Podcast Perspectives

Podcast Perspectives

Podcast Perspectives helps you understand the ever-changing podcast industry. Hosted by Jeff Umbro, founder and CEO of The Podglomerate, a podcast services agency focused on production, audience growth, and monetization for some of the biggest podcasts in the world, this Signal Award winning show speaks to leaders in the podcast space through longform interviews and panel discussions. The goal is to walk through not only the important news and issues of the day in the podcast landscape, but also to go deep on the topics that podcasters need to know today. Produced by The Podglomerate.

Episodes

AdLarge Media CEO Cathy Csukas on Ad Tech and Women in Audio

September 2, 2025 • 36 mins
Cathy Csukas is the CEO and co-founder of AdLarge Media and the fwd. network. AdLarge is an independent audio ad sales firm that for the last decade has shaped how advertisers, networks, and creators navigate the world of podcast and digital audio monetization. The fwd. network is a more recent initiative to deliver content by and for female audiences. Cathy discusses the evolution of AdLarge into an all-in-one audio network, their...
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Condé Nast Head of Global Audio Chris Bannon on Audio Innovation in Legacy Media

August 19, 2025 • 42 mins
Chris Bannon is the Head of Global Audio at media giant Condé Nast, home to hit shows from The New Yorker, Wired, Vogue, and more. Chris discusses his remarkable audio career from public radio to podcasting, which includes roles at Midroll and Stitcher before joining Condé Nast. We go through his experience first managing podcasts at WNYC in 2004 and the massive success of The New Yorker’s Pulitzer-winning podcast In the Dark as it...
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Audacy Head of Podcasts Leah Reis-Dennis on Making Major Deals in Audio

August 5, 2025 • 29 mins
Leah Reis-Dennis is the Head of Podcasts at Audacy, the second-largest radio company in the US. Leah joins the show to share her unique path to podcasts, including leading content and partnerships at Himalaya and working in business development at Stitcher and SiriusXM before landing at Audacy, where she oversees content, partnerships, and marketing for over 300 shows. We discuss Audacy’s partnership with PAVE and Tenderfoot, the b...
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Cloud10 Media CEO Sim Sarna on Building a Powerhouse Network

July 22, 2025 • 32 mins
Sim Sarna is the founder and CEO of Cloud10 Media, a rapidly growing podcast network ranked among the top 15 by Triton Digital. Sim joins the show to discuss his path from independent film producer to building a leading podcast network, the critical role of network support in production and marketing, and how Cloud10 helps creators at every stage. We also dive into the evolution of celebrity podcasts, the surge of video in podcasti...
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PodX CEO Patrick Svensk on Building a Global Podcast Federation

July 8, 2025 • 34 mins
Patrick Svensk is CEO of PodX, what he calls a global podcast federation consisting of 13 companies from 8 different countries. He joins the show to discuss the importance of IP in entertainment, differences between the international podcast market compared to the US market, and PodX's recent acquisition of Lemonada. Patrick and I also look at his origins as a TV and film producer and how it led him to work in the audio industry. ...
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Case Study (Part 2): How to Grow Audience and Sustainable Revenue with NHPR Podcasts

July 1, 2025 • 65 mins
New Hampshire Public Radio is home to both acclaimed limited-run podcasts like the ground-breaking investigation Bear Brook and duPont-Columbia Award winner The 13th Step, as well as chart-topping “always on” series like Outside/In and Civics 101. But it took a great deal of strategic marketing, audience development, and revenue generation efforts for NHPR to get to this level of sustainable podcast success and impact. If you’re i...
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Case Study (Part 1): Navigating Threats to Journalism with NHPR’s The 13th Step Podcast

June 24, 2025 • 56 mins
Join The Podglomerate and NHPR for this first session of our two-part case study series as we explore the resiliency of NHPR’s podcasts, including: The comprehensive and years-long production planning and editorial process behind The 13th Step. How NHPR navigated and overcame challenges to its podcast reporting, including physical threats, vandalism, and legal pressures. Key lessons learned from NHPR maintaining journalisti...
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Adopter Media SVP of Client Services Adam McNeil on the Math Problem Behind Podcast Ads

June 10, 2025 • 49 mins
Adam McNeil is SVP of Client Services at Adopter Media. He joins the show to discuss the intricacies of podcast advertising, the advantages of dynamic ad insertion versus baked-in ads, and experiences with ad buys for smaller podcasts. Adam and I also explore the risks of YouTube ads and the future of podcast advertising. You can find Adam on LinkedIn, at adopter.media, or The Roast newsletter theroast.beehiiv.com I’m on all ...
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The Making of an Award Winning Podcast

May 27, 2025 • 34 mins
Take a listen to a special session from Podcast Movement Evolutions 2025: What does it take to create an award-winning podcast in 2025? From understanding today’s awards landscape to crafting editorial excellence, this evocative session will provide strategic insights to help your show stand out from the crowd. With observations and advice on how to take home gold from David Sirota, investigative journalist and host of award-win...
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AIR Webinar: What Audio Producers Really Need to Know About Video Podcasting

May 20, 2025 • 64 mins
If you’re curious about venturing into the world of video podcasting, then join AIR and The Podglomerate for a can’t miss panel discussion featuring real experts from the worlds of YouTube and Spotify. Moderated by The Podglomerate's VP of Production Services Chris Boniello (who has 14 years of Emmy- and The Webby Awards-winning video and audio expertise), this panel discussion will include insights from: - Spotify's Senior Partne...
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NASA Program Lead for Audio and Podcasts Katie Konans on Connecting NASA to the Outside World

May 13, 2025 • 32 mins
Katie Konans is the Program Lead for Audio and Podcasts at NASA. She joins the podcast to discuss NASA’s growing audio strategy, including how to make complex science accessible, the need for community engagement, and the future of NASA’s audio programming. Katie and I discuss the success of NASA’s Curious Universe, as well as the rest of their audio portfolio, and how to inspire the next generation of space enthusiasts. You can...
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Audioboom CEO Stuart Last on Quarterly Earnings and the Future of Podcasting

April 29, 2025 • 34 mins
Stuart Last is the CEO of Audioboom, a leading global podcast network which supports more than 8,000 podcasters, delivers more than 100 million downloads per month, and has put more than $250,000,000 into podcasters pockets to date. He joins the podcast to discuss the future of podcasting, Audioboom’s remarkable growth, and monetization strategies for podcasters through Spotify’s Partner Program. Stuart and I also talk about the im...
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Creating Podcasts for Kids: Lynn Kestin Sessler

April 15, 2025 • 29 mins
How do you develop audio content for children? Lynn Kestin Sessler is a Peabody, Webby, and Parents’ Choice Award-winning producer with extensive experience in children’s media, having worked with Nickelodeon, PBS, and Sesame Street. She joins the podcast to discuss the unique aspects of creating audio shows for kids, strategies for integrating podcasts into children’s routines, and the potential for kids’ podcasts to expand brand...
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Podcasting with Purpose: Multitude’s Amanda McLoughlin

April 1, 2025 • 41 mins
How a former teenage YouTuber became a leader in the podcast industry. Amanda McLoughlin is the CEO of Multitude and co-host of the podcasts Spirits, Join the Party, and Attach Your Résumé. Amanda joins the podcast to discuss the keys to long-term podcast success, the importance of community, and her transition from being a YouTuber to a podcaster in 2015. She also highlights Multitude’s mission to support indie podcasters in ad sa...
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Building a Media Empire: Ballen Studios’ Nick Witters

March 19, 2025 • 37 mins
What does it take to manage top names in podcasting and YouTube? Nick Witters is the CEO of Ballen Studios, the new media company best known for the MrBallen YouTube channel. Nick joins the podcast to share his insights on content creation, business growth, and strategic partnerships in YouTube, podcasting, and other media ventures. He recounts his unique career path from the U.S. Air Force to entertainment law, from working in th...
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A Legacy Comedy Podcast Network Shifts to Video with Forever Dog’s Joe Cilio

March 5, 2025 • 42 mins
How can you grow your podcast company in the wake of bigger media companies like Spotify? Joe Cilio is co-founder and CEO of Forever Dog Productions, a prominent podcast production company known for alt comedy. He joins the podcast to share the origins and evolution of Forever Dog, the success of launching shows like Bowen Yang’s “Las Culturistas,” and the company’s shift to video podcasting. Joe talks about Forever Dog Production...
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Unlocking Podcast Legalities: Klaris Law’s Alexia Bedat

February 19, 2025 • 33 mins
How can you protect the podcast that you own? Alexia Bedat is a lawyer and partner at Klaris Law, leading its podcast and audio team. She joins the podcast to share her expert insights on the evolving legal landscape of podcasting. Alexia discusses the significance of negotiating clear contracts, especially in the growing areas of video and social media. She and I also explore protecting IP, understanding fair use, and managing le...
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Finding Your Audience: Sounds Profitable's Tom Webster

February 5, 2025 • 40 mins
How do you grow your podcast audience? Tom Webster is a partner at Sounds Profitable and has spent over 25 years researching audio. He joins the podcast to discuss his new book, “The Audience is Listening.” Tom shares his insights into understanding and developing podcast audiences, He and I explore listener behaviors, the challenges of monetizing smaller shows, and what metrics should be looked at to gauge success. Tom also descri...
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Introducing The Podcast Advertising Playbook

January 29, 2025 • 30 mins
This week on the podcast, we’re excited to share an episode from The Podcast Advertising Playbook, hosted by Heather Osgood, founder and CEO of True Native Media. In this episode, Heather sits down with Maggie Beyer, Associate Director, Digital Media at Veritone One, to discuss the future of podcast advertising and how emerging technologies are reshaping the way brands engage with audiences. Maggie shares insights into the growing...
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From Impact to Acquisition: Wonder Media Network Co-Founder and ACast SVP of Development Shira Atkins

January 22, 2025 • 39 mins
What will Wonder Media Network look like after its acquisition by Acast? Co-founder of Wonder Media Network Shira Atkins joins the podcast to discuss the history and growth of WMN and its acquisition by Acast. Shira discusses Wonder’s early challenges in monetization and distribution and how the company adapted to find success. Shira and I also talk about WMN’s mission of amplifying underrepresented voices and how that will contin...
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