The Business Development Podcast

Episode 357 of The Business Development Podcast features entrepreneur, executive advisor, international keynote speaker, and bestselling author Michèle Hecken. After building and successfully exiting a global company that eventually ran with only a handful of hours of her time each week, Michèle shares the mindset shifts that allowed her to stop being the center of her business. Together, Kelly and Michèle explore why so many found...

In episode 356 of The Business Development Podcast, Kelly Kennedy sits down with international keynote speaker, leadership expert, and Well by Design founder Steven Langer for a powerful conversation about the hidden cost of success. After years of leading schools, developing provincial wellness curriculum, and building high-performing teams, Steven found himself facing burnout, anxiety, panic attacks, and a life-changing warning f...

What does real confidence look like when life refuses to slow down? In Episode 355 of The Business Development Podcast, Kelly Kennedy welcomes back Founder of Let Me Introduce Yourself and Confidence Coach Alyssa McMasters for a powerful conversation about confidence, emotional neutrality, resilience, entrepreneurship, sales, leadership, and the realities of balancing a high-performing career with parenthood. Alyssa shares her own ...

Episode 354 of The Business Development Podcast features serial entrepreneur, keynote speaker, and ScaleIQ founder Kari Enns for a thought-provoking conversation about the future of business in an AI-driven world. Drawing from her own journey of rebuilding her life and business from scratch twice, Kari shares why resilience, community, and authentic human connection will become the greatest competitive advantages as technology cont...

Episode 353 of The Business Development Podcast features Simon Ostler, a former newsroom leader, media strategist, and founder of Simon Ostler Consulting. With more than 20 years of experience in Canadian media, including senior leadership roles at Global News Toronto, Simon spent his career deciding which stories earned attention and which ones were ignored. In this conversation, he explains why most companies do not have a market...

In Episode 352 of The Business Development Podcast, Kelly Kennedy sits down with Rob Durant, CEO of U.S. Operations for the Institute of Sales Professionals, founder of Flywheel Results, and author of The Social Enablement Blueprint. What follows is a powerful conversation that challenges everything most people think they know about sales. Rob shares his unexpected journey from customer service to sales leadership and explains why ...

In Episode 351 of The Business Development Podcast, Kelly Kennedy breaks down why so many modern growth strategies are becoming nothing more than noise. From automated emails and LinkedIn DMs to AI-driven outreach tools promising quick wins, Kelly challenges the idea that more activity automatically means more progress. He explains why vanity metrics can be misleading, why downloads in podcasting are similar to meaningless outreach...

In milestone Episode 350 of The Business Development Podcast, Kelly Kennedy sits down with TEDx speaker, entrepreneur, actor, filmmaker, and Ikigai consultant Paul Barry for a conversation that goes far beyond business. As this episode releases, Paul is nearly 1,000 miles into his 2,650-mile Pacific Crest Trail journey, walking from Mexico to Canada while raising funds for cancer awareness and prevention in honour of his mother. To...

In Episode 349 of The Business Development Podcast, Kelly Kennedy sits down with mindset expert, transformational coach, and entrepreneur Stacey Berger for a powerful conversation about why external success is never enough if it comes at the cost of fulfillment, purpose, and personal well-being. Stacey shares her journey from growing a corporate subsidiary from a million-dollar balance sheet to $60 million, to realizing that the ca...

In Episode 348 of The Business Development Podcast, Colin Christensen returns for his fourth appearance on the show to explore one of the most fascinating and misunderstood industries in the world today. As CEO of Tidal Care Inc. and a mentor to more than 2,000 founders, Colin shares his journey into the mushroom industry, the differences between functional mushrooms and psilocybin, the emerging research surrounding mental health a...

In Episode 347 of The Business Development Podcast, Kelly Kennedy sits down with Paul Riismandel, President of Signal Hill Insights and one of the leading voices in podcast audience research, to explore the future of podcasting, media, and audience attention. Drawing on more than two decades of experience in digital audio, podcasting, advertising, and audience measurement, Paul shares what creators, entrepreneurs, marketers, and bu...

In Episode 346 of The Business Development Podcast, Kelly Kennedy sits down with Rudy A. Zacharias and Terry Elkins of About That... to explore one of the most misunderstood topics in business: branding. Drawing on decades of experience helping organizations navigate growth and transformation, Rudy and Terry explain why a brand is far more than a logo. It is the sum total of what people think, feel, and experience when they interac...

Episode 345 of The Business Development Podcast dives into a conversation that almost never gets talked about in entrepreneurship: what happens at the end. Kelly Kennedy sits down with Robert Welke, business growth strategist, Certified Exit Planning Advisor, entrepreneur, and Co-Founder of MExit Inc., to explore why so many business owners spend decades building companies only to discover they have nothing they can actually sell. ...

After launching CTK at just 24 years old in the middle of a global pandemic, Chris Vasiliou didn’t wait for perfect timing, certainty, or permission. In this episode, Chris shares the realities of scaling a construction company in one of Canada’s toughest industries, the lessons learned from growing from a handful of people to a national operation, and why entrepreneurship can’t truly be taught, it has to be lived...

In episode 343 of The Business Development Podcast, Kelly Kennedy breaks down the 10 must-have tools every business development professional should be using in 2026 and beyond. From timeless essentials like the phone, email, LinkedIn, notepads, Excel, and CRM systems to modern tools like ChatGPT, Apollo.io, Surfe, AI note takers, and Canva, this episode provides a practical look at the tools that can improve efficiency, consistency...

Episode 342 of The Business Development Podcast features the return of entrepreneur, speaker, author, and Foureva Media founder Jamar Jones for one of the most powerful conversations yet on reinvention, visibility, personal branding, and becoming the person your future requires. From opening for artists like Snoop Dogg, T.I., Common, and Bone Thugs-N-Harmony to losing his voice and rebuilding his entire life through entrepreneurshi...

Episode 341 of The Business Development Podcast features an incredibly honest and inspiring conversation with Stephanie Gross, Founder & CEO of Bumby Wool, a Canadian wool clothing brand built from the ground up through resilience, creativity, and relentless determination. Stephanie shares her journey from working in oil and gas and raising a family to launching a sustainable manufacturing company that has grown from homemade c...

Episode 340 of The Business Development Podcast features a powerful conversation with Manja Horner, founder of Boost LD, on the hidden skilled trades crisis happening across North America. As experienced tradespeople retire, companies are losing decades of knowledge, systems, instincts, and expertise that were never properly documented or passed down. Kelly and Manja dive deep into workforce development, retention, onboarding, lead...

Episode 339 of The Business Development Podcast breaks down The Ten Follow Up Rule, Kelly Kennedy’s personal standard for building real pipeline through consistent, disciplined business development. Kelly shares why most sales and BD professionals stop far too early, how fear of rejection and lack of structure kill opportunities, and why every qualified prospect deserves at least ten follow-ups before being disqualified.

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