LinkedIn tips, business tips, and marketing tips for coaches, consultants, speakers, authors, solopreneurs & small business owners: Enthusiastically Self-Employed

LinkedIn tips, business tips, and marketing tips for coaches, consultants, speakers, authors, solopreneurs & small business owners: Enthusiastically Self-Employed

Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker, author, solopreneur, or small business owner. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way. Listen to Enthusiastically Self-Employed for education and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and optimizing your processes. Download a FREE LinkedIn Checklist: www.mellermarketing.com/checklists

Episodes

December 23, 2025 37 mins

Self-Care Strategies for Entrepreneurs with Dr. Sina Smith

This episode was inspired by a LinkedIn post on FIFO vs LIFO when it comes to project work. I decided to revisit an interview I had with Dr. Sina Smith, where she shared invaluable self-care tips for self-employed individuals.  Perfect for this time of year, or ANYTIME of year, for that matter! 

Highlights include the use of sticky notes and visual reminders, color-...

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In this episode, I featured a recent livestream interview with Natalie Benamou, where we discussed the best time to make a pivot in your career or business. 


We explored this topic in depth, making it particularly insightful for those who are recently self-employed, thinking of becoming self-employed, have been self-employed for a while, or even those currently in corporate roles contemplating a change. 


Natalie shared her ...

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Troubleshooting Audio Issues: Microphone and Laptop Tests

In this podcast episode, I addressed some persistent audio problems I've been facing. My microphone often sounded warbly or nasally, so I decided to troubleshoot the issue by testing various microphones and USB ports on two different laptops. 


Through trial and error, I discovered that the issue was laptop-related and not with my microphones. I shared detai...

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Maximize LinkedIn Event Invites: Tips & Tricks

In this episode, I'll guide you through using the LinkedIn event invitation feature. Learn how to apply filters to invite the right people to your events, and discover a little-known trick to invite multiple connections more efficiently. Whether you're targeting specific industries or focusing on local attendees, these tips will help you make the most of your Lin...

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Mastering the Art of MCing: The Unicorn Journey of Quinn Conyers

In this episode, I share an insightful livestream interview with Quinn Conyers, a professional event MC and keynote speaker. Quinn discusses her journey from speaker to dedicated MC, emphasizing the importance of embracing your unique value, or being a 'unicorn' in your industry. 

We discuss the importance of emotional intelligence for MCs, handling ...

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In this podcast episode, I answer LinkedIn questions from one of my VIP coaching clients. We cover topics including profile optimization, growing your network, engagement, and more. I also discuss detailed insights about profile headlines, managing your connections, and best practices for using LinkedIn features effectively. Whether you're interested in improving your LinkedIn presence or just want to know more about strategic...

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Listen as I explain how to check the email open rate for your LinkedIn newsletters. I share step-by-step how to navigate to the necessary section on your profile to view your newsletter open rates, along with other useful statistics such as article views and social engagement factors. Additionally, I provided insights about the initial impact of your first newsletter and changes in LinkedIn's newsletter delivery system.

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This episode is a playback of a past live interview with Joan Frank of B Frank Communications. Joan shared her journey in PR, the importance of media relations, and how it helps to build credibility and grow businesses. We discussed practical tips for those new to PR, the significance of having a good hook, and the value of professional PR services. Joan also highlighted the benefits of media coverage and answered audience question...

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Embracing the Journey: Enthusiastically Unemployable

In this special episode, I replay a live stream from two years ago where I shared the evolution of my brand from 'Enthusiastically Unemployable' to 'Enthusiastically Self-employed.' 

I discussed the misconceptions around the term 'Unemployable' and shared my personal journey from corporate marketing to becoming a thriving self-employed profes...

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Leadership Lessons from Shakespeare with Carol Ann Lloyd

Connect with Carol Ann on LinkedIn: https://www.linkedin.com/in/carolannlloyd/ 


This podcast episode focused on the intriguing concept of learning leadership lessons from Shakespeare. Carol Ann, a historian deeply passionate about Shakespeare and history, shared insights on how the playwright's works offer valuable guidance on leadership. We explored how Sha...

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In this episode, I have an engaging conversation with my good friend Kevin D. Turner, a fellow LinkedIn trainer and coach. We discuss the abundance mentality, social media karma, and how bringing in other experts helps everyone involved. Kevin shares insights on branding, LinkedIn features, and the importance of a strategic approach to using AI. 

We also delve into how he maintains his 'LinkedIn Rockstar' status through co...

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How to Update Social Share Images for LinkedIn

Welcome back! In this tutorial, I'll walk you through updating your social share image on LinkedIn, particularly for the featured section. 

I'll show you how I adjusted my thumbnail using Kajabi, fixed a cropping issue, and ensured LinkedIn displays the updated image using LinkedIn Post Inspector. 

If you're having similar troubles with your LinkedIn thumbnails, this video ...

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Maximize Your Speaking Potential with Laurie-Ann Murabito 

In this episode, I replay a recent livestream interview with Laurie-Ann Murabito, a seasoned speaker coach who helps entrepreneurs and professionals find more paid speaking opportunities. 

We discuss effective strategies for overcoming nervousness, repurposing presentations, and leveraging speaking gigs to grow your business. 

Laurie-Ann offers valuable insights on maintaining...

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Video Marketing Magic : On/Off Camera

Annette Richmond: linkedin.com/in/annetterichmond  

This is a playback of a video presentation Annette delivered at my recent "Marketing for the Self-Employed LIVE-A-Thon" event. 

Register for the FULL VIDEO of this session: https://www.mellermarketing.com/m4se

Struggling with content or video? You’re not alone. While you’re overthinking, second-guessing, or avoiding t...

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Welcome back to the show! In today's episode, I'm answering seven LinkedIn questions asked in this past week. Whether you're a client, member, or podcast listener, feel free to reach out with your LinkedIn queries. 

Today, we'll discuss topics such as the penalty for sharing external links on LinkedIn, whether to duplicate content in email and LinkedIn newsletters, optimal posting strategies for company pages, th...

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Addressing Common LinkedIn Concerns: Guidance and Tips

In today's podcast episode, I discuss common concerns about using LinkedIn that have been shared with me over the years. The goal is to reassure listeners that they are not alone and to address a variety of issues people face with LinkedIn, ranging from technical challenges to feeling out of place on the platform. I'll review each concern one by one and provide advice ...

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Making the Leap from Corporate Career to Self-Employment: Lessons Learned with Maartje van Krieken

In this episode, I interviewed Maartje van Krieken on LinkedIn Live. We discussed her journey from a corporate career to becoming self-employed, focusing on the lessons learned and challenges faced along the way. Maartje shared her experiences in helping businesses in turmoil as a 'business emergency room doctor' an...

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In today's episode, I interview Candice Lazar about her journey from corporate life to becoming a coach specializing in breathwork and transformational coaching.


WATCH THE FULL INTERVIEW ON YOUTUBE


Candice's FREE Kit on 5-Minute Breathing

https://44breathwork.com/5-in-5


Other resources by Candice: 

https://www.abreathwelltaken.com/


We discuss the prevalence of burnout among the self-employed and the importan...

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LinkedIn Profile Mini Audit for Course Creators | Featuring Sheila Koenig


Join me as I conduct a LinkedIn profile mini audit for course creator and CPA, Sheila Koenig. 


In this episode, Sheila shares her extensive background with the IRS and her transition to starting her own business aimed at helping small businesses with bookkeeping and tax resolution. 


I provide Sheila with actionable tips for optimizing her LinkedIn...

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Self-Employed Success Strategies | VIP Office Hours

Listen to a playback of our Self-Employed VIP Office Hours where we share valuable insights and tips for those embarking on or already on the self-employed journey. 

This episode covers various topics, including navigating Zoom features, effective LinkedIn strategies, engaging with your audience, and recommended books for business owners. 

Featuring introductions and expert...

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