The How of Business - How to start, run & grow a small business.
The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.
Episodes
Hiring front-line workers, the staff who work directly with your customers, clients, patients or other consumers of your services or products, with recruiting and HR expert Thad Price.
Show Notes Page: https://www.thehowofbusiness.com/517-thad-price-hiring-workers/
How the Savannah Bananas baseball team stand out and get noticed with guest Jesse Cole.
Show Notes Page: https://www.thehowofbusiness.com/r180-stand-out-get-noticed/
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Objection Handling – how to handle objections when selling, although these tips can apply to any situation when you are handling or responding to objections in your small business.
Show Notes Page: https://www.thehowofbusiness.com/516-objection-handling/
Scaling Tiege Hanley, a direct-to-consumer men’s skin care product company, with co-founder Kelley Thornton.
Show Notes page: https://www.thehowofbusiness.com/515-kelley-thornton-scaling-tiege-hanley/
Kelley shares his entrepreneur journey, and how he launched and scal...
Fixing vs Solving Small Business Problems - how to identify and resolve the root cause of problems in your business, instead of just fixing the symptoms.
Show Notes page: https://www.thehowofbusiness.com/r200-fixing-vs-solving-problems/
This is a re-release of Episode ...
How do we create extraordinary places for our customers, clients, patients, staff that support the growth of our small business?
Show Notes page: https://www.thehowofbusiness.com/514-kevin-kelley-extraordinary-places/
Kevin Kelley is with us today to share his thoughts...
Fractional CFO – how and when to hire a fractional CFO to help you grow your small business, with guest Dan DeGolier.
Show Notes page: https://www.thehowofbusiness.com/513-dan-degolier-fractional-cfo/
When and why should you engage a Fractional or Outsourced Chief Fina...
“Brand Films” or videos, how to create and use them to grow your small business, with award-winning filmmaker Maxwell Frost.
Show Notes page: https://www.thehowofbusiness.com/512-maxwell-frost-brand-films/
Maxwell shares his entrepreneur journey, and his current focus which is teaching businesses how to make 3-15 minute “brand films” with your smart phone, that grows y...
How to connect for sales success with entrepreneur and sales expert John Humphrey. John explains why sales success is directly related to the depth and breadth of our relationships and our desire to help others.
Show Notes page: https://www.thehowofbusiness.com/511-john-humphrey-connect-for-sales-success/
Connecting is more than just traditional networking.
Top 7 Small Business Start-Up Mistakes and how to avoid them and launch a successful business, with Henry Lopez.
Show Notes page: https://www.thehowofbusiness.com/510-7-startup-mistakes/
How to identify and avoid or minimize some of the most common small business start-up mistakes. Henry shares his top 7 common small business mistakes to avoid, so that you can start and...
Finding your identity is your path to finding personal and small business success. Hosts Henry Lopez and David Begin discuss how to find your multidimensional identity.
Show Notes page: https://www.thehowofbusiness.com/509-finding-your-identity/
Is your personal identity predominantly based on being the Small Business Hero or the Successful Serial Entrepreneur?
How Bad Bosses ruin lives and Great Bosses enrich lives and lead the growth of a small business, with guest Debra Corey.
Show Notes page: https://www.thehowofbusiness.com/507-debra-corey-bad-bosses/
Debra Corey is back on the show to share insights and highlights from her new book, “Bad Bosses Ruin Lives - The Building Blocks for Being a Great Boss” about how to avoid b...
Legal considerations of buying and selling a small business with Danya Shakfeh, a mergers and acquisitions attorney.
Show Notes page: https://www.thehowofbusiness.com/507-danya-shakfeh-legal-considerations-buying-small-business/
Attorney Danya Shakfeh shares insights and general guidelines, from a legal perspective, about buying or selling a small business.
Learn the fundamentals of budgeting for small business. How to create an operating expense budget for your small business, with host Henry Lopez.
Show Notes page: https://www.thehowofbusiness.com/506-budgeting-fundamentals-small-business/
Why should you create an operating budget, and how to create an annual budget that helps you maximize profitability.
Justine shares her experiences and insights from selling her small business, a successful bookkeeping business.
Show notes page: https://www.thehowofbusiness.com/505-justine-lackey-selling-her-business/
Justine Lackey is back on the show to share her experiences from selling her successful small business, and how she is currently helping people run and scale their own b...
How to create an Annual Strategic Plan for your small business, with host Henry Lopez. Why you should create a strategic plan at the start of the new year and how to do so.
Show notes page: https://www.thehowofbusiness.com/504-annual-strategic-plan/
Henry shares best practices and tips and walks through the 10 steps to create your strategic plan – giving you a clear st...
How Adam Siegel launched Recurate, a tech-enabled resale service that empowers brands and retailers to establish their own integrated resale platforms directly on their e-commerce sites.
Show notes page: https://www.thehowofbusiness.com/503-adam-siegel-fashion-resale-business/
From Aerospace Engineering to starting a business in the fashion resale business, Adam shares...
Business owners share their Small Business Success Highlights, and host Henry Lopez shares popular resources from The How of Business.
Show notes page: https://www.thehowofbusiness.com/502-business-success-highlights-pt2/
On this special episode Henry Lopez (Serial Entrepreneur, Business Coach, and Host of The How of Business podcast) shares some information about The ...
CPA Matt Chiappetta shares Year-End Tax Considerations for Small Business Owners (starting at 10:00).
Show notes page: https://www.thehowofbusiness.com/501-matt-chiappetta-tax-considerations/
Matt is Henry's CPA, and he is excited to have him on the podcast to share his tips and advice on year-end tax planning for small business owners. He also shares his entrepreneur ...
Featured business owners share their Small Business Success Highlights, and host Henry Lopez shares popular resources from The How of Business.
Show notes page: https://www.thehowofbusiness.com/500-business-success-highlights/
On this special episode Henry Lopez (Serial Entrepreneur, Business Coach, and Host of The How of Business podcast) shares some information about...
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