WLTYAC: A See & Shop Exclusive | Alitura ft. Founder/CEO Andy Hnilo

This week we have another See & Shop Exclusive brought to you by WLTYAC & HTMTA! Today’s inspirational guest on the podcast is Andy Hnilo of Alitura Naturals.

Andy is a former division 1 athlete, actor/model turned entrepreneur after a tragic accident that almost took his life. Attempting to cross the street in 2011, Andy was struck by a westbound heading Land Rover and then run over by an eastbound heading Toyota Tundra. He sustained a shattered jaw, 7 broken ribs and a collapsed lung. Unrecognizable, jaw wired shut and nubs for front teeth, Hnilo was looking at what should be a long recovery and an end to a promising career in the entertainment industry.

For MOST people.

Grateful to be alive, Hnilo channeled his perspective and looked at his situation as a blessing and began each day with a healthy routine that quickly brought results in his recovery but more importantly, Hnilo found his creative outlet in creating a ‘meal’ for his damaged skin. A heightened awareness of cosmetic ingredients and the importance of using clean ingredients quickly led to Hnilo studying skincare ingredients and how to heal scars. Turning his bedroom into a lab, Hnilo used himself as his biggest science experiment that quickly led to a podcast appearance on Dave Asprey's bulletproof radio. After such a great response and demand for the product that he created to heal himself, Asprey invested and partnered up with Hnilo and Alitura Naturals was born!
Now his award winning products are shipped to over 80 countries.

Alitura is Latin for feeding and nourishing, your skin is your largest organ, you will find out on this episode why Hnilo is so passionate about sourcing only the most effective, pure ingredients for his products.