Persuasion by the Pint
Discussing the Art of Persuasion...and Craft Beer
Episodes
On this episode, we’ll discuss a variety of topics, including Hooters’ rebranding, a subtle but clever Mercedes ad, emotional marketing for nonprofits, and how to generate more business for your local restaurant.
The post 393: Persuasion by the Flight – We discuss Hooters Re-Branding, the Best Mercedes Ad Ever, and More first appeared on Persuasion by the Pint.
On this episode, Len Foster, author of the book WonderWords: Simple Words For Influence And Persuasion. Len is an author and business consultant specialising in customer acquisition and retention through referral marketing and customer experience. Over the years, He’s written and published several successful books, bringing real, hands-on experience to the table. His mission is […]
The post 392: Simple Words You Can Use...
On this episode, we welcome Gavin Stone, author of the bestselling book How to Tell if Someone is Lying. Gavin served as a security and intelligence covert specialist. He has over 20 years of applied experience, globally deployed by government organizations such as the British Ministry of Defence, corporations, and ultra-high-net-worth VIPs.
The post 391: The Secret Methods Used by Government Intelligence Agencies to Detect Lying f...
We’ll discuss these hidden risks with Brady Dahmer, author of the new book “Blindspots”.
The post 390: What Are the Hidden Risks of Assumptions in Marketing? first appeared on Persuasion by the Pint.
On this episode, Nika Kabiri joins the show to the real drivers of consumer choice. Nika has spent 25+ studying decision-making, with 15 of those years in consumer insights. She has taught Decision Science at the University of Washington, and her expertise in decision-making has been featured in the Wall Street Journal, the Washington Post, […]
The post 389: Uncovering the Real Drivers of Choice—biases, heuristics, and social...
On this episode, we welcome Russ Ruffino, the founder and CEO of Clients on Demand. Russ developed the world’s foremost client attraction system, and we’ll be discussing his methods for scaling a business fast.
The post 388: Interview with Russ Ruffino, Founder & CEO of Clients on Demand first appeared on Persuasion by the Pint.
On this episode, legendary marketer David Dutton joins us to talk about using AI creatively to create engaging story-based videos for your business.
The post 387: How to Persuade with Story-Driven Video Marketing first appeared on Persuasion by the Pint.
On this episode, we’ll discuss how to turn words into magic using the example of J. Peterman and others who’ve turned “ordinary stuff” into high-margin products.
The post 386: Romancing The Stone: How J. Peterman Turned a Simple Catalogue into a $75 Million Dollar Company first appeared on Persuasion by the Pint.
Interview with Matt Rouse – Author of “Will AI Take My Job”
The post 385: Will A.I. Replace Me? We Talk with Matt Rouse, Author of “Will AI Take My Job” first appeared on Persuasion by the Pint.
On this episode, e-commerce expert Matthew Stafford joins us on the podcast. Over the past three decades, Matthew has been entrepreneurial and successfully building several businesses across various industries, including concrete, brick-and-mortar locations, POD, and software-based ventures. You can learn more about what he’s doing for his clients at https://buildgrowscale.com.
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