All About Helping Musicians Podcast

All About Helping Musicians Podcast

Hey, it's your social media coach Ayaz Aftab Hussain. If you’re an artist who isn’t using the power of organic storytelling, you’re missing out on a golden opportunity for growing your fanbase, scaling your streams, and boosting your income. Each week, I interview some of the top minds in the music industry—marketers, CEOs, and record label executives—to break down complex topics like Sync, Royalties, PR, and Ads. These are the strategies that will make or break your career.

Episodes

May 15, 2025 58 mins

In this episode, I sat down with Rap Juggernais ut ‪@rapjuggernaut‬ music marketing strategist and host of The Cheat Code and Uncut Game Podcast—to break down the infrastructure artists need to truly scale their music careers.We go deep into how to properly tag and optimize your song metadata, claim your artist profiles across platforms, and set up SEO-friendly systems that make your music discoverable long after release day. This ...

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In this episode, I sat down with Ryan Schmidt—a respected music lawyer and singer/songwriter—to break down the legal side of the music business that most artists avoid until it’s too late.We’re talking mechanical royalties, publishing splits, and what really goes down in disputes between independent artists and major labels. Ryan’s been in the trenches, protecting artists’ rights, and he’s not here to sugarcoat anything.If you don’...

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In this episode, I sat down with ‪@CrackaLackTV‬, a music executive, social media maverick, powerhouse videographer, and owner of Crackhouse Studios to uncover the real difference between artists who grow a brand on social media and artists who get ignored.

We’re talking All About Social Media from content pillars, personal branding, and the exact moves he used to turn his music hustle into a business empire.

Cracka Lack breaks down...

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For the season 3 finale, sat down with  @bouncerplaydirty  multi-platinum artist manager and expert in artist development, to learn the exact strategies he’s using to break artists on TikTok and YouTube. From his 3-song strategy to scaling from 500 plays to 100,000 Monthly Listeners in just 90 days, this episode is packed with game-changing advice. We also dive into the power of A.I. marketing and how Bouncer’s custom-built soft...

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In this double edged episode, I sat down with Benji Stein an ex-artist manager and co-founder of Playlist Supply and Booking Agent IO to uncover how musicians can turn playlist streams into real-world opportunities and actual gig income. We talked about how Playlist Supply makes discoverability easier than ever by helping artists find the right playlists to grow their audience. But streams aren’t enough—you need to take it a step...

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In this episode, I sit down with Clara Cullen, Service Delivery Manager at Help Musicians—a charity dedicated to empowering artists by providing essential music funding for EPs, tours, and groundbreaking creative projects. Clara shares invaluable insights into what separates successful funding applications from those that fall short and reveals the common traps that prevent many artists from unlocking the financial support they n...

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I chopped it up with music lawyer and hip-hop artist Nick Eziefula, whose unique perspective bridges the worlds of artist development and legal strategy.

Nick has an incredible grasp of how music law shapes musician's careers—whether it’s brokering deals, safeguarding your rights, or navigating complex negotiations. His insights are a game-changer for any artist serious about their future. We dive deep into the grey areas often o...

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In this episode, I sit down with Nick Sadler, author of The Label Machine and a leading music business coach, to uncover the blueprint for setting up your own record label. If you’re serious about taking control of your music career, this conversation is a must-watch. Nick breaks down the three critical pillars for building a successful label—Business, Branding, and Distribution. We explore how to structure a label effectively, de...

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In this powerhouse episode, I sit down with the legendary Wendy Day—a hip-hop consultant and industry trailblazer who has brokered record label deals for icons like Cash Money Records, Master P, Eminem, Twista, and countless others. Wendy has spent decades helping artists dodge predatory label contracts and take control of their earning potential, making her one of the most respected voices in music business strategy. We unpack th...

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In this must-watch episode, I sit down with Kareem Guy, aka Keyz To The Game, a powerhouse in fanbase growth strategy, here to share the exact tactics he uses to turn casual listeners into devoted, paying fans. Kareem’s F.A.S.T. Method (Find, Attract, Switch, Train) is a proven framework that cuts through the noise, showing you how to attract the right fans, build a loyal community, and strategically train them to invest in your mu...

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In this episode, I’m joined by Ryan Glover—a powerhouse in music distribution who oversees the catalogues of hundreds of artists across Spotify, Apple Music, and beyond. With deep expertise in royalty revenue collection, publishing administration, and editorial playlist pitching, Ryan reveals exactly what a top-tier distributor should deliver for you. We examine the crucial differences between percentage-based equity and fixed-fee...

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In this episode, I’m joined by Jazz Jackson, founder of Unearthly Studios and a powerhouse digital strategist at the front lines of the music industry. With expertise spanning influencer campaigns, fan street teams, artist management, and high-impact digital strategy, Jazz breaks down the game-changing moves every serious artist needs to know.Jazz uncovers the power of mailing lists to build real connections with fans, the urgency ...

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Mag Rodriguez, CEO of EVEN, is reshaping how artists make money with a direct to fan strategy that puts the power back into your art. In this conversation, he breaks down how EVEN’s Pay What You Want model empowers you to sell directly to fans, allowing you to pocket more revenue while building an unbreakable bond with your audience. If you’re not already thinking this way, you’re leaving thousands of £ on the table. EVEN isn’t ju...

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Ex-artist manager and award winning music coach Atlanta Cobb opens up with Ayaz about the difference between their social media teaching methods and the difference between mentoring and coaching. We deep-dived into social media and how Atlanta built her TikTok 70K+ loyal follower community and created her Platinum Artists coaching programme. Connect with Atlanta: https://instagram.com/musicindustrymentor https://www.tiktok.com/@m...

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Alex Brees is the Founder and CEO of un:hurd, a music-tech platform that uses data and predictive technology to help artists find their most valuable audiences and Spotify playlists.

un:hurd has now worked with over 50,000 artists from 129 countries, from global superstars through to talented artists releasing their first track, helping them to rank on Spotify editorial playlists and Spotify third party playlists.


--SPONSOR M...

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Jessica Vaughn is a powerhouse music executive and singer/songwriter who spearheads the Sync team at Venice Music and runs her own label Head B*tch Music. Launching the Venice Music sync offering from the ground up, Jessica has landed placements in Netflix, MTV, Disney+, Xbox, Fortnite, NBA 2K, and more! In this insightful conversation, we're talking All About Sync Deals with Jessica to educate my limited understanding about...

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Tietta's work as a social media strategist and cinematographer for LaRussell is rewriting the content model that rappers follow. On a recent podcast LaRussell referred to her as the "backbone" of his business as she grew his social media following from humble beginnings to over 1.8+ Million followers and subscribers across all platforms. In this conversation we're drilling down into life behind the scenes planning...

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Forget what you think you know about Spotify, you’re going to be shocked by this conversation all about streaming with Curtiss King. We're back again for Season 2 Episode 2 of the All About The Music Industry interviews. This season is powered by DistroKid https://www.distrokid.com/vip/allabouthelping Connect with Curtiss King's channel: https://www.youtube.com/@UCACvpWNREiN... Curtiss King, an esteemed Independent Musi...

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