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October 2, 2025 6 mins

This fall marks a turning point for public-media outlets across the country. As of Oct. 1, federal funding for PBS, NPR and their local stations stopped. This $1.1 billion cut — a directive from the Trump administration — triggered widespread job cuts, restructurings and closures of hundreds of outlets across the country.

Radio Milwaukee is a public-media station, and as we begin our fall membership drive, we’re feeling the impact — as are our sister stations across the state, like WXPR in northern Wisconsin.

In this episode of Uniquely Milwaukee, host Kim Shine talks with WXPR CEO and general manager Jessie Dick about the impact of funding cuts, the value of public media – especially in rural communities – and how they’re staying proactive.

Radio Milwaukee’s Fall Membership Drive goes through Oct. 10. You can donate now, and also reach out to us any time during the year to become a volunteer or to collaborate. 

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Episode host: Kim Shine

Uniquely Milwaukee is supported by our Radio Milwaukee members and sponsored by the Milwaukee Public Library.

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