Cemoh Marketing Podcast
The Cemoh Marketing Podcast is a marketing, entrepreneurship and business podcast dedicated to interviewing high performing CEOs, business leaders, entrepreneurs and marketing experts.
Episodes
In this fascinating podcast episode, Simon Dell chats with Karina McKinnon, the CEO and Owner of Copywrite.com. Discover how Katrina started her business and how copywrite.com has helped many businesses tell their story. Karina also shares her insights on how AI is reshaping the industry, shedding light on the coexistence of human creativity and AI's role as a copilot in content creation.
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May 8, 2023 • 27 mins
On episode 130 of the Cemoh Marketing Podcast, Simon speaks with Andrew Borg, Marketing Manager at Hicaliber.
Andrew has extensive experience in unlocking the power of first-party data to connect and nurture relationships with customers. Listen to his insights from working with one of Australia's most iconic retailers City Beach and national homebuilder G J Gardner, and his current plans to invigorate the real estate ...
Andrew has extensive experience in unlocking the power of first-party data to connect and nurture relationships with customers. Listen to his insights from working with one of Australia's most iconic retailers City Beach and national homebuilder G J Gardner, and his current plans to invigorate the real estate ...
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On episode 129 of the Cemoh Marketing Podcast, Simon speaks with Simon Bottomley, Director and General Manager of EJ Asia Pacific.
EJ is a fifth generation family business, headquartered in Michigan and established in 1880. EJ design, manufacture and distribute access solutions for the world's growing infrastructure.
We love to know what you think so, give us a rating and review on Apple Podcast.
F...
EJ is a fifth generation family business, headquartered in Michigan and established in 1880. EJ design, manufacture and distribute access solutions for the world's growing infrastructure.
We love to know what you think so, give us a rating and review on Apple Podcast.
F...
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February 14, 2023 • 29 mins
On episode 128 of the Cemoh Marketing Podcast, Simon speaks with Sean Steele, Founder of Scale HQ about growing and scaling your business.
After 17 years of working in buying, building, transforming, and education businesses helping other people build and maximise their education portfolio, Sean has moved away from working in other businesses to building his own at Scale HQ. In the past two years Sean has been creatin...
After 17 years of working in buying, building, transforming, and education businesses helping other people build and maximise their education portfolio, Sean has moved away from working in other businesses to building his own at Scale HQ. In the past two years Sean has been creatin...
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We are back in 2023 and on episode 127 of the Cemoh Marketing Podcast, Simon speaks with Yas, Former CEO and Founder of Circonomy. We learn about how Yas turned a simple idea into a Charity and then on to be a Social Enterprise.
Circonomy started in 2013 as 'The World's Biggest Garage Sale' and is all about a world where nothing useful goes to waste. Circonomy are throwing away the take-make-waste economy and turning...
Circonomy started in 2013 as 'The World's Biggest Garage Sale' and is all about a world where nothing useful goes to waste. Circonomy are throwing away the take-make-waste economy and turning...
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Cemoh126: The Marketing Strategies of the Lovehoney empire with Rob Godwin | Cemoh Marketing Podcast
October 30, 2022 • 38 mins
In this episode of the Cemoh Marketing Podcast, Simon Dell speaks with Rob Godwin, Australasian Director of Lovehoney.
Lovehoney is an incredible business that sells sex toys, lingerie, erotic gifts and more. They started in a small shed in West End and is now in some of the biggest warehouses in Eagle Farm.
We love to know what you think so, give us a rating and review on Apple Podcast.
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Lovehoney is an incredible business that sells sex toys, lingerie, erotic gifts and more. They started in a small shed in West End and is now in some of the biggest warehouses in Eagle Farm.
We love to know what you think so, give us a rating and review on Apple Podcast.
Follow u...
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October 19, 2022 • 25 mins
On this episode of the Cemoh Marketing podcast, Simon Dell speaks with Todd Fisher, CEO of CallTrackingMetrics.
The two discuss how CallTrackingMetrics can help a business’ sales teams and marketers work better together. Todd mentions that even in this modern day and age, phone calls are the predominant voice conversation-driven technique.
We love to know what you think so, give us a rating and rev...
The two discuss how CallTrackingMetrics can help a business’ sales teams and marketers work better together. Todd mentions that even in this modern day and age, phone calls are the predominant voice conversation-driven technique.
We love to know what you think so, give us a rating and rev...
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August 19, 2022 • 36 mins
On this episode of the Cemoh Marketing podcast, Simon Dell speaks with Blake Hutchinson, CEO of Flippa.
The two discussed how buying and selling existing digital business is a growing area of interest for investors and entrepreneurs alike. Blake mentions how Flippa is the leading marketplace globally to buy and sell sites, blogs, stores and other digital businesses.
We love to know what you think so, give us...
The two discussed how buying and selling existing digital business is a growing area of interest for investors and entrepreneurs alike. Blake mentions how Flippa is the leading marketplace globally to buy and sell sites, blogs, stores and other digital businesses.
We love to know what you think so, give us...
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This episode brought up an exciting topic on how live video streaming is changing marketing, interviewing Jonathan Poynter- Founder of Nimbler Digital and Streaming House. During the pandemic, evolution of Livestreaming has shortened the gap between physical contact with brand and digital world. How important is a host to livestream success? What should you do to increase your conversion rate with livestream content? How to gr...
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March 24, 2022 • 25 mins
Does web design really impact user experience and your business conversion?
Simon Dell speaks to Dmitrii Kustov - CEO of Regex SEO, a Houston-based Internet Marketing company which focuses on SEO consulting, PPC, Internet Marketing Project Management and Search Engine Optimization for database and software development.
User experience optimization is one of the biggest concerns to Dmitrii, he also explained ...
Simon Dell speaks to Dmitrii Kustov - CEO of Regex SEO, a Houston-based Internet Marketing company which focuses on SEO consulting, PPC, Internet Marketing Project Management and Search Engine Optimization for database and software development.
User experience optimization is one of the biggest concerns to Dmitrii, he also explained ...
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March 11, 2022 • 26 mins
Helping brands scale with performance paid advertising. Simon Dell speaks to Jeremy Gillespie, founder of Built To Scale - Growth Agency, about the performance-based model and crafting irresistible E-Commerce offers to increase AOV & conversion rate.
Please remember to give us a rating and reviews on Apple Podcast.
Follow us on Instagram here to get more advice on marketing, branding, and business.
Please remember to give us a rating and reviews on Apple Podcast.
Follow us on Instagram here to get more advice on marketing, branding, and business.
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February 11, 2022 • 28 mins
It takes a lot of work to trust an online service with your health. Simon Dell speaks to Tom White Co-founder & Chief Operating Officer at Maxwell Plus about the challenges and lessons with marketing an online service using AI & specialist doctors to detect prostate cancer early.
Please remember to give us a rating and reviews on Apple Podcast.
Follow us on Instagram here to get more advice on marketi...
Please remember to give us a rating and reviews on Apple Podcast.
Follow us on Instagram here to get more advice on marketi...
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January 28, 2022 • 28 mins
Ever wondered what the heck is an NFT (Non-Fungible Token)? Simon chats with CEO of DeFi Link, Riley James to answer some of those burning questions around NFTs and how they relate to marketing.
Please remember to give us a rating and reviews on Apple Podcast.
Follow us on Instagram here to get more advice on marketing, branding, and business.
If you think you have a great business story for the po...
Please remember to give us a rating and reviews on Apple Podcast.
Follow us on Instagram here to get more advice on marketing, branding, and business.
If you think you have a great business story for the po...
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November 25, 2021 • 45 mins
How do you make yourself and your brand stand out without all the fluff? Rich Curtis, CEO of FutureBrand Australia, explains that it’s about delivering your brand distinctively and not necessarily uniquely. It is in those distinctive moments where you will begin to become recognised and that is where you can begin to start building your brand. In this episode, Simon and Rich explore the fluffiness around brand purpose and expe...
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November 18, 2021 • 31 mins
Staying true to yourself, being authentic and being supportive; these may not be the first tips you might associate with becoming a board member. Moving from a corporate role into a board position can be quite difficult but Cheryl Hayman takes us through some tips to help navigate the transition from marketing to the board. With an extensive background in marketing working with companies such as Unilever, J Walter Thompson and...
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November 12, 2021 • 38 mins
How do you motivate people to buy your product and how to create a need for it? More importantly, how do you keep your team inspired? You’ve got to celebrate success as well as failure. Darren Needham-Walker explains that you’ve got to build up what your product can do for your customer, how it can make life easier and how it elevates them. He also describes that a childlike curiosity is a key to being a successful marketer, t...
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August 30, 2021 • 40 mins
Capping a 25-year career where he served as a chief marketing officer and executive vice president of business development, and fellow podcast host Scott J. Miller joins Simon Dell to talk through new approaches to marketing. They discuss how the change of the world is creating new marketing strategies; they touch on Scott's interview with Matthew McConaughey and the new release of Scott's book "Marketing Mess to Brand Success...
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August 16, 2021 • 31 mins
It's all about content! How often do we hear that as marketers, but do we really know what that looks like in practice? Is it about volume, keyword research, backlinks or quality? Simon talks with the CEO of Codeless & Wordable, Brad Smith, who is all about content, the creation, production and optimisation. Giving his insights on the do's and don't when creating content. How best to use your content to work for your busin...
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August 9, 2021 • 41 mins
The growth of e-commerce has brought significant opportunities to retailers, as most of us would have shifted from in-store to online channels. But what does that mean for the people responsible for getting our packages from the retailers to our homes? In this week's episode, Simon talks with Mark Mcginley, CEO of Couriers Please, who gives some insight into the business of couriers and how new shopping habits have impacted th...
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July 16, 2021 • 29 mins
Are you starting to tear your hair out, thinking, how do I really keep my customer loyal? Stress no more. This week we talk about all things loyalty marketing, how to kept your customer loyal, how to keep them coming back and most importantly, how to keep them spending with you. Joined by fellow podcast host and loyalty marketing expert Paula Thomas. Simon and Paula give you everything you need to know on how to keep your cust...
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