CPQ Podcast

In this episode of the CPQ Podcast, Frank speaks with Eyal Orgil, co-founder and Chief Growth Officer of DealHub, about how the company has evolved over the past 12 years and what that growth says about broader trends in CPQ, billing, and revenue lifecycle management. Eyal reflects on the responsibility that comes with building a company of roughly 300 employees and servin...

In this episode of the CPQ Podcast, Frank Sohn speaks with Rourke McCarron, founder of Kabaido, about building a modern CPQ solution for precision manufacturers. Rourke shares how his experience in the tooling industry revealed a disconnect between sales and engineering teams, which ultimately led him to launch Kabaido in late 2025. 

The...

In this episode of the CPQ Podcast, Frank Sohn speaks with Tyler Moini, Founder and Managing Director of Expedite Commerce, about how the company has evolved since its earlier positioning around composable commerce and API-first architecture. Tyler expla...

In this episode of the CPQ Podcast, Frank Sohn speaks with Garima and Pulin about how AI-driven fair market value (FMV) intelligence can support pricing and CPQ-related processes in the used IT asset market. The conversation goes beyond product features ...

At Conga Connect 2026 in Orlando, Conga made one thing clear: it wants to be seen as more than a CPQ or CLM vendor. In this episode, Frank Sohn shares his high-level takeaways from the event, including Conga's new brand direction, what the company's "connected commerce" message means, and why the future of its three CPQ paths matters for customers and prospects alike. Frank also looks at the emerging split between Advantage and PRO...

It's a solo episode this week — interview scheduling has been unusually tough this year, so I'm using the opportunity to talk about something that's top of mind for many teams early in the year: CPQ selection.

In this episode, I share the six questions that fix most CPQ shortlists before demos start: business model, biggest challenge, CRM fit, ERP fit, go-liv...

In this episode of the CPQ Podcast, Sergey Jermakov joins Frank Sohn to explore how CLARITY is moving beyond classic Quote-to-Cash into intell...

In this episode of the CPQ Podcast, we sit down with Dustin Anglen, Strategic Partnerships Manager at PandaDoc, to discuss how PandaDoc CPQ supports faster quoting for SMB teams (roughly 5–500 employees). PandaDoc is widely known for proposals and eSignature, and Dustin explains why CPQ is a natural extension—especially for organizations that want a practical, easy-to-admi...

In this CPQ Podcast episode, Frank Sohn sits down with Nils Olsson, Chief Strategy, Product, and Customer Officer at Tacton, to discuss how Tacton is evolving beyond traditional CPQ into a broader platform for configurable products.

Nils shares his unique pers...

2025 was full of CPQ and Quote-to-Cash headlines: AI agents, platform transitions, consolidation, and promises of faster execution. Following those announcements is important — but it rarely tells the full story.

In this episode, I look at what often gets lost between public messaging and real-world CPQ decisions. Drawing on patterns observed throughout 2025, I e...

It's the beginning of the year — a common time when companies evaluate a new CPQ or Revenue Management solution, or consider replacing what they have. If you've started researching and feel more confused than before, you're not alone.

In this solo episode, Frank Sohn explains why CPQ sele...

In this CPQ Podcast episode, Frank Sohn sits down with Vinay Toomu, who leads both ScaleFluidly (CPQ / quote-to-order platform) and CommerceCX (a systems integrator working with Salesforce and Conga). Since Vinay's last appearance i...

In this CPQ Podcast episode, Frank Sohn talks with Calvin Chow, Senior Director at Slalom Consulting, about what it really takes to move from Salesforce CPQ to Salesforce Revenue Cloud (RCA/ARM). Calvin has hands-on experience with multip...

In this CPQ Podcast episode, Frank talks with Max from Prodly about the shift from Salesforce CPQ to Revenue Cloud Advanced (now Agentforce Revenue Management, ARM) and what it really takes to manage that transition successfully. They look at how Salesforce is moving customers...

In this CPQ Podcast episode, host Frank Sohn talks with Andreas Westling, CEO and co-founder of Ignize, about how modern AI pricing and CPQ help B2B manufacturers increase EBIT, improve price fairness, and react faster to market volatility.

Drawing on more than 20 years of pricing experience,  including his time as CEO of Navetti (acquired by Vendavo). Andreas explains why pricing fundamentals haven't changed, but the way manufactu...

In this episode of the CPQ Podcast, Frank Sohn sits down with Suren Reddy, founder of Cloudely, for a deep dive into where Configure-Price-Quote (CPQ) is heading—especially inside the Salesforce ecosystem. If you're evaluating Salesforce CPQ, or wondering what Revenue Cloud Advanced really changes, this conversation is for you.

Suren breaks down Salesforce Reven...

Evaluating Configure-Price-Quote (CPQ) solutions and drowning in buzzwords, vendor decks, and generic analyst reports? In this solo episode of the CPQ Podcast, Frank walks you through something he has been building for exactly that problem: the CPQ Sales Report from Novus CPQ.

In this episode, Frank Sohn talks with Hiren Shah, founder of B2B-Matrix, about how small and mid-sized manufacturers and distributors are modernizing their sales processes through AI-driven CPQ, CRM, and ERP integration.

Hiren, a former SAP America consultant turned Salesforce expert, shares his perspective on the future of Configure-Price-Quote (CPQ), Revenue Cloud, and AI in sales automation. He explains B2B-Matrix's three-phase...

Confused by all the CPQ options out there? You're not alone — with more than 135 vendors and endless marketing claims, figuring out where to start can feel impossible. In this episode, host Frank Sohn (Novus CPQ Consulting) breaks down the CPQ landscape in under 15 minutes and shows you a smarter way to learn it.

You'll hear how the CPQ Briefing Subscription helps you cut through the noise with short, fact-based reports based on re...