The Food Blogger Pro Podcast
Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast
Episodes
Standing out with your story, treating your blog like an ecosystem, and reinventing yourself as a creator with Timothy Pakron from Mississippi Vegan.
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Welcome to episode 586 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Timothy Pakron from Mississippi Vegan.
Reinventing Yourself as a Creator
Timothy came to food blogging by way of studio art and his passion for fresh produce, not the blog...
Transparency around your AI workflow and protecting your creative voice with Jeremy Carrasco from Jeremy Finds AI.
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Welcome to episode 585 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jeremy Carrasco, the creator behind Jeremy Finds AI and founder of Riddance.
Why Trust Matters More Than Detection in the Age of AI with Jeremy Carrasco
Pop quiz! Can you actually spot AI-genera...
Using AI to run a smarter food blog, understanding the different Claude tools, and moving beyond using AI as a chatbot with Shruthi Baskaran-Makanju from Urban Farmie.
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Welcome to episode 584 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shruthi Baskaran-Makanju from Urban Farmie.
A Step-by-Step Guide to Using Claude as a Food Blogger
Shruthi Baskaran-Makanju recently made the leap from a...
Building a thriving food blog by putting YouTube first, growing to 2 million subscribers on YouTube, and using social media to drive blog traffic with Jeanelle Castro from Jeanelleats.
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Welcome to episode 583 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jeanelle Castro from JeanellEats.
Why Jeanelle Castro Thinks YouTube Is the Most Powerful Social Platform for Food Creators
Jeanelle sta...
Building and positioning your brand through earned media and PR with Lydia Bagarozza from Visibility on Purpose.
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Welcome to episode 582 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lydia Bagarozza.
Building Brand Authority Through PR with Lydia Bagarozza
Have you ever wondered how food creators and brands land coverage in respected publications, and whether that kind of press is e...
Mitigating risk in search marketing, cleaning up link spam on your site, and getting your technical SEO foundation right with Liane Walker from Foodie Digital.
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Welcome to episode 581 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Liane Walker from Foodie Digital.
What's Actually Holding Your Food Blog Back in Search with Liane Walker from Foodie Digital
Liane Walker has seen just about ev...
Financial freedom and the power of authenticity in the age of AI with Sam Vander Wielen.
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Welcome to episode 580 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sam Vander Wielen.
Why Personality Is the New Competitive Advantage with Sam Vander Wielen
This episode digs into the gap between the idea of entrepreneurship and what it actually takes to build a business. Sam shares how she ...
Navigating the new rules of search in SEO, building credibility and authority as a food blogger, and prioritizing clarity in your writing with Casey Markee from Media Wyse.
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Welcome to episode 579 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Casey Markee from Media Wyse.
How Search Is Changing and What Food Bloggers Need to Do About It
If you've been feeling like search and traffic have ...
The power of storytelling and diversifying across platforms with Josh Gale.
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Welcome to episode 578 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Josh Gale.
How Josh Gale Grew His Audience to 1.2M+ in Under a Year by Leading with Storytelling
In this episode, Bjork interviews Josh Gale, a content creator who has rapidly grown his online presence in the food industry through his blog...
Building a content ecosystem, turning readers into buyers, and solving problems for your audience with Emily Baksa.
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Welcome to episode 577 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Emily Baksa from Craveworthy Copy.
How to Stop Relying on Traffic and Start Building a Business
Most food bloggers think about monetization in terms of ads, sponsored content, and affiliate marketing. But ...
Diversifying income streams, building community, and personal storytelling with Rebecca Blackwell.
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Welcome to episode 576 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rebecca Blackwell.
Last week on the podcast, Bjork chatted with Jenna Arend. To go back and listen to that episode, click here.
How Rebecca Blackwell Turned Food Blogging into a Six-Figure Digital Business from an RV
Rebec...
Welcome to episode 575 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenna Arend.
Inside Pinch of Yum's Strategy for Email Growth and Content Distribution with Jenna Arend
This week, Bjork sits down with Jenna Arend, General Manager of Pinch of Yum, as part of our ongoing GRO mini-series. In this episode, she shares how Pinch of Yum is navigating the biggest shifts in the digital landscape rig...
Increasing revenue without increasing your workload and mastering Instagram strategy with Mika Kinney from Joy to the Food.
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Welcome to episode 574 of The Food Blogger Pro Podcast! This week, Bjork is back with part two of our GRO mini-series — this time chatting with Mika Kinney from Joy to the Food.
How Mika Kinney Turned Her 480,000 Instagram Followers into Site Traffic and Revenue
Two years ago, Mika Kinney ...
Increasing your traffic, growing your email list, and diversifying your revenue with Ben Jabbawy from GRO.
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Welcome to episode 573 of The Food Blogger Pro Podcast! This week on the podcast, to kick-off a new mini-series, Bjork is interviewing Ben Jabbawy from GRO (formerly known as Grocers List).
What's Actually Working for Food Creators Right Now
If you've been looking for a smarter way to turn your social media foll...
Avoiding creator burnout and reconnecting with your "why" with Josh Zimmerman of Creator Coach.
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Welcome to episode 572 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Josh Zimmerman.
How to Sustain Long-Term Creativity Without Burning Out with Josh Zimmerman
What happens when your personal brand is you and the work starts to feel like too much? Josh Zimmerman knows this territo...
Leveraging Pinterest for growth and the "ready, fire, aim" mindset with Sharlene Murrell of Good Enough Moming.
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Welcome to episode 571 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sharlene Murrell.
Leaving Your Day Job and Scaling a Food Blog with Pinterest with Sharlene Murrell
In this episode, Bjork Ostrom sits down with Sharlene to explore her journey of building a thrivi...
Strategies for growing on Instagram and Substack, the importance of staying consistent, and leaning into data with Jenn Lueke from Jenn Eats Goood.
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Welcome to episode 570 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenn Lueke.
How Jenn Lueke Grew to 1.7 Million Followers with Budget Meal Planning Content
Jenn Lueke started Jenn Eats Goood in 2018 as a college student — no strateg...
Building a thriving email list, setting boundaries for your business, and leaning into your voice with Liz Wilcox.
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Welcome to episode 569 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Liz Wilcox.
How to Write Emails Your Readers Actually Want to Open
Early on in Liz's career as a content creator, she noticed a pattern: the most successful creators all had one thing in common — a th...
Breaking down the pros and cons of AI Buttons, discussing clickable links in Instagram, and digging into Google's test replacing search titles with AI-generated titles with Bjork Ostrom and Emily Walker from Food Blogger Pro.
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Welcome to episode 568 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is sitting down to chat with Emily Walker from the Food Blogger Pro team!
Food Blogging News Roundtable: AI But...
Writing a compelling book proposal, demystifying the financial reality of cookbook publishing, and sharing what publishers are looking for in a cookbook author with Sally Ekus from The Ekus Group.
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Welcome to episode 567 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sally Ekus.
How to Write a Cookbook Proposal and Land a Book Deal with Sally Ekus
Have you ever wondered what it actually ta...
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