If/Then: Research findings to help us navigate complex issues in business, leadership, and society

If/Then: Research findings to help us navigate complex issues in business, leadership, and society

How do we get people back to the office? How and when can AI be a powerful decision-making tool? How will digital currencies transform payment systems? On If/Then experts from Stanford Graduate School of Business share their research findings on a range of topics that intersect with business, leadership, and society. We’ll tackle practical, cutting-edge insights that will help you manage better, lead more confidently, and understand pressing issues affecting our lives. Join GSB senior editor and host Kevin Cool as we hear about the latest research in technology, economics, marketing, politics, and several other areas.

Episodes

May 15, 2024 23 mins

If we create good institutions, then we can live up to our good intentions.

Knowing and articulating our values is essential. But when the metaphorical Siren’s song fills the air, is knowing our values enough to ensure that we live by them?

According to Ken Shotts, a professor of political economy at Stanford Graduate School of Business, having stated values is just expressing aims not necessarily actualizing them through co...

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Whether or not robots can feel is a question that, at least for now, might be better left to the philosophers. But what’s becoming increasingly clear, says Associate Professor Szu-chi Huang, is that robots do have the capacity to make us feel. 

In this episode of If/Then: Business, Leadership, Society, Huang delves into the effect that robots can have not just on our emotions, but on our behavior.

Huang’s research shows...

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Digital currency — whether privately-developed or government-issued — seems like an inevitability to Stanford Graduate School of Business finance professor Darrell Duffie. “Virtually all countries are exploring a central bank digital currency for potential use,” he says.

An expert on banking, financial market infrastructure, and fintech payments, Duffie is interested in how central bank digital currencies (CBDC) could revol...

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A dollar is a dollar, right? While most conventional economic theories view money as an objective store of value, Mohammad Akbarpour says this misses a subtle but important fact: different people value money differently.

Many economists assume that the price someone is willing to pay for a good or service is equivalent to the utility they get from it. But Akbarpour, an associate professor of economics at Stanford Graduate S...

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If we want to make better decisions, then we need to think more like an artist.

Rationality is often seen as the gold standard when it comes to making decisions, but Professor Baba Shiv prompts us to consider: “Is a good decision based on reason? Or is it based on emotion?”

Shiv is the Sanwa Bank, Limited, Professor of Marketing at Stanford Graduate School of Business. Throughout his career, he’s researched how brain structu...

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Immigrants’ contributions to America include culture, cuisine — and groundbreaking ideas. “No one is that surprised that immigrants play a disproportionate role in innovation,” says Rebecca Diamond, a professor of economics at Stanford Graduate School of Business. But, she notes, “Innovation in itself is an elusive thing to measure.” By studying patents, Diamond has revealed new insights into the important role immigrants ...

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If we want to seriously address the climate crisis, then we need to encourage foolish business ideas.

When it comes to seemingly impossible problems like the climate crisis, Professor William Barnett says we need to reach for equally impossible solutions — ideas so crazy, they just might work. “Foolishness,” he says, “is the price of genius.”

A professor of organizational behavior at Stanford Graduate School of Business and ...

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If we can manage our emotions about AI, then it can be a powerful decision-making tool. 

Artificial intelligence’s surge in power and accessibility has inspired polarized reactions. Some people are flocking to the technology with feverish excitement. Others can’t stay far enough away. Yet according to Kuang Xu, both of these responses might be the wrong ones.

"When people hear ‘AI,’ their brain kind of shuts down,” say...

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If we want to change power structures, then we need to understand the animal forces that drive our behavior.

As Stanford Graduate School of Business professor of organizational behavior Deborah H. Gruenfeld observes, wherever there are humans, there are hierarchies. “People have a tendency to form hierarchies almost instantly in all kinds of organizational settings, whether the task requires it or not,” she says.

Gruenfeld s...

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If we want to generate better ideas, then we need to get people back to the office.

Jonathan Levav, a professor of marketing at Stanford Graduate School of Business, details his study of remote work and creativity. “Pairs that worked face-to-face generated 15 to 20% more ideas than pairs that worked on Zoom,” he notes. What’s more, in-person brainstorming helped people consider a wider and more diverse range of possibilitie...

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How do we get people back to the office? How and when can AI be a powerful decision-making tool? How will digital currencies transform payment systems?

On If/Then, experts from Stanford Graduate School of Business share their research findings on a range of topics that intersect with business, leadership, and society. We’ll tackle practical, cutting-edge insights that will help you manage better, lead more confidently, and ...

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