Once Upon a Project

Sensory design expert Russell Jones sits with AJ to explore the fascinating world of multisensory design in the built environment. Learn how Russell and his team transformed the iconic John Lewis & Partners department store into a testbed for sensory innovation, balancing the needs of neurodiverse visitors, enhancing brand experience, and creating environments that are both immersive and inclusive.

Russell's eBook: Desi...

Explore the powerful connection between design and neuroscience with Suchi Reddy an NYC based architect, designer, and artist. Discover how design can influence our emotions, well-being, and human connection through compelling stories and innovative projects. Suchi shares her journey from architectural practice to art installations at Salone del Mobile and discusses the groundbreaking work in neurasthenics. This thought-pr...

Dive into the world of color with one of host AJ Paron’s design heroes, Laura Guido-Clark. Laura discusses the psychology of color, its impact on our lives, and how her company, Love Good Color, leverages this knowledge to transform spaces. Learn about her inspiring work with Project ColorCorps, where she brings vibrant transformations to underserved communities, creating environments that reflect joy, belonging, and empow...

An expert in inclusive environments, Steve Orfield, President at Orfield Laboratories, Inc., offered up the quietest room in the world to record this episode. Host AJ Paron and Steve discuss their collaboration on a groundbreaking project for Fraser, Minnesota’s leading autism treatment provider, focusing on creating scientifically designed, peaceful spaces for individuals with autism. Discover how science and empathy come...

Wild, ambitious projects can be done — or they can be epic.

Neil Ferrier, founder of the design firm Discommon, chose the latter when his team took on the ultimate challenge: designing and installing a 48-foot-long sculpture of the Concorde, suspended inside a London restaurant.

Ferrier shares what it took to bring his firm’s largest project — in both size and scope — to life. The intricate feat of structural engineering was...

AJ Paron sits down with designer Yinka Ilori at Neocon! They discuss Yinka’s vibrant, joyful, and award-winning collaboration with Momentum Textiles and Wallcovering, his journey from furniture design to becoming an acclaimed multidisciplinary artist, and how his Nigerian heritage influences his use of bold colors and patterns. Yinka shares insights into his creative process and the importance of making spaces that evoke h...

This is a special edition episode! We're joined by Gene Wilson, the Vice President of Merchandising and Vendor Management at Room & Board.

Explore a groundbreaking initiative in sustainable design as we learn how Room & Board, a pioneering American furniture company, transforms discarded wood into stunning heirloom furniture through their Urban Wood Project. Discover how this line of products prevents waste, create...

David Shove-Brown, co-founder of //3877, a D.C.-based architecture and design firm specializing in hospitality, shares the story of one of their most challenging projects—a historic building turned restaurant that they redesigned not once but twice! Learn how //3877 balanced the unique challenges of working within a historic structure while creating a vibrant dining experience and how unexpected events like an earthquake c...

Join host AJ Paron in an enlightening conversation with Jennifer Kolstad, the Global Design and Brand Director at Ford Motor Company, as they delve into the fascinating world of design and its profound impact. Despite her limited background in healthcare design, Jennifer spearheaded the six-million-square-foot Kuwait Children’s Hospital project with HKS. Together, they explore the intricacies of this ambitious endeavor and...

Big business means a big office. For Boston Consulting Group’s Canadian HQ in Toronto, HOK Canada was the architecture, planning, and engineering firm for the job. Regional winner for the Best of Canada Design Awards for Shaw Contract 2023, Caitlin Turner, project lead and Director of Interiors at HOK Canada, discusses how the project became such a success with host AJ Paron. From tenant-improvement fit-ups and c...

If you ever find yourself in court, you’ll hope it’s this family circuit in Orlando, Florida. Designed by Jose Jordan who comes from an architectural family and is a current Principal at DLR Group, his scientific approach to architecture with a focus on tactile materials has led him to this niche of civic architecture. Host A.J. Paron shares a personal story that helps hammer home the importance of Jordan’s design ideas, l...

This might be the one sex shop you can walk into with your mother and not feel awkward. When given the brief to design a SoHo storefront for Contact Sports, an elevated and experiential sex and wellness destination, Madelynn Ringo was obviously intrigued. As the founder of her NYC-based eponymous design studio, working with Contact Sports’ founders Justin and Chelsea Kerzner was a match made in heaven, two disruptive and c...

Hear the story behind designing a 1-million-square-foot Nike World Headquarters building that set out to change and inspire how a legacy brand and thousands of employees work. Nita Posada, a partner and director of interior design at Skylab Architecture, explains the multi-faceted functionality of the monumental Serena Williams Building. With “Phenom, Warrior, Muse” as the guiding design principles inspired by the legendar...

Coast-to-coast, designers are figuring out how to get the workforce back into their offices by implementing innovative concepts that are still conducive to productivity. In this episode, learn about two projects that took creativity and thoughtfulness to the next level. In New York City, landscape architect Hank White of HMWhite has put a timber forest on top of the iconic Radio City Music Hall, realizing a dream that was ...

Where hip-hop and design intersect, you’ll find Michael Ford. Learn what sparked the discovery of this seemingly unlikely connection and how a childhood interest in car design fueled an expansive, unique career for “The Hip Hop Architect.” Tune in as Ford, who also founded the Hip Hop Architecture Camp for underrepresented youth, dissects the intricate elements of hip-hop music and culture that inspire textiles, buildings,...

When Josh Rubin and Evan Orensten met twenty-five years ago, did they ever imagine their partnership would result in the inception of the iconic media brand COOL HUNTING? This episode offers a glimpse into their journey of evolution at the intersection of the internet, content, and design—not to mention the twenty-year partnership of the men behind the helm. Explore the captivating world of digital design in our latest epi...

When SmithGroup submitted a crazy idea for a design competition from the City of San Francisco, they never thought their futuristic public toilet kiosks and street furniture would be selected, let alone that they would need to be realized. Working with the City of San Francisco and JC Decaux, principals Bill Katz and Tyler Krehlik turned the stigma of public toilets being dirty, unsanitary, and dangerous on its head to add...

Amy Mays, Interior Design Director at HDR, describes the eye-opening experience of working on the NYU Oral Health Center for People with Disabilities. With spaces that provide quality care for people with physical and cognitive disabilities lacking, the HDR team created an environment that goes beyond ADA standards, providing patients and their families with choice, control, and accessibility—experience how this project re...

Sequoyah Hunter-Cuyjet, Vice President of Determined by Design, describes the impact that design equity standards can have on marginalized communities. Working with their development partner, Dantes Partner, Sequoyah, and her team tackled two large affordable housing projects in Washington, DC. Intent on serving the communities that will call these buildings home, the team drew from history and a strong sense of equity to ...