The Russell Brunson Show

The Russell Brunson Show

Welcome to The Russell Brunson Show, a podcast that breaks free from the marketing "box" to explore the ideas, strategies, and stories shaping success in business and life. Building on the foundation of the Marketing Secrets Podcast, this new evolution dives into Russell’s passions and expertise beyond just marketing. In each episode, Russell shares insights on marketing, selling, personal development, and the lessons he’s learned from studying some of the most important figures in history. It’s a mix of practical strategies, timeless principles, and fascinating stories that will inspire and challenge you to think differently about business and life. Whether you’re an entrepreneur, creator, or someone striving to make an impact, The Russell Brunson Show is your go-to guide for thinking outside the box, achieving success, and leaving your mark on the world. Subscribe now to join Russell as he shares his playbook and his passion for growth.

Episodes

One Funnel Away: Evolution - How We Scaled ClickFunnels to $1 Billion | #Success - Ep. 138

July 27, 2026 • 82 mins
Last week I told you the story of everything that led up to launching ClickFunnels — my original “One Funnel Away.” I ended it like the hero coming home victorious with the elixir. But here’s the thing about a hero’s journey: it always has a sequel. And the sequel is where it gets real. This is the final episode of The Russell Brunson Show — I’m winding it down and relaunching as a new pod...
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You’re Only One Funnel Away: The Backstory Behind ClickFunnels - #Success - Ep. 137

July 20, 2026 • 57 mins
When I was a kid, I mailed 38 hand-stapled sales letters to names I picked at random out of the phone book, absolutely certain I was about to get rich. Zero people responded. That was my very first funnel — and it flopped like almost every one that came after it. I’ve failed at more funnels than anyone I know. And that’s exactly why I eventually found the one that changed everything. This is one of the final epis...
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Come Hang Out Backstage! My New Platform (and the First-Ever Q&A) | #Marketing - Ep. 136

July 13, 2026 • 39 mins
I have millions of followers across every platform… and when I go live, maybe 150 people actually see it. Back in the Periscope days, I’d hit “go live” and five or six thousand people would show up instantly, and we’d just hang out — that’s how I really built this community. Then the algorithms changed and quietly took that away. So I built my own way around it. I’m recording this f...
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One Funnel to Rule Them All: How to Find the One That Actually Matters | #Marketing - Ep. 135

July 6, 2026 • 53 mins
For years people have asked me the same question: Russell, if you could only build one funnel, what’s the best one? And my answer always frustrates them — it depends. But here’s what almost nobody realizes: inside every business, there’s only ONE funnel that actually matters. You might look at the two hundred funnels I’ve built and think it’s chaos… it’s not. All the rest are just ap...
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We Killed Funnel Hacking Live… But Something Big Is Rising From The Ashes! | #Success - Ep. 134

June 29, 2026 • 30 mins
A year and a half ago, I walked off the Funnel Hacking Live stage, took my shoes off, and left them there — the wrestler’s way of saying a career is over. FHL 10 was “The Last Dance,” and I meant it. We shut it down, and I honestly didn’t know if it’d be a year, five years, or forever before we ever did anything like it again. Well, I’ve got news: it’s coming back — once. This S...
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The $1,500 Dan Kennedy Course That Quietly Changed My Business | #Success - Ep. 133

June 22, 2026 • 11 mins
When Steve Jobs introduced the iPod, he didn’t say “now you can fit fifty songs on a CD instead of ten.” He said CDs are dead — and pulled a thousand songs out of his pocket. That’s not a better product. That’s a new category. And it’s the single idea that changed my business more than almost anything else I’ve ever learned. Welcome back to the vault. Today I’m opening up an ac...
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The Propaganda Playbook: AI Politics (Spencer Pratt Spent $0 on AI Ads. Will He Beat the Mayor of LA?) | #Marketing - Ep. 132

June 15, 2026 • 10 mins
Spencer Pratt — yes, the guy from The Hills — made a campaign ad with AI for zero dollars. No donors, no consultants, no political machine. And it pulled more views than the entire campaign of the sitting mayor of Los Angeles, who’s backed by hundreds of millions of dollars. The political establishment spent a decade building a system to control who gets attention… and a reality TV star with a laptop just b...
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The Propaganda Playbook: Fear Machine (Only 28% of Americans Trust the News. Ebola and Hantavirus Headlines Prove Why) | #Marketing - Ep. 131

June 8, 2026 • 10 mins
In 2020, something got installed in your brain — a switch. And every time the media needs a click, they flip it, because they know it still works. This week it’s Ebola. Three weeks ago it was hantavirus. The CDC says the risk to Americans is extremely low. The WHO went on camera and said this is not the next Covid. But that’s not what the headlines say… because calm doesn’t get clicks. Fear does. In ...
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The Propaganda Playbook: AI Doom (They're Paying Influencers $5,000 to Make You Afraid of AI... Here's Why) | #Marketing - Ep. 130

June 1, 2026 • 15 mins
A mom makes breakfast in her kitchen, an American flag behind her, and tells you how AI helps her stay organized and why it matters that we keep building it here in the US. It feels like a real person sharing a real opinion. It isn’t. She was paid up to $5,000 to read a script — and she was told specifically not to reveal who was funding it. Once you know that, you can’t watch your feed the same way again. In thi...
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The Propaganda Playbook: Legos (Did Iran Beat America’s $886 Billion Military… With Legos?) | #Marketing - Ep. 129

May 25, 2026 • 15 mins
There’s a moment when you realize the most powerful military in the history of the world just got out-marketed by a group of teenagers with laptops. Not outgunned. Not outspent. Out-marketed. Iran’s $0 propaganda budget — a few Lego figures, some AI rap music, and a couple of memes — pulled more eyeballs and more shares than the Pentagon’s entire $886 billion public affairs operation. And the strangest...
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The Propaganda Playbook: Scam School ($1.7 Trillion in Debt and AI Just Made the Degree Worthless) | #Marketing - Ep. 128

May 18, 2026 • 15 mins
It was Saturday, May 14th, 2005. I was sitting in the middle of a packed auditorium on graduation day from Boise State, and I looked left, I looked right, and I saw hundreds of people with huge smiles on their faces. And I was confused. Not for myself - I’d gone to college for one reason and one reason only, to wrestle - but for them. Because I knew what was about to happen the next morning. Most of them were about to walk in...
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The Propaganda Playbook: Scientology (A $380,000 Funnel And 65 Million Written Words) | #Marketing - Ep. 127

May 11, 2026 • 26 mins
The most sophisticated sales funnel ever built isn’t from a tech startup. It’s not Amazon, it’s not Apple, it’s not from any business-school case study you’ve ever read. It’s a religion. The man who built it wasn’t a theologian or a prophet - he was a science fiction writer who held four Guinness World Records, published 65 million words on a custom typewriter with extra keys for common wor...
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The Propaganda Playbook: AI Fraud (He Made $1.8 Billion With 800 Fake Doctors) | #Marketing - Ep. 126

May 4, 2026 • 17 mins
There’s a moment when the future shows up and the people writing about it forget to check who’s actually building it. The New York Times just profiled a guy who built a $1.8 billion company from a house in LA with two employees and a stack of AI tools. The internet lost its mind. Sam Altman said he wanted to meet him. Inc. ran a glowing follow-up. There was just one problem - the entire customer-acquisition machine was ...
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The Propaganda Playbook: Deepfakes (Why You Can’t Trust What You See Anymore) | #Marketing - Ep. 125

April 27, 2026 • 19 mins
There’s a moment when you can’t tell what’s real anymore. You watch a U.S. Senate candidate look right into the camera, speaking clearly, saying words that match things he’s posted online for years - and a few hours later you find out he never sat in that chair, never opened his lips, and never had a single thing to do with the video. That’s not science fiction. That’s a campaign ad that ran in f...
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The Propaganda Playbook: OnlyFans (He Made $701 Million - She Made $180 a Month ) | #Marketing - Ep. 124

April 20, 2026 • 22 mins
There’s a dangerous moment in marketing… when a lie gets wrapped so tightly in a feel-good story that people don’t just believe it - they defend it. And this week, I couldn’t shake that feeling as I watched the world celebrate someone whose business model quietly reshaped an entire generation. Not through force… but through framing. Because when you learn how to rename something controversial as some...
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The Propaganda Playbook: Holy War (How the Pentagon Is Selling a Crusade to American Troops) | #Marketing - Ep. 123

April 13, 2026 • 17 mins
There’s a moment when a message stops being information… and starts becoming identity. And when that shift happens, logic doesn’t just lose - it becomes irrelevant. That’s the thread I couldn’t stop pulling on this week. Because what’s unfolding right now isn’t just about war, politics, or headlines… it’s about one of the oldest persuasion frameworks ever created quietly runni...
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The Propaganda Playbook: Epstein Files (Why You Know LESS After History's Biggest Document Dump) | #Marketing - Ep. 122

April 6, 2026 • 17 mins
Three million pages drop overnight… and somehow, everyone walks away knowing less than they did before. That’s the paradox I couldn’t stop thinking about. Everyone’s arguing over names, sides, and headlines - but they’re missing the real story happening right in front of them. Because when you zoom out, what you’re actually watching isn’t transparency… it’s a masterclass in ho...
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I Walked Away From My Biggest Event... Then Everything Changed | #Marketing - Ep. 121

March 30, 2026 • 70 mins
In this episode of The Russell Brunson Show, I’m sharing something I never thought I’d say again… Funnel Hacking Live is coming back. But to really understand why, you have to go back to why we ended it in the first place. For over a decade, FHL wasn’t just an event - it was the heartbeat of an entire movement. And we chose to walk away from it at its peak. Not because it wasn’t working, but because t...
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The Propaganda Playbook: Iran (How Consent Is Manufactured Before the First Bomb Drops) | #Marketing - Ep. 120

March 23, 2026 • 19 mins
In this episode of The Russell Brunson Show, I’m breaking down something that most people completely miss when they look at big global events. Everyone is arguing about whether a war is right or wrong - but that’s not actually the most important question. The real question is: how did millions of people already agree with it before it even started? I take you behind the scenes of a real-world example and show you exactl...
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Kaley Chu’s Bold Experiment That Took Her From Introvert to International Speaker | #Success - Ep. 119

March 16, 2026 • 31 mins
In this episode of The Russell Brunson Show, I sat down with Kaley Chu, and we talked about one of the most powerful personal transformation stories I’ve heard in a long time. Kaley started out extremely introverted, struggling with confidence after immigrating from Hong Kong to Australia. For years she stayed in a small bubble, avoiding conversations and feeling like she didn’t belong - until one moment of embarrassmen...
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