Do More By Doing Less - Time Freedom for Entrepreneurs, Small Business Owners, and Solopreneurs
Welcome to the Do More by Doing Less podcast with Charles Alexander, the show for Small Business Owners, Start Ups, and Busy Folks! This is not another productivity, hustle, and grind podcast. I literally want you to do less. Many of us are overwhelmed, frustrated, and need a break. The good news is that we can accomplish much more than now. Once we focus on the vital few, and prioritize things that make our lives and the lives of people around us better, we can “do more by doing less”. This podcast is funny, simple, and has real-world stories. The episodes alternate between my solo podcasts and guest podcasts. In the solo episodes I share stories and frameworks from my experience in coaching small business owners and my own entrepreneurship endeavors. Oh, and any other story that can get a laugh while sticking to the theme of the podcast😊 In the guest podcasts, I will bring on other entrepreneurs who will share their expertise and discuss their own methods for doing more by doing less. That’s it. Subscribe now so you don’t miss an episode and have fun listening while you drive, do the dishes, or mow the lawn!
Episodes
In this episode, I share the story of a liquor store owner who was convinced high-end wine accessories would transform his business. A simple one-day customer tracking experiment revealed something completely different. The lesson is one I see repeatedly with small business owners: when you try to market to everyone, you usually end up connecting with no one. The businesses that grow fastest understand exactly who ...
In this episode, I challenge one of the most common pieces of business advice out there: "Follow your passion."
Through stories of entrepreneurs who loved what they did but struggled to build sustainable businesses, I explain why passion alone is rarely enough. More often, successful business owners start with a skill they're good at, create value with it, and develop a deeper passion as they see the results.&nb...
In this episode, I explain why offering too many products or services can actually hurt your sales. Using examples from Netflix, a famous Columbia University study, and my time working with SERVPRO, I break down why confused customers rarely buy. The businesses that grow the fastest are usually the ones known for one or two simple things instead of twenty complicated options.
Takeaways:
• Too many choices...
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In this episode, I share the story of turning down a “safe” corporate job at John Deere during a recession and why that decision completely changed how I think about risk. Most people assume entrepreneurship is unstable, but after years of coaching and busine...
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This 100th episode is a reflection on the biggest lessons I’ve learned from conversations with people like Bob Burg, Jason Elkins, Emily Heard, and others. The common thread is simple. Success does not come from doing more. It comes from focusing on what actually creates value, protecting your time, and being intentional with your e...
It seems like every time I go in for a follow-up appointment, they ask me these same 15 questions they asked me last time, because why would that automate and populate (something about HIPAA, blah, blah, blah 🤔.)
I usually get frustrated, but once in a while, I don't mind it so much because I like answering some of the qu...
Show Summary:
In this episode, I challenge the grind-at-all-costs mindset and explain why success does not require burnout, arrogance, or sacrificing your entire life. Using the classic stones, pebbles, and sand analogy, I break down how to prioritize what actually matters so you can build a successful business and still enjoy your ...
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In this episode, I break down the three patterns I’ve seen since I started coaching in 2007 that quietly derail entrepreneurs and busy professionals. The stats say only about 30 percent make it long term. From my experience, the difference usually comes down to experience, confidence, and planning. These issues start early, but if left ...
That sweet Lilly Bug:) She's always good for a lesson or two.
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In this episode, I talk about why burnout usually isn’t caused by doing the wrong things, but by trying to do everything. Using a simple bedtime story moment with my daughter Lilly, I explain how a few keystone habits can quietly create progre...
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In this episode, I explain why chasing big, ever changing goals often creates more stress than progress. Instead, I share a simpler approach. Design the week you actually want to live, then fit your priorities around it. Using a ...
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In this special highlights episode, I pull together my favorite moments from 2025, just like those old Golden Girls clip shows I loved as a kid. You’ll hear insights from bestselling author John G. Miller on personal accountability, Emily Heard on dopamine discipline,...
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In this episode, I talk with Dr. J.J. Peterson, longtime StoryBrand expert and host of the Badass Softy podcast. JJ shares why real leadership comes from being human, not harsh. We get into how the four story roles shape behavior, why the strongest leaders act as guides, and how joy and connection make you more effective. We also cover w...
Free assessment for married entrepreneurs: marriedentrepreneur.co/domore
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In this episode, I sit down with Robert and Kay Lee Fukui to talk about how married entrepreneurs can build successful businesses without losing their marriages in the proce...
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In this episode, I welcome back Stacey Brown Randall, author of Generating Business Referrals Without Asking and the new The Referable Client Experience. Stacey explains why being referable starts with a client experience that creates emotional connection and trust beyond basic customer service. She outlines her three-stage cli...
I needed to hear about what was going well in my life.
Then I remembered a brief LinkedIn Live I did a couple of years ago, on this exact topic.
In fact, it went viral (well, LinkedIn's version of viral:) Coincidentally, it was the same day I launched this podcast.
So instead of reinventing the wheel, I'm sharing it here; both for you and me:)
My beautiful wife Sarah and I have lived in four homes together, all of them fixer-uppers with their own quirks and challenges. We never had the skills of a professional crew, but we always had a plan that started with a clear budget, a timeline, and a realistic understanding of what we could actually get done. It still amazes me how...
After years of running a successful record store and coaching others on personal branding, she and her partner decided to travel the country in a van. We dive into how she made it all work. Getting the bandwidth for client calls, simplifying systems, and managing her business while living off the grid. Plus, we discuss the import...
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