Unbillable Hours
Every designer knows the hours — the ones you can't bill for but can't afford to skip. Figuring out your pricing. Untangling your finances. Learning how to hire, how to scale, how to protect your margins without losing your mind. That's what Unbillable Hours is about. Hosted by the team behind Indema, this show delivers sharp, no-fluff business insights built specifically for interior designers and firm owners. From strategy and operations to client management and financial literacy, each episode gives you something you can actually use — that same week. Subscribe to Unbillable Hours Insider for bonus content, exclusive resources, and even more value — much of it completely free. This podcast is meant to chat about the good, the bad and the dirty of the interior design business, as well as help those seeking to get into the design industry and those who need help building their empire.
Episodes
The episode discusses the impact of chasing dream clients on business profitability and project pipeline. It emphasizes the importance of redefining the concept of dream clients and choosing clients based on data and strategy rather than aspiration. The comparison of project scenarios highlights the significance of profitability over aspiration in client selection.
Takeaways
- Dream clients can ruin business
- Profitability over aspir...
You got into design because you love creating beautiful spaces — not because you love tracking time in 15-minute increments. But somewhere along the way, hourly billing became the default. And it's quietly draining your energy, your income, and your confidence.
Free Resource:
📄 Profit Margin Cheat Sheet — Industry benchmarks, margin formulas, the Profit-First Pricing Framework, and red-flag indicators for underp...
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