Social Proof Podcast

Social Proof Podcast

The #1 Podcast for Entrepreneurs, The Social Proof Podcast, gives entrepreneurs intentional & proven strategies from high-level entrepreneurs daily. Hosted by David Shands & Donni Wiggins, each upload is a masterclass in entrepreneurial growth. Advertising inquiries contact: advertising@getredcircle.com

Episodes

January 8, 2026 48 mins

Most business owners think AI is a tool.


But what if AI is actually a filter and 2026 is the year it starts cutting people out?


In this episode of the Social Proof Podcast, David Shands and Donni Wiggins have an honest, uncomfortable conversation about how fast AI is moving, why so many business models are already in danger, and what separates the people who will win from the ones who will quietly get replaced.


They break ...

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Most people think they’re doing everything right when it comes to their health.

Eating better. Working out. Taking supplements.

So why do they still feel tired, inflamed, stressed, or off?

In this episode of the Social Proof Podcast, we sit down with a health educator who built a massive following by challenging how we’ve been taught to think about the body, disease, and healing.

After suffering a life-changing health scare at just 21 ...

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January 1st doesn’t change anything until you change something.

Every year people say “New year, new me”, set big goals, feel motivated… and then fall right back into the same patterns. This isn’t a discipline problem. It’s not laziness. It’s psychology.

In this video, we break down:

Why motivation fades in 24–48 hours

The science behind why goals feel good before you do the work

Why most resolutions die before January 3rd

How identity, ...

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Most men are taught how to be strong, disciplined, and productive.

Very few are taught how to feel.


In this conversation, we unpack what really happens when men suppress their emotions, why so many high-performing men feel numb, and whether “not feeling” is actually strength or just survival.


If you’re a man striving for success and wondering why things still feel off, this might so...

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There are seasons in life where it feels like nothing is working —

business gets harder, relationships feel heavier, and no matter what you do, it feels like you’re getting hit over and over again.

This episode is for anyone who feels like they’re in a storm right now.

In this conversation, we talk honestly about:

Why life feels heavier than ever

What storm seasons r...

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We need to have an honest conversation: Christmas has quietly become the biggest financial trap of the entire year.

Not the meaning… not the faith… but the retail version of Christmas that pressures millions of families to overspend, overextend, and go into debt every December.


In this video, I break down why we should seriously consider canceling Christmas — financially — and reclaiming the season...

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Everyone’s talking about AI…

but most people are using it wrong.

In this episode, Justin breaks down the real truth about AI, business, and why technology doesn’t fix broken thinking. If you’re hoping AI will magically save your business, your career, or your income — this conversation is the wake-up call you didn’t know you needed.

This isn’t about prompts or tools.

This is about how winners actually use AI.

Justin explains why:

  • AI ...
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Podathon crew surprises viewers with a $500 live sing-off — and one of the judges is none other than 112’s own Q Parker.

This episode turns into pure entertainment as viewers call in, grab the mic, and try their best to sing their favorite 112 classics like Cupid, Peaches & Cream, and more. Some crushed it… others? Not so much 😂

Q Parker reacts in real time, the chat goes crazy, gift cards get ha...

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Weddings are supposed to be about love, commitment, and building a life together…

So why do they leave so many couples broke, stressed, and in debt before the marriage even begins?

In today’s episode, we break down the real truth behind modern weddings — how the industry was engineered to drain your pockets, how marketing rewired our culture, and why most couples are starting their marriage with a fina...

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The service industry is entering a major correction — and most entrepreneurs have no idea what’s coming.

Across the country, service prices have skyrocketed while customer satisfaction and perceived value have stayed the same. Haircuts, cleaning services, videography, coaching, design, consulting — almost every service-based business is charging more but delivering the same thing.


And now the marke...

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In this episode, David sits with Harry to decode the exact system behind AI discovery and ranking. They unpack how search actually works under the hood, why most businesses don’t show up when AI scans the web, and the mistakes founders make when they assume talent or a good idea equals visibility.


You’ll learn the practical side of authority signals, digital PR, indexing, competitor comparison behavior, and financial reality ins...

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In this solo episode, David breaks down the 10 essential pillars that determine whether you will succeed or fail when you try to build something of your own. He digs into the mindset shift required to bet on yourself, why so many people quit out of fear, and what it really takes to survive the early stages of business when nothing seems to be working.

He explains why ideas do not matter without execution, how to spot real problems i...

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Usher got burned after loaning $1.7M for a building that was never purchased and the fallout teaches every entrepreneur a major lesson. In this Social Proof episode, David Shands and Donni Wiggins break down the real mistakes behind failed partnerships and the 5 lessons that can protect your money, your relationships, and your business.


👥 Join The Social Proof Community:

🚀 The Morning Meetup: http://themorningmeetup.com

📈 Actio...

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Eddie Wilson, entrepreneur, investor, and creator of the Empire Operating System, sits down with Social Proof to break down the blueprint behind scaling, buying, and exiting companies at the highest level.


In this episode, he reveals:

• How he sold 76 companies in a single year

• The Empire Operating System phases: Startup, Perseverance, Viability, Scale, Succession

• How he...

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In this powerful Social Proof episode, host David Shands sits down with Kim Lewis, founder and CEO of CurlMix, the Black-owned natural hair care brand that nearly went bankrupt after raising over $10 million and generating $40 million in lifetime sales.

Kim opens up about how she reached a breaking point — with –$18,000 in her account, investors backing away, and a community of loyal customers who’d been with her ...

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Millions of Americans are panicking right now as EBT and food stamp benefits are being delayed or cut during the government shutdown.

If you’re wondering “how am I supposed to feed my family?” this episode is the answer you’ve been looking for.


In this honest and powerful conversation, Donni Wiggins and David Shands share real stories, real numbers, and practical strategies for surviving when the system stops working.

From food st...

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From 2 Chainz to $500K in Donations — Charlie Jabaley “Delusional” Blueprint for Miracles

Before the cameras even started rolling, Charlie Jabaley told David Shands something unforgettable:

“Something huge is going to happen today.”

That moment set the tone for a conversation about faith, delusion, and undeniable action.

Charlie breaks down how he manifested a half-million-dolla...

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Entrepreneurs are obsessed with “working hard”… but what if effort isn’t the problem? What if the real issue is ineffective effort? 💭


In this episode of the Social Proof Podcast, David Shands and Donni Wiggins break down the 10 habits that actually make you successful, not the ones social media keeps feeding you. From discipline and delayed gratification to metrics, mindset, and mastering discomfort, they unpack why so many peo...

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The dating industry has been monetizing human connection for centuries — from arranged marriages to Tinder swipes. 💸

In this episode of The Social Proof Podcast, David Shands breaks down the $3.5 billion dating app economy and reveals what entrepreneurs can learn from it: how every era found a way to profit from human emotion — and why the best businesses solve timeless problems.

👀 You’ll learn:

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It started with Ayesha Curry — but it’s not about her.It’s about anyone who’s ever supported someone else’s dream while feeling unseen.

In this episode of The Social Proof Podcast, David Shands and Donni Wiggins dive deep into what happens when one person gets the spotlight — in marriage, business, or friendship — and the other plays the background.

You’ll hear:💬 The real meaning behind Ayesha Curry’s...

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