The Fractional CMO Podcast
The Fractional CMO Podcast, hosted by Simon Dell of Cemoh, is a marketing, entrepreneurship and business podcast dedicated to interviewing high performing Fractional CMOs and marketing leaders.
Episodes
October 8, 2025 • 48 mins
For this episode of The Fractional CMO Podcast, Simon Dell is joined by Kateesha Hembrow, founder of Be Known Academy and a leading personal branding and LinkedIn coach. With experience coaching hundreds of professionals across more than 40 industries, Kateesha shares her insights on how consultants, freelancers, and fractional CMOs can use LinkedIn to attract clients and grow their personal brand.
If you’re a fractio...
If you’re a fractio...
Mark as Played
September 28, 2025 • 47 mins
For this episode of The Fractional CMO Podcast, Simon Dell is joined by Farrah Motley, Director of Prosper Law. With over a decade of experience as an in-house counsel and now running her own firm, Farrah shares what fractional CMOs and consultants need to know about the legal side of marketing.
We cover duty of care, contracts, staged payments, IP ownership, AI-created content, and what to do if a client doesn’t pay....
We cover duty of care, contracts, staged payments, IP ownership, AI-created content, and what to do if a client doesn’t pay....
Mark as Played
September 28, 2025 • 38 mins
For this episode of The Fractional CMO Podcast, we’re joined by Chris Jowsey, founder of Nugget Digital and one of Australia’s leading fractional CMOs. Chris has helped B2B and tech businesses grow with clarity and focus — and he shares insights on what really sets a fractional apart from a consultant, how to balance quick wins with long-term strategy, and why financial fluency and AI are becoming must-haves for today’s market...
Mark as Played
July 31, 2025 • 35 mins
For our second episode of The Fractional CMO Podcast, we are joined by Jamie Gilbert-Smith, from Occam Strategy — a marketing powerhouse who’s helped brands cut through the noise with clarity, confidence, and creative thinking. He’s got thoughts on aligning brand and business strategy, moving fast without breaking things, and why marketing doesn’t need to be complicated to be effective.
Jamie's LinkedIn - linkedin.com...
Jamie's LinkedIn - linkedin.com...
Mark as Played
July 23, 2025 • 37 mins
For our first episode of The Fractional CMO Podcast, we are joined by Kristy Hunter from Hunter Marketing Co. where we discuss the unique role of a fractional CMO and how they differ from traditional consultants. Learn how they integrate into businesses, offering strategic insights and hands-on implementation to drive success.
Kristy's LinkedIn - https://www.linkedin.com/in/kristyhunter-marketingspecialist/
Hunter...
Kristy's LinkedIn - https://www.linkedin.com/in/kristyhunter-marketingspecialist/
Hunter...
Mark as Played
April 1, 2025 • 51 mins
Our very own marketing guru, Simon, is joined by Selina Donnelly who owns finance company HSA Growth. In this episode we discuss challenges of running a small business and Simon helps Selina with some marketing strategies to implement into HSA Growth.
Selina's LinkedIn - https://www.linkedin.com/in/selina-donnelly-13312b57/
HSA Growth LinkedIn - https://www.linkedin.com/company/hsa-growth-partners-pty-ltd/?viewAsM...
Selina's LinkedIn - https://www.linkedin.com/in/selina-donnelly-13312b57/
HSA Growth LinkedIn - https://www.linkedin.com/company/hsa-growth-partners-pty-ltd/?viewAsM...
Mark as Played
March 25, 2025 • 26 mins
In today's episode, Simon is joined by SEO guru Maddison Ryan, Founder of The Digital Hub. She has helped a diverse range of companies improve their visibility on search engines.
Maddison's LinkedIn - www.linkedin.com/in/maddisonryan1
The Digital Hub - www.thedigitalhub.com.au
Maddison's LinkedIn - www.linkedin.com/in/maddisonryan1
The Digital Hub - www.thedigitalhub.com.au
- We love to know what you think so, give us a rating and review on Apple Podcast. Rate Our Podcasts
- Subscribe to...
Mark as Played
March 2, 2025 • 37 mins
This week, Simon is joined by an award-winning CEO, speaker, and advocate whose journey from entertainer to immigrant to global leader exemplifies resilience, authenticity, and purpose. Elena Gosse OAM transformed her husband’s small business of three into AIS Water, a globally recognised, multi-award-winning water disinfection manufacturing company.
Elena's Bio - www.elenagosse.com.au
LinkedIn - linkedin.com/in/e...
Elena's Bio - www.elenagosse.com.au
LinkedIn - linkedin.com/in/e...
Mark as Played
February 16, 2025 • 28 mins
This week's episode we are joined by Chanel Clark from The Marketing Club, an ecosystem where marketers from diverse backgrounds can connect, learn, and grow. Chanel founded the club and TMC is run purely by marketers, for other marketers and is a growing community of over 8000 across Australia and New Zealand.
The Marketing Club: https://www.themarketingclub.org/
Chanel's LinkedIn: linkedin.com/in/chanel-clark-1...
The Marketing Club: https://www.themarketingclub.org/
Chanel's LinkedIn: linkedin.com/in/chanel-clark-1...
Mark as Played
February 11, 2025 • 50 mins
In this episode, Simon is joined by CEO of Maleny Dairies, Stephen Tait, where we talk about all the things that go into managing a large successful dairy farm, supply chains, product branding and much more.
Stephen's LinkedIn - linkedin.com/in/stephen-tait-2570447
Maleny Dairies - www.malenydairies.com
Stephen's LinkedIn - linkedin.com/in/stephen-tait-2570447
Maleny Dairies - www.malenydairies.com
- We love to know what you think so, give us a rating and review on Apple Podcast. Rat...
Mark as Played
February 4, 2025 • 47 mins
In this week's episode, Simon is joined by the exceedingly accomplished Taryn Williams, a multi-award-winning Founder and CEO. A former model, at just 21, Taryn founded WINK Models, which grew to become one of Australia's most successful commercial modelling agencies. Her latest project is #Gifted, a Shopify plug-in enabling brands to manage their influencer contra gifting at scale, and is already being used by some of Austral...
Mark as Played
January 15, 2025 • 35 mins
This episode, Simon Dell chats to Annika Pol, Buying Manager at TradeMutt.com. We learn about how TradeMutt came to be, their mission to raise awareness for mental health in blue-collar spaces and touch upon other topics such as 'fast fashion'.
Instagram - @TradeMutt
LinkedIn - @TradeMutt
Instagram - @TradeMutt
LinkedIn - @TradeMutt
- We love to know what you think so, give us a rating and review on Apple Podcast. Rate Our Podcasts
- Subs...
Mark as Played
January 15, 2025 • 38 mins
In this episode, we're joined by expert marketers Charlie Syme, Kristy Hunter and Sarah Leal, as we dive into the challenges of dealing with difficult clients!
Pigface Marketing: www.pigface.au
Hunter Marketing: www.huntermarketing.co
Saint & Queen: www.saintandqueen.com.au
Pigface Marketing: www.pigface.au
Hunter Marketing: www.huntermarketing.co
Saint & Queen: www.saintandqueen.com.au
- We love to know what you think so, give us a rating and review on Apple Podcast. Rate Our Podcasts
- Subscri...
Mark as Played
August 25, 2024 • 42 mins
Daniel Cooper, better known by his artist name as Martian, has been making waves in the Australian music scene for a long time. He came to my attention when I watched a video of him talking about his strategy for building his fan base, which counters many mainstream marketing strategies. I chatted to him about his approach and how that might apply to other businesses.
Instagram (Marketing) - @ThinkDfrntau
TikTok (...
Instagram (Marketing) - @ThinkDfrntau
TikTok (...
Mark as Played
In this fascinating podcast episode, Simon Dell chats with Karina McKinnon, the CEO and Owner of Copywrite.com. Discover how Katrina started her business and how copywrite.com has helped many businesses tell their story. Karina also shares her insights on how AI is reshaping the industry, shedding light on the coexistence of human creativity and AI's role as a copilot in content creation.
Mark as Played
May 7, 2023 • 27 mins
On episode 130 of the Cemoh Marketing Podcast, Simon speaks with Andrew Borg, Marketing Manager at Hicaliber.
Andrew has extensive experience in unlocking the power of first-party data to connect and nurture relationships with customers. Listen to his insights from working with one of Australia's most iconic retailers City Beach and national homebuilder G J Gardner, and his current plans to invigorate the real estate ...
Andrew has extensive experience in unlocking the power of first-party data to connect and nurture relationships with customers. Listen to his insights from working with one of Australia's most iconic retailers City Beach and national homebuilder G J Gardner, and his current plans to invigorate the real estate ...
Mark as Played
On episode 129 of the Cemoh Marketing Podcast, Simon speaks with Simon Bottomley, Director and General Manager of EJ Asia Pacific.
EJ is a fifth generation family business, headquartered in Michigan and established in 1880. EJ design, manufacture and distribute access solutions for the world's growing infrastructure.
We love to know what you think so, give us a rating and review on Apple Podcast.
F...
EJ is a fifth generation family business, headquartered in Michigan and established in 1880. EJ design, manufacture and distribute access solutions for the world's growing infrastructure.
We love to know what you think so, give us a rating and review on Apple Podcast.
F...
Mark as Played
February 13, 2023 • 29 mins
On episode 128 of the Cemoh Marketing Podcast, Simon speaks with Sean Steele, Founder of Scale HQ about growing and scaling your business.
After 17 years of working in buying, building, transforming, and education businesses helping other people build and maximise their education portfolio, Sean has moved away from working in other businesses to building his own at Scale HQ. In the past two years Sean has been creatin...
After 17 years of working in buying, building, transforming, and education businesses helping other people build and maximise their education portfolio, Sean has moved away from working in other businesses to building his own at Scale HQ. In the past two years Sean has been creatin...
Mark as Played
We are back in 2023 and on episode 127 of the Cemoh Marketing Podcast, Simon speaks with Yas, Former CEO and Founder of Circonomy. We learn about how Yas turned a simple idea into a Charity and then on to be a Social Enterprise.
Circonomy started in 2013 as 'The World's Biggest Garage Sale' and is all about a world where nothing useful goes to waste. Circonomy are throwing away the take-make-waste economy and turning...
Circonomy started in 2013 as 'The World's Biggest Garage Sale' and is all about a world where nothing useful goes to waste. Circonomy are throwing away the take-make-waste economy and turning...
Mark as Played
Cemoh126: The Marketing Strategies of the Lovehoney empire with Rob Godwin | Cemoh Marketing Podcast
October 30, 2022 • 38 mins
In this episode of the Cemoh Marketing Podcast, Simon Dell speaks with Rob Godwin, Australasian Director of Lovehoney.
Lovehoney is an incredible business that sells sex toys, lingerie, erotic gifts and more. They started in a small shed in West End and is now in some of the biggest warehouses in Eagle Farm.
We love to know what you think so, give us a rating and review on Apple Podcast.
Follow u...
Lovehoney is an incredible business that sells sex toys, lingerie, erotic gifts and more. They started in a small shed in West End and is now in some of the biggest warehouses in Eagle Farm.
We love to know what you think so, give us a rating and review on Apple Podcast.
Follow u...
Mark as Played
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