Social Media Marketing Podcast

Social Media Marketing Podcast

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Episodes

April 25, 2024 46 mins

Is AI making it harder to differentiate your work? Wondering how to protect your intellectual property from improper use? To explore how to remain relevant in the emerging AI world, I interview Ben Angel.



Guest: Ben Angel | Show Notes: socialmediaexaminer.com/612



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Want to use organic content to grow your reach? Wondering what types of content create engagement the algorithm values? To explore the type of content that triggers massive reach on social media, I interview Andy Crestodina.



Guest: Andy Crestodina | Show Notes: socialmediaexaminer.com/611



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Need to grow substantial YouTube reach? Wondering what’s working in 2024? To explore creating viral reach on YouTube, I interview Liz Germain.



Guest: Liz Germain | Show Notes: socialmediaexaminer.com/610



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Wondering how to build lasting relationships with industry influencers? Looking for a framework that doesn’t rely on a budget? To explore how to create a no-cost B2B influencer marketing program, I interview Justin Levy.



Guest: Justin Levy | Show Notes: socialmediaexaminer.com/609



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Want your product or service to stand out in a crowded marketplace? Looking for a compelling way to position your brand? To explore how to use benefits and outcomes to differentiate your business, I interview Allen Weiss.



Guest: Allen Weiss | Show Notes: socialmediaexaminer.com/608



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Wondering how to successfully launch a new product? Looking for a proven framework to model? To discover the marketing strategy one entrepreneur used to grow Mint, AppSumo, and many other products, I interview Noah Kagan.



Guest: Noah Kagan | Show Notes: socialmediaexaminer.com/607



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Do you want to launch a membership product? Wondering how Social Media Examiner evolved its marketing over time? To go behind the scenes to explore how we market one of our products—the Social Media Marketing Society, I interview Ali Kelly.



Guest: Ali Kelly | Show Notes: socialmediaexaminer.com/606



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March 7, 2024 46 mins

Wondering if your email marketing needs an upgrade? Curious what works in 2024? To explore the latest email marketing best practices based on 6 billion emails sent annually, I interview Jay Schwedelson.



Guest: Jay Schwedelson | Show Notes: socialmediaexaminer.com/605



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Want to boost your lead conversions instantly? Wondering what makes a lead gen offer irresistible? To explore how to build lead generation funnels that convert, I interview Alisha Conlin-Hurd.



Guest: Alisha Conlin-Hurd | Show Notes: socialmediaexaminer.com/604



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February 22, 2024 43 mins

Want more leads from Instagram? Wondering which Instagram content types to use at each stage of the buyer journey? To explore Instagram lead generation strategy, I interview Michelle Gifford.



Guest: Michelle Gifford | Show Notes: socialmediaexaminer.com/603



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Do you want to increase your conversions? Wondering how to leverage behavioral science to improve your results? To explore how understanding the brain can help your business, I interview Melina Palmer.



Guest: Melina Palmer | Show Notes: socialmediaexaminer.com/602



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February 8, 2024 41 mins

Not getting the results you want from your organic social efforts? Looking for a social media marketing framework that converts casual followers into brand evangelists? To explore an organic social marketing strategy and discover actionable tips tailored for achieving standout organic performance, I interview Jenny Li Fowler.



Guest: Jenny Li Fowler | Show Notes: socialmediaexaminer.com/601



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Want to elevate your social media marketing? Looking for a strategy that forges connections and builds genuine community? To explore social posting strategy, I interview Katie Brinkley.



Guest: Katie Brinkley | Show Notes: socialmediaexaminer.com/600



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Want to put your podcast on YouTube? Wondering how to adapt your show for video viewers? To explore creating video podcasts on YouTube, I interview Jay Clouse.



Guest: Jay Clouse | Show Notes: socialmediaexaminer.com/599



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Want to improve your marketing content? Looking for a proven, data-driven content strategy model that’s simple to apply? To explore a social content strategy, I interview Allie Mason.



Guest: Allie Mason | Show Notes: socialmediaexaminer.com/598



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January 11, 2024 45 mins

Want to develop more LinkedIn connections that lead to sales? Looking for a strategy to guide your outreach and networking? To explore a creative way to get more out of your LinkedIn activities, I interview Louise Brogan.



Guest: Louise Brogan | Show Notes: socialmediaexaminer.com/597



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Wondering how to adjust your Facebook and Instagram campaigns for the changes coming from Meta? Looking for advice to adjust your audience targeting, placements, and creative? To explore how to prepare for the changing world of Meta ads, I interview Jon Loomer.



Guest: Jon Loomer | Show Notes: socialmediaexaminer.com/596



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December 29, 2023 28 mins

In this special episode, Michael Stelzner openly shares numerous professional and personal challenges he faced in 2023, including significant financial struggles in his business. Despite difficult setbacks and changes, Stelzner maintains a growth mindset focused on learning, letting go of what is not working, and refocusing on what brings value. With resilience and commitment to his staff, he continues moving forward with ...

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Is overwhelm stopping you from making progress on a new idea? Are you looking for a way to unleash your creativity and move quickly toward your goals? To explore how constraints can unlock creativity, I interview Andrew Davis.



Guest: Andrew Davis | Show Notes: socialmediaexaminer.com/595



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Want to improve your marketing results? Wondering how to tap into proven human behaviors to influence people? To explore behavior science tips that lead to better marketing results, I interview Nancy Harhut.



Guest: Nancy Harhut | Show Notes: socialmediaexaminer.com/594



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