The Growth Workshop Podcast

The Growth Workshop Podcast

Jonny Adams & Matt Best will share their 30+ years experience on what growth & revenue acceleration looks like in modern business. With episodes featuring industry leaders, you can hear aspects of leadership, sales, account development and customer success, alongside other critical elements required to build an effective growth engine for your business. Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.

Episodes

July 14, 2025 27 mins

In part 2 of our talk with Reachdesk founder Alex Olley, we discuss Reachdesk’s bold go-to-market strategy, which aligns every function, marketing, sales, and customer success, around one shared goal: revenue. It details how compensation, planning, and cross-functional collaboration eliminate any friction and drive focus. The episode also reveals how a London startup broke into the US market by going all-in with a differentiated va...

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We explore the founding journey behind a high-growth SaaS business (Reachdesk), with its founder, Alex Olley, highlighting the importance of grit, cultural alignment, and hiring for mindset over pedigree. We discuss how their values, “be bold, learn fast, get things done”, shape a resilient team and how a structured, scorecard-driven hiring process ensures long-term success. The conversation also touches on the power of team-based ...

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In part 2 of our talk with Guy Rubin, founder and CEO of Ebsta, we look at how sales organisations can drive growth by improving consistency across their entire go-to-market function. Guy highlights the widening performance gaps between top sellers and the rest, the shift toward full-cycle selling, and the crucial role of clean data, clear benchmarks, and effective leadership in replicating success at scale.

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In part 1 of this talk with Guy Rubin, founder and CEO of Ebsta, we examine how data-driven strategies are impacting leadership and sales performance, emphasising the significance of accurate CRM data, actionable relationship insights, and aligning teams around a precise ideal customer profile (ICP). We look at how replicating the behaviours of top performers and prioritising engagement trends can help organisations drive scalable,...

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In part 2 of our talk with speaker, trainer, and coach George Anderson, George delves into the significance of inner dialogue in controlling motivation, mindset, and resilience. He discusses how self-awareness and alternative responses can help individuals stay within their circle of control. George also highlights the importance of well-being for high performers, explaining that taking small breaks and looking after one's physical...

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In part 1 of this episode, we discuss the importance of reframing goals to be present-focused, which helps individuals value healthy habits in the moment, with speaker, trainer, and coach George Anderson. George introduces the DASH framework (diet, activity, sleep, hydration) as a quick-win strategy to build routines and boost energy, sharing specific examples of positive results from his clients. Additionally, George explains how ...

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In part 2 with Matt Milligan, co-founder of Uhubs, the discussion delves into the differences between software sales and consulting sales, and the need for a consultative approach in both fields. Matt talks about AI in sales processes and the profile of high-performing salespeople. He explains that AI tools can automate significant portions of sales workflows, leading to increased efficiency and performance. The conversation also t...

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In part 1, Matt Milligan, co-founder of Uhubs, discusses the importance of assessing and benchmarking sales team capabilities to drive performance. He shares insights on the significance of combining technology and consulting services for meaningful business transformation. Matt also highlights the value of having mentors and coaches in both professional and personal development, drawing parallels between business and sports. The c...

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Damien Davis of ServiceNow continues to share how his personal challenges have shaped his leadership approach and drive for impact. He recounts his journey of overcoming loss, advocating for mental health, and using his experiences to fuel resilience and growth. Damien discusses the power of authenticity in business, the importance of listening to customers, and how organisations can shift from a product-driven to an outcome-driven...

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In this episode, Damien Davis, a customer success leader at ServiceNow, shares his insights on balancing career growth with personal wellness. He discusses his journey of maintaining healthy habits while managing a demanding executive role, emphasising the importance of sustainable routines and mindset shifts. Damien also highlights how building strong relationships, focusing on personal branding, and leveraging AI-driven solutions...

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In part 2 of this discussion, Magnus Consulting's Managing Partner Teresa Allan presents a structured framework for aligning your teams against "The 7 P's Framework: Priorities, Planning, Positioning, People, Processes, Platforms, and Performance.” She emphasises the need for unified goals, cross-functional collaboration, and shared ownership of outcomes to overcome common misalignments. By integrating these elements, businesses ca...

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In this part 1 of 2 with Teresa Allan, we explore the necessity of integrating marketing, sales and customer success functions to enhance your customer’s experiences and drive growth. Teresa is the Managing Partner at Magnus Consulting and she highlights the shared objectives across these potential siloes and discusses the barriers caused by misaligned goals and misunderstood roles. Teresa shares the importance of collaborative str...

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In Part 2, Charlotte Smith shares how her business, Trilogy International, cultivates a customer-focused culture through strategic hiring, hands-on client collaboration, and aligning leadership with long-term goals. Charlotte talks about the importance of clear market boundaries, leveraging data-driven insights, and maintaining focus on core strengths to foster trust and deliver consistent results. Charlotte’s experiences highlight...

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In Part 1, Charlotte Smith draws from her 2 decades of experience, and talks about how you can mobilise your leadership team, aligning KPIs with customer-centric goals, and fostering a culture of expertise and value. Charlotte’s practical frameworks demonstrate how leadership can effectively scale customer-centric initiatives, turning individual contributions into sustainable business growth.

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Athena delves into the ethical challenges surrounding AI adoption, outlining 5 crucial areas for consideration: accountability, bias, data privacy, deep fakes, and job impacts. She emphasises the importance of critical thinking when using AI tools and discusses the potential effects on employment, citing examples like Klarna's significant job cuts due to AI efficiencies. Peppes also explores the broader economic implications of AI ...

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Futurist and technology trends advisor Athena Peppes discusses the challenges and opportunities of AI adoption in business. She addresses the varying pace of AI integration across industries, emphasising that while some sectors like consumer goods move quickly, others such as pharmaceuticals proceed more cautiously due to regulatory concerns. Athena highlights the importance of understanding AI's potential applications, from enhanc...

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In this follow-up episode, we continue our conversation with Chris Hatfield, founder of Sales Psyche. Chris breaks down common myths about motivation, explaining why leaders should focus less on motivating their teams and more on inspiring them. He explores how habits and action can drive motivation, the importance of understanding individual aspirations, and how vulnerability can build trust in leadership. With a mix of practical ...

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In this episode we speak with Chris Hatfield, Founder of Sales Psyche and author of The Subconscious Sale. Chris delves into the power of mindset, the impact of self-talk, and the importance of creating a supportive environment. With over 15 years of experience, Chris shares actionable insights on managing stress, building healthy habits, and how shifting perspectives on emotions can enhance both well-being and performance in the s...

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Matt and Jonny review their 5 leadership principles from lessons learnt from a 20+ year consultancy of over 1,000 clients. These include operational rigor, commercial alignment, and the power of a coaching culture in business leadership. They discuss how leaders can maintain discipline and effectiveness amidst the monotony of routine tasks, while also fostering a strong coaching culture that nurtures growth, and explore how alignin...

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Jonny and Matt discuss their 5 leadership principles from lessons learnt from a 20+ year consultancy of over 1,000 clients. These include operational rigor, commercial alignment, and the power of a coaching culture in business leadership. They discuss how leaders can maintain discipline and effectiveness amidst the monotony of routine tasks, while also fostering a strong coaching culture that nurtures growth. Drawing on insights fr...

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