Covering the topics, trends, people, and acquisitions shaping Streaming TV.
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Tim sits down with Nana Kofi Amoh, creator of Amoh Sports Media and AD in activation at Omnicom Media Group, to break down the rapidly shifting business of local sports broadcast rights, app consolidation, and how advertisers should navigate regional sports inventory. Recorded on State of Streaming.
The RSN model isn't dying — it's evolving: Why DAZN, EverPass, and app consolidation are re...
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Tim sits down with cloud and media experts Rahul Bhatia and Hemant Soni for a special panel comparing how cloud architecture, AI, and regulation are shaping the future of streaming television on both sides of the Atlantic. Recorded on State of Streaming.
Commercial engine vs. public core: Why the US is built to monetize while the UK is built to balance.
The US streaming model is driven by private...
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Tim sits down with Joe Franzetta, Head of Sports at Roku, to map out how Roku is solving sports discoverability, unifying fragmented streaming rights, and turning smart TV home screens into interactive fan hubs. They explore a 21-year-old prediction about interactive TV, how Roku City brings live stadium energy home, and why centralized sports zones are driving real engagement for major leagues. ...
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Tim Rowe sits down with Moe Chughtai, Global Vice President at MiQ, to untangle the fragmented state of modern television and how advertisers can responsibly measure multi-channel media allocation. The episode dives into the evolution of "Total TV," bridging the gap between walled gardens and the open web, and why true measurement requires looking beyond platform-provided metrics.
The definition...
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Tim sits down with Keith Bedford, GM of EMEA at Wurl, to map the infrastructure gaps standing between live sports and FAST monetization — and what Wurl is building to close them. Recorded ahead of Sportel and Mipcom, with a Part Two already locked in.
Live sports on FAST went from less than 3% of viewing to an entire content category in <12 months.
A year ago, live sports made up less than 3% ...
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Tim Rowe sits down with David Nyurenberg, SVP of Digital at InterMedia Advertising, days before the Ad Exchanger Awards Gala at Programmatic I/O — where three of InterMedia's projects landed five finalist nominations. The episode unpacks all three: closing the conversion loop on direct publisher buys, privacy-safe show-level targeting at scale, and what happens to performance when you separate ...
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📊 Read the MRI-Simmons Video Podcast Report: mrisimmons.com
Tim sits down with Emily Williams, Consumer Expert at MRI-Simmons, for a return visit built around fresh data from their annual podcast study — 10,000 US podcast consumers surveyed, weighted and projected to the total US audience. The topic: why the definition of a podcast is breaking down, why that's actually good news, and what the n...
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Tim sits down with Pat Taggart, filmmaker and founder of Sky Blue Creative, to discuss his new documentary No One Died: The Wing Bowl Story — the 26-year history of Philadelphia's most chaotic winter tradition, and what self-distributing an independent film in today's streaming market actually looks like when the major players come calling with contracts designed to take everything.
A radio joke...
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Tim sits down with Shawne Merriman, three-time Pro Bowler and CEO of Lights Out Sports TV, to trace the journey from defensive end to streaming architect — and unpack the 5G broadcast technology he's been quietly building for a year that could fundamentally change the economics of live sports delivery.
From the field to the production truck to the boardroom — how Shawne was taking notes th...
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Tim sits down with Mark Stenberg, Senior Media Reporter at Adweek, to unpack the real ripple effects of Meta's $17 billion teen settlement — what it actually means for media buyers, whether YouTube gets dragged into the same restrictions, where youth advertising budgets go if mobile supply shrinks, and why the microdrama format might be the most interesting disruption nobody is talking about ye...
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Tim sits down with David Dembowski, Streaming TV Architect, to break down the business of live sports streaming through the lens of the Five D's — Digital, Data, Distribution, Discovery, and Delight — and why a 62-second streaming delay during the Super Bowl is more than an engineering inconvenience. It's a business problem that touches every one of them.
Why a 62-second delay isn't a tech...
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Tim sits down with Giovanni Galvez, from SyncWords, for a special webinar replay recorded live — including a real-time demo where SyncWords translated the State of Streaming broadcast into Spanish, French, and German simultaneously while the conversation was happening. The topic: how platforms are using live localization to reach the 80% of the world that doesn't speak English — and how m...
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Read Josh's most recent piece on State of Streaming here 👈
Tim sits down with Josh Stein, Founder of Attention Capital, to unpack why capital markets keep mispricing attention, what makes an audience durable enough to finance, and why the creator economy is the next private credit boom — whether Wall Street knows it yet or not.
Some attention compounds. Some decays. The difference is what's fina...
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Tim sits down with Michael Beach, author of Screen Wars and Publisher of State of the Screens, to work through convergent TV, why local advertising holds the keys to the next billion-dollar streaming exit, what $100 CPMs actually look like in the math, and why the consumer settled the YouTube-is-TV debate years ago.
📰 Read Michael's piece on What Changes as YouTube becomes TV first here
📖 Get th...
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Tim sits down with Simeon McMillan, Principal of Accrued Interest, to work through four of the most consequential questions in streaming right now — the Netflix engagement panic, the YouTube revenue parallel nobody is drawing, what Fox/Roku actually means for the home screen, and whether the Paramount/WBD deal ever closes.
Netflix and YouTube are in the same weight class but Wall Street hasn't n...
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Tim sits down with Josh Hudgins, Chief Product Officer at VideoAmp, to unpack how the performance media platform connects ad exposure directly to real-world outcomes — store visits, purchases, subscriber signups — and how AI is acting as a semantic layer to reinvent how that data gets interpreted, planned against, and acted on.
The measurement problem is a signal-to-noise problem.
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Tim sits down with Jon Schulz, CMO at Viant, the day after the company reports its best quarter ever — revenue up 34%, CTV now 50% of total revenue, and a single NBA Finals ad moment hitting $120 CPM, nearly double the Super Bowl. This is the Viant Earnings Brunch.
'Best quarter ever' was 27-years in the making.
Revenue up 34%. CTV at 50% of total revenue. Direct CTV transactions up from 50%...
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Tim sits down with Matthew Keys, Publisher of The Desk, a media outlet covering the broadcast, streaming, and digital media industry that has grown from a hobbyist blog into a publication that industry executives now regularly check — and walk up to strangers at conferences to mention.
TheDesk.net started as a survival mechanism.
Matthew Keys built The Desk across two different moments of in...
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James Smith, who leads monetization at Frequency, joins Tim Rowe to unpack why the ad pod is broken — and why the fix isn't more ads, it's smarter ones. They dive into in-scene advertising, the industry's slow embrace of "fewer ads, better ROAS," and why personalization has to fix the programming guide before it can fix the ad break.
Too Many Channels Chasing Too Little Attention
FAST channels we...
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Emily Williams, Consumer Expert at MRI-Simmons, joins Tim Rowe to unpack why the streaming industry's measurement habits are failing the consumers they're supposed to serve — and why fragmentation isn't a technology problem. It's a consumer experience problem.
The Average American Uses 11 Streaming Services a Year
MRI-Simmons' Cord Evolution Study reveals that 75% of Americans with traditional ca...
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