True North
Stories of discovery & innovation.
Episodes
Laura Summers and Milly Schmidt have been active contributors in the Australian tech scene for a while now. Both have strong backgrounds in design, development, user experience, copy writing and product management. They've also mentored dozens of young women and have both spoke at numerous events.
In this two part episode we have a wide ranging discussion including, defining your skillset and handling imposter syndrome, how to navi...
Laura Summers and Milly Schmidt have been active contributors in the Australian tech scene for a while now. Both have strong backgrounds in design, development, user experience, copy writing and product management. They've also mentored dozens of young women and have both spoke at numerous events.
In this two part episode we have a wide ranging discussion including, defining your skillset and handling imposter syndrome, how to navi...
In the second of a two part episode we take a look at culture and diversity and learn how successful companies are thinking about this and what we can try in our own companies.
We speak with Farai Madzima, A UX Lead from Shopify, Remya Ramesh, Senior Design Manager at REA Group, and Atlassian's Global Head of Diversity and Belonging, Aubrey Blanche. We learn that both of these important topics are much more nuanced than you might t...
In the first of a two part episode we take a look at culture and diversity and explore what they are and how they can be viewed differently.
We speak with Farai Madzima, A UX Lead from Shopify, and Atlassian's Global Head of Diversity and Belonging, Aubrey Blanche. We learn that both of these important topics are much more nuanced than you might think.
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Carmel was sure she was going to be fired. It was clear to her that she was out of her depth & only a matter of time until someone found out. She should just quit...
That's what she though, but not what she did. Carmel changed her thinking & put herself on the path to helping hundreds of other suffering from self doubt.
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How do you lead if you've never been well lead? We speak to design leaders at some of the world's most interesting companies to learn how they think about leadership, and what their major challenges were and continue to be.
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When tragedy strikes & everything you've worked for is taken away from you, how do you respond? In this episode we hear the story of how someone took a devastating event & turned it into a company which changes the lives of thousands.
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Motivated by the preventable death of a young girl, a group of students set out to design a better solution to anaphylactic allergies and in the process create an award winning idea.
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In this episode we learn about a revolutionary dance program which has been liberating Parkinson's sufferers from their symptoms through movement and music. Where does UX come into this? Well, they received a grant from Google to create an augmented reality application to bring their dance classes out of the studio and into the world of their students.
This is the first episode in a mini series which revolves around the UX Awards, the premier independent awards, which this year will be held in Palo Alto, California on November 8 and 9. To learn more about the awards, as well as how to enter, go to uxawards.org.
In this first episode we speak to the awards founder, Beverly May. We learn why they were created, and how this year the awards are focusing on the future of UX.
In 2016 a design partner from Google Ventures (GV), Jake Knapp, released a book called Sprint. The book introduced the idea of Design Sprints, a concept that had existed within Google for several years and was a mainstay in the toolset employed by GV with their portfolio of companies.
The beauty of Jake's book is that it is very specific, there is even a 15-page checklist for when you are running your own Design Sprints. This howev...
Imagine for a moment that we are back in the early 2000's – 2005 to be specific. You are in San Francisco & own fledgling design agency. You saw first hand the highs achieved by those at the crest of the dotcom bubble & what happened to them once it burst.
The design agency you started only a few years early has begun to attract some amazing clients. Celebrities, technology companies like Google & industry giants like NASA. So, wha...
In recent years Atlassian has grown from 4 designers to over 120. In this period they've undergone rapid change & widespread scaling challenges. In this episode we go inside their design, growth & UX teams to learn their tips & secrets for continuing to perform at an elite level in order to deliver a world class product.
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Loop11's co-founder Shefik Bey speaks with Elizabeth Churchill, a Head of UX at Google. Elizabeth has also been the Director of Human Computer Interaction at the eBay Research Lab, as well as having held senior research positions at Yahoo and Parc and she is currently a distinguished visiting scholar at Stanford university.
They discuss Elizabeth's background in psychology and path into UX via AI (1:33) then how she moved into he r...
Loop11's co-founder Shefik Bey speaks with Janaki Kumar, the VP Head of Design and Co-Innovation Center at SAP and the author of 'Gamification At Work: Designing Engaging Business Software".
They also discuss her Woman of Influence Award and what it meant (2:20), what she feels her strength and decision that led to her position in the industry (3:37) and how innovation lies at the seams of mu...
Loop11's co-founder Shefik Bey speaks with Sarah Doody. Sarah is one of those people who can make you feel exhausted purely because she seems to be doing so much. In recent times she's been a director of product development and user experience, a curriculum developer and instructor at General Assembly , an entrepreneur, a popular speaker at conferences around the world and the creator of a popular newsletter, The UX Notebook.
Shefi...
Loop11's co-founder Shefik Bey and Kathy Baxter dive into UX research, geeking out in a way that only years of experience can lead to. Kathy covers a lot, including the difference between enterprise and consumer user research based on her time at Google, eBay, Oracle and Salesforce.
They also discuss how she got into UX and where her passion came from (2:43), the challenge of realizing you and your peers may not be representative o...
Loop11's co-founder Shefik Bey talks to Aarron Walter, who is currently the VP of Design Education at InVision and before that he was employee number four at MailChimp where he founded their UX practice. Shefik and Aarron dive into topics including common problems design teams face and the internal conflict designers often face when trust into positions of leadership.
They also discuss what ...
Loop11's co-founder Shefik Bey talks to Jeff Veen. Jeff is a Design Partner at True Ventures, where he spends his time helping companies create better products. He also does as an advisor for companies like about.me, Medium, and WordPress.
Previously, he was VP of Design at Adobe after they acquired Typekit, the companyhe co-founded and ran as CEO. Jeff was also one of the founding partners of the user experience consulting group A...
This is the first episode in a mini-series, between season 1 and 2 of True North, called the 'Master Series'.
Loop11's co-founder Shefik Bey talks to Jeff Gothelf. Jeff is the author of the best selling book Lean UX and the soon to be released Sense & Respond. In this fascinating chat they talk about the new book Sense & Respond and why he and Josh Se...
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