Monetize This! Where Podcasting Best Practices Come to Die
Part creative rebellion, part cozy rant, Monetize This! takes a friendly swing at the podcasting rulebook and celebrates the joy of doing it wrong on purpose. monetizethispodcast.substack.com
Episodes
Podcasting advice loves certainty.Rules. Checklists. Launch plans. Guarantees.
This episode is for the people who already know that most of that… doesn’t really matter.
We hear from Julie Marty-Pearson, a podcast coach and host of multiple shows, about why podcasting has become overcomplicated, how guru culture sells confidence instead of interesting audio, and what happens when you stop treating your podcast like a funnel.
They talk ...
What if you’re not a guru…you’ve never taken a masterclass…and you’re still somehow surrounded by podcast advice culture?
In this episode, we talk with Chris Castanes, host of You Are Gonna Be Great at This — a proudly demotivational business podcast with a six-minute attention span and zero interest in “the Top 10.”
Chris isn’t selling a course. He’s not optimizing funnels. He’s just making a podcast he enjoys — and somehow still at...
Who gets to be a podcaster — and who quietly gets told they don’t belong?
In this episode of Monetize This!, David talks with Dave Campbell, a Canadian podcaster behind nine shows and the creator of The How to Podcast Series, about the growing gap between podcasting as a creative medium and podcasting as a gated, guru-driven industry.
They dig into how “best practices” turn into gatekeeping, why monetization is treated as a credibili...
We were recently listed in Podnews—the calm, global, highly respected podcast industry newsletter read by people who seem to have their lives together. Naturally, the only responsible response was to immediately turn around and bite the hand that listed us.
In this episode, we roast Podnews, podcast industry news, and the strange ecosystem of press releases, “industry insights,” watershed years, and inevitable platform predictions t...
Podcasting advice is loud, confident, and everywhere.Most of it insists there’s a right way to do things — and if you’re not doing that, you’re falling behind.
In this episode of Monetize This!, I’m joined by podcasting pioneer Jennifer Navarrete to talk about why that pressure is unnecessary, unhelpful, and often wrong.
We talk about podcast gurus, “best practices,” creator overwhelm, and why so many podcasters don’t need more advic...
Welcome to Monetize This — the contrarian, anti-guru podcast for creators who are tired of being told they’re “one secret formula” away from going viral. In this short intro episode, David sets the tone for the show by sharing a totally real, definitely legit, absolutely not suspicious email promising the Instagram Virality Formula.
Spoiler: if someone is selling you “the formula,” it’s already a punchline.
In this episode, you’ll he...
This is the official trailer for a show that was absolutely not approved by any guru, coach, accelerator, mastermind leader, or LinkedIn “expert.”
Here’s what you’ll hear:
* Why “best practices” aren’t actually practices or best
* Creators who break every rule and somehow thrive anyway
* Lighthearted roasting of the guru-industrial complex
* Conversations with overwhelmed podcasters, contrarians, and good-sport coaches who can take a jo...
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