Don't Say Content

Here's a bonus episode from Devin's conversation with Joei Chan on her post, Good Boss, Bad Boss. It's a meaty one where she share lots of secrets about being a good and bad boss, and stories from her time as the boss of all bosses (CEO).

Also, season 4 is dropping soon! We're kicking off season 4 on 2/6 with a live show on YouTube. You won't want to miss it. (And if it's past 2/6/24—press play already.)

Listen to Good Boss...

Have you missed us?! Don’t Say Content season 4 is coming back on February 6th, and we’d love for you join us—here on the feed or live, on Youtube.

We’re starting the season off on YouTube live on February 6th at noon ET. But don’t worry, we’ll drop the live show on the podcast feed if you can’t make it.

Wanna join us live? Check out our YouTube channel here: https://www.youtube.com/watch?v=danFfrLz5XQ

(And set your notifica...

We're even less filtered than normal in our Season 3 finale, so buckle up: we’re talking about our challenges with gender inequity, patterns of entrenched misogyny, societal expectations, unhealthy boundaries, and reflections on how our careers are viewed by others in the industry.

Big life changes and challenges bring big reflections and feelings. They also spotlight challenges we’ve accepted and taken for granted, bringing a s...

What if we started looking at marketing as a business growth strategy instead of a promotional department? 

Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong solutions that are often avoidable. 

C...

Q4 has begun, and the year is coming to a close. But you’re in overwhelm—from setting new goals for next year, setting the big vision for your strategy, and oh yeah—finishing out this year strong. But that overwhelm and busyness is not new to the B2B tech world.

Some of the problems that rear their heads in times like these are just that: nothing new. But that doesn’t mean they aren’t any easier to handle. Where do you find the ...

😱WHAT. A GUEST?! 😱 We said we weren’t doing an interview show, but we did need a hand with this week’s topic: how do visual mediums help achieve business growth, and what role do executives and team members outside the marketing team play in modern marketing strategy?

Rachel Downey, CEO and founder of Share Your Genius joins the show today to break down what companies actually want to do: create content that moves your company...

Newsflash: your lifeboat has a hole in it. Oh, and that life vest you’re wearing—lol. It doesn’t help when you’re sinking into an ocean of lava. 

No, we’re not talking about the apocalypse, we’re talking about what it takes to make your company survive in 2024 and beyond. If you’re reaching for familiar growth tactics, you’re putting your company at risk and missing the opportunities embedded in times of uncertainty and cha...

Confusion. Miscommunication. Misunderstandings.  That’s what happens when marketers and business leaders use too many buzzwords. 

YET WE ALL KEEP USING THEM (us, too). Chaos agents disguised as trendy trifles that we claim to aid in communicating our marketing plans and getting buy-in from CEOs, clients, and teams. Poppycock! 

Don’t use buzzwords, say what you mean, otherwise, you’re just perpetuating a broken ...

We’ve got a sweet treat for you this week: a deep dive into Halloween candy, horror movies, and a deep analysis into how much Margaret pumpkin spice lattes in the fall vs summer months. 

…And we continue our convo about the marketing gig economy and how fear-based decisions are causing marketers and leaders to miss the huge opportunity in front of them: Chaos.

No more social “town square”; folks have scattered to small c...

Times of chaos can be huge opportunities for companies who are open to thinking outside the playbooks and frameworks they’re familiar with. 

Leaders who approach current industry and economic challenges with curiosity and bravery will find themselves uniquely positioned to win. It’s time to get scrappy!

This includes how marketing leaders plan for growth on limited budgets and even more scrutiny from investors, CFOs, and...

Moments of chaos are moments of opportunity. That is your marketing mantra heading into 2024. 

In this conversation, Devin and Margaret cut through the chaos that is the present-day marketing landscape to offer marketing leaders a bit of clarity. The key to your company’s strategic growth may not be as complicated as you think. It isn’t another tool in your tech stack, there’s no AI hack, and it’s not something you can gath...

Most of us used the wrong criteria when we evaluated job opportunities at some point in our careers. 

You know what they are: reactive, emotion-driven departures. Being lured by pay without evaluating the health of the company. Taking a lateral move at a company based on a promise that - if we were looking at the situation objectively we’d know—never results in the upward motion or promotion we were promised. 

The l...

Did you attend this year’s HubSpot Inbound conference?

Whether you did or not, Devin and Margaret are here to break down the highlights of everyone's favorite marketing conference. What did they take away? What was their favorite part? (And maybe even spill a little tea about where they leave room for improvement, too.)

From juicy behind-the-scenes details of being a speaker at one of the top marketing conferences to tried-an...

Is the marketing industry better or worse off in today’s day and age based on the fact that we have access to more data than we could ever possibly report on?

They share stories of the good and bad ways they’ve seen data used to adjust marketing programs, the power of data in marketing experimentation, and share hot takes they gathered from their friends in the industry.

Since we have so many data points across platforms and...

We asked, you answered. What are your least favorite marketing jargon terms?

Sourced from our loyal community on LinkedIn, hosts Devin Bramhall and Margaret Kelsey discuss some of the most used marketing terms in the industry today, challenging marketers and executives to move beyond “strategic” and “evergreen” as descriptors of your efforts. And in Devin’s own words, “Say what you actually mean.”

But don’t worry, Devin and ...

We’re back for season 3 with a topic sent in by a listener: the relationship between sales and marketing.

Fraught relationship or not, there is so much opportunity and growth when these teams are aligned. So why is it so hard to make that happen?

Devin and Margaret challenge leaders to bridge the communication gap with their sales counterparts, and challenge marketers to gain an understanding of how to extract crucial custome...

In this bonus episode, Devin Bramhall and Margaret Kelsey sit down with Rachel Downey, CEO and Founder of Share Your Genius (their production company) to reflect back on how the podcast came to be, how transformative it has been for themselves and their personal brands, and how this podcast has helped move them past their fear.

And don’t worry, there are some solid asides too. You won’t want to miss hearing about the episode tha...

We’re back with a bonus episode to hold you over until season 3 drops in September of 2023!

What are your guesses for how many times our hosts Devin and Margaret said the word “content” during season 2? Hint, it’s over 50. 🤯

Devin and Margaret reveal the total number and more in this episode, including teasing what’s coming up for season 3, reflecting on the original premise of Don’t Say Content, and sharing a few times whe...