Podcast Payoffs
Podcast Payoffs explores the links between technology and teamwork, and what it means for the new future we're facing. Podcasting is a powerful coaching platform and entrepreneurs will learn how to master this valuable marketing opportunity. With Strategic Coach Founder Dan Sullivan and Podcast Network Manager Gord Vickman.
Episodes
Statistics show there’s no shortage of people pitching their expertise and services, but no one’s really paying attention to them. Dan Sullivan and Gord Vickman explain why so many pitches get ignored and how to actually engage with the people you’re pitching to.
In This Episode:
People can pay attention to only one thing at a time.
Nobody’s looking for answers. They’re looking for questions.
Instead of thinking about a marketplace...
Dan Sullivan and Gord Vickman share some secrets of teamwork that Dan highlights in his new book, Everyone And Everything Grows. When a crisis hits, your team should be positioned to come out stronger for the challenge. Learn how Strategic Coach® pulls it off, how technology assists, and how an amazing company culture makes the whole thing possible.
In This Episode:
Video conferencing platforms like Zoom aren’t communication tools,...
Dan Sullivan and Gord Vickman discuss the importance of deciding who's in the room when it comes to podcasting. They highlight how Strategic Coach® is selective about who they allow in their workshop rooms and how this consistency extends to other “rooms,” such as your audience. They also mention the possibility of niching down and specializing in podcasting, citing an example of a podcast for optometrists with a very strange focus...
Evan Ryan joins Dan Sullivan and Gord Vickman for another episode to share some valuable insights about how to regain control and use technology to enhance your creativity and freedom. Evan is convinced that AI’s best use is to amplify human potential rather than replace us.
In This Episode:
- Dan mentions his new quarterly book, Owning Technology Like A Great Dog, which emphasizes the importance of humans being in charge of thei...
Dan Sullivan and Gord Vickman are joined by special guest Evan Ryan, an expert in artificial intelligence (AI). Evan shares his decade-long experience with AI and its entrepreneurial possibilities. They discuss Evan's book, which explores the potential of AI in various aspects of life, and provide valuable insights into how entrepreneurs can integrate it into their workflow to achieve more in less time—and make life more fun in the...
Believe it or not, podcasting has now been around for two decades. Dan Sullivan and Gord Vickman delve into the history and share their personal stories of how each of them first got involved. You’ll hear where podcasting is headed and learn the art of having compelling conversations that make people laugh, think, question, cry, and always come back for more.
In This Episode:
- The first podcast was published in 2003 via RSS, mar...
Gord Vickman and Dan Sullivan dive into the concept of "Geometry For Staying Cool & Calm" and its relevance in the emerging age of AI. Drawing on a recent MIT Sloan study on the impact of AI in the workplace, they explore how anyone can thrive when they focus on constantly creating new things.
In This Episode:
- Dan and Gord share the concept of "Geometry For Staying Cool & Calm" as a mindset for living in the digital net...
Every new thing you learn to do is scary at first. That includes starting a podcast, filming a video, writing a blog, or performing for a crowd. Dan Sullivan and Gord Vickman discuss The 4 C’s Formula® and how it captures every performer’s experience in starting a podcast and growing it.
In This Episode:
- First-time performers tend to focus on their fears, but the audience never even notices.
- It’s hard to sound natural and have ...
Gord Vickman and Dan Sullivan discuss Dan’s latest book, 10x Is Easier Than 2x, co-authored by Dr. Ben Hardy. By identifying the changes and breakthroughs that led to your past growth, you can gain the confidence and insight needed to achieve your next jump. Sounds like fun, right? This episode is a must-listen for entrepreneurs and creators looking to build things faster, easier, and cheaper than before.
In This Episode:
- 10x I...
Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x.
Dan Sullivan and Gord Vickman discuss the importance of partnership between AI and humans—finding a balance between technology and the human touch. Dan also shares his insights about where ideas come from and the differences between creativity, wisdom, and intelligence.
In This Episode:
- Dan and Gord talk about the importance of AI-human partnership, addres...
Join Dan Sullivan and Gord Vickman as they explore the rapid growth of podcasts and how the most successful shows get things done. Why are so many people turning to them over traditional media? The answer, Dan says, is relationship: The best podcasters know that it’s not about them, it’s about you.
In This Episode:
- Why podcasts exploded in popularity.
- Why creating a podcast is no longer just fringe marketing.
- The importance of bui...
Gord Vickman and Dan Sullivan explain how entrepreneurs who don't think of themselves as technically minded can still use the latest tools to their advantage. You’ll learn simple, actionable steps for breaking through the mental barriers that can make technology seem intimidating at first, so that you can make it another part of your overall teamwork strategy.
In This Episode:
- How can entrepreneurs who don’t consider themselves t...
ChatGPT is on everyone’s lips and on everyone’s screens, but as an entrepreneur, you might be asking how it can help with your business growth. Dan Sullivan and Gord Vickman share how to tell if the current crop of AI tools is useful for your business or just the latest futuristic distraction.
In This Episode:
- ChatGPT is the next level of written communication that started with the teletype.
- AI has not yet reached the level of bei...
Every new technology makes someone’s job irrelevant. Blockchain and its by-products—NFTs, smart contracts, and stablecoins—decentralize transactions that are traditionally moderated by middlemen and gatekeepers. If you’re one of those middlemen today, it may be time to find innovative ways to create value that people will pay you for.
In This Episode:
- Technology eliminates people having to do predictable work in a process or syst...
There's a misconception that podcasting is a quick way to make money. But if you're only in it for the cash, you'll likely be disappointed. Start a podcast for the right reasons: to create value for your audience. When you focus on creating great content for your listeners, the money may show up in other ways. Dan Sullivan and Gord Vickman explain how Strategic Coach has seen consistent growth for decades by doing just that.
In This...
Are you paranoid that you’ll soon be replaced a computer? What you might not realize is that no matter how fast a computer can process information, only humans can create meaning. Dan Sullivan and Gord Vickman discuss how technological breakthroughs actually affect human beings and the best ways for entrepreneurs to think about the coming wave of artificial intelligence.
Even if you have an enormous amount of money to invest, you can’t be sure you’re hiring the best person for a role unless you take certain factors into account. Gord and Dan share what you should really be looking for when you’re trying to make a splash in the marketplace, with many examples that have worked well in Dan’s more than 30-year entrepreneurial career.
When you feel bothered by something, it can be hard to figure out why, and this feeling always gets in the way of your productivity. Join Dan Sullivan and Gord Vickman to learn the best things to do when you’re bothered so you can move on with your life and continue creating great things.
Dan and Gord talk broadcasting, podcasting, and publishing, and why it's so crucial to be clear on what your core money-making business is. (Hint: It's probably not podcasting.) Also, who are the "Whos" to do the "Hows" that will create your bigger future?
Let’s revisit one of our most popular episodes to explain why plenty of shows have good content but fail to gain traction and intrigue. The reason is that content isn’t enough—you need to wrap it in a great story so it really sinks in. Dan Sullivan and Gord Vickman discuss why the best shows include the best stories.
Popular Podcasts
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.
Anna Sale explores the big questions and hard choices that are often left out of polite conversation.
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
If you can never get enough true crime... Congratulations, you’ve found your people.
A straightforward look at the day's top news in 20 minutes. Powered by ABC News. Hosted by Brad Mielke.