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February 13, 2025 8 mins

About the Guest(s):

Isaac Carter is a seasoned professional with over 20 years of experience as a data architect. Along with his expertise in coding and technology development, Isaac is committed to fostering innovation and supporting tech startups. He works closely with Vanny Maltez Navarro, who has a robust background in legal and finance sectors. Together, they have championed numerous tech startups to success through their involvement with Code Launch events, bringing extensive technical and business insights to the table.


Episode Summary:

In this empowering episode of the "Who You Know Show," host Trevor Houston delves into the world of tech startups with guests Isaac and Vanny, renowned champions at Code Launch 2024. The episode sheds light on the critical issue of product market fit, which is often the pitfall for many startups, reflecting on how 40% fail due to this oversight. Isaac and Vanny introduce their strategic approach to guide startups towards market success by focusing on market needs and not just technology.

As Isaac and Vanny share their experiences from the world of startups, they underscore the importance of balancing technological innovation with strong market strategies. Utilizing their backgrounds in data architecture, legal, and finance, they mentor new businesses to align their product offerings with market demands. With insights into how they have helped tech startups innovate and adapt, listeners are treated to fascinating stories of innovation, mentorship, and success. Coding expertise combined with a strategic business mindset is what Isaac and Vanny offer the next generation of tech leaders, proving that with the right guidance, startups can become economic powerhouses.


Resources:


Chapters:

(0:00) Empowering Startups Through Market-Focused Tech and Business Coaching

(2:28) Balancing Technology and Market Needs in Startup Success

(4:43) Flexibility and Adaptation in Startup Success

(6:46) Empowering Tech Leaders and Creating Opportunities in Central America


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