August 16, 2023 • 29 mins
Heather Birks, executive director of the Broadcast Education Association (BEA), shares insights on the current batch of media students embarking on their final year of college and getting ready to enter the workforce. Hear what they know, how they learn, what they’re looking for from employers, what motivates them and how you can showcase your company to them and recruit this new generation into broadcasting.
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