall the time we have today. Thank
you to our guests for their insightand for sharing some really great information,

(13:01):
and thank you to you the listenerfor tuning in. The Millionaire DNNIS podcast
is brought to you by four QuadrantsAdvisory to see if they might be a
good fit for you and your practice. Going over to four Quadrants Advisory dot
com and see why year after yearthey retain over ninety five percent of other
clients. Thank you again for joiningus, and we'll see you next time.