[132] 22 Tips to Help You Avoid Costly Mistakes With Your Email List

Whether you’ve been building an email list for a while, or still haven’t even collected that first email address, there is something for you in this episode.

Among the topics we discuss:

• 6 reasons why you should build an email list to complement your podcast
• 8 different ways you can use email to deliver valuable content to your audience
• 3 questions to ask yourself to determine which type of email content you should produce.
• 5 rules of thumb to follow when setting up your email list (or reassessing it)