UN-Market Your Business

UN-Market Your Business

The UN-Market Your Business podcast was born out of necessity. I saw a need for entrepreneurs to have access to effective ways to market in this new, digital economy and decided to do something about it. Gone are the days when the only options you had to market your business were expensive magazine ads and cold calling the yellow page directory. Although those tactics still work, they’re so last century. You’re about to learn tested, tried-and-true marketing techniques you can apply and master; ones that feel authentic instead of salesy; strategies that are true to who you are and how you want to present yourself to your ideal clients. Join me every Thursday at 1:00pm EST to discover out-of-the-box, beyond the box, maybe there never was a box, techniques and strategies to assist you in attracting your ideal prospects and turning them into clients.... Show More

Episodes

November 7, 2019 22 min

In less than 3 weeks you'll come face-2-face with the biggest and most wide-spread income opportunity ever -- the Black Friday Experience. That's what I call it anyway. Because there's 5 days of free-flowing spending going on and your list needs to be ready. Today, I'll tell you how to do it.
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If your website isn't Black Friday ready, use my 2-hour Web Design Special to get...
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When a for-profit company aligns with a not-for-profit, or non-profit organization what happens? A WIN for both and it's called Cause Marketing. I talk about it in my book, UN-Market Your Business: 10 Ways for Savvy Entrepreneurs to Stand Out, Stop Struggling, and Start Profiting. When you attach your business to an organization you believe in, it makes for a great opportunity to promote the cause and for the light to shine on ... Read more

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Since September is collaboration month, I want to share with you how to find the right collaboration partners. It's very important to be Yoked - as the Bible says - with the right person who has your best interest at heart and you feel the same towards them. Take it from me, I've worked with the gamut; from someone who started out on fire but fizzled out to an overbearing yet underwhelming partnership that I couldn't wa... Read more

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September 13, 2019 35 min

As the saying goes, whether you think you can or you can't, you're correct. Why does this saying ring true? Because you have everything you need within you to succeed and it's your choice whether or not to activate it. It all comes down to your thoughts and how you control them. Because mindset IS everything. As we move forward to the end of the year and the beginning of the last quarter of the year, I want you to take ... Read more

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September 5, 2019 23 min

The last couple weeks have been rough for me and apparently some of my colleagues as well. No less than 4 of my closest BizzBuddies have said to me that they're tired and thinking of quitting their business. Oh No! And then it hit me. What is going on? Today, I'm addressing this situation head on. Here's what to do when you want to quit, listen in.

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SEO has always been one of those subjects that use to make my head hurt just saying the words. But I'm the kind of person who loves a challenge. When something seems impossible, too much to think about,or insurmountable . . . I'm like a firefly, I head straight to the light. (If it's what I want to conquer)
So today, come along with me as I teach you how to land on Google, Page ONE!
If you're struggling wi...
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Your story: how you got started, what obstacles you've overcome, how you do what you do and why you do it, is what connects you to your target audience. You want to share it with them to inspire and motivate them and get them to work with you. However, what you don't want to do is scare them away by telling too much. On this episode, we're talking about how to share your story without telling it all.
Stay in the kn...
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August 3, 2019 21 min

Sharing is caring, as the saying goes. Today, we're talking about sharing your story. And of course when you share your story, you're showing your audience that you care about them and their problems and you are making it known that YOU are the one to solve those problems.
But exactly how does that work? That's what we're talking about today, how to market and get clients while sharing your story.
Before w...
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If you can't be found, you can't sell. Keywords and keyword phrases are the cornerstone element that lead potential clients to your homepage. More eyeballs on your content mean more opportunities to sell and welcome new clients.
In this episode, I'm breaking down the world of keywords and why you need to be using them.
Check out my new post, Blog Promotion Tips: How to Get More Traffic.

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No sales, no business. If you want to know exactly how to build an audience that buys from you over and over again, you're in the right place. Today, I'm sharing my step-by-step method how to do it.
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If you are striving to create your first or next $10k Month, join me each Tuesday at 10am EST in my Facebook group for the ultimate training experience that sets your marketing on FIYAH!
<...
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Lougenia Trailblazer Rucker doesn't back down from a challenge, but going in front of a live audience, on video was not something she looked forward to. That was January of 2017, but today, she conducts multiple Facebook Lives each week and is just coming off a successful webinar series where she tripled her audience and her list. Did I fail to mention that she made some money too?

All of this awesome goodness came a...
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