Create a Better Course
Ready to learn what it takes to create a phenomenal and profitable online course? I’m Mara Kucirek - an online course and instructional designer for entrepreneurs and small business owners! Together we’re going to unpack how to grow your passive income through online courses that have a lasting impact on your students too! On this podcast, you’ll find solo episodes filled with actionable advice around launch strategy, marketing online courses and digital products. We’ll also talk about what it takes to start and grow a six-figure business that gives you more freedom and JOY in life! Plus, you’ll find the occasional guest expert interview to pull back the curtain on what it takes to create and run a thriving online course.
Episodes
Today, I'm sharing the joys and challenges of new motherhood, hoping it resonates with expecting or new moms. I'm spilling it all: from things I thought would be difficult, but were surprisingly easy, to the things I did not expect to be so hard (and that I wish I had prepared for).
Episode Highlights:
- What recovery after an unmedicated birth was like for me
- My breastfeeding experience
- What I loved about being a new mom
- The...
Want to know how I've tripled my affiliate income over the last year without being sleazy, spammy, or scammy? Today, I'm sharing all about how I've started sharing more about the products and tools I am using in my own business, what my affiliate income strategy is, and which programs I'm an affiliate for that make me the most money!
Episode Highlights:
- What's affiliate marketi...
Today, I'm sharing a really simple online course creation tip that will make your online course easier for students to take (and will also make people excited to buy your course). This course creation hack is so simple, but it's so effective if you want to help your students to see better results from your course!
Episode Highlights:
- A quick online course creation tip
- 2 ways you can add THIS element to your online course to ...
Today, we're talking about journaling practices, specifically how to build a practice of journaling when you don't really like journaling. I personally find traditional journaling overwhelming (and a little bit boring!), so if you're like me, I think you're going to love these alternatives!
Episode Highlights:
- 5 Journaling practices I like MORE than writing perfect sentences in a fancy journal
- Why I continue to make journali...
Today, I'm sharing something different, not about business or online courses, but the unmedicated birth story of my daughter, Hallie. She was exactly 3 months old at the time of recording!
Episode Highlights:
- Why I chose my midwives (and to give birth at a birth center instead of a hospital)
- What made me decide to try for an unmedicated birth (and skip the epidural)
- How early labor went (it was not what I expected!)
- Having a...
I'm sharing EXACTLY how I plan to make more money this year (one of the questions that was MOST common on my end of year survey!). It's something I have spent a lot of time thinking about, especially while I'm in this season of new motherhood (so I don't have all the time in the world). Tune in now to hear the 5 ways I'm focusing on increasing my revenue (and profit) in 2024!
Episode Highlights:
- Wha...
In this episode, I’m sharing what I'm seeing emerge as the TOP 2024 online course trends that will make you more money this year (and offer a better experience for your students too!).
Episode Highlights:
- One of the biggest trends I'm seeing (in ALL aspects of the course building and sales process)
- What my survey results showed me
- One online course trend that IS an investment... but something you may want to add to your course...
Today, I’m sharing a SUPER simple productivity hack that has helped me stop procrastinating, get more work done, and also find a lot more joy in the work that I'm doing. While you may have heard the term "eat the frog" in the popular Brian Tracy book, the truth is that did NOT work for me (I will explain why), so in this episode, I'm sharing what DID work for me instead!
Episode highlights:
- What it means to "eat the frog" an...
In this episode, I’m sharing my EXACT goals list for 2024. Curious what I'm planning and working on for the year? Listen to this episode to hear by 5 KEY goals for next year!
Episode Highlights:
- My top goals for next year
- The WHY behind how I chose each one
- What I'm doing to keep my goals top of mind
- Action steps I'm taking next year to get closer to my goals
Links Mentioned:
Who is ready to talk about goal setting? Because this episode is ALL about setting 2024 goals. I'm going to share the exact process I use to set my goals each year (and what I do to prepare for the next year ahead). I love goal setting and (and also consuming content on how others achieve their goals). That’s exactly what I’m exploring today. Over the years, I've followed a similar approach, and that core process is what I’m going ...
Do you love an honest look behind the scenes? That’s exactly what this year in review is. I'm really excited about today's episode because I'm sharing the highs (and lows) of 2023. I’m sharing what worked well in my life and business, as well as things that did not work. I’m also going to be sharing how much money I made this year, the best investments I made this year, and the WORST investments I made this year. My goal was to hav...
Who else loves productivity tips and weekly planning? In this week’s episode, I’m sharing all about how I plan my week (and how you can plan your week) to maximize productivity and efficiency while minimizing stress, because like you, I don't like feeling stressed out and overwhelmed every week!
I'm going to walk you through my weekly planning routine (that I do every single week to make sure my week runs smoothly!) to make sure I ...
Let’s get a little bit controversial. Over the last 5 years, I’ve worked on over 150 online courses and in that time I’ve learned a lot about what I think works and doesn’t work so today we’re exploring 4 of my most unpopular opinions about the online course world.
Episode Highlights:
- My honest opinions on what makes a good teacher in an online course
- Why course software doesn't matter nearly as much as you think it does
- The...
Confession time: I am a HUGE procrastinator. Most people don’t know this about me, since on the surface it can seem like I have everything figured out in my business, but I’ve battled procrastination for years and worked to find the right strategies that help me overcome procrastination.
In this episode I share eight of my biggest hacks to overcome procrastination a...
Online courses and money - if you’re in the online or digital marketing world you may have wondered if it’s truly possible to make money from an online course. Today I’m breaking down how much money course creators earn, the different income levels, and the results you can expect to see when you launch an online course.
Episode Highlights:
- The different types of money course creators make
- Why income varies and what you shoul...
Making six figures is one of THE big goals everyone wants to hit in online business, and getting there feels pretty dang incredible (though it’s not all sunshine and rainbows all the time)!
Today I'm sharing the biggest things that helped me grow and sustain my business at the six-figure mark.
Episode Highlights:
- A full recap of starting my business, how much money I make and how long it took to get to six figures
- How I g...
Looking to get more testimonials for your online course? Brittany Herzberg is here to make it easier to gather customer testimonials and turn them into case studies that people love to read. If you've ever wanted to get more testimonials for your products or you're feeling unsure of what to do with the current testimonials that you have this episode is for you!
Episode Highlights
- Read more
The economy is super weird right now. I know personally I have been extra stressed out about money and it’s something a lot of business owners are feeling right now too.
I’ve had a lot of people ask me if online courses aren’t worth selling right now and if people just aren’t buying right now. The answer is people are STILL buying, but their purchasing habits have c...
In this episode, I sat down with one of the few people who was there alllll the way at the beginning of my business... Before there even really was a business! Meg Smidt of Your Coach Meg has worked with so many different business owners, moms, and creatives from every industry and niche, and she's here to share some of her wisdom and experience on achieving your goals and...
Sales page copy can be one of the most frustrating and overwhelming parts of online course creation. Today I'm chatting with Emily Conley, an incredible copywriter and business friend who knows the ins and outs of writing a sales page that leaves people clicking that "buy" button!
Episode Highlights:
- The biggest mistakes business owners and course creators make on their sales pages
- Tips...
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