Lake Norman Business Podcast

Stephanie and her husband own Adjusting the World chiropractic. She talks to us about her passion for educating her clients about health.  We also talk about how important it is to go out into the world and network face-to-face. This was a fun episode for us. We hope you enjoy it as much as we did!

Denny and Dee Castillo own Quality Air of the Carolinas.  Quality Air is an HVAC business with a unique focus on health.  In this episode we talk about the importance of providing quality service while making sure not to burn out employees.  Denny talks about how he and his team balance this and why it’s important.  Enjoy!

This week we’re talking to Chelsea Hayes.  Chelsea helps her clients create their own online courses.  We had a great conversation about how business owners can utilize their specific expertise to create more revenue for their business.  We hope you enjoy!

In this episode we talk with Kelly Korak.  Kelly owns Blender Creative Agency, a design agency that helps businesses with their visual branding. She talks about building her team, scaling her agency, and her love for all things marketing! 

Make sure you know why you’re doing what you’re doing in every area of your marketing. It shouldn’t always be about immediate dollars and cents. Think about brand. Think about relationships. Be patient, and invest in long term growth.

You should try to make it as easy as possible for people to do business with you! When someone is ready to give you money, shut up and let them give you money! In this episode, we talk all about why it’s so important to make things simple and easy for your customers!

S4 E9 Mailbag Episode

In this episode Ryan and Danny answer the questions from listeners.  Questions like:

When it comes to your business…

What’s one thing you could never live without?

What’s one thing you will never do again?

What has been your biggest hardship in business, and how did you learn from it?

Facebook Ads aren’t just for big businesses. For just a few dollars per day you can boost a post and reach hundreds of people.  And, there’s a whole world on the back end of Facebook, where you can hyper-target your ideal audience. In this episode we talk all things facebook Ads. Enjoy!

Our guest this week is Jim Contes. Jim owns Aviation Metals. In the episode we talked with him about what it looks like to take over and grow a business.  Jim has spent a lot of time investing in his team and company culture. We talk about practical tips that you can use to build a good team and company culture for your business.

Our guest this week is Joe Vagnone. Joe is a business broker specializing in small business. He started in the restaurant industry and built a chain into one of the largest in the southeast. He works with business owners to maximize profit when they’re getting ready to exit.

You don’t have to be perfect! You don’t have to have perfect grammar. You don’t have to have perfect lighting. You just need to be yourself, and get out there, and give value to people. In this episode we’re talking about social media for your business.

Our guest this week is Dana Meadows.  Dana is a loan officer in Lake Norman.  She’s with The Meadows Team at Movement Mortgage.  She has some tips for small business owners if they’re looking to purchase. She also talks about how she grew such a big business and growth tips for other business owners.

In this episode we talk about how to market with no budget.  Social media, organic content, email marketing.  There are so many options for small businesses that have no budget for marketing. 

Our guest this week is Todd Youngblood.  Todd is a serial entrepreneur. He built and recently exited sleep.me. We talked to him about what it takes to scale a business successfully. 

Small business owners often don’t know who they’re talking to.  It’s crucial that you understand who your ideal clients are. Your business isn’t for everyone! In this episode, we talk about the importance of choosing a niche for your business.