Etsy Success podcast

Having a clear shipping strategy is essential to ensure the best experience possible for both buyers and sellers. Use this checklist to help get your shop in shape for fulfilling holiday orders with our favorite shipping tools and best practices.

Resources and recommendations mentioned in this Audio Article:

• Review your processing times: etsy.me/3CqO5ol
• Review your shipping profiles: etsy.me/3CqO5ol
• Purchase shippings labe...

The holidays are a great opportunity to appeal to seasonal shoppers. Help your shop shine throughout the coming months with these marketing tools and techniques.

Resources and recommendations mentioned in this Audio Article:

• Tips for Creating Engaging Explore Videos Shoppers Will Love: etsy.me/3Sy5LnJ
• How to Market Your Business on TikTok: etsy.me/3fDOBXk
• Ultimate Guide to Social Media Marketing: etsy.me/3BO8YbD
• 2022 Holida...

If buyers have a positive experience purchasing from your shop this holiday season, they're more likely to keep coming back long after the holiday season is over. Get tips for wowing shoppers with great customer service—and encouraging them to keep coming back for more.

Resources and recommendations mentioned in this Audio Article:

• Download the Etsy Seller app: etsy.com/sell-mobile
• How to Use Saved Replies in Messages: et...

No matter what you sell, our annual holiday trend report has you covered! Find out how to tap this season’s trends to reach more shoppers with these key insights based on industry forecasting and Etsy search data.

Resources mentioned in this Audio Article:

• Etsy Insights Forums post with info on search traffic timing for holiday occasions: etsy.me/3x8WTMD
• 2022 Fall Marketplace Insights trend report: etsy.me/3KXrnqG
• 2022 Hol...

Each month, we highlight information on key shopping dates, upcoming seller events, and buyer trends. Listen to our guide for September to help prepare your shop for success.

Resources and recommendations mentioned in this Audio Article:

• Etsy Updates: etsy.me/3BqNiDi
• Seller email list: etsy.me/3x90tqe
• 2022 Holiday Marketplace Insights trend report: etsy.me/3RNmlzg
• 2022 Fall Marketplace Insights trend report: etsy.me/3KXrnqG
• ...

From magical forest themes to posh pearlcore looks, find out what trends are rising to the top for the busy shopping season. We’ll be doing things a little differently from our usual trend episodes this time around: Etsy Trend Expert Dayna Isom Johnson and Community Education Manager Isabella Diaz will chat about key holiday trends and which categories and items are most relevant for each one. Then, in our trend critiques ...

This week, we tapped some experienced sellers to get their advice on how to prep for the busy shopping season ahead. Etsy U instructors are seasoned shop owners who work with the community to help other sellers find success on the platform. These sellers have learned a lot over the years, so tune in to get insightful suggestions and time-saving ideas to help you have your best holiday season yet.

• To learn more about Ets...

You all have done it again: You sent in so many beautiful stories about your unforgettable custom orders that we couldn’t wait any longer to share them with the world. On this week’s installment, hear about extra-special memorial gifts, connections that inspired new products, and niche requests that made a meaningful impact on both the buyer and seller.

If you’d like to share your own story about a memorable custom order, c...

Heads up: This episode may make you laugh, cry, or both! You sent in your recordings about custom orders that made an impression on you, and we’re so glad you did. From strange coincidences and joyful celebrations to touching gestures of love and remembrance, Etsy sellers share stories about the custom requests they’ll never forget.

If you’d like to share your own story about a memorable custom order, call 917-947-9704 and ...

Picture this: A buyer clicks on your listing, then proceeds to favorite it or, even better, buy it. The dream scenario, right? This is what it means for a listing to convert. This week, learn how to help motivate shoppers to click on your listings and give them the info they need to make a purchase decision.

Check out the Etsy Success product photography video: etsy.me/3A55YbD

Read 4 Ways to Conquer Pricing Pitfalls: etsy.me...

Listing descriptions have always been crucial for communicating important info about your products, but now those descriptions can also help get your items in front of even more potential customers. This week, two Etsy experts discuss what’s changing about how Etsy search ranks your listings and share best practices for writing listing descriptions optimized for those changes. Then they walk through concrete examples for a...

We know intellectual property rights and laws aren’t the easiest to understand. That’s why we invited Jay Huber from our Trust and Safety team to get the scoop on the new Etsy Reporting Portal. Jay breaks down how to use the tool, then addresses some common questions we’ve heard from the seller community. Find out who’s eligible to use the portal, whether you need a copyright registration number to file a report, and how t...

When done right, paid advertising can be a highly effective way to reach a new audience for your products—and help drum up more sales for your growing business. In this week’s audio article, learn the basics of online advertising to accelerate your marketing efforts.

• Check out the Seller Handbook article Create Listings That Convert that we mentioned in this episode: https://etsy.me/3MtFAv0
• You can also read the Essentia...

In today’s episode we share what’s on the rise for spring and summer, but this time we’re doing something a little different: trend critiques! Etsy Trend Expert Dayna Isom Johnson and Community Education Manager Isabella Diaz offer ideas for exploring trends, tailored specifically to individual sellers’ shops. They highlight what the seller is already doing well, and discuss potential options for incorporating this year’s ...

Our research shows that when potential customers see glowing reviews for an Etsy shop, it helps inspire confidence in their decision to purchase. Hear our top tips for leaving an impression that motivates buyers to select all five stars when they review an order, which can, in turn, encourage other shoppers to trust your business.

• For more info on earning a Star Seller badge, check out this Seller Handbook article: etsy...

This week we’re talking all things social media, whether you’re just starting out or looking to take your skills to the next level. Etsy Social Media Manager Evan Watkins shares tips on choosing the platform that’s right for you, creating content to attract followers, as well as some dos and don'ts to help increase your chances of getting featured on Etsy’s social media pages. And in a special new segment, Evan will critiq...

Shoppers want a clear understanding of what they’re buying before they make a purchase. Do your product photos show them everything they need to know? Mix and match these seven photo types so customers know exactly what to expect from your items.

To learn how to add listing variations, check out this Help article: etsy.me/listingvariations

For photo styling tips, read our Seller Handbook article, “How to Style Product Photos...

Are checkerboard patterns still in? What’s the color of the year? What does “lagom'' mean and why should you care? Get the scoop on these questions and more in this conversation between Etsy Trend Expert Dayna Isom Johnson and Community Education Manager Isabella Diaz. Dayna brings the latest on which trends are on the rise for 2022, and Isabella shares actionable tips for using those trends to help attract buyers.

For more...

It’s time for round two! You shared so many great reasons for celebration that we couldn’t keep them to ourselves. In this installment, hear about heartwarming custom orders, perseverance after hardship, impressive leaps of faith, and more.

Note: Descriptions of environmental attributes of any items are based solely on Seller’s shop and listing information. Items sold by Sellers, such as masks, aren't medical-grade. When se...