Blue Ribbon Podcast

Blue Ribbon Podcast

Formerly known as The American Truck Driver Podcast, The Blue Ribbon Podcast is a show about how thrive and survive in the Trucking Industry as an Owner/Operator. Hosted by Larry W. Long and Chris Polk, this podcast will give you all the tools and information you need to become a successful Owner/Operator.

Episodes

Episode 104: What in the World is Going On With the Containers?

January 24, 2022 • 86 mins
Ever since I read the Marc Levinson's book " The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger" I've been fascinated with how goods travel from continent to continent. It's VERY different from how we move goods on American highways. In this episode, our guest is Sara Graham aka LogisToks on TikTok. We've been following her for a while and she's done a great job at ...
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Episode 103: Attorney Tony Ramos Answers Your Tax Questions

January 17, 2022 • 81 mins
Tony Ramos helps small business owners who owe substantial taxes to the IRS. He is passionate about resolving overwhelming IRS debt to help people get the IRS to reduce their debt by the maximum amount and then agree to the smallest possible monthly payments for their remaining balance. Here are some of the questions we will address: How long can the IRS chase me for back taxes? What happens if I haven’t filed tax returns for ma...
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Episode 102: Critical Thinking with Kerry Baldwin

December 7, 2021 • 84 mins
Our guest in this episode is Kerry Baldwin. Kerry offers online courses on the Socratic Method of Learning. The Socratic method of learning employs a time-tested method of critical thinking used by Socrates to challenge the paradigms of the people. Seminars promote productive dialogue, civil discourse, and discovery. This is a skill that is learned, and must be practiced or it is lost. Kerry Baldwin is an independent researcher a...
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Episode 101: Owner Operator 101

November 30, 2021 • 96 mins
Episode 101 would be a great opportunity to make a "101" class to cover some of the things you need to know if you're going to be a successful owner operator. - Generating Revenue - Customer Service - Controlling Costs - Record Keeping - Accounting - Maintenance - Fuel - Taxes We will do a quick breakdown of the principles and practices that keep us going and make us profitable.
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Episode 100: Special Guest Kevin Rutherford

November 16, 2021
Larry Long first met Kevin at the annual CMC (Certified Master Contractor) conference in 2009 held in Kansas City. Larry was a brand new owner/operator and knew that he needed the advice of someone experienced in the business of trucking. They became fast friends, and Larry even served on the staff of the CMC. In the years since its formation, Blue Ribbon Logistical Solutions has used the principles and practices that Kevin teaches...
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Episode 98: Interviewing Blue Ribbon Program Graduate Carrie Coffey

September 4, 2021 • 69 mins
Carrie Coffey has an interesting story to tell. She came to work for us in April 2020 right as the pandemic restrictions were being put in place and the country was shutting down. She worked hard for 18 months and recently purchased her own truck from a BCO. We will discuss what led to the decision to come here and how the experiment affected her journey to being an owner/operator.
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Episode 97: What Sets Your Business Apart?

August 24, 2021 • 74 mins
It’s been another busy period for Blue Ribbon as we’ve added another driver AND a new (used) truck to the fleet! This episode is going to be about defying in your business and making it better than the competition. Larry says, in trucking, “There is a lot of capacity but very little competition.” We’re going to tell you about how Larry set himself apart in his other businesses before he got into trucking and how we use those same p...
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Episode 96: Larry Long UNLEASHED! Lease Purchase SCAM Exposed!

August 9, 2021 • 101 mins
This one is gonna be fun, y'all. Larry got his hands on a 22 page lease contract from a major US Carrier, and he's going to break it down for you. To say that he isn't happy is an understatement. This contract is filled with so much garbage that it's stunning. There is NO CHANCE that someone could sign up for this lease and ever survive it. It is an absolute SCAM meant to get drivers to drive a truck for free. It sh...
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Episode 95: Interview with Rick Burnett, CEO of LaneAxis

August 1, 2021 • 65 mins
How tired are you of dealing with brokers? Isn't it time that we use the technology available to us to gain access to shippers directly so that we no longer have a "middle man" taking a piece of the action. Allow us to introduce you to LaneAxis, a platform that is focused on building direct relationships that lead to Shipper-direct freight opportunities on a daily basis. We really enjoyed this conversation and we think ...
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Episode 94: Zeke Goodwin - Pathway to Ownership

July 26, 2021 • 65 mins
You have met Zeke Goodwin before on Episode 53: Highway Refugee. In that episode, he described his experience of being jobless and homeless, finding refuge in a cab of a truck. He has come a long way since then. Now, alongside his new wife Vanessa, he is on a new journey. They have join the Blue Ribbon Team by purchasing a truck, giving it the “lunatic” treatment, and leasing it on for us to operate. He sits down with Larry to shar...
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Episode 93: Can You “Lunatic” A New Truck?

July 19, 2021 • 60 mins
We aren’t shy about our opinions of new trucks, especially those built between 2008 and 2015 - they suck! They’re WORTHLESS! Success in business is all about managing risk and lowering expenses. These are two things that don’t mix with new trucks. Trucks built after 2007 are notoriously unreliable and the costs that come with them are generally prohibitive. The clock is ticking on our old trucks and we know that someday we may have...
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Episode 92: How Do You Deal With Adversity?

July 5, 2021 • 74 mins
The difference between success and failure in business is how well you can solve problems. It is the first lesson we teach when we hire a new driver. Adversity is coming. It is inevitable. How well are you prepared to handle all the things that will be thrown at you while you're running your business? We will give some examples of how we deal with big problems as a fleet and how you can learn how to do it with one truck.
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Episode 91: Enough is Enough

June 29, 2021 • 103 mins
We’re gearing up for our next Live Event coming at the end of July. We’re still adding trucks and we will bring you up to speed on our latest editions. We have a few more maintenance stories and we need to talk about drivers being robbed by 1099 thieves. We will also talk about leases and what a horrible choice that is.
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Episode 90: Unmasked! And Back to Normal

June 6, 2021 • 94 mins
This episode will be an open discussion. We will catch you up on what we’ve been up to. We will be taking viewer questions as normal.
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Episode 89: Knowing and Doing Are NOT the Same Thing

April 24, 2021 • 111 mins
We talk to a lot of people who tell us they’re interested in becoming a business owner. We even hire a few of them. Too often we find that knowing what to do and then doing it presents a challenge too great for some. This is an episode about how difficult it really is to run a business and keep it open. Do you REALLY have what it takes? Tune in and find out.
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Episode 88: How Do You Measure Up?

April 4, 2021 • 119 mins
The latest numbers are in from ATBS - the largest accounting service for truckers. We will dive into the numbers and talk about the importance of keeping score. We will also provide an update on our new BCO Mentoring Program. We had an event in March and it was a blast.
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Episode 87: Announcing the Blue Ribbon BCO Mentoring Program

March 14, 2021 • 87 mins
We have mentioned many times that we have a desire to help people that already have a truck or aren’t able to join our program directly as a driver. The time has come for us to let you know that program is ready and available. We recently learned that an astounding 60% of new BCOs leave Landstar in the first six months. We believe that happens because people come to Landstar unprepared to maximize the opportunity. We believe this p...
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Episode 85: Avoiding Contract Scams in the Trucking Industry

March 14, 2021 • 99 mins
Many great opportunities exist in the trucking industry. We stand by our belief that building wealth is easier in trucking than in any other. However, there are many scams that a driver can get caught up in, and they aren’t necessarily easy to see coming. We are going to discuss ways to avoid getting caught in the web of these predatory contacts and how to achieve your goals in a safe and less risky way.
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Episode 86: Load Selection Strategies at Landstar

March 6, 2021 • 91 mins
Selecting the right loads for your business involves strategy and forethought. You must know your costs in order to know what loads to choose. We will talk about how we choose what lanes we run and how we pick loads to make the most for our drivers and our company.
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Episode 84: Dealing with Landstar Controversies

January 24, 2021 • 6003 mins
It’s time to address some hot topics that come up with how the Landstar system works. We see heated debates pop up whenever there is a dip in the market, and they’re showing up again over the last couple of weeks. There is a fundamental lack of understanding of how the Landstar system works and it leads to a lot of confusion and stress. We will break them all down: - How Third Party Logistics loads get on the Landstar board and ho...
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