Beauty Business Matters

Beauty Business Matters

"Beauty Business Matters" is an essential podcast for ambitious beauty salon and skin clinic professionals. Host Susan Routledge delves into the heart of industry success, interviewing global business experts, outstanding beauty professionals, and leading CEOs from skincare, beauty, and aesthetic equipment companies. Each episode uncovers invaluable insights on thriving in the dynamic and competitive beauty market. From cutting-edge trends to time-tested strategies, listeners gain practical knowledge to elevate their businesses. Whether you're a seasoned owner or an aspiring entrepreneur, this podcast delivers the expertise needed to stay ahead in the ever-evolving beauty industry.

Episodes

Why Your Salon Needs LinkedIn: The Untapped Goldmine for Beauty Businesses

August 23, 2026 • 55 mins
Unlock the untapped potential of LinkedIn for your salon or clinic! In this episode, Chris Taylor from Social Selling and Chris Taylor Online reveals why LinkedIn is no longer just a stiff CV platform, but an absolute goldmine for beauty businesses.  Discover how to turn your profile into a powerful digital directory to connect with local clients, build credibility, and generate leads without spending a penny on ads. Chris br...
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Why Salon Retail Is Missing the Mark (and How to Fix It)

August 16, 2026 • 53 mins
Selling skincare doesn't have to feel like an uphill battle or an awkward sales pitch. It’s time to rethink what retail actually means in the salon and spa world. Beyond just bottles on a shelf, authentic retail is an essential extension of client care, connection, and long-term results. When therapists shift from "selling" to guiding clients on a personal wellness journey, everything changes—including the bottom line.&...
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Building a Fully Booked Beauty Business on Your Own Terms

August 9, 2026 • 53 mins
Ever felt like your business is running you instead of the other way round? In this inspiring episode, Chicago-based skincare specialist Katt Philipps shares her remarkable journey from working as a special effects makeup artist in Hollywood to creating a thriving, fully booked skincare practice. Kat opens up about hitting complete burnout, coping with illness, and the life-changing business shifts that restored balance. Discover h...
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Are You Addicted to Stress? How Your Mind Blocks Manifestation

August 2, 2026 • 65 mins
Manifesting gets a reputation for being a bit woo-woo, but the truth is you are doing it every single second without even realising it. Joined by the brilliant Vicky Ross, this conversation dives deep into the real mechanics of how frequency, brainwaves, and childhood conditioning shape our day-to-day lives. From breaking free of the body’s addiction to stress and emotional drama to shifting money mindsets and healing the rel...
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How Expertise and Tiered Pricing Can Transform Your Salon

July 26, 2026 • 52 mins
Ever wondered what it takes to turn salon ownership from a stressful hobby into a thriving, structured business? In this episode, multi-award-winning salon owner Justyna Rostek shares her incredible journey—from moving to the UK with basic English to building a top-performing Guinot franchise. Discover why salon owners need to charge based on their experience, how to pre-sell treatments before investing thousands in new equ...
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Shifting from Beauty to Skin: The Power of Pivoting Your Salon

July 19, 2026 • 41 mins
It takes an immense amount of courage to completely flip a business model when you're already running a highly successful, multi-award-winning clinic. Tessa Roszkowski joins the conversation to share the incredible journey behind her 20 years in the beauty and aesthetics industry, including the defining moment she decided to step back, close a branch, and completely drop traditional beauty treatments to focus solely on high-level s...
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The Evolution of Beauty PR: Balancing Tech Innovation with Human Connection

July 12, 2026 • 45 mins
Running a business in the hair and beauty world is a beautiful thing, but it can take a serious toll if you aren't looking after yourself. In this conversation, Susan Routledge sits down with Sam Grocutt, a 30-year beauty PR veteran, director of Essence PR, and co-founder of Curated Beauty. They pull back the curtain on how much the industry has changed—moving from the days of fax machines and transparencies to integrating ar...
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From Hobbyists to Luxury Chocolatiers: The Mejoolies Story

July 5, 2026 • 34 mins
Ever wondered how to turn a simple chocolate truffle into a high-impact branding tool that leaves clients completely speechless? This conversation dives deep into the world of bespoke experiential gifting with the creative minds behind Mejoolies. Host Susan Routledge sits down with founders Carrie Farr and Lindsay Thompson to uncover their fascinating journey from accidental wedding favour makers to running a thriving luxury chocol...
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The Truth About Scaling Your Salon with Technology

June 28, 2026 • 46 mins
Ever felt the pressure to jump on the latest machine trend, only to wonder if your clients actually want it? Navigating the noisy world of advanced beauty technology can leave you feeling overwhelmed and second-guessing your investments. This conversation strips back the marketing fluff to reveal how to align equipment purchases with real customer demand, check for genuine certifications, and build long-term value. From understandi...
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Navigating Sickness Policies: What Every Salon Owner Must Know

June 21, 2026 • 56 mins
It’s the dread every salon and clinic owner knows too well: waking up to a last-minute text from a staff member calling in sick because they simply didn't sleep well. Navigating the minefield of staff management, shifting legislation, and persistent absences can leave even the most seasoned bosses feeling entirely burnt out. Expert executive coach Sue Ingram shares the vital distinction between managing with judgment versus m...
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Stop Chasing Every Client: How to Define Your Ideal Salon Client

June 14, 2026 • 12 mins
In this week's midweek business bite, Susan tackles the foundation of true salon and clinic success: defining and attracting your ideal client. It is incredibly easy to get swept up in social media metrics and the endless chase for new bookings, but trying to be everything to everyone often results in a book full of one-off visitors rather than loyal fans.  KEY TAKEAWAYS Stop Trying to Appeal to Everyone: A vague, scatterg...
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Industry Powerhouses Reveal The Best Knowledge For Your Beauty Business!

June 7, 2026 • 34 mins
It is easy to get completely wrapped up in the daily grind of running a business, but sometimes the greatest growth happens when you finally step back and give your team the space to breathe. This special compilation episode brings together the absolute best highlights and golden nuggets from previous conversations with industry powerhouses like Lara Morgan, Amanda Winwood, and Helen Portman-Brookes. From the chaotic world of film ...
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The Game-Changing Massage Technique Your Spa Needs

May 31, 2026 • 58 mins
Imagine a massage where you never have to turn over, your makeup stays intact, and you drift away on a bed of perfectly heated water. This isn't a futuristic luxury—it's the reality of a face up Hydrotherm treatment. Long-term wear and tear on a therapist's hands and wrists can end a career prematurely, but switching to a fluid, water-supported method preserves your body while offering an exceptional client experience. From c...
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Chris Taylor: Turning Low Social Media Views into High Salon Profits

May 24, 2026 • 63 mins
Ever feel like you’re shouting into an empty void on social media, spending hours making reels that get plenty of likes but zero new clients? Chris Taylor has built an entire business on the philosophy that you don’t need millions of followers to make serious money. In this high-energy conversation, the founder of Social Salon shares how he accidentally fell into the industry by documenting his own professional journe...
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Inclusive Spa Therapy: Breaking the Barriers for Cancer Patients

May 17, 2026 • 42 mins
Ever been told "no" and felt it just wasn't the right answer? Amanda Winwood has built an entire wellness legacy on asking "why." From witnessing her mother’s holistic lifestyle in a tiny Cheshire village to leading a movement in oncology massage, Amanda is a true force of nature in the beauty and hospitality sectors. In this episode, we dive into the 26-year evolution of Made for Life Organics and the defining moment a recep...
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From Broom Cupboard to Beauty Empire with Alison Laws

May 10, 2026 • 50 mins
Ever wondered what it takes to keep a salon thriving for over three decades—and keep staff for over twenty years? Alison Laws joins us to share her incredible journey from opening a tiny "broom cupboard" salon in the Metro Centre to running Jesmond Beauty, a multi-floor landmark in the North East. In this candid chat, we dive into the secret sauce of her team’s longevity, including her "Rising Star" apprenticeship progr...
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Why Inclusivity is the Future of the UK Beauty Industry

May 3, 2026 • 30 mins
Ever felt like the beauty industry treats multicultural skin and textured hair as an "afterthought"? Lola Maja is on a mission to change that narrative through Tones of Beauty. In this vibrant chat, Lola shares her journey from being a 14-year-old beauty enthusiast to becoming a world-renowned MUA and educator. We explore the massive expansion of the Tones of Beauty Expo at London ExCeL—a groundbreaking event that combines a ...
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From 4 Salons to 1: Finding Profit in Simplicity

April 26, 2026 • 43 mins
Ever felt like a headless chicken running between multiple locations, only to realise you were basically earning a McDonald's wage for the stress of it? Rachel Cobley has been there, done that, and bought the four salons to prove it. In this candid chat, we dive into the "busy-ness" trap that many salon owners fall into and why bigger isn't always better. From her early days as a competitive swimmer to opening a cabin in her garde...
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Is Your Aesthetician Actually Qualified? The Truth About Certificates

April 19, 2026 • 42 mins
Walking into a clinic and seeing a wall full of certificates used to be enough to feel safe, but the reality behind those frames is becoming a bit of a minefield. With the aesthetics industry still finding its feet in terms of regulation, it’s easier than ever for practitioners to get caught out by "fast-track" courses that aren't worth the paper they're printed on. Magda Jizerska joined me to talk about why she’s obses...
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CACI International: 34 Years of Non-Surgical Innovation

April 12, 2026 • 55 mins
Imagine walking away from a legal career to bet everything on a "cream box with batteries" in the middle of a 90s recession. That’s exactly what Dean Nathanson did, and 34 years later, CACI International is a global powerhouse found in over 100 countries. Dean joins the show to share the incredible "big top" origins of the brand, the moment Princess Diana’s endorsement sent demand through the roof, and why face-to-face ...
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