The Sell it, Sister! Podcast

Are you or have you ever been a perfectionist in at least one area of your life? There’s a good chance the answer to that is “yes.”

Which is why this episode with perfection expert Audrey Holst is going to be so impactful for you.

In this episode she shares what’s REALLY at the root of perfection, how it can rear its ugly head in sneaky ways even if you think you’ve gotten ...

Did you know you could be sitting on a goldmine in your business? Your intellectual property, or IP, has the potential to be its own income stream without you having to market it!

It may sound too good to be true, but it’s not.

In this episode, I talk with Erin Austin who’s an expert at helping entrepreneurs package and sell their brilliance. You might have a framework or methodology that could b...

For the past few years every Monday is my CEO Day and these have become non-negotiable for me.

They are a partial answer to the common complaint of, “I never have enough time to work on my business!” If you are waiting around to find the time, it’ll likely never come. That’s why it’s imperative to intentionally pre-plan it out and get it on the schedule.

It doesn’t matter what day of the week it ...

Online business can be fraught with frustrations over what we “should” be doing if we want to be successful, but what’s really true? Who made these rules and are they mandatory? What happens if we break them? Will we be liberated and happy or will our businesses fall apart?

In this week’s episode I want to address some of the most common ones, if they are really necessary, and what some alternatives might be. Hopefully this helps t...

In a time where being on social media is really important as a business owner, it can feel hard to draw boundaries around how much time is too much time over there.

It can feel like in order to be successful we need to be all the places all the time, but that’s a recipe for disaster.

Unless you’re outsourcing all of your social to an agency like the one my guest runs, you’r...

At various points in your business you’ll begin to realize something no longer feels quite right with your brand.

It could be that you’ve pivoted and the message no longer aligns perfectly, or your positioning is different and the visuals no longer match.

Or you just feel like your business has grown up a bit and needs a vibe that matches that growth.

I just wen...

I know it seems like when the money is coming in consistently that everything will be wonderful and that the money will smooth everything else over.

That’s rarely the case. Because as your business grows financially, usually your responsibilities do too.

You may have team you pay, larger investments you’ve made, household bills you’re responsible for, etc.

These things are great but can come with their own frustrations.

Not to ment...

If you consistently market but aren’t getting consistent sales it might be because you aren’t adding in enough sales activities.

When you’re a solo-entrepreneur or have a small team you’re often doing these in tandem and the lines can blur.

Plus, in our “content-centric” online spaces it can seem like the answer is to simply post and wait for people to flock to you.

Yes, your content can convert on it’s own, but if you’re a service...

We want to make money in our businesses, but sometimes (a lot of times) money comes with baggage.

Stories and emotions both old and new often bubble to the surface when it comes to looking at and managing our financials.

But sticking our heads in the sand is not a good business practice! So what’s a person to do?

That’s why I brought Stephanie Cleary onto the po...

You’re already doing marketing so why not maximize your efforts?

Often there are simple things we can do in order to get a larger return on investment for the time we spend marketing our offers.

When you do these things you’ll stop feeling like all you’re doing is putting out content and waiting for people to book sales calls.

Instead, you’ll grow your business ...

Time and time again when I work with clients who are stuck at a growth plateau it’s not that they aren’t smart enough, or that they aren’t working hard enough.

In fact, they’re usually working way harder than they have to be!

In their frustration many have said to me, “I just want to do what I do and not have to do all of the business stuff!”

However, we all need to market and sell if we want to keep doing the work we love.

Thankfu...

When business is chugging along and you’ve got more money to invest in help, it can be overwhelming wondering where to best invest it.

The options are endless and everyone has different suggestions.

In this episode I share my thoughts on how to approach the various areas of your business where you could get help and how to decide on which help to invest in.

Remember, you can keep your business as simple or complex as you want it as...

One thing I’ve had in my business for years and that I share with my clients is an offer type that makes it simple to have repeat sales.

It’s also a really great way to ensure you’re getting more qualified leads for your offers that are a larger time or money investment.

I often refer to them as “On-Ramp/Off-Ramp” Offers or “Hell Yes!” Entry Offers.

I was asked recently what my best strategy has been for lead generation and the results might surprise you!

No, it’s not creating more content, nor is it podcasting! It’s also not spending hours scrolling on social media.

Yes it takes time and intentionality, but not only has it allowed me the opportunity to work with the coolest people, but it’s also enabled me to make new friends, do fun collaborations, and given me exciting visi...

You know how you hate hustle-culture but always feel like you don’t have enough time?

Yep, that’s pretty much standard when we live under traditional “clock time” that’s come from dominator culture. Not to mention growing up under systems that demand extractive productivity from us.

But what if we could shift that? Turns out we can and Ixhcel Lunar speaks on it in this incredible interview. Ixchel is passionate about helping people...

If you’ve been thinking about creating a high ticket offer this is the episode for you! In this on-air coaching episode I help Marissa think about how to create a $10,000 offer that’s a perfect fit for a segment of her audience.

While it might seem really tricky to create an offer like this, or like it’ll be a ton of work to deliver, that doesn’t have to be the case. Usually people who invest in high ticket offers do so because the...

On this episode I get to on-air coach my friend Joshua Gorrell of At Home with Joshua.

Josh’s business used to primarily operate in person, but in the past few years he’s branched out to being able to offer virtual home design services. He absolutely loves being able to help unique people design unique spaces they’ll love living in, but he’s been struggling to wrap his head around the best ways to market his services.

In this episo...