The Shift
The Shift is a short, interview-based podcast where LeaseUp founder Kurt Chisholm discusses CRE and tech with brokers and innovators on the front lines of the industry.
Episodes
For the ninth episode of The Shift, LeaseUp’s Kurt Chisholm spoke with Beth Azor, CEO of Azor Advisory Services.
Beth is known as the canvassing queen – a label someone gave her as a criticism that she has turned into an asset and differentiator. Over her 36 years in the industry Beth has literally put in the extra mile, generating leads and new business by getting out in front of prospects instead of relying on cold calls. Today s...
For the eighth episode of The Shift, LeaseUp’s Kurt Chisholm spoke with Tere Blanca, Chairman and CEO of Blanca Commercial Real Estate.
Tere got started in CRE in the late ‘80s, putting in 14 years with Codina Partners and 6 with Cushman & Wakefield before starting her own shop in 2008. Blanca Commercial Real Estate now has >30% market share of all office leasing transactions that close in Miami-Dade County – a staggering nu...
For the seventh episode of The Shift, LeaseUp’s Kurt Chisholm spoke with Deena Zimmerman, National Council Co-Chair of Retail for SVN and a VP at SVN Chicago.
Deena has worked across a wide range of “unique use” properties, but is perhaps best known for her work in the cannabis space. She’s been on the ground with Illinois’ legalization of first medical, then recreational marijuana, helping her clients navigate complex zoning and p...
For the sixth episode of The Shift, LeaseUp’s Kurt Chisholm spoke with Ra’eesa Motala, VP of National Industrial and Corporate Solutions at Rokos Advisors in Minneapolis.
Ra’eesa is an industrial corporate solutions broker who focuses mostly on tenant rep with national clients. Her firm is "very tech-forward,” and she advocates for wider technology adoption within CRE.
“Brokers are the last to adapt when it comes to ...
For the fifth episode of The Shift, LeaseUp’s Kurt Chisholm spoke with Sonia El-Sherif, Chief of Staff at JLL Spark.
As a former broker now focused on JLL’s venture capital arm, Sonia shares her insights about sectors like climate tech and supply chain logistics that will see growth in the coming years as they are used by more and more companies to meet evolving regulatory requirements and solve for inefficiencies.
She also talks a...
For the fourth episode of The Shift, LeaseUp’s Kurt Chisholm spoke with Marissa Limsiaco, president and co-founder of Otso.
As two tech startup founders in CRE, they go deep on the evolving proptech landscape, tech fatigue in the CRE industry, and how to cut through the noise by building solid tech products.
Marissa also describes how her military background has informed her approach to entrepreneurship, and an ongoing generational...
For the third episode of The Shift, Kurt spoke with Carrie Bobb, CEO of hellojenny and the founder and CEO of Carrie Bobb & Co.
They discuss leveraging social media to achieve higher sales – social commerce is “where the money’s going,” Carrie Bobb says at one point.
They also talk more broadly about changes in the CRE landscape that Carrie has observed over the course of her 20 years in the industry, technological shifts, and ...
For the second episode of The Shift, Kurt caught up with Saadia Sheikh, VP of Brokerage & Innovation at JLL. They talk about how brokerages can look at their current processes to identify where to use tech to create efficiencies, and happier clients.
Saadia and Kurt also discuss the next generation of talent in CRE, and how technology plays a role in what brokers do and how they interact with clients.
For the first episode of The Shift, Kurt speaks with Natalie Wainwright, an exclusive office and flex space tenant rep serving Las Vegas and Reno, Nevada.
The inventor of #CREfam, Natalie is a master of CRE Twitter and LinkedIn. Her inbound business comes mostly through social media, and Natalie is adept at leveraging social media for her CRE business.
Listen to learn about how Twitter can be used to create personal connections, an...
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