The PR Pace Podcast

The PR Pace Podcast

If you love the media -- then The PR Pace is the podcast for you. Brought to you by Pace Public Relations, an award-winning PR firm based in NYC, founder + host Annie Pace Scranton will break down each week the biggest news stories through a PR lens. We'll also bring you ground-breaking interviews with entrepreneurs who have successfully leveraged the media to enhance their career, plus, an inside look at how it all works by talking to real journalists and producers.

Episodes

July 8, 2024 43 mins
This week we have two fascinating conversations. We start off with author Kelly Campbell; they are the author of the new book "Heal to Lead." Oftentimes we think about healing to better our personal lives, but the same process can be applied to your professional life as well. Kelly is a leader in this particular space and the interview will definitely leave you with a lot to think about! Daniella Gray also stops by. Daniella is a N...
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Start your week off with some health & fitness inspo, courtsey of Pace PR Client, Anna Kaiser. Anna, a professional dancer, has built her career off of creating fitness routines that actually work and are FUN to boot! With a celebrity clientele that includes Kelly Ripa, Shakira and Alicia Keys, she's introduced her at-home program so you can get STRONG all in the comfort of your own home. Rachel Tavel also stops by and talks ab...
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The American Dream is something we all have heard about ... but that American Dream is not necessarily equal for all. Enter Joe Cecala, founder of the Dream Exchange, the soon-to-launch new stock exchange, focused primarily on minority-owned businesses. Rachel Woodall, Executive Producer at Cumulus Radio in Chicago, also joins to talk about her day-to-day routine. 
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April 17, 2024 46 mins
Guess which American city holds the most PhD's per capita? Not NYC, not SF ... it's Huntsville, Alabama and that's just the tip of the iceberg about interesting facts happening in this fine American city. Lucia Cape, SVP of Economic Development in the Chamber of Commerce, joins us to talk about why this city is thriving, in part due to their investment in music as an economic growth tool. Anna Staropoli, freelance writer and editor...
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Everyone's favorite day is almost here -- Tax Day! Just kidding. But when you're lucky enough to work with the wonderful Karla Dennis, tax attorney and small business advisor, you're always in good hands. Karla shares her amazing entrepreneurial story with us + how the media and PR has helped her career so much. Personal finance reporter Mary Beth Eastman also stops by to share with us her best tips for working with publicists. Enj...
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This week, we interview Dr. Nina Cerfolio, a psychiatrist with a new book out called Psychoanalytic and Spiritual Perspectives on Terrorism. We talk about this terrible reality we're all dealing with, and how, through her work and in writing this book, she offers tips and techniques for using spirituality to cope with terrorism. Next up is Geovany Dias, a reporter with WFTV in Orlando, Florida, who shares his international backgrou...
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February 29, 2024 45 mins
How important is Wikipedia in the PR world? Luckily we brought on the person who wrote the book on that very topic! Rhiannon Ruff is the author of "Wikipedia & Crisis Communications" and we explore and break down the evolution of Wikipedia; how important it is for your clients; and how to navigate the clunky and laborious process of editing a page. Terri Huggins Hart, freelance journalist, also joins this week where we talk abo...
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January 31, 2024 55 mins
I love this episode so much! Our first episode is with PPR client Andi Cross, who founded + runs Edges of Earth, a two-year global diving mission driving awareness to ocean conservation. Andi had a very successful corporate career in NYC and successfully did the pivot of all pivots when she launched EOE. I know you'll be fascinated hearing about it. Also joining us is Ruksana Hussain, who is the publisher and editor of Traveler and...
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January 18, 2024 28 mins
Fox Business anchor, host and reporter, Cheryl Casone, is our honored first guest of the new year. Cheryl is a trusted source on many aspects of finace and business, including real estate ... she hosts her own show, American Dream Home, on FBN which if you haven't already, you need to check out! Cheryl talks what this year will hold, including -- her prediction that interest rates will drop (yay!). Happy New Year!
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December 19, 2023 37 mins
Thanks for checking out our last episode of 2023! We end on a high-note with two great interviews as we dive into the world of legal PR. Amanda Bronstad is a reporter at Law.com and she recently interviewed our client, mass tort attorney Mikal Watts. Do you know the difference between a mass tort and a class action lawsuit? Me neither, til this episode - it's interesting! Next up is Leonard Scheiner, Principal at Geek Haus, which w...
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This week, my good pal Frank Morano, radio show host on 77 WABC here in NYC, stops by for such a fun conversation. We agree- talk radio is alive & well, despite all the many changes and challenges the media lanscape is facing. Our client, attorney Eric Richman, kicks off this episode by sharing a bit about his practice and how PR has benefitted his business.
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If you like politics -- this is the episode for you. First up is PPR client Lindsey Drath, who is the CEO of the Forward Party, a new political party and advocacy group dedicated to rethinking and reworking our broken political system. Lauren Jessop, political reporter, also stops by. She recently profiled the Forward Party and we learn all about her sourcing and reporting style.
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October 4, 2023 48 mins
In this episode, we discuss marketing the marketers! We start off with our client Bridgit Wallace, VP of Business Development at NOVUS Media, an independent media planning and buying agency. Kristina Monllos also stops by. Kristina is the Senior Marketing Editor at Digiday and she talks to us about what her day-to-day is like and how she prefers to have actual phone chats with sources. Hope you enjoy!
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August 23, 2023 37 mins
Just in time for the first GOP debate in the 2024 presidential election cycle, we have an episode chockfull of political PR to get you ready for the political year ahead! Kaivan Shroff is a PPR client, political pundit, millennial lawyer and all around great human. He talks about how he got into punditry, his experience working in politics and for thinktanks and his take on how TV news and the media present their political coverage...
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August 8, 2023 52 mins
This episode starts with a great interview with Pace PR client Stacey Kovalsky, who runs comms for USPA Global Licensing Inc. We've worked together over the years to promote USPAGL through their iconic brand, U.S. Polo Assn.

Next up is Jene Luciani, a prolific writer, author and brand ambassador, known as the Bra Expert! We talk about how much the media has changed, what's to come and her best tips for working with publicists.
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Who doesn't love New Orleans? The food, the music, the fun ... all reasons why so many of choose to vacation there. But what about doing business down there? Or moving there to start a business? Our client, Greater New Orleans, Inc, focuses on business + economic development in the Big Easy and today SVP of Comms Matt Wolfe joins me to discuss all of the many reasons folks should consider Nola for their business (think: tax incenti...
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Everyone LOVES a completed renovation ... but the process of sourcing + planning a reno (forget about the cost!) can make you want to take a big ole nap before you even begin. Enter: Block Renovation, your one-stop-shop for streamline, easy, cost-effective and beautiful home renovations! I caught up with Mike Conti of Block Reno to discuss our work together in the PR Space. Also stopping by is Dan DiClerico, who is the Director of ...
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A special episode of the PR Pace podcast is here this week, as we honor our military and veterans in this episode. First up is Amber Capone. Amber is a co-founder, along with her husband Marcus, of VETS: Veterans Exploring Treatment Solutions. They both advocate for the use of medically-supervised psychedelic treatments for veterans struggling with PTSD. Amber shines a light on their work and the hardships that military wives and p...
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This week, PPR’s Business SVP Rose Levy takes over the podcast for a show dedicated to sustainability. First up is Liz Kneebone who runs the Climate Practice for the ANA’s Global CMO Growth Council - one of PPR’s favorite clients! They chat about why CMOs are uniquely positioned to lead businesses in their sustainability efforts and what the Global Growth Council is doing to guide the industry in the right direction. Hint: having t...
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This week we are so fortunate to be joined by Alexander Lee, who covers gaming and esports for Digiday. To say I learned a lot would be an understatement! Alex is an impressive reporter and we talk pitching, the future of AI in journalism and the massive industry that is esports. Pace PR client Smarterverse is first up -- sharing how they are revolutionizing and owning their own slice of the metaverse.
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