Software Spotlight

Software Spotlight

Are you looking to stay ahead in the fast-paced world of B2B SaaS? Software Spotlight delivers weekly insights from the frontlines of software innovation. Join host Michael Bernzweig, founder of Software Oasis since 1998, as he brings you exclusive conversations with industry titans, innovative leaders, and game-changing executives in the SaaS space. Each episode unpacks winning strategies, emerging trends, and actionable insights you can implement immediately. From scaling your SaaS business to mastering digital transformation, discover the tactics that drive success in today's competitive landscape. Whether you're a founder, executive, or ambitious professional in the B2B SaaS world, this podcast delivers the strategic intelligence you need to thrive. Subscribe now to join our community of forward-thinking tech leaders and get weekly episodes packed with data-driven insights, expert analysis, and exclusive interviews that will transform your approach to B2B SaaS.

Episodes

June 26, 2025 40 mins

Summary

In this episode of Software Spotlight, host Michael Bernzweig interviews Alex Sanfilippo, founder of PodMatch, a platform that connects podcast hosts and guests. Alex shares his journey from a corporate career in aerospace to becoming an entrepreneur in the podcasting space. He emphasizes the importance of community engagement, the challenges of building a software platform, and the value of continuous learning and adaptatio...

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In this episode of Software Spotlight, host Michael Bernzweig of Software Oasis interviews Geoffrey Toffetti, CEO of FPG, discussing his journey in the hospitality industry and the innovative solutions FPG provides to enhance guest experiences and maximize revenue for hotels. Geoffrey shares insights on the challenges faced by the hospitality sector, the importance of effective onboarding and implementation of their software, and t...

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In this episode of Software Spotlight, host Michael Bernzweig of Software Oasis interviews Jon Ferrara, founder of Nimble and co-founder of Goldmine. They discuss John's journey in the tech industry, the evolution of CRM and contact management, and the importance of integrating sales and marketing tools. John shares insights on building relationships in a digital world and the future of Nimble as a unified solution for businesses.

T...

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In this Software Spotlight episode, Michael Bernzweig of Software Oasis interviews Bill Wilson, CEO and founder of Pace Pricing, discussing the intricacies of pricing strategies in B2B SaaS. Bill shares his journey from software development to becoming a pricing expert, emphasizing the importance of aligning pricing with product-market fit and customer value. The conversation explores common pricing pitfalls, the significance of ti...

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    In this episode of Software Spotlight, host Michael Bernzweig interviews Zach Hanebrink, a fractional CMO from Hooklead, discussing his journey in SaaS marketing, the importance of effective messaging, and the role of AI in the industry. Zach shares success stories, common challenges faced by B2B SaaS companies, and strategies for optimizing marketing funnels and sales processes. The conversation emphasizes the need for collaborati...

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    In this episode of Software Spotlight, host Michael Bernzweig interviews Hunter Jensen, founder and CEO of Barefoot Solutions. They discuss Hunter's journey from freelance PHP developer to leading a custom software development company that has evolved to focus on AI and data science. The conversation highlights the introduction of Compass, a new AI solution designed for businesses handling confidential information, and explores its...

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    In this episode of Software Spotlight, host Michael Bernzweig interviews Brandon Gano, COO of HumanOp Technologies. They discuss Brandon's entrepreneurial journey, the formation of HumanOp, and its unique technology that objectively assesses individuals to improve workplace dynamics. The conversation explores the importance of partnerships, the transition to a software-driven model, and the practical applications of HumanOp's techn...

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    In this episode of Software Spotlight, host Michael Bernzweig interviews Tom Elliott, founder of Ocuroot, a CI/CD orchestrator designed to streamline software deployment processes. Tom shares his journey in the tech industry, the challenges he faced in CI/CD, and how Ocuroot aims to enhance developer experience and productivity. The conversation covers the target audience for Ocuroot, deployment strategies, integration with legacy ...

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    In this episode of Software Spotlight, host Michael Bernzweig sits down with Scott Sorochak, venture partner at SparkLabs Group and a seasoned executive with over 30 years of experience in sales, marketing, and operational leadership. Scott shares his fascinating journey from being a software engineer in the early days of Silicon Valley to becoming a key player in the venture capital world. He discusses his pivotal role in transfor...

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    Podcast Episode Description: Michael Buckbee on AI Search, Content Engineering, and the Future of SEO


    In this episode of Software Spotlight, host Michael Bernzweig sits down with Michael Buckbee, co-founder of Knowatoa, to explore the rapidly evolving landscape of AI search and its implications for marketers. Buckbee shares his journey from software developer to SaaS entrepreneur, detailing how his experiences led to the creation of...

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    In this episode of Software Spotlight, host Michael Bernzweig sits down with Lucas Lovell, VP of Product at Paddle, to discuss how SaaS companies can simplify global expansion and compliance through the Merchant of Record (MOR) model. Lucas shares his fascinating journey from studying law in Australia to co-founding a multilingual customer support startup in Paris, and eventually joining Paddle in London. Over the past four years, ...

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    In this episode of Software Spotlight, we sit down with Christian Perry, CEO of Undetectable AI, who transformed his financial technology startup experience into a groundbreaking AI company serving over 15 million users. Christian shares his entrepreneurial journey from founding ChatterQuant, a financial technology company that leveraged natural language processing for social media analysis, to leading Undetectable AI, a platform t...

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    In this episode of Software Spotlight, we sit down with Bill Carlin, CMO of Racklify and COO of Shipmate Fulfillment. After a decade of running a successful third-party logistics company, Bill identified a critical gap in how warehouses and merchants connect. This insight led him to launch Racklify, a groundbreaking marketplace platform that has already attracted 3,000 warehouses since its beta launch in July 2024.

    Bill shares how h...

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    In this episode of Software Spotlight, we sit down with Daniel Andor, founder of Duran, a leading product strategy and design studio. With over a decade of experience in UX design and product discovery, Daniel has helped numerous early-stage founders transform their products from minimum viable products to scalable solutions. His journey from working in a startup studio in Romania to founding his own design consultancy showcases th...

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    In this episode of Software Spotlight, we sit down with Louis Balla, Partner at Nuage, a leading expert in ERP solutions specializing in NetSuite and IFS Cloud implementations. With a journey that began in maritime operations and led through National Geographic Channel, Louis has become a driving force in helping organizations optimize their cloud ERP systems for scalable growth.

    From his unique vantage point as both a solution prov...

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    Title: Marketing Mastery: How Amber Gaige Built Far Beyond Marketing Through Data-Driven Strategy

    In this episode of Software Spotlight, we sit down with Amber Gaige, founder of Far Beyond Marketing and creator of the Far Beyond Marketing online course. With over 25 years of marketing experience, Amber shares her journey from humble beginnings in a Texas family business to building and selling her own lead generation company and con...

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    In this episode of the Software Spotlight podcast, host Michael Bernzweig sits down with Diego Richards, Chief Commercial Officer of Stillio, to explore the transformative power of software consulting. Diego delves into how Stillio's innovative automated screenshot services are helping businesses future-proof their content strategies, track competitors, and ensure compliance across industries. From e-commerce to finance, Diego shar...

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    In this episode of Software Spotlight, we are thrilled to welcome Aamir Qutub, the visionary CEO and founder of Enterprise Monkey. Join us as we delve into the transformative role of artificial intelligence (AI) in shaping the future of Software as a Service (SaaS) and digital innovation. Aamir shares his journey from a mechanical engineer to an award-winning entrepreneur revolutionizing business processes through AI. 

    Discover how ...

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    In this episode of Software Spotlight, host Michael Bernzweig sits down with Rich Diaz from Intuitive Solutions to explore the transformative power of NLoop AI in the world of media management. Rich shares how Intuitive Solutions has been at the forefront of digital transformation by leveraging data-driven insights to optimize media purchasing and advertising strategies.

    Discover how NLoop AI's suite of tools—Inventory, Enable, and...

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    In this engaging episode of Software Spotlight, host Michael Bernzweig welcomes Paul Shrater, the visionary entrepreneur behind Minimus Brands. Paul shares his fascinating journey from the entertainment industry to becoming a leader in e-commerce. Learn how a personal need led to the creation of Minimus, a pioneering company in travel-sized products, which has since expanded into contract packaging and third-party logistics (3PL).

    P...

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