Podcasting Smarter

In today's episode of Podcast Smarter we return with our third of three episodes with with Bethany Hawkins, the founder of Crackers and Soup, a podcast production company.  

Explore the essence of building and utilizing a faithful, interactive podcast community and monetize that community in this episode of 'Podcasting Smarter'. Learn about the importance of consistent listener engagement and innovative methods, such as the 'questi...

In today's episode of Podcast Smarter we return with our second of three episodes with with Bethany Hawkins, the founder of Crackers and Soup, a podcast production company.  

Uncover the surprising key to making your podcast stand out in a sea of competition. It's not just about content, but the strategic use of branding and design. Find out how to captivate your audience and create a lasting impression. Stay tuned for the unexpect...

In today's episode of Podcast Smarter we speak with with Bethany Hawkins, the founder of Crackers and Soup, a podcast production company.  

We'll share a look into the effective strategies that have empowered black-owned podcast businesses to excel. The conversation sheds light on Bethany’s distinctive methods for creating engaging podcast content, offering valuable insights for podcasters aiming to attract and retain a diverse lis...

Welcome to a captivating episode of Podcasting Smarter, the second episode with special guests Oliver Wellington, the founder of Headliner, and their marketing manager, Elissa Craig. Together, they share invaluable tips and practices for promoting podcasts and unravel strategies such as visual engagement and adapting to the ever-evolving landscape of social media.

We kick off with exploring the concept of content repurposing and ho...

Welcome to a brand new episode of Podcasting Smarter, where we delve deep into the world of podcast promotion with two experts from Headliner, founder Oliver Wellington and marketing manager Elissa Craig. Get firsthand insights into Headliner, a game-changing tool that has transformed the way podcasts are promoted and marketed.

Find out how Headliner offers a 'set it and forget it' approach to creating engaging visual aids, audiogr...

Are you ready to step up your podcast game and achieve enhanced content quality and a loyal listener base?

We've got the solution to help you make it happen as we speak to the Dear Alice Design podcast about how the keys they've used to grow their audience.  On this episode we'll dive deeper into their success and share strategic podcast marketing tips to take your show to the next level.

"Trust, show up for them every time. It's g...

If you're feeling frustrated about not being able to effectively monetize your podcast and grow your audience, then you are not alone!

You may be struggling to find the right balance between providing valuable content and promoting your products or services and in this episode we hear how the team from the Dear Alice interior design podcast found success!  

"I think that monetizing your brand should not be top of mind when you're s...

In this episode of Podcasting Smarter, Podbean's Head of Events, Norma Jean Belenky, speaks with Podbean's Podcast Specialist, Roni Gosch on Podbean's new Podbean AI tool, how it works and what it can do for your podcast! 

"We want people to get their voice out there. We want people able to share their stories. And podcasting already has a pretty low barrier of entry compared to other publishing mediums. But by adding these tools h...

Have you heard these myths about podcast marketing and audience development?

1) You need a big budget to grow your audience.

2) Video has no place in audio content.

3) Audience engagement is all about downloads and numbers.

This episode will reveal the truth behind these myths that will transform your podcast growth strategy.

Stay tuned for the game-changing insights!

"It's important to look at all available tools and gain insig...

Uncover the unexpected secret to skyrocketing your podcast's visibility and audience expansion.

You wouldn't expect a podcast marketing expert's advice to be tied to middle school memories and the power of personal connections. But what if I told you that forming genuine partnerships with major podcast platforms and using their preferred communication methods could be the game-changer for your podcast growth?

Imagine the impact of...

Do you want to increase your podcast's visibility and attract new listeners?

Want to know the strategies that professional podcast networks are using to achieve audience growth?

We've got a great episode to help you grow your podcast audience and reach the next level.

Uncover the surprising podcast growth strategies from an expert in the field. Join us as we unravel the unexpected tactics that both indie podcasters and seasoned po...

Do you desire to elevate your podcast's audio quality and enhance the overall listening experience?

Our guest, Dan Hughley, will be sharing some solutions to achieve improved sound production and elevate the overall auditory journey. If you seek to take your audio quality to the next level and provide a more immersive experience for your audience, then this is the episode you won't want to miss. Join us as we delve into the world o...

Does the struggle of producing high-quality podcasts while juggling multiple tasks sound familiar?

You may have been told to simply work harder and put in more hours to improve your podcast production. However, this approach often leads to burnout and frustration as you still struggle to achieve the desired results.

Feeling overwhelmed and exhausted while not seeing the quality improvement you desire in your podcast can be dishea...

Are you an aspiring or experienced podcaster looking to enhance your skills?

Join us as we delve into the world of podcasting formatting, discoverability, and monetization strategies. With valuable insights and practical tips, this podcast will leave you wondering what the next step is in your podcasting journey. Stay tuned for more!

"Formatting your show can really come down to breaking up your podcast into different sections. Thi...

If you're feeling frustrated because you've been pouring hours into creating high-quality podcast content, only to see minimal returns on your efforts, then you are not alone!

You may have already tried running ads on your episodes or seeking sponsorships, but instead of seeing a significant increase in income, you're barely covering your production costs. You might be feeling overwhelmed and discouraged by the lack of sustainable...

If you're feeling frustrated because you've been putting in hours of work on your podcast, but your audience growth is stagnant, then you are not alone!

You may have been tirelessly promoting your podcast on social media and reaching out to influencers, only to see minimal results. Despite your efforts, you might be struggling to connect with your target audience and build a loyal community around your podcast. But don't worry, the...

Do you want to successfully launch your own podcast? 

We will be sharing the key steps and planning strategies to help you achieve your goal of starting a podcast journey.  Learn essential first steps in podcasting and the necessary planning to get your own podcast up and running. Let's dive into the steps and planning required to turn your podcasting dream into a reality.

Start off with either your most poignant episode that you ...

Have you heard these myths about podcast production?

Myth 1: Podcast production is time-consuming and requires a lot of technical know-how.

Myth 2: Podcasters spend hours editing and perfecting each episode.

Myth 3: Burnout is inevitable for podcasters due to the demanding production process.

Stay tuned as our guest, James Cridland, shares the truth about using AI tools to streamline podcast production and reduce burnout.

"Use AI s...

Do you want to see a significant increase in your podcast audience and engagement?

Learn how to achieve this desired outcome as our guest, Katy Beauvais, shares valuable insights and strategies. Discover the key to growing your audience and keeping them engaged throughout your podcast episodes.

Join us for an in-depth discussion on reaching and captivating your ideal audience, whether you're a language educator or a podcast creato...