The Business Lounge Podcast with Kim & Chris

The Business Lounge Podcast with Kim & Chris

Welcome to The Business Lounge Podcast! Each week we'll share proven marketing strategies to help you build an audience of buyers, create impactful content, and grow a profitable business without compromising on your values with your host, Kimberly Ann Jimenez! Kim is an Online Marketing Strategist, Educator, Founder and Thought Leader in the online marketing industry. Having worked with 33K+ small business owners & entrepreneurs across an array of industries over the past decade, Kimberly and her business partner Chris Michael Harris are obsessed with helping you level up your marketing game, and grow your bottom line. They co-lead their flagship program, The Business Lounge, which teaches business owners & entrepreneurs like you how to navigate the confusing & often overwhelming world of online marketing and build an unapologetically profitable business on your own terms (and without compromising your faith, your family or your freedom). Join us at thebusinesslounge.co

Episodes

June 20, 2025 β€’ 67 mins

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Fear is stealing more from your business than you realize. In this episode, we unpack five fears that hold entrepreneurs back and how to shift your mindset when the pressure hits. You'll learn why isolation is the enemy’s playground, how to re-center your identity in Christ (not your business), and the power of having coaches and truth-tellers in your corner. Don’t let fear steal what God’s already promised ...

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Think strategy is your biggest challenge? Think again. Self-doubt, excuses, and mindset traps are what really keep most entrepreneurs stuck. In this episode, you’ll learn how to rewire limiting beliefs, reframe discomfort, and finally get out of your own way. It’s time to stop waiting to feel ready and start growing on purpose. Stay tuned!

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Β Struggling to get clients to say yesβ€”even with a great product? You might have an offer problem. In this episode, we break down the 5 key elements of an irresistible offer that boosts conversions and justifies premium pricing. From pricing psychology to bonus stacking, you'll learn how to craft an offer your dream clients can’t resist. Stay tuned!


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The creator economy is shifting fastβ€”are you ready? In this episode, we unpack Kajabi’s 2025 Creator Commerce Report and reveal why owning your platform, products, and audience is the key to long-term success. From rising podcast profits to the fall of passive products, we’re diving into what’s working now and how to future-proof your online business.Β 


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If you're undercharging, it’s costing you more than you think. In this episode, we break down the psychology of pricing and how tiny tweaks can boost your conversions by up to 15%. Learn how to confidently charge what you're worth with smart strategies like price anchoring, value-first positioning, and irresistible package design. Stay tuned!


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The online business game has completely changedβ€”and in this episode, we're breaking down what’s really working right now! If you’re ready to simplify, pivot, and actually thrive in this new era of business, this episode is your blueprint. Let’s go!Β 

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Ready to level up your business game in 2025? Discover how switching from annual planning to quarterly goal-setting can transform your productivity, streamline your strategy, and drive massive growth. Inspired by thought leaders like Brian Moran and Gino Wickman, we’ll break down how to tackle your big goals in manageable, action-packed steps! Stay tuned!

πŸ’» Download The FREE Trello Yearly Template: http...

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What if I told you failure is actually the secret sauce to success? In this episode, we’re diving into the art of "disciplining disappointments" and how turning setbacks into comebacks is the real entrepreneurial flex. We’ll talk about why navigating those challenges isn’t just a β€œnice-to-have” but a must for growth. Get ready for some real talk, practical wisdom, and a few pro tips on how to turn your ...

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In this episode, we get a little spicy in a BTS convo with our coaching group about Black Friday, slow down in sales in Q4, FB Ads, Trump's win, and the future of the online economy.

Key Highlights:

βœ… Trump's win and how it's impacted consumer confidence so far.

βœ… Why October was the hardest month to sell anything online.

βœ… Where consumers are ACTUALLY at economically (and how infla...

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Struggling to create offers your audience actually wants? Learn how to turn audience insights into profitable offers with my top hack! In this episode, I reveal real-life lessons from launching courses and coaching programsβ€”including how a flop taught us the power of co-creating with your audience.

Discover how to identify what your audience truly needs, design offers that bridge gaps in their journey, and refine ...

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Ready to make this Black Friday your most profitable yet? Join me as we dive into 12 powerful strategies that will set your business apart during this high-stakes shopping season! We’ll cover fresh trends, like early deals, time-sensitive bonuses, and flexible payment options, plus how to navigate rising costs and economic shifts.

This episode is your ultimate guide to maximizing Black Friday salesβ€”don’t...

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Ready to discover why content marketing should be at the heart of your business strategy? In this episode, we break down the biggest opportunities you need to seize this year to outshine the competition. I’ll show you why content marketing matters more than ever and share how it’s transformed the businesses of entrepreneurs who dared to go against the grain.

Learn to create an intentional content strate...

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What if the key to your next big win isn’t about more followers but about smarter strategy? In this episode, I'll take you behind the scenes of a jaw-dropping case study from our "Content to Customers" workshop. One of our clients proved that a small but mighty audience can drive big resultsβ€”turning just 100 followers into $500 on day one!

Packed with actionable tips, this episode will tea...

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What if the number of followers you have doesn't actually equate to your financial success? Today, we're dismantling the myths of social media fame and how to ditch the 'Influencer Playbook' for as content game plan that serves AND sells instead.

This episode is your gateway to crafting content that builds relationships, drives sales with integrity, and actually makes a difference wit...

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What if you could transform your content strategy to not only attract your dream clients but also substantially boost your revenue? In this episode, we're spilling the tea on the Profitable Content Blueprint, a six-step strategy that'll turn your content into a cash cow. We're talking about reverse engineering your sales process, setting clear profit goals, and building relationships that last + a ...

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September 22, 2024 β€’ 34 mins

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Tired of chasing followers for financial gain? It's time to ditch the vanity metrics and focus on building a business that delivers real value. This episode exposes the pitfalls of equating followers with success and empowers you to prioritize purpose over ego. Get ready for a refreshing dose of encouragement, actionable insights, and strategies to help you break through and achieve lasting success. Let&apos...

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Are your marketing efforts falling short? Discover why many businesses miss the mark and how to turn things around. Inspired by David Ogilvy, we explore the power of deep audience research to uncover unique market opportunities. Learn to avoid the trap of competing on price alone and create products or services that truly resonate with your target market. Stay tuned!

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Feeling overwhelmed by content creation? This episode is your solution! Learn how to maintain a consistent content flow without sacrificing your time or quality. Discover the four proven strategies to streamline your content creation process! Boost your online presence, engage your audience, and achieve your business goals with effortless content consistency!

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Are your promotions falling flat, despite all your hard work? It might be becauseΒ  Is your messaging falling flat during promotions? In this episode, we tackle a critical aspect of online selling that could be holding you back: knowing whether your audience is problem-aware or solution-aware. We'll dive into how understanding this distinction can make or break your promotional efforts, especially when sellin...

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Tired of guessing what's working in your business? It's time to let the numbers do the talking. In this episode, we dive deep into the power of key metrics. Discover how tracking the right numbers can transform your business overnight. Learn to identify hidden opportunities, measure your business health, and make data-driven decisions that drive growth. Get ready to unlock your business's full pote...

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